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This article discusses the use of the terms Sustainability and ESG in annual reports, as well as the way in which the 2030 Agenda is portrayed at an organizational level. To do this, the concept of terms is reassembled, bringing to light different interpretations, depending on the historical context. Then, through content analysis of four business reports, it counts the quantity and significance of information referenced about each term, analyzing the mistakes in Sustainability and ESG reports regarding the use of terms, as well as the inaccuracy of organizations in in relation to verifiable facts when addressing their adherence to the 2030 Agenda. [ABSTRACT FROM AUTHOR]

This article, which is part of the debate on Communication and Environment, analyses reasons for the scarce coverage, with a predominantly economic bias, on wind energy produced by the main potiguar newspaper Tribuna do Norte, between January 2003 and January 2004. This period was a milestone for media planning on the topic due to social, economic, and environmental expectations related to the opening of the first wind farm in the state of Rio Grande do Norte, currently the largest producer of this type of energy in Brazil. The State was moving towards production of sustainable energy, which is why we sought to understand the context in which the theme gained visibility due to its environmental relevance for the country. The methodological path chosen was based on Critical Discourse Analysis (FAIRCLOUGH, 1989, 1995, 2001), represented by "Discursive Practice" and "Sociocultural Practice". [ABSTRACT FROM AUTHOR]

In this article, we want to show that the establishment in Gilles Deleuze, happens when communication is transcended, so that the creation presupposes communication. In order to get to the consistency of this argument, we present how the communication appears in Deleuze; present the concept of creation and how it implies a time of no communication; argue, especially with Friedrich Nietzsche, that communication is not an option for humans, but a necessity, and that therefore we need to understand that the creation occurs precisely in the leak of communication, in that it works to way of a sieve. [ABSTRACT FROM AUTHOR]

This investigation seeks to delineate the imbrications existing in the binomial communication and culture, with the objective of understanding the social inclusion dispositif from the analysis of the film "Colegas", released in 2013, and the socio-historical context of its production, based on notion of dispositif used by Foucault (2015) and operationalized by Deleuze (1996). As a procedure, the dispositif requires the method of discourse analysis used in this study, in line with film analysis, based on Vanoye and Goliot-Lété (2006), culminating in the hybrid called film discourse analysis. As a result, it made it possible to understand how the meanings manifested in "Colegas" dialogue with the discourses circulating in contemporary society about the inclusion of people with Down syndrome and the main conclusion is that the subject with Down was built in "Colegas" with based on the historical moment of production of the film, which has as its premise the dispositif of social inclusion. [ABSTRACT FROM AUTHOR]

Oswald de Andrade’s anthropophagy proposes to devour the values of the other in order to critically digest them. It starts from “seeing with free eyes” and offers a diagnosis and prognosis of Brazilianness. Andrade thinks about Brazilian culture, with fruits that can be seen in Tropicália, Teatro Oficina and Manguebeat. From gluttony (Flusser) to iconophagy (Baitello Junior), through miscegenation (Pinheiro), Oswaldian poetics provokes Brazilian communicational research and leaves us with a possible anthropophagous philosophy, which seems to have contacts with the ecology of knowledge (Santos) and the complex thinking (Morin). In search of “embracing differences” (Künsch; Passos), our doubt – hence the essay as a methodology – is about the possibility of thinking about understanding as a relationship (Buber) that involves eating and being open to being eaten. [ABSTRACT FROM AUTHOR]

This article defends the view that the most part of the world’s population is not a source of traditional journalistic text in the mass media. The media is leaded by a marketing orientation that limits the choices for advertisers and the economic, political and/or intellectual powers. It is proposed, therefore, as reportage, not journalistic story, the text, resulting from interview, outside from the pyramid formats, to bring to light the singularities from life and doings of people who are not in the actual journalism. It can say three main points for the proposal: journalism must stand a position; the plural sources should be the co-producer of the report; and journalism must to be reconsidered under the social perspective. To support the proposal, is used Genro Filho (1987), Tavares (2004 ), Oliveira (2011 ), Habermas (1984 ) and others. [ABSTRACT FROM AUTHOR]

