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The paper aims to study more about young entrepreneur participation toward halal food industry. Many studies stated that halal food industry demand is growing rapidly in both Malaysia and global. The current situation in Malaysia is precisely targeting the youth to act as organizer and participant in Malaysia halal food industry. The factors which may influence the participation of young entrepreneurs includes job happiness, intention, perception, attitude, social norms, perceived behaviour, and financial. [ABSTRACT FROM AUTHOR]

The professional skills required to be a successful engineer continue to grow and expand as the engineering disciplines evolve. In the United Kingdom, the Engineering Council has released the latest version of the Accreditation of Higher Education Programmes (AHEP). AHEP4 as it has become known covers a wide range of topics central to engineering disciplines. As well as traditional core professional and subject requirements for engineering this document introduces challenges for the future such as sustainability, EDI, and cybersecurity. In addition, there is an expectation that appropriate digital skills for engineers form part of the toolkit for engineers as they move towards chartered engineering status. This paper discusses the digital skills that will enable engineers to develop their skill set as engineering professionals, enhance their employability by developing digital skills in the context of their engineering specialism and ensure that they have the digital skills to enable their activities to contribute to the betterment of society. In the paper the work done to embed digital skills in the engineering curriculum will be discussed. We will then go on to discuss the work done with engineering employers to identify the digital skills expectations for graduates entering employment and finally how the continued professional development process for digital skills can be embraced as engineers move through their careers. The session will conclude with a discussion on how colleagues from the UK and from Malaysia can work together to develop a framework to support engineers in developing their digital skills. [ABSTRACT FROM AUTHOR]

Chlorine-based bleaching agent can brighten the pulp effectively, but it harms the environment, especially water pollution. Thus, hydrogen peroxide, a total chlorine-free (TCF) bleaching agent is applied in this research to bleach pulp derived from Sesbania grandiflora. Sesbania grandiflora is being chosen as raw material due to its ideal characteristics as pulp source and native in Malaysia. This research aims to determine the effects of hydrogen peroxide on Sesbania grandiflora pulp and evaluate the paper properties made from Sesbania grandiflora pulp. The research was carried under different bleaching durations, 20 minutes, 40 minutes and 60 minutes under a constant temperature of 50°C and 3% concentration of hydrogen peroxide. The physical, optical and mechanical properties of Sesbania handsheet were measured according to the standard TAPPI. The overall result presented a significant effect on kappa number and handsheet brightness but little on mechanical properties. The longer bleaching duration gave the least kappa number of the Sesbania pulp, thus, improving the brightness of the Sesbania handsheet. However, it did not affect the strength properties of the handsheet. In this research, 60 minutes of bleaching duration on Sesbania grandiflora pulp exhibits the optimal bleaching performance without compromising paper mechanical properties significantly. [ABSTRACT FROM AUTHOR]

Floods in Malaysia are described as flash floods and monsoon floods by the Department of Irrigation and Drainage (DID). Forecasting is a specialized form of predictive analysis used to predict future trends or behavior from existing data. Weather forecasting predicts the weather in the future from current data circumstances. As flood forecasting models become more accurate, however, their capacity to accurately predict flooding decreased as the forecast continues. Therefore, to understand the different techniques used to forecast flood levels, a systematic review of the literature was conducted. This paper's main objective is to examine the most common variable used to forecast floods, utilizing the systematic review technique. From the main focus, we can identify the research questions, such as the most commonly used prediction method and its accuracy. In the end, two of the most common variables used for flood forecasting are rainfall and water level. This study's data can help others forecast floods using standard variables that yield the best accuracy possible. [ABSTRACT FROM AUTHOR]

Malaysia is facing serious challenges in dealing enormous quantities of waste paper sludge produced in the country every year. This enormous quantity causing major economic problems and environmental problems over the paper and board industry. In order to confront with the economic problems associated with waste disposal costs, which make up almost half of the cost of wastewater treatment, there is a need to provide a viable solution to the reuse of waste and by reducing the use of natural resources. Hence, a comparative analysis of the experimental results novel properties of fresh and hardened concrete with recycled concrete aggregates (RCA) with different substitution of waste paper sludge ash (WPSA) as a partial substitute for cement is presented in the paper. Recycled aggregates is made by crushing the waste concrete cube laboratory tests. Recycled aggregate is made by crushing the concrete waste at laboratory. Utilize of WPSA and RCA is estimated to produce significant gains in strength performance (determine the strength characteristics of concrete structures) and properties of workability and water absorption for each series of mixed. Therefore, the application of those testing method were measured the quality of concrete, so that they can perform satisfactorily as structural element. The findings demonstrated that the WPSA and RCA seems to contribute to the favourable concrete compressive strength. [ABSTRACT FROM AUTHOR]

This paper presents the laboratory result on compaction characteristic for soft soil subgrade which was stabilized by using waste paper sludge ash (WPSA). The soft soil sample was collected from Banting Selangor, Malaysia named as Banting soft soil and classified as slightly sandy Clay with intermediate plasticity. Additive of WPSA is a finely waste product produced from the incinerated waste paper. In ASTM C618, this WPSA samples are categorized as Type-C fly ash due to the high free lime (CaO) content (>20%) and possesses some cementitious and pozzolanic, resulting in the self-cementing characteristics. Therefore no entire activators such as lime are required. Objectives of this study are to determine the dry density and moisture content of Banting soft soil stabilized by WPSA through the different energy and method of compaction and to determine the Atterberg limit properties of Banting soft soil stabilized using WPSA. Several percentage of WPSA (4%, 8%, 12% and 16%) was used to stabilize the soft soil. Meanwhile the compactions methods are used in this study are standard proctor test and modified proctor test. The Atterberg limit properties testing involved the liquid limit testing, and plastic limit testing. The result showed the plasticity indexes of soft soil stabilized with series percentage (4%, 8%, 12% and 16%) of WPSA were reduced parallel to the increment of liquid limit and plastic limit result. Meanwhile, the compaction result for stabilized soft soil showed an increment dry density value followed by decrement of moisture content for modified compaction and standard compaction. However, 4% WPSA were giving the best of optimum moisture content and maximum dry density stabilized soft soil from modified compaction. From this experimental study, it shows that WPSA has a significant and effective to improve the geotechnical properties of soft soil. [ABSTRACT FROM AUTHOR]

