Implementation of green product innovation: Issue and challenges in Malaysia SMEs.

Green products are highly demanded by the global population due to the fast depletion of world resources and high energy intensity use. However, small and medium-sized enterprises (SMEs) still appear to lack knowledge in environment monitoring and improvement including the SMEs in Malaysia. For example, the implementation of a green innovation into products in SMEs is still relatively young and limited. This paper underlines the operational upgrade necessity to companies is needed in long run in the adoption of green product innovation. In addition, this paper analyses the issue, challenges, and significant characteristics of green environmental management practice in Malaysian SMEs. The related articles from secondary sources were carefully selected and analysed from reliable journal publishers. A total number of 26 paper that highly related to Malaysia SMEs cases, ranged from 2017 to 2021 were reviewed thoroughly. The major finding of this research paper has been related to the problems and barriers that faced by Malaysian SMEs. Research and development (R & D) are typically lacking in SMEs, as are economies of scale and the inability to change established operating practices. Many SMEs do not pay enough attention to improving the skills and knowledge of their employees, or they are unwilling to take advantage of government-sponsored training programs, which are designed to do just that. The results of this paper highlight the Malaysian SMEs challenges and possible changes to be done in assisting the SMEs to accomplish their sustainability goals through green product innovation change. [ABSTRACT FROM AUTHOR]