In the theoretical line of constructivism, this study starts from analytical observational research, verifying the effectiveness of the theory in the practical process of publishing an interdisciplinary digital magazine, in a Social Communication course. The journal's link to a Study Group (PROLIM) in the area was essential, as well as a physical and structured space for editing (CEPCCOM Center). We found that the creation procedure encourages practical learning for students. The theoretical support throughout the process of practical activities allows the student to be involved in different areas of qualification, requiring theoretical and practical guidance. We realized that information (theory) becomes an attractive factor to students, as the subjects of interest are inserted, and the number of practices increases, confirming that the use of theoretical support is a facilitator of practice. [ABSTRACT FROM AUTHOR]

This article aims to treat photography as an emulation mechanism of reality that could be embedded in socioeconomic relations and introduced itself in history as "another real". Emulation imposes an apparent conflict with the initial source of the image and acts - concomitantly - as an equal, similar and rival of events in the world. Starting from two examples of the institutional photography - images of Itaipu hydroelectric power plant and the image of White House summit watching the raid that captured Osama Bin Laden - the concept of emulation is proposed in tension with the notion of simulacrum by Jean Baudrillard, taking the contributions of authors such as Vilem Flusser and Norval Baitello Junior, in order to understand the relationships and interferences of images-emulators with social and cultural relations. [ABSTRACT FROM AUTHOR]

In this article, we present an excerpt of research on freedom of expression carried out with workers from seven organizations. Based on the theoretical contributions of the binomial Communication and Work, Ergology and Sociology of work, we seek to understand how workers experience individual expression. Data were collected through a questionnaire that covered topics such as personal presentation, free speech, right to criticism, moral harassment, discrimination, artistic and religious expression. The results indicate that there is a significant lack of knowledge about the rules established for individual expression. Furthermore, individual expression is modulated by the need for communication in contemporary management practices and by the limits established by organizations, incorporated by workers. [ABSTRACT FROM AUTHOR]

This text analyzes and examines theoretically and empirically what is now a matter of a serious discussion in the national academic environment around the production, diffusion and dissemination of scientific academic research: Do basic research activities contribute significantly to the progress in training of specialized personnel? If so, what role do academic diffusion products have as a teaching strategy in the area of communication studies in undergraduate and graduate programs? The objective was to evaluate the internal consistency and reliability of a theoretical scale that measures the production and scientific diffusion of communication in the higher education environment. A questionnaire with thirteen manifest variables was applied in a sample of 66 undergraduate and graduate professors in the area of Communication Sciences in a public university in of Mexico. The results confirm that a reliable instrument was available with data consistent with the validity of the scale. The evidence presented concludes that there are some causes to explain why undergraduate and graduate professional teaching and training are disconnected from research. [ABSTRACT FROM AUTHOR]

This paper aims to discuss the relationships between the knowledge produced by science and those from common sense, based on the Social Representations Theory (SRT) with emphasis on the dialogical approach. It starts with the Serge Moscovici's writings and seeks to establish relationships between his motivations for the proposition of the SRT and his defense of a rationality related to everyday knowledge. Considering authors of the SRT that highlight the socio-genetic, dynamic and dialogical character of social representations, we point differences between these knowledges, however, without considering them in a reduced and distanced way. Finally, it reflects on the relevance of the dialogical epistemology of social representations to overcome the dichotomies between these knowledges, highlighting the role of communication in this process. [ABSTRACT FROM AUTHOR]

Assuming that there is a necessary relationship between economic development, social development and communication, this paper exposes partial results of empirical research, which aimed at analyzing the discourses (ORLANDI, 2010; MAINGUENEAU, 1997) of business leaders on communication, strategy and development. The research aimed to understand the phenomenon of how communication strategies and their consequences for development manifest themselves in the minds of managers of private organizations in Divinópolis, a city in the Midwest region of Minas Gerais, and how communication processes are understood in a scenario - historical but also market - in which communication is taken, albeit diffusely, as a central element for organizations. The speech reveals the imaginary that can lead to the reverse of regional development. [ABSTRACT FROM AUTHOR]