Understanding heritage food is important and useful for planning of national identity conservation, gastronomy tourism marketing and food safety. However, research on heritage food is not uniform globally; it tends to be concentrated in specific areas or region, and thus would hinder our understanding of heritage food acceptance, marketability and sustainability. This study examined the trends in heritage food research, namely Pekasam over the past decade by analysing publication data from Scopus through Systematic Literature review method. In particular, this study focused on the countries in which the studies were done, the affiliation of the authors, the funding sponsor, the types of publication discipline area of research, and citation details. A total of 148 publications were examined. The results showed that research on heritage food of Pekasam is not only scarce, to such an extent a large number of the research published are in the discipline of agriculture, chemistry and engineering. Despite the small number of research publications on Pekasam, the citations on the existing publications have grown exponentially since 2017 indicating that Pekasam is a potential research topic in the area of heritage food. [ABSTRACT FROM AUTHOR]

As globalization intensifies, knowledge as a vital competitive asset is becoming more and more important. Managing knowledge is becoming a must in light of this scenario. In Malaysia, the awareness of knowledge management is growing in various organizations. However, the practice of knowledge management is still in the infant stage, comprehensive review of academic literature on knowledge management in the context of Malaysia is scare and fragmented. Therefore, this study aims to conduct a systematic literature review to investigate the research trend of knowledge management and identify the future directions from the perspective of Malaysia. Through a comprehensive content analysis to the 55 articles from Scopus database. The results show that the research interest has been a slight increase in recent several years, but the number of publications on knowledge management in the context of Malaysia was very small compared with worldwide. The findings also indicated that the research on knowledge management involves all industries, including business activities, government organizations and agencies, social life and healthcare and education. The most research publications focused on business field. In addition, seven categories of research topics identified by an in-depth analysis. Moreover, a variety of qualitative and quantitative research techniques like Delphi method, Canonical Action Research, and Observation were used in this field of study. [ABSTRACT FROM AUTHOR]

Sustainability has been a significant concern in development and construction upon the rising environmental issues around the globe. As such, efforts have been made to come up with sustainable construction via the invention of sustainable housing. The sustainable concept is extended to housing as demand for sustainability development for energy saving. However, high prices of houses have been denoted as an issue in the housing industry. As conventional development is already associated with high costs and high prices, houses with sustainable features are offered and sold at even higher prices. This worsens affordability, which is already a problem in Malaysia. This paper explores sustainable affordable housing via a combination review of issues and challenges. This investigation sets to accomplish two objectives. Firstly, it includes studying issues concerning sustainable affordable housing. The second objective covers a detailed identifying the challenges of implementing sustainable affordable housing and gaps of this area of study around the globe. This paper structurally investigates the literature from valid databases and eminent journals from 2004 to 2018 in matters related to issues and challenges sustainable affordable housing. As very limited work has been carried out in the areas of issues and challenges of implementing sustainable affordable housing, this paper fills this knowledge gap in the context of a structured review. The findings of the research are critically discussed in light of the literature. In conclusion, the commitment of an organization or construction industry and the government will lead to actions that will accelerate the move towards sustainable development of the housing sector, especially affordable housing. [ABSTRACT FROM AUTHOR]

The non-destructive testing (NDT) module is an alternative instructional course developed and provided in the industry since the techniques have become more attractive in science and engineering. There is a demand to integrate the NDT instructions module into the university curriculum. This paper proposes integrating courses and other elements into the bachelor's curriculum at the universities level. The method has looked into three countries that established NDT programs at the University's level, e.g., Germany, Singapore, and Ukraine, where the guidelines from the NDT program structure were referred. The findings and concepts are different from the well-known courses offered in the private non-academic industrial company. Other than the application, it should address the development of new techniques and applications in a research-driven environment. While distorted elements of NDT are included in most programs at universities in Malaysia, it is uncoordinated. There is a close relation to topics like measuring techniques, data mining, and statistics, and the first elements of NDT can be integrated into Bachelor courses. This paper summarizes relevant scholarly articles, identifies methods and ideas, and the need for further action leads to recommendations for an NDT curriculum design. Thus, some references to structure NDT courses in universities are also discussed. [ABSTRACT FROM AUTHOR]

Green products are highly demanded by the global population due to the fast depletion of world resources and high energy intensity use. However, small and medium-sized enterprises (SMEs) still appear to lack knowledge in environment monitoring and improvement including the SMEs in Malaysia. For example, the implementation of a green innovation into products in SMEs is still relatively young and limited. This paper underlines the operational upgrade necessity to companies is needed in long run in the adoption of green product innovation. In addition, this paper analyses the issue, challenges, and significant characteristics of green environmental management practice in Malaysian SMEs. The related articles from secondary sources were carefully selected and analysed from reliable journal publishers. A total number of 26 paper that highly related to Malaysia SMEs cases, ranged from 2017 to 2021 were reviewed thoroughly. The major finding of this research paper has been related to the problems and barriers that faced by Malaysian SMEs. Research and development (R & D) are typically lacking in SMEs, as are economies of scale and the inability to change established operating practices. Many SMEs do not pay enough attention to improving the skills and knowledge of their employees, or they are unwilling to take advantage of government-sponsored training programs, which are designed to do just that. The results of this paper highlight the Malaysian SMEs challenges and possible changes to be done in assisting the SMEs to accomplish their sustainability goals through green product innovation change. [ABSTRACT FROM AUTHOR]

The period of substantial economic ambiguity such as recession and economic crisis had urged us to boost the savings rate as people forgo their current consumption expenditure to compensate for an unpredictable financial future. The exigency of saving amid new normal endemic is vital for economic growth and recovery. Hence, this paper is aimed to analyze some macroeconomic factors such as interest rate, inflation rate, household income, government consumption expenditure, and the household final consumption expenditure that can influence the household savings in Malaysia by using the ordinary least square method (OLS). This paper utilizes the secondary data sources from the World Bank Data and Department of Statistics Malaysia over the period from 1999 to 2019. The findings manifest that a new predictor variable which is the government consumption expenditure, as well as the household final consumption expenditure had a negative significant effect on household savings whereas household income and interest rate are known as less significant factors. Nonetheless, inflation rate is found insignificant towards the household savings in Malaysia. Therefore, this paper implies the exploration of factors affecting household savings could be useful to policymakers, investors, and financial advisors to help sustaining the macroeconomic wellbeing and hence raise the standard of living. [ABSTRACT FROM AUTHOR]