The article discusses the changes in TV journalism with the inclusion of comments from social networks on local news on Rede Globo, most notably SP1 in São Paulo. It analyzes the new spaces and roles of the viewer in the news environment through three broadcasts of SP1 from the beginning of July 2017. With these reports, the study aims to understand the representation of the public in journalistic narratives taken as a reference for the construction of the imaginary about São Paulo. It also intends to analyze the context of "mediatization" and reconfiguration of the "visibility" of the public in the news. Based on this, it proposes strategies for creating a critical discourse analysis and understanding the mechanisms of inclusion of the Internet user in the news. [ABSTRACT FROM AUTHOR]

Visual artifacts such as advertising and cinematographic and artistic images mark the ways in which subjects perceive others, the world and masculinities valued and visually devalued. In what measure does the representation of heroic masculinities differ from the representation of villainous masculinities? In order to present answers to this questioning, a research of documentary and analytical delineation was developed, whose objective was to analyze the visual construction and the performance of male characters as hero and villain. Under the foundations of the Studies of Visual Culture and the Studies of Masculinities, scenes of the animation "The Beauty and the Beast" (1991) of Disney were analyzed, whose protagonism and antagonism are both played by male characters. In the end, the aggressiveness, the competition and the non-demonstration of affections in the personality of Beast and Gaston were emphasized, and the need to expand and pluralize the emphasized representations of masculinity is highlighted. [ABSTRACT FROM AUTHOR]

The study analyzes the dissemination of news about Science, Technology and Innovation (C, T & I) in the two largest newspapers in Mato Grosso, Diário de Cuiabá and A Gazeta, as well as their contribution to the regional scientific visibility and the destination space for public universities operating in the state. The analysis aimed to detect trends, thematic recurrence, and editorial section in which there are scientific facts, origin of the informative fact, journalistic genre, authorship and use of certain information sources in the selected articles. The method used for systematizing and analyzing data was Content Analysis (BARDIN, 2009). Thus, the observations infer about the focus and space featuring science and technology in the newspapers, newsvalues and dissemination of research produced in the state. Investigations point out that these public universities still do not occupy a relevant place in such outlets, which may be justified by the inadequacy of relationship channels, as well as by the need for a policy of scientific dissemination. [ABSTRACT FROM AUTHOR]

From the mapping of the tweets circulating during the presidential election of 2018 that displayed the expression "That Globo does not show", the objective of this paper is to study which are the social-mediated affections in the discredit of the mainstream media as a legitimate source of information and its relation with the diffusion of false news. Therefore, we will use, as methodology, and analysis of the prosodic elements from the use of the tool Tone Analyzer and, in the sequence, of the pathetic effects from vocabulary and tropes analysis of the tweets that compose the research corpus from the semiotics of emotions. From the study, it is possible to perceive that irony is one of the main affections involved in this process. At the same time that it engenders a reflexive process of press discrediting it also acts to reinforce the self-image of a supposedly imagined reader. [ABSTRACT FROM AUTHOR]

This article is based on the concept of public space, fundamental for understanding the role of communication in contemporary society, and especially explores the so-called publicization. It analyzes the publicization of themes and issues of the religious field on the internet in the specific case of Protestant blog Genizah Virtual. It is shown how the page seeks to bring into the public space questions of the religious field, giving them greater visibility and relevance, and also publicizes reactions of this field to the changes that occur in society, inserting the believers in the debate of socially relevant issues. [ABSTRACT FROM AUTHOR]