Prevalence of obesity in Malaysia is one of the highest among the Asian countries and it is one of the risk factors for cardiovascular disease which is the main cause of death in Malaysia. This paper aims to investigate the relationship between obesity and mortality rate and find its association with sociodemographic factors such as education and household income. This time-series study used secondary data from World Bank data and Household Income Survey (HIS), and it used annual data from 1990 to 2019. ADF test is used to test the stationarity. Simple linear and multiple linear regression were used in this paper to study the relationship between mortality with obesity, education, and household income. Multicollinearity, heteroskedasticity and R-squared were used to define the best regression model in this study. This study found that mortality was positively associated with obesity. Besides, the findings also shows that there was an inverse relationship between obesity and education, meanwhile positive relationship appears between obesity and household income. [ABSTRACT FROM AUTHOR]

Malaysia has targeted to achieve 40% of renewable energy (RE) by 2035. It is evident that solar energy shall contribute the largest portion of the target due to the abundant resources of solar in Malaysia. Nevertheless, Malaysia should not limit its' RE resources to only solar energy. This includes RE in the likes of wind energy. Although generally Malaysia has comparatively low annual average wind speed, numerous studies have shown that there are several areas with relatively higher annual average wind speed. These areas may potentially be considered for wind energy development. Several methodologies have been utilized by researchers to identify such areas. Several researchers opted to develop wind maps to identify the potential area in Malaysia for wind energy development. Interpolation methods such as Inverse Distance Weighted (IDW) and Kriging are commonly utilised in wind mapping studies as these methods are effective to estimate the wind speed at unmeasured area. This paper reviews the comparison between the wind speed interpolation methods which are IDW and Kriging for wind energy applications in Malaysia. Among the interpolation parameters compared include input, results and validation. The way forward proposed by this paper will aid as a reference for future advances in wind mapping in Malaysia and its surrounding region. [ABSTRACT FROM AUTHOR]

COVID 19 disease has spread worldwide, disrupting the economy, society, education, and health. It became crucial to understand the transmission curve and identify the best action in combating this highly transmissible epidemic. Epidemiological parameters of the deterministic Susceptible-Infected-Removed (SIR) model are widely used in explaining the characteristics and behavior of the disease spreading. Disease like COVID-19 is highly influenced by the uncontrolled factors of randomness, hence in this paper, the deterministic susceptible-infected-recovered-death (SIRD) model is extended to the stochastic SIRD (SSIRD) model. SSIRD model takes into consideration the noisy behavior of the process which explains the uncontrolled effects of the COVID-19 outbreak. The epidemiological parameter of the model changes throughout the epidemic due to external factors such as enforcement and public obedience to the control measures as well as the changes in healthcare facilities. These parameters need to be estimated. This paper estimates the epidemiological parameters of the SSIRD model using the Markov Chain Monte Carlo (MCMC) method of the Metropolis Hasting algorithm. The COVID-19 data from Malaysia and Indonesia are used and the dynamical behavior of the COVID-19 outbreak in both countries is simulated. The results show the parameter changing due to the uncontrolled factors influencing the trend of the pandemic curve. [ABSTRACT FROM AUTHOR]

The shift from paper-based to web-based practice is a significant trend, as paper-based practice consumes time, is prone to error, and is more prone to data loss, all of which lead to inefficiency. Smart farming or agriculture 4.0 defined the new era of agriculture that moving toward digitalization. However, the absence of a centralized information system, which results in information asymmetry among agricultural sectors. One of the keys to success is reaching out to farmers with pertinent agricultural information at the appropriate time and platform. The purpose of this study is to design and create a dynamic web-based knowledge management system for the dissemination of agricultural knowledge in Malaysia. A centralized information system capable of achieving information symmetry, in which all important information is accessible to all participants. Creating an advanced learning environment allowing for virtual engagement between external and internal stakeholders via a web-based knowledge management system. [ABSTRACT FROM AUTHOR]

Recent studies show that tax compliance is closely related to the tax return process. Suppose the electronic tax system can provide an efficient and fast tax return process. In that case, the tax compliance rate will significantly be improved. However, the current tax structures were built solely for tax purposes and lack of tax strategy and business considerations. Hence it becomes a passive transactional system that serves as the end-point taxpayer data that finally lead to taxpayer non-compliance. Nevertheless, Enterprise Architecture (EA) is a conceptual blueprint that defines the structure and operation of an organisation that align the business, data, application and technology. Therefore, this paper will investigate how EA can be a workable alternative in managing income tax enforcement problems in Malaysia. This study proposed to create a hybrid EA framework influenced by EA framework called TOGAF, Ishikawa Diagram and MyGovEA. As a result, a 'To-Be' Architecture of Malaysian Tax Return Process is proposed based on five considerations obtained from 'As-Is' analysis earlier on. This paper concludes that the tax compliance rate can potentially be improved if the tax agency can align the strategy, business process and tax systems together. [ABSTRACT FROM AUTHOR]

The economic uncertainties due to Covid-19 pandemic has forced businesses to survive, maintain their long-term profitability and remain competitive through the unexpected market upsets. As businesses have to shut down, jobs are lost, people will suffer and economy will be shrinking. Thus, understanding the purchasing behavior of customer is a vital step not only in building but also in maintaining a business. Good customer management comes from good customer measurement. With the latest advent of customer analytics, businesses nowadays can thoroughly comprehend their consumers at all phases of the purchasing process, recognizing patterns in customer data, forecasting the actions that their customers will do, and then making decisions about how to enhance their business in order to attract new customers and retain existing ones. The objective of this paper is to perform customer profiling and customer segmentation of Starbucks Malaysia during the hit of Covid-19 pandemic in Malaysia. Dataset are collected during the second Conditional Movement Control Order (CMCO 2.0). Customer profiling tries to gain a deeper understanding of customers and describe their personalities types or personas, while customer segmentation is a powerful technique to understand the patterns that differentiate a customer. A customer segment is a grouping of customers that share certain characteristics. In this paper, k-means clustering algorithm is used to segment the customers of Starbucks Malaysia according to their income and spend data. From the clustering analysis, one can determine the optimal number of clusters and comprehend the underlying customer segments to identify the statistical patterns of Starbucks customers. This research will contribute both theoretically where this research can uplift the theoretical foundation of customer analytics and practically towards Starbucks Malaysia and other organization and marketing teams where they can understand their customers better and can increase their revenue with the improved marketing campaigns especially during this long-run Covid-19 crisis. [ABSTRACT FROM AUTHOR]