The article aims to discuss how the public relations narratives can impact people and business by working with individuality based on a transparent relationships, affection, respect and trust with diverse kind of audiences. The study reflects on narratives that can lead the public relations professionals to become agents actively engaged with a society more inclusive and humanized. For a society that seeks the capacity to be more equitable and fair, it is also necessary to change the communications techniques of organizations, by making it interpersonal and centered on the diversity of voices that are part of the world. [ABSTRACT FROM AUTHOR]

This article aims to discuss sex workers' narratives visibility importance on communicational content in order to build and circulate media frames which show the heterogeneity of sex workers, and also to change social representations which think about them as victims or guilty people. Based on a 65 media texts analysis, eight deep interviews and a fieldwork developed during my Doctoral Dissertation, we aim to indicate the low presence of sex workers' narratives in the analysed content. We contemplate visibility as a potential stereotype's changer, but also as a condition which can make their marginalization and stigmatization even deeper. [ABSTRACT FROM AUTHOR]

This article analyzes the disruption of State censorship during the return of democracy in Brazil in late 1980's, evaluating how new regulation entities have tried to distance themselves from previous censorship control. This analysis is based on the method proposed by Sousa, Trützchler, Fidalgo & Lameiras (2013), switching an international comparative mechanism into an inter-sectorial and historical evaluation of media regulation entities in Brazil. Analyzing structures, compositions, functions and regulation practices of each entity allowed expanding the original methodology, also analyzing their formation process, and resistance or support responses. Multiple partial media regulation entities have reduced powers, as result of historical empowerment of media companies against the State. This is a consequence of the negotiated democratization process in which media public concessions have been bargained in order to guarantee support from local elites to the national transition back to democracy. [ABSTRACT FROM AUTHOR]

This paper aims to analyze the role of social actors involved in recent discussion about the proposal of a new regulation mark for media and communication in Brazil. The study is based on contributions of Political Science about public policies definitions in order to discuss the actions of organized civil society, government and broadcasters after the 1st National Communication Conference held in 2009. The results point to the challenges to assure a new Brazilian legislation that allows for advances in public policies of communication, and its democratisation. [ABSTRACT FROM AUTHOR]

The aim of this paper is to make a brief review of the concept of culture, pointing out the main contributions of the authors of Cultural Studies and Cultural Critical to the understanding of contemporary society and, consequently, their communication processes. The article presents a broad over view about the Cultural Studies and its major themes. For that, the notions of culture worked by Raymond Williams, Antonio Gramsci and Stuart Hall are explored, as well as the matters that are brought to the fore by such concepts. At the end, we try to locate the interactional perspective of communication in this preamble. [ABSTRACT FROM AUTHOR]

This article attempts to grasp the way that Communication studies envisioned, in some of its theorizations, the reflective and inventive potential of individuals in interaction, disregarding, superseding or balancing their inclusion in contexts of oppression and symbolic coercion. Aiming to contribute to the debate, it will be outlined a framework of the field own concerns that should guide researches which intend to be engaged in the intent to reduce injustices and to promote social emancipation. In this sense, the knowledge produced by Communication can show to individuals involved in interactions that make their expressive actions infeasible, the inadmissible character that they themselves should attribute to the situations experienced. [ABSTRACT FROM AUTHOR]

Digital technologies have altered expressively production and consumption of news content. The new media ecosystem, with new narratives and participatory processes, has defined a new professional, resulting profile of a composition of accurate and quality humanities. The article presents, from the literature review and participant observation, data that reinforce knowledge for the formation of contemporary journalist prepared for the practice of journalism data. [ABSTRACT FROM AUTHOR]

This text reflects on the know epistemic of communication presenting some prospects of their scientific work. Based on the premise that the communication is plurimultidisciplinar and, consequently, thin in the pretensions to demarcate with accuracy limits theoretical or methodological for their studies due to the array of subjectivity that pervades. In this reasoning, takes a look at the paradigm of transdisciplinarity (MORIN, 2005; BACHELARD, 1968) to suggest that the nuanças empirical and theoretical investigations are requesting additional appropriations and methodological contextualizations are consistent with the process of construction of objects. Finally, it proposes that the scientific initiation is the starting point for thinking approaches dialogic to advance the knowledge of communication. [ABSTRACT FROM AUTHOR]

This article aims to present the communication developed by militant workers within companies do Grande ABC Paulista in the period of civil-military dictatorship (1964-1985). To conduct the survey were interviewed five workers, totaling about 10 hours of conversations between June and November 2014. They approached the type of vehicle used (print, oral, graffiti etc.) and strategies for the production and dissemination, revealing forms and innovative actions for the period. The study brings up memory issues, community and identity. That communication necessarily should be made confidentially to circumvent the repression of the dictatorship and, however, needed to pass, fulfilling its informative role and activist. [ABSTRACT FROM AUTHOR]

This paper presents a brief reflection on the slopes of cartography, perceived as posture possible for communication research in the Amazon. Front to the particularities of the region from its natural geographical aspects to the historical and social nuances, the mapping is presented as a creative proposition that recognizes the complexity involved in the multiple communication realities found in the region. From a cartographic conduct essentially procedural and wandering, you can mark the place from where you think and establish appropriations conscious and inventive theoretical and methodological perspectives in accordance with the requirements of the study object in thought and for the region. [ABSTRACT FROM AUTHOR]

For Science to make itself understood and to circulate the knowledge produced, it is important to create conditions and to provide understanding, accessibility and dialogue with society. To achieve these strategies it is required detailed planning and the opportunity to offer accessible and understandable content to all audiences. Communicating Science and establishing relationships is the main role and activity of a Science communicator, who proposes the circulation of scientific information such as: concepts, philosophical, social and historical processes, methodological constructions, research findings and their implications to society. This analysis aims at presenting the trajectory, performance, participation and thinking of the main theoreticians about researches that have been developed in the field of Science Communication. The projects were developed to cover a number of areas, whether in the cultural field -with the Intercultural Games of Indigenous Peoples (2007-2015)- or in Science. In the latter, we emphasize the Archaeology Project (2010-2013), AlcScens - generation of ethanol production scenarios as a support for the elaboration of public policies applied to the adaptation of the national sugar and alcohol sector to climate change (2010-2014) - and the engagement with young scientists in the Time Project - Technologies and Interactive Media in School (2007-2009). The projects have been developed with the support of "Educommunicative" methodologies and from the theoretical perspectives of Cultural Studies. From the results and the engagement with these interdisciplinary projects, we observed that in order to Science Communication to occur it is not enough to build and report the whole history, facts and information, but also collaborate in making the entire scientific process available and known, ensuring that people are engaged and able to be critical about the scientific fact. The training of the Science communicators is essential to meet this strong societal demand. [ABSTRACT FROM AUTHOR]

This work has as its main objectives to present and develop a proposed methodology in epistemological research focused on the research on topics involving the discipline of Communication. To do so, it introduces the discussion on communication as an epistemological problem, rescuing and organizing various conceptions of epistemology and proposing a methodological model of epistemological research. Finally, it describes and develops the main stages of the methodology in a research on the disciplinary status of communication and, in particular, the epistemological profile of Brazilian studies in Communication found on a science and technology international database. [ABSTRACT FROM AUTHOR]

This paper reflects on the importance of participation in public health policies and provides a brief analysis of the potential and limitations of online public consultations, an important tool for the establishment of government policies, but still underutilized. From the perspective of communication, this tool has the potential to establish mediations between the various social sectors, based on the ideals of participation and transparency, opening up possibilities for the reconfiguration of health systems. [ABSTRACT FROM AUTHOR]