In many parts of the world, many studies reveal that family firms dominate public corporations, particularly in emerging markets. In Malaysia, it is obvious that the majority large and growing businesses are mostly family owned in most emerging markets. In emerging countries, firms are highly owned by the controlling family shareholders. Given with this concentrated ownership in emerging market like Malaysia, the family shareholders can have ultimate power on firm's affair. They even can dominate the management and board members of firms. This paper aims to identify the importance of contributing factors of family ownership on dividend policy in Malaysia using both multilayer perceptron and radial basis function approaches. From the analysis done, the best artificial neural network model is multilayer perceptron (MLP) with 9-7-1 configurations. Based on the sensitivity analysis, debt ratio plays the most important predictors towards dividend yields, followed by retained earnings, return on assets (ROA), reinvested earnings, total assets, investment opportunities, board diversity ratio, independent director ratio and family ownership. Using the approach in this paper, it is expected that transparent responsibilities and rights incorporate strategies can be practiced successfully, so that no overlapping role problems happen. [ABSTRACT FROM AUTHOR]

Investment decision is difficult to be determined as the investors need to earn highest possible return in generating profit and protecting capital. Mathematical model which can provide the ranking and proportion of the investment alternatives will benefit investors as selection guideline. This paper aims to investigate in ranking and allocating proportion of asset funds using fuzzy preference relation and weighting algorithm. The evaluation of asset fund is expressed in trapezoidal fuzzy number. The data used for this study is 30 asset funds that listed in the Bursa Malaysia. This study found that 14 asset funds are suggested based on ranking and proportion allocation obtained from this model. As a conclusion, this study can assist investors in making decision in terms of ranking and allocating asset funds. [ABSTRACT FROM AUTHOR]

The United States and China are strong trading partners of Malaysia, with about 23% of total exports in 2017. Therefore, the trade war pressures since 2018 between the United States and China have affected the Malaysian economy. Thus, this paper aims to analyse the effects of the war on the Malaysian stock market using a threshold network approach. Then, the networks examine the changes of important stocks before, during and after the trade war in which the periods are taken from 16th March 2017 until 31st May 2021. The important stocks are determined by four standard centrality approaches, namely degree centrality, closeness centrality, betweenness centrality, and eigenvector centrality. This paper uses 240 companies of the FTSE Bursa Malaysia Emas Index to create the Malaysian stock market networks. The results show that Dagang Nexchange Berhad and Jaya Tiasa Holdings Berhad have higher connectivity with other stocks during the turmoil period and after the turmoil period respectively. Besides, Dagang Nexchange Berhad acts as the most important stock according to all centrality measures. The findings of this study give an insight to the government regulators and investors with information regarding the current topological structure of Malaysia's stock market. [ABSTRACT FROM AUTHOR]

Individuals must begin saving money early to meet their future personal and household needs. It is important to focus on savings as soon as possible to achieve a healthy and stable economy after retirement. Retirement expectations can be unrealistic since many believe retirement is still a long way off. Insufficient money made it difficult for people, particularly B40 groups in Malaysia, to continue their monthly savings due to a restricted budget in the face of rising living costs. The majority of the B40 group in Malaysia are struggling with the issue of not having enough money to support the desired lifestyle after retirement, and this issue has deteriorated over time. This concept paper proposes financial literacy, future expectations, self-awareness, social influence, and financial management as predictive factors for the B40 group to plan for their retirement savings, applying the Theory of Planned Behavior (TPB) and supported by prior studies. Due to this interest, this paper proposes a conceptual framework for the factors affecting the retirement decisions of B40 groups in Malaysia. The suggested framework could benefit all, especially B40 groups, in term of how they prepare themselves for retirement life. Related organizations can use the proposed model to encourage early retirement savings among Malaysians, especially the B40 group. [ABSTRACT FROM AUTHOR]

Safety procedures at highways are essential to ensure safe, clean and accessible roads and highways. The workers were often exposed to hazardous situations, as seen by numerous accidents involving highway workers on the road in recent years. Safety technologies in the highway construction work zone may help improve the roadway construction and maintenance workers' safety. This paper reviews the statistics of road accidents in Malaysia, highway work zone safety problems and existing applications of safety sensor systems as an improvement of safety technology in the construction work zones. As an improvement towards the safety technology, Signal Warning Detector (SWAD) system was developed to increase the safety at highway work zone especially on PLUS highways in Malaysia. The development of the SWAD system's parameter setting was discussed later in the methodology section of this paper. [ABSTRACT FROM AUTHOR]

Once German Government had declared their Industry 4.0 strategy, many countries also followed suit to set their aim on promoting the manufacturing computerization in their country. However, there is a gap between the existing machines and the technology advances in Industry 4.0 such as cloud computing, internet of things, system integration and etcetera. The lack of experience to develop the industry 4.0 infrastructure is also one of the major obstacles in the developing countries. The aim of this paper is to address the challenges of implementing industry 4.0 Technology in machine-based manufacturing for small and medium companies. This paper focuses on Malaysia's Small and Medium Enterprises (SMEs) that are undergoing Industry 4.0 transformation in order to serve as a reference for other developing countries like Malaysia in which a lot of SMEs are facing similar challenges. Based on the literature review and real cases in collaboration with companies in the industry, the challenges of data collection and system interoperability as well as the solutions are presented in this paper. [ABSTRACT FROM AUTHOR]

This paper proposes a hybrid rule-based machine learning approach to produce a student profiling model for University Selangor (UNISEL) a state-owned private higher education institution in Malaysia. This project attempts to address UNISEL's interest by proposing a student profiling model that can assist in predicting student intake using existing data from a survey conducted by UNISEL among its current students. Maintaining a healthy student intake is vital to ensure the continuity of any private educational institution. Hence, this research aims to predict student intake towards academic entrance in UNISEL based current data profile using hybrid rule-based methods subject to past student intake data to improve better decision-making process. The two algorithm that had been selected using the hybrid rule-based machine learning approach combines rule-based (i.e., expert system) with multi-level machine learning (i.e., K-Mode's clustering and decision tree classification) to produce the final student profiler model. This paper first outlines the assumptions made before dividing the proposed approach into five main phases: data cleaning, feature extraction and selection, model formulation and model testing. Results shows that the project managed to propose a creative workaround that suited the use-case presented to produce the student profiler model in predicting student intake in UNISEL. [ABSTRACT FROM AUTHOR]

This paper studied the risk factors that affect road accident casualties in Malaysia as it has a positive impact on the death index of the country. A total of five risk factors including driver, vehicle, road, weather and pedestrian were studied in this paper. Three different LASSO models: without the removal of multicollinearity and influential observation (Case A), removal of multicollinearity (Case B) and influential observation (Case C) are formed to identify the significant risk factors that influence road accident casualties in Malaysia. Based on the findings, Case C with the smallest Mean Square Error of Prediction, MSE(P) is chosen as the best LASSO model in this paper. Therefore, variables in Case C including overloading passengers, drug, dangerous turning, driving too close, not conforming to traffic light, road shoulders low/high, potholes, slippery road, no guard rails, straight, roundabout, rethread, daylight, dawn/dusk, dark without street-light and lastly infirmity act as the significant risk factors that lead to an increment of road accident casualties. With these findings, some appropriate and strategic precautions can be implemented by the authorities to reduce road casualties in Malaysia. [ABSTRACT FROM AUTHOR]