This paper discusses one of the results found in the survey The online video as a tool to communicate science in Spain and Brazil, held from 2014 to 2015 at the University of Pamplona, Spain. The survey was an international partnership between the Communication Sciences Research Group, coordinated by Dr. Prof. Bienvenido León, a researcher at the School of Communication at the University of Navarre, Spain, and the Culture and Science Group and Research on Scientific Journalism of the Graduate Program in Culture and Society of the Federal University of Bahia, supported by CNPq (National Counsel of Technological and Scientific Development). The main objective of the research was to analyze the scientific rigor of the YouTube videos on air pollution, both in Portuguese and Spanish, conducted by scientists from the fields of chemistry, environmental chemistry, and chemical educators. However, this work is an analysis of the perceptions of Brazilian and Spanish researchers in the field of communication on the content of the videos. [ABSTRACT FROM AUTHOR]

Communication has experienced significant changes, not only in the structural field but also in terms of the language, the circulation flows and the consumption and production platforms. In this scenario, mobile devices have become the tools most commonly used for such tasks, as shown in several studies on the topic. Corroborating this, society assumes the role of content producer and consumer, which modifies the hierarchy of information production. Based on the preliminary results of a research funded by the National Council for Scientific and Technological Development (CNPq), this paper reflects on the society we live in today, which is increasingly mobile and participatory. With the presentation of this paper, it is expected that further research on the topic is developed in order to understand this new reality. [ABSTRACT FROM AUTHOR]

This paper aims at making a comparative analysis of the books Quarto de despejo [Junk room] and Meu estranho diário [My weird journal] and the movie Estamira regarding body, disgust and the urban setting. The research was structured under three methodological approaches: analytical, theoretical, and comparative. We started from a critical reading of the body, emphasizing the works by Rodrigues, Santaella, Perniola, and Le Breton; theoretical studies on disgust, based on Miller and Menninghaus, and approaches of the city based on the works by Bauman, Castells, Canclini, Sennett; and finally an analysis of Carolina Maria de Jesus' books and the film Estamira. [ABSTRACT FROM AUTHOR]

The history of communication as a science was marked by different moments. The first one was built by technological experimentation and later, by language transformation. But the consolidation of communication as applied social science has come from theoretical research, when Lasswell and Lazarsfeld respectively proposed the hypodermic and the two-step flow theories. However, applied research – which involves experimentation and its observation in a practical application process – is once again being targeted by the academy. This text develops an essay on the importance of applied research to the development of contemporary communication, presenting examples and methods related to such reality. [ABSTRACT FROM AUTHOR]

This article presents the results of a research on the use of media in school, with reference to the magazine Carta na Escola. It is a case study (YIN, 2005) applied in 2011 to seven teachers and 120 high school students from a private school in the countryside of São Paulo. The focus group was also used as a resource for teachers and students as a qualitative research tool (COSTA, 2005). The main objective was to understand not only the importance of the role of media in school, but also the perception of teachers and students about its use as a motivating and facilitating supplementary resource, its strategic role for a critical reading of the world, besides complementing the curriculum content in the learning process in formal school settings. The results indicate that by using the media, teachers facilitate the students' desire to learn, since the news lead teachers and students to a sense of social belonging, of rationality and usefulness in life that goes beyond the school borders. [ABSTRACT FROM AUTHOR]

Through the categorization of studies related to Information, Education and Communication (IEC) strategies for Health Promotion, addressing the interdisciplinary areas of 'Information Design', 'Communication' and 'Health', the study seeks guide the design of future studies in building interdisciplinary methods and tools for developing more effective information products for tackling the sexually transmitted diseases and Aids. [ABSTRACT FROM AUTHOR]

As the main objective, this research tried to identify the agencies that use media training, and investigate how they compose and / or innovate their approach to training and development in the face of new market demands. This study sought to answer the following question: What are the methodological approaches used by agencies to develop communication process media training? 26 interviews were conducted in 14 agencies in Sao Paulo, enrolled in Brazilian Association of Communication Agencies (Abracom), whose analysis allows us to state that the main approaches are directly related to simulations (press, TV, radio and collective) and customization of training. Construction of organizational image is a constant concern in media training programs and among the most innovative actions identified, it is worth mentioning the use of role play and the use of media training for social media. [ABSTRACT FROM AUTHOR]

Considering the subject and their singularities productions as possible within a historical and cultural context, relational and dialogical, we investigated the identification play engendered in the Womanity perfume hype. We understand that the site proposed is a link of communication glocal and constitutes itself as device that participates and contributes to the identification play. [ABSTRACT FROM AUTHOR]

The public cultural policies in Brazil, in these times of creative economy, include the participation of popular cultures, particularly through initiatives such as the "Pontos de Cultura". Accordingly, we sought to examine, from the actions of the "Ponto de Cultura Cabras de Lampião", how this policy contributes to the community mobilization and to the construction of local development. The theoretical and methodological approach come from the Latin American cultural studies and it includes the theories of public policy, community mobilization, networks and the local development. The analysis focuses on the networks – primordial to the process of mobilization – and combines approach techniques of communication strategies in material and virtual networks. The study revealed that, although it is also articulated in virtual networks, enabled by communication technologies, the material networks are the originators of the most lasting bonds between the "Ponto de Cultura Cabras de Lampião" and the other groups and the local community. [ABSTRACT FROM AUTHOR]

With the emergence and progressive spread of television in Portuguese homes since the late 1950s (most of them have TVs in more than one room), computers in the 1970s and cell phones in the 1990s, there is a story that must be considered. In the Portuguese countryside, what path did its residents follow until the "domestication" (BERKER et al., 2005; SILVERSTONE, HADDON, 1996) of each kind of media – television, computer and cell phone? From the almost exclusive use in public spaces to the media integration in homes and in family and social dynamics, there was a path followed, either by the media (which is subject to constant changes), or by individuals adapting to such changes, but also requiring that the former mold itself to their needs and demands, thus making them never lose the epithet of "new". This paper presents an analysis and reflection on how the new media entered the everyday life of three family generations (grandparents, parents and children) and how these people, living in the countryside of Portugal, have transformed the appropriation of media into a continuous act. The analysis and reflections are based on empirical data collected during an investigation entitled "Screen generations in rural areas: a study of the new media in the everyday life rural of three Portuguese generations". [ABSTRACT FROM AUTHOR]

Lagged in time, the relationship between communication and history has increased in the contemporary space, denoting contextual variations. In the case of Brazil, the induction driven by the academic forefront has generated mosaic knowledge, thus demanding a holistic interpretation and a focused comparison. [ABSTRACT FROM AUTHOR]

In the Information Age, the relation between the receptor and the mass media has changed. New technologies have especially intensified this manifestation of the information's receptor. In journalism, not only the production of private media (such as blogs) is increasing, but also the participation in the traditional media. The organizations are not oblivious to this outside world, because their workers interact outside the company. The objective of this article is show the receptor of the internal communication as a possible producer of information and contents, mainly through the use of the social media. For such exploratory analysis, literature review was performed. specialists in organizational communication were also interviewed about the possibility of transposing the participative communication to the corporate media. [ABSTRACT FROM AUTHOR]

Communities from popular backgrounds seek to escape their historical invisibility by spontaneously or intentionally adapting their cultures through the hegemonic mass culture. Through this affirmation, the objective of the present study is to analyze the process of cultural reconversion experienced by the Black Rural Maroon Community from Leitão/Umbuzeiro throughout its trajectory in the process of hybridization with a hegemonic mass culture. The research seeks to understand the cultural reconversions the Maroon people undergo in their work and life in face of the public policies for the community's development. [ABSTRACT FROM AUTHOR]

Mass media has a major impact on the (re) formulation of identities, concepts, and prejudices that move around in society. This impact is aggravated when referring to minorities, such as the young blacks. Therefore, initiatives that seek the recovery of identity and citizenship are very important and urgent. In this article we intend to explain how the issue of blackness was developed in the Project Newspaper and Radio in UFJF: Land of Opportunities. In the radio workshop, the young people chose themes related to their daily life, produced and presented the programs. Blackness was one of the recurring themes. Through the discussions and productions, we believe that the radio workshop has contributed to the appreciation of the black culture and to the adolescents’ awareness of their citizenship. [ABSTRACT FROM AUTHOR]