As widely known, plastic has become an integral element of human culture. Despite posing a serious environmental hazard, plastic continuously used in a variety of domains ranging from industries to agriculture to our daily lives due to its lightness, sturdiness, inertness, and low cost. Low-Density Polyethylene (LDPE) is the thermoplastic that are commonly used to manufacture plastics bags and other plastic products. However, the excessive use of LDPE has caused a major environmental problem when they are accumulated in the environment. Currently, the physical and chemical methods of plastic degradation was proved to be inefficient and posed other environmental issues. As a result, eco-friendly methods like microbial plastic decomposition are being pursued as a better solution. This paper reports the potential ability of a Malaysian Rhodococci isolate obtained from Unisel Culture Collection (UCC), the Rhodococcus pyridinovoran strain UCC0018 in.LDPE biodegradation. The bacterium was cultured in nutrient broth supplemented with LDPE fine strips to evaluate the degradation of LDPE by weight reduction test. Results obtained demonstrated degradation activity where it reduced the weight of LDPE strips up to 5.2% after 24 hours of incubation. This result indicated the promising potential of Malaysian Rhodococcus in degrading LDPE. Based on this discovery, the initiative intends to cultivate the bacteria in large quantities, optimize the degradation activity, and work with the industry to turn the bacteria into a product that can be utilized to address Malaysia's plastic waste problem. [ABSTRACT FROM AUTHOR]

Water services in Malaysia is a crucial element whereby there is an aggressive demand every year. Among the areas of concern are the water supply coverage and volume, sustainability of water quality, high operation and maintenance cost, high non-revenue water (NRW) and operational efficiency of the water industry. In this paper, the main objective is to analyse the occupational safety and health management system implementation towards contractor engagement related to the water industry in Malaysia, in relations to the management capability, knowledge resources and risk assessment. This paper provides preliminary overview of the OSH Management System related issues in water services through the interviews with 10 employees at different company levels, addressing perceptions of various safety management activities according to managers and operational personnel. The interview shows that managers and operational personnel at engineering construction agree that the significant effect measures aimed to improved safety continuously. At the end of this paper, the improvements including involving operational personnel in the design of procedures, contractor engagement, considering all risk dimensions that may affect OSH and challenging the value of specific OSH activities based on a detailed knowledge if the distinctive characteristics of workplace in engineering construction. [ABSTRACT FROM AUTHOR]

A significant issue exists when trying to provide mechatronic modules within the framework of a single-discipline degree program. This paper presents the implementation of a mechatronic problem-based learning approach using a new robotic project for teaching mechatronic modules for undergraduate mechanical engineering students at the Universiti Teknologi MARA, Malaysia. The robotic project consists of two main sections, theoretical aspects of robotic and laboratory work. In laboratory work, a problem-based learning approach is used for improving the outcome-based education learning process. It is perceived as an effective solution for teaching and learning process in mechatronic module. The paper explains the concept and model of this robotic teaching kit and how it is used in the problem-based learning (PBL) of the mechatronic module. Detail explanation on how the PBL robotic project is organised is deliberated and presented. The entry and exit surveys result of the students' achievement indicate a notable learning outcomes attainment at the end of the PBL project. [ABSTRACT FROM AUTHOR]

This paper explores the disruption factor of practising WFH towards productivity that affected higher education in Malaysia during the outbreak of COVID 19. There is a disagreement with the WFH itself, but this impact can be mitigated or even reversed when people prefer integration. This research analyzed, reviewed and clarified in depth the technology readiness factor from previous studies. For the sake of a lack of understanding, this paper acknowledges and discusses the conceptual practice of working from home that contributes to productivity in higher education in a single setting in developing countries. This research examined the factor of the technology readiness of WFH that affect the productivity of Malaysia's higher education learning. The analysis findings will shed some light on our perception of the problematic technology readiness element in WFH practice. It also offers the current information corpus to researchers and a pledge to extend the study stream on WFH processes. It also provides researchers with the existing corpus of knowledge and promises to expand the research stream on WFH practices. The empirical findings will suggest the challenge of technology readiness during working from home and how to face it by the academician in possible ways to obtain considerable potential for improving productivity a higher education institution in Malaysia. [ABSTRACT FROM AUTHOR]

The purpose of this article is to raise a concern about the context and framework that social entrepreneurship in environmental sustainability. Social entrepreneurship for sustainability to go further other than organization because of social entrepreneurship have social value and innovative idea in environmental sustainability goal. By discussing the historical backgrounds of this issues to achieve environmental sustainability goal. One objective of social entrepreneurship is to ensure that the solving of social problem. This study, therefore attempted to examine the relationship between social entrepreneurship and environmental sustainability in Malaysia. The paper therefore, recommends environmental sustainability review in order to involve social entrepreneurship social values to the community. A conclusion is made that if environmental sustainability framework is properly implemented and all the associated advantages harnessed, the high level of environmental pollution in the country will be drastically reduced. In this regard, all community worldwide should actively embrace and sustain the spirit of the emerging social entrepreneurship. For example, entrepreneurial development in Nigerian higher institutions of learning can begin by encouraging the students to replicate the products that have been invented elsewhere in any part of the world while effort is then made to create what the world will also copy from them. This can be attained through community in Malaysia also. [ABSTRACT FROM AUTHOR]

The Efficient Management of Electrical Energy Regulation 2008 (EMEER 200) requires periodical reporting from affected installations every six months. To analyse the reports submitted to Energy Commission (EC) and present it in a meaningful way, the Energy Management Information System (EMIS) was developed and launched in 2018 to be usedby all parties involved in the compliance of EMEER 2008. Using the system, EC is able to manage the installation and Registered Electrical Energy Manager database more efficiently and track the performance of each installation thoroughlyin efforts of compliance to the regulation. This paper focuses on the need of EMIS replacing the old hard copy report submission method, as well as how EMIS functions and presents the data available in clear statistical manner for the benefitof all the users of the system. Examples of how the user data and analysis results are also presented in this paper. [ABSTRACT FROM AUTHOR]

Environmental sustainability is the study of how a natural system functions, remains diverse and produces everything it needs for the ecology to remain in balance. Sustainability considers how we might live in harmony with the natural world around us, protecting it from damage and destruction. Today, we live in a modern and largely urban existence throughout the developed world and consume a large amount of natural resources every day. Sustainability and sustainable development focuses on balancing that fine line between competing needs to move forward technologically and economically, and the needs to protect the environment in which we and others live. While Malaysia has been pegged among the top Electric & Electronic manufacturer worldwide, E-waste has continued to become a known problem across the globe. The objective of this paper is to identify the impact of the environmental sustainability implementation as well as to determine specific collaboration between vendor and suppliers in handling the environmental issue in a case study, named Company A. A series of interview session were conducted for data collection in the company. The narrative content of interviews and open-end survey questions was then analyzed for key patterns. From the data obtained, it was observed that major contributions towards sustainability come through strategic collaboration between both vendor and suppliers in maintaining their environmental requirement aspects. A positive data trend was identified to conclude the efficiency of this collaboration. The analyzed data revealed that effective implementation of environmental sustainability in industry will not only be advantageous to the earth as a whole, but it will also prove to be highly beneficial for the company itself. One of the obvious advantages for the company is the cost reduction when recycling and reusing processes are being implemented. Reducing the environmental impact of business will improve the sustainability in business. If a company is less dependent on natural resources as compared to its competitors and has means to deal with rising costs due to climate change, the business will have a greater chance of long-term survival and success. [ABSTRACT FROM AUTHOR]

This paper reports the development of the spreadsheet-based simulator for Solar Rooftop Installation Assessment. The aim of this paper is to develop a simulator that can design a solar photovoltaic (PV) requirement on a rooftop building in Malaysia. The results and parameters of the developed simulator are tested and validated with a commercial software, Helioscope. Several sets of simulations by using the simulator are conducted at different specifications of panel by considering parameters such as the number of panels installed, output power and energy produced from the PV system. Other simulations at different methods of finding an area are conducted to validate the simulator with Helioscope online platform. The results of the simulations indicate that lengthwise across orientation offered a higher number of panels installed, output power generated, and energy produced compared to the lengthwise up orientation. The sizing calculation had decreased the estimated value of the simulation result to become the final value, especially on the model Sharp NU-AK300B with 5.74% of the percentage difference between its estimated value and final value. The comparison between different methods of finding an area presents that method 1 at 60% total area which located in the lengthwise across category and method 1 at 90% total area which located in the lengthwise up category with both of them had the smallest percentage of area covered on their respective category, shows the highest accuracy of the simulation result which is 1.3% percentage error for method 1 (60% total area) and 42.86% percentage error for method 1 (90% total area). Meanwhile, for maximum value category, the comparison of the method used with the Helioscope (without keepouts) result is much accurate which is 32.58% percentage error compared to the comparison with Helioscope (with keepouts) which is 51.94% percentage error. [ABSTRACT FROM AUTHOR]

Visual analytics increases human cognition's capabilities through data exploration. Data exploration to further understand data that was produced was made possible by coupling interactive visualization with analytics which became known as visual analytics. With the increasing data production in everyday lives, there has been a notable rise in visual analytics research. However, there has yet to be any research that investigates the skills attained by students outside of the classroom and linking that to the learning outcomes set by the schools, faculties, or universities. This paper reports a phase of the study that was done in discovering the predictive the relationship between students' outcome-based education results with their out of classroom activities using visual analytics. In order to design the visual analytics system, there is a need to perform research on the suitable interactive visualization and data analysis to achieve the expected outcome. This paper reports the study that was done in discovering the predictive modelling technique that yields the highest accuracy result. This study makes use of students' semester results and the recorded out-of-classroom activities data of theirs from Universiti Malaysia Sabah' Accounting program. The dataset was tested with four algorithms which are Random Forest, Gradient Boosting, Neural Networks, and Support Vector Machine. Results showed that Random Forest yield the highest accuracy result. [ABSTRACT FROM AUTHOR]

Citizen-centric is a concept that defines as shifting of service delivery from government's interest to citizen's interest. The citizens of different socioeconomic classes may experience a similar quality of public services, but they may reach different conclusions about a service because their evaluations are shaped by different sets of perceived and expectation performance. Past scholars confirmed that the comparisons between citizen's perceived-expectation relationship were not intensively explored and required further investigation. Therefore, this paper aim to compare the impact of citizen-centric public service satisfaction among citizen on what they perceived as compared to their expectation. Utilizing, the expectancy-disconfirmation model of satisfaction, this paper offers a quantitative approach by providing intensive comparison for citizen's perceived-expectation relationship. We employ paired sample t-test to answer the mean differences between tested relationship. This paper successfully identifies six mean differences namely performance, responsiveness, reliability, information quality, service quality and participation on the relationship between perceived and expectation. We believe this paper can benefit the supply side in conducting requirement in gathering and designing of citizen-centric public service satisfaction model in the future. [ABSTRACT FROM AUTHOR]

Active urbanisation and industrialisation in Malaysia causing massive waste generation. Depleting of landfills is pushing for a new effective approach to solid waste management which is equally important in ensuring the environment is taken care of and free from pollution. Recently the Malaysian government decides to step up in a new holistic approach to a better waste management system where the new implementation of sorting and separation of waste according to a waste composition such as recyclable waste, residual waste and bulky/garden waste at source. This implementation in which requires people to separate their waste and sort the recyclable waste according to categories such as plastic, metal, paper and others. The idea to design and build an automatic waste sorting recycle bin is to support the initiative to separate different kind of trash according to specific categories at the early stage which is at domestic user such as at home and office. This paper discuss the current problem of waste management and how a prototype of smart sorting recycle bin is being developed. [ABSTRACT FROM AUTHOR]

Undergraduate education in the professional disciplines prioritizes acquisition of discipline-specific knowledge and skills. However, it is worth considering a more holistic approach to shape students into future professionals capable of embracing a keen sense of service to society alongside their professional identity. One way of achieving this is by providing them with opportunities to make meaningful contributions to society directly through their disciplinary education, while enabling them to see the benefits and experience the satisfaction of their involvement. This paper describes the transformative learning experiences of engineering undergraduates in Malaysia who were involved in a service-learning module employing a non-traditional approach. This approach uses their engineering knowledge and skills to directly engage with teenagers from underprivileged communities such as children's homes, orphanages, refugee schools and low-income housing projects. In the beginning many undertook this compulsory module with some reluctance, resigning themselves to it. However, upon completion their views changed, and it was apparent that a profound learning experience had occurred. This paper narrates this experience and uses survey responses and students' reflective journals to convey the outcomes. [ABSTRACT FROM AUTHOR]