Communication is a basic social process defined by a significant interaction for reaching understanding, which is a fundamental component of peace. When absent, deficient, interrupted or used only for nurturing disagreements it is highly probable that conflict emerges and, in some cases, also violence, although it is clear that neither conflict nor violence result simply from communicational insufficiencies. But beyond such practical facts, a new look at the concepts of communication is imperative today in order to reexamine its prevailing suppositions because they contain some oppressive factors that are responsible for its mistakes, instrumentation, and downfalls as well as for its frequent and abstract denaturalization or its supposed incapacity as a knowledge horizon. Latin- American communication researches and studies must be open to the critical movements that are taking place in socio-cultural, political, and intellectual spaces, and that invite to a rethinking, from the outside, and as a new opportunity for the building of peace. [ABSTRACT FROM AUTHOR]

Discourse and Communication are now considered seminal studies in the field of organizations. This paper presents a reflection based on the authors Jian, Schmisseur and Fairhurst (2008) and Putnam (2008), who explore the intersection between these two disciplines. The introduction and discussion of the multiple meanings of text and speech in specific contexts point out to the development of researches that may expand the knowledge in the field of the “little d” (FAIRHURST; PUTNAM, 2010). The focus moves to the practices and contents that generate meaning, in which communication and speech are produced and appropriate. This paper extends the debate on this relationship by presenting the relations and distinctions between communication and discourse and by exploring the depth of these fields. [ABSTRACT FROM AUTHOR]

Based on a psychological research about university students, it was verified that most of the students' complaints concerned the relational-affective and productive sectors. A second researched investigated how students are represented in the print media through news published by Folha de S. Paulo, O Estado de S. Paulo and A Tribuna newspapers. Both researches made use of Ryad Simon's Adaptive Evolution Theory and its four sectors: relational-affective, productive, organic and social-cultural. The news focused intensively on the students' productive and social-cultural sectors rather than on relational-affective and organic ones. Journalists were requested to fill out a questionnaire and the majority of them considered that news are more complex when they focus all four sectors of human adaptation. [ABSTRACT FROM AUTHOR]

Locative media spark infocommunicative processes that use location-based services and technologies. Such processes are expanding in Brazil and worldwide, characterizing the current phase of the internet in which information is sensitive to objects and places. We propose a theoretical and methodological approach to analyze the process of spatialisation through the "materiality of communication" and "actor-network" theories. We start by proposing that locative media develops modes of locative mediation: writing, listening, visibility, sociability, access, and the ludic. Keywords: Communication; cyberculture; actor-network; materialities. [ABSTRACT FROM AUTHOR]

The main objective of this article is to present a research about a cienciometric analysis (method that analyzes the development of scientific knowledge) to check and reflect on the interfaces and intrafaces of Communication through the journal Communication & Society, which is the oldest current scientific publication of the communication field in Brazil, edited by the Methodist University of São Paulo Publisher. The research took the taxonomy used in studies of Romancini (2006) as an initial reference. Communication & Society started in 1979. It's a half-year publication and presents 52 editions until January 2010. The incidence of interfaces and intrafaces in the magazine was analyzed from the titles and keywords of the selected content, a total of 216 non-specified texts and 208 texts named articles. The results indicate a great approach to the communication area itself, the intrafaces which are similar to the classification proposed by the Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq), in Brazil, as a definition of the subareas of communication. It is also seen the emergence of other areas of interest, interfaces, in other words, the study of the communication area for reflections on other subjects, such as Education. [ABSTRACT FROM AUTHOR]

By evaluating the "new world order" effects generated by Cold War, the author includes the Lusophonian space in the Ibero american framework. He presents strategic tools in order to streghthen national or regional identities and to encourage autonomous participation in the world forum of communication scholarship. [ABSTRACT FROM AUTHOR]