Reservoir lifetime can be interpreted as the number of years a reservoir can be used to fulfil its purpose. This study proposes an approach to predict the remaining life of Semenyih reservoir using an empirical method. The result of this study can help in making important decisions in the water supply. This paper mainly focuses on Semenyih dam which is one of the Klang Valley major dams in Selangor, Malaysia built in 1985, with a lifetime plan of 100 years. This watershed basin has one of the main rivers in the state of Selangor, which has been negatively affected by industrial and urban wastes since early 1990. The annual sedimentation rate plan of Semenyih Reservoir was estimated from 13,165,400 m3 in 2004 to 13,511,900m3 in 2010, however as calculated in 2016, sediment delivery reached 13,665,450 m3 in the Semenyih catchment. The proposed result of the Semenyih Reservoir remaining lifetime using the empirical method can be estimated by years, and this number then can be used as a reference to predict the remaining volume of Semenyih Reservoir dead storage using the sediment approach. In this paper the lifetime of the reservoir was estimated at 65 years. [ABSTRACT FROM AUTHOR]

The interest rate has been a major issue worldwide, as well as in ASEAN countries. It shifts almost every minute driven by lots of factors. The main goal of this research is to look at the relationship between lending interest rate with the macroeconomic variables related to economic activities including during crisis periods and to forecast the rate in 2020. Approaches used in the study include line charts, multiple linear regression model and the ARIMA model. The paper utilized annual data period between 1971 and 2019 in.Malaysia which includes three crisis periods while forecasting into the fourth crisis as we currently face the COVID-19 period. The result shows that the lending interest rate has somewhat negative correlation with the macroeconomic variables throughout three major financial crises in Malaysia. The GDP growth and manufacturing are found to have significant effect on the lending interest rate via multiple linear regression. However, the industry and the agriculture have no significant impact on the lending interest rate. As COVID-19 fractured world economies and led countries to great depression, worldwide central banks decided to take action to lower interest rates to significantly boost consumer spending and cash flow. Due to this reason, the findings revealed the actual value of lending interest rate in 2020 is 3.51 while as the projected value of lending interest rate in 2020 is 4.85 which indicates that the actual value is slightly smaller compared to the forecasted value. [ABSTRACT FROM AUTHOR]

Malaysia mostly experiences long-distance tremors caused by earthquake events from nearby countries. The majority of low-rise to medium-rise residential reinforced concrete buildings in Malaysia are designed with inadequate reinforcement detailing to cater for lateral loading. This paper presents findings related to seismic assessment of multi- storey residential buildings using the fragility curve and capacity-demand response spectrum. The main objective of this paper is to evaluate the vulnerability of residential multi-storey buildings with strong beam and weak column designed mechanisms subjected to Design Basis Earthquake and Maximum Considered Earthquake with peak ground acceleration of 0.12g and 0.22g, respectively. Ruaumoko2D programme was used to determine the load and displacement values of the building subjected to the 2015 Ranau earthquake with PGA 0.14g. The ductility of the prototype building was calculated from the load and displacement graph. The value of ductility was used to develop the fragility curve based on damage state characterization in accordance to FEMA273. The findings from the fragility curve show that the building would experience minor to moderate damage and can be repaired or retrofitted after the earthquake events with peak ground acceleration of 0.12g and 0.22g. This study also presents the result of the capacity-demand response spectrum of the building subjected to Design Basis Earthquake and Maximum Considered Earthquake in accordance with Eurocode 8 specifications. The result from the capacity demand response spectrum shows that the building would not survive when subjected to the earthquake excitation with peak ground acceleration 0.22g and exceeds more than 5.5 Richter Scale. This study is important to provide an understanding of the seismic behaviour of the multi-storey non-seismic designed for residential buildings in Malaysia. [ABSTRACT FROM AUTHOR]

As most hotels have been running 24 hours a day and 365 days a year, many types of waste may be generated which have major environmental impacts. Therefore, in addition to environmental protection, hotels adopted and enforced green practises. It has been noticed that green hoteliers will obtain several benefits. However, there were limited studies into the relationship between green hotel practises and benefits in Malaysia, in terms of financial and non-financial benefits. Furthermore, some studies have found inconsistency between hotel benefits of green hotel practices. The aim of this paper is to investigate whether the green hotel practices have any association with their hotel benefits. The research was conducted using quantitative methods and questionnaires were sent to hotel managers by email. A total of 117 hotels were chosen for this analysis by using purposive sampling techniques, ranged from 3 to 5 stars. The study showed that the hotel has obtained financial and non-financial benefits from green hotel practices. In the end, this paper will help the hotelier to explore the area of green hotel practises to be taken into account in daily operations to meet the sustainable tourism, along with the United Nations Sustainable Development Goals. [ABSTRACT FROM AUTHOR]

The threat of Unmanned Aerial Vehicle (UAV) attacks abroad is increasing, and it may even happen in Malaysia in the future. Over time, the development of UAV technology has grown rapidly. This proves that UAV attacks are very easy to be carried out by the enemy, and it is difficult to repel such attacks. Therefore, this study is an initial preparation to avoid any potential threats to Malaysia by UAV or drones in the future. The Malaysian force is required to prevent the enemy's UAV from entering Malaysia's airspace. Since its independence, Malaysia has never faced the threat of UAV attacks but with the rising number of UAV attacks internationally, the military must have the ability to defend and destroy the aerial threat source when national security is threatened. The more complex the UAV technology, the greater the threat it may pose. This paper aims to disclose the threats related to physical UAV attacks. This study aims to explore the UAV technologies, their capabilities and usage. This paper also addresses the current UAV threats and UAV threats assessments methodologies. This study establishes a critical literature review in which reflect on the process of analysing and modelling UAVs or drones' threat through attack defence tree in the next research. [ABSTRACT FROM AUTHOR]

This paper employs Data Envelopment Analysis to measure the efficiency of seven NDUM research clusters during the years 2018 until 2020. In this study, both output-oriented CCR and BCC models were used and compared. The finding showed that one out of seven research clusters was consistently efficient. These efficiency results would be very helpful for university research and innovation management to identify the inefficient research cluster, develop performance strategy and enhance the research cluster's overall efficiency. [ABSTRACT FROM AUTHOR]

Tourism industry has become an important sector for Malaysian economy through foreign exchange earnings and employment opportunities where generally increases the economic development of the country. Due to significant effect to Malaysia economy, it motivated us to come up with the best model for forecasting both outbound and inbound tourists in Malaysia. Hence, this paper aims to develop the best model for forecasting outbound and inbound tourists in Malaysia by using Box-Jenkins SARIMA model and multilayer feedforward neural network (MFNN) model. The dataset used was monthly basis, recorded from January 2010 to December 2019, and was split into in-sample data from January 2010 to December 2017 and out-sample data from January 2018 to December 2019. The accuracy of the models was measured by using MAPE. By applying SARIMA and MFNN to the dataset, results shown MFNN model is more accurate than the SARIMA model to forecast outbound and inbound tourists in Malaysia. The paper provides implications for policy makers and suggestions for future tourism forecasting models. [ABSTRACT FROM AUTHOR]

In Malaysia, sustainable development is getting momentum within organizations, businesses, and even communities. In Higher Education, we can observe that green initiatives have been taken on campus, although community awareness is still at an average level. As a result, the emphasis of this study was on UTMSPACE community's green environmental awareness, which included their study location at the UTM Kuala Lumpur campus. The introduction to this study and the concerns that arise will be the first section of this paper's structure. The literature review on green awareness, initiatives, and motivation will be covered in the second half of this study. A preliminary investigation was conducted among Diploma students in SPACE UTM Kuala Lumpur. The goal of the first inquiry is to determine the green awareness among the students. According to the poll, 132 students took part in the short online survey. We quizzed them on their thoughts of green awareness implementation, and the results of the analysis were presented in a descriptive manner. We suggest student involvement activity based on preliminary research to improve environmental awareness among the UTMSPACE community by engaging in green environment initiatives. However, because to the Covid-19 pandemic, a variety of green environmental actions can be undertaken or implemented. As a result, in the methodology section of this study, we propose a mobile application design to ensure that green awareness activities are practicable and at a constant pace, in order to ensure social distancing and activities can be done by individuals. As a result, in order to achieve this goal, we created a mobile application to raise green awareness among the campus community, which we will demonstrate at the end of this paper. The content of the mobile apps will be structured using aspects from the UI World Universities Ranking Based on Green Metric and UTM Sustainable Campus's sustainability project area. [ABSTRACT FROM AUTHOR]

As Industrial Revolution 4.0 (IR 4.0) expands globally, international competition rises, thus, requiring the industry to be steadfast in its efforts to be at par with other international players within the nation. To overcome this, it is with the view that the help of technological digitalisation in construction is deemed significant throughout a project‟s cradle-to-cradle lifecycle. Building Information Modelling (BIM) in its application has been widespread within the construction scene. The technological adoption, nonetheless, brought about challenges to the present method of the construction process. In addition, organisations face difficulties in embracing the innovative revolution of digitalisation due to the present legalese which was made for conventional construction processes. Existing contractual solutions do not identify facilitation towards BIM‟s specific roles, processes and outcomes. Therefore, the paper is aimed to ascertain setbacks particularly legal issues brought about by the usage of BIM within the construction industry worldwide against Malaysia. The paper undergoes an investigation of past publications worldwide through a narrative literature review in uncovering the scepticism and a lack of enthusiasm for its adoption. The study found eleven variables within four main themes on contractual issues surrounding BIM. The identification of these issues, hence, would further assist in the contractual status of BIM within the industry. [ABSTRACT FROM AUTHOR]

In the Malaysian construction industry, the Bumiputera contractors held special benefits, among others, a special policy on the allocation for participation in public projects. However, failure amongst Bumiputera contractors in delivering the project according to specifications has become an issue for the Government and there is a need to address the issue. There are various ways to improve the contractor's performance, among other initiatives are training and development and thus it is essential to look into these aspects to find a solution to the problem in the construction industry. The scope of this paper is limited to Bumiputera contractors attending training programs by PKK. Questionnaire surveys were distributed to a sample of 350 Bumiputera contractors physically and online. 269 questionnaires were received, covering five different regions in Malaysia. This paper analyses four (4) major aspects which are significant in addressing the impact and importance of training towards contractors' development and organizational performance concerning the industry requirement. Subsequently, a list of elements related to each aspect is ranked according to importance based on the survey which is important to be included in designing the training and development modules for contractors. All the findings lead to the establishment of a preliminary framework of training and development. Among the major recommendations is toconduct a Training Needs Analysis (TNA) to find the best direction for content and structure in the Bumiputera contractors' training and development programs. [ABSTRACT FROM AUTHOR]

TVET is the key to Malaysia's future as an advanced nation. The supplies for the local skilled workers are in very high demand, especially for the construction industry from these TVET graduates. Past research has found that self-efficacy is a critical factor for graduates' career success. However, the self-efficacy among these TVET graduates is questionable. Therefore, this paper aims to conduct a systematic narrative review on the effect of self-efficacy on academic perseverance and career pursuance among TVET graduates. The literature finds there are relationships between self-efficacy among the factors (i.e., motivation and outcome expectations). The findings of this paper are expected to explore and contribute to the understanding of self-efficacy from the perspective of education, training, and the working environment for the TVET graduates. Thus, it will form the foundation for an extended investigation to propose TVET Capability Approach Framework. [ABSTRACT FROM AUTHOR]

Culture and heritage are two significant components that need to be understood and appreciated by key stakeholders such as local authorities, residents, users, etc., within rural and urban development. Having reliable and holistic data on a particular culture and heritage, including taking the local wisdom of a community into account, could help in understanding the community and developing a meaningful place for the present and future generations. Whereas local communities arrange, practise, comprehend, and apply a system of values and norms based on their knowledge of and experience with interacting with the environment is referred as local wisdom. It is very instrumental in interior design and can also be integrated into designing a space. To preserve tangible and intangible cultural assets, cultural mapping is used to understand a place and is also a fundamental issue in any redevelopment projects. This paper takes Zhongshan Building to study the local social-cultural identity elements of The Zhongshan Building, which are reflected in the interior environmental design. In this paper, the author focused on examining the application of local wisdom in interior design that is connected to the design development. To carry out the goal of this paper, the two-method methodology was conducted; (a) desk research, and (b) a SWOT Analysis. On the other hand, a pilot survey of the respondents is also required to complete this study, and the result shows that the respondents do acknowledge The Zhongshan Building as a creative hub. Through the discussion of this paper, The Zhongshan Building plays a vital role in portraying the creative culture as a creative hub in the heart of Kuala Lumpur. The strength of the interior environment and the significance of local wisdom on site can re-defined the meaning of the building and show the identity of The Zhongshan Building. For future reference, this paper suggests that any research instruments for future data collection in heritage buildings should be considered significant without ignoring the elements of the local wisdom of a community. [ABSTRACT FROM AUTHOR]