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Your search keyword '"Lease and rental services industry -- Marketing"' showing total 13 results
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13 results on '"Lease and rental services industry -- Marketing"'

1. Digital brief: Avis Rent A Car hires Web Liquid

Subjects
Avis Group Holdings Inc. -- Marketing, Lease and rental services industry -- Marketing, Company marketing practices, Advertising, marketing and public relations, Business, Business, international
Abstract

Avis Rent A Car, an official partner of the Silverstone Circuit, has hired Web Liquid to create a viral-based competition around the Formula One British Grand Prix. The prize is [...]

Published
2008

2. Direct: Hertz seeks UK shop for pounds 20m business

Subjects
Hertz Corp. -- Marketing, Lease and rental services industry -- Marketing, Company marketing practices, Advertising, marketing and public relations, Business, Business, international
Abstract

Hertz is reviewing its pounds 20m pan-European marketing communications account. The car rental company has approached a number of UK agencies about the brief, and a shortlist is understood to [...]

Published
2008

3. Branding News Brief: Lex Vehicle Leasing rebrands as Lex

Subjects
Company marketing practices, Lease and rental services industry -- Marketing, Lex Vehicle Leasing -- Marketing
Abstract

Lex Vehicle Leasing has rebranded as Lex following a change of ownership from Aviva to HBOS. The aim is to reflect its broader business offering, which includes motoring and vehicle [...]

Published
2006

4. Marketing Mix: We'll call you - Blockbuster

Subjects
Company marketing practices, Specialty stores -- Marketing, Video stores -- Marketing, Lease and rental services industry -- Marketing, Blockbuster Inc. -- Marketing
Abstract

We rang the movie rental company to find out whether it could literally help us bring entertainment home. Blockbuster Customer services. Mktg I heard your radio ad the other day [...]

Published
2004

5. New campaign: ScreenSelect

Subjects
Company marketing practices, Lease and rental services industry -- Marketing
Abstract

Online DVD rental service Screen-Select, which merged with market leader Video Island this year, is aiming its first major integrated campaign at males in London and the South-East. The pounds [...]

Published
2004

6. NEWS BRIEF: Budget Rent A Car initiates marketing campaign

Subjects
Company marketing practices, Advertising campaigns -- Marketing, Lease and rental services industry -- Marketing, Budget Rent A Car System Inc. -- Marketing
Abstract

Budget Rent A Car has initiated its first marketing campaign in more than two years. Activity includes outdoor and bus advertising near Budget locations, offering consumers a free upgrade or [...]

Published
2004

7. DIRECT BRIEFS: Hertz launches 'double miles' promotion

Subjects
Hertz Corp. -- Marketing, Lease and rental services industry -- Marketing, Company marketing practices, Advertising, marketing and public relations, Business, Business, international
Abstract

Hertz, the car rental company has launched a 'double miles' promotion for members of the Virgin Atlantic frequent flyer programme, flyingclub. The tie-up involves flyingclub members receiving 1000 miles for [...]

Published
2002

9. Hertz

Subjects
Hertz Corp. -- Marketing, Lease and rental services industry -- Marketing, Company marketing practices, Advertising, marketing and public relations, Business, Business, international
Abstract

Hertz, the car rental firm, has launched an online marketing campaign entitled 'Be an explorer' to drive traffic and encourage users to book rentals on hertz.co.uk. The campaign was created [...]

Published
2001

10. Hertz

Subjects
The Walt Disney Co. -- Marketing, Hertz Corp. -- Marketing, American Express Co. -- Marketing, Conglomerate corporations, Financial services industry -- Marketing, Lease and rental services industry -- Marketing, Company marketing practices, Financial services industry, Advertising, marketing and public relations, Business, Business, international
Abstract

Hertz, the car rental company, is teaming up with American Express Travel Services and Disneyland Paris to run a Halloween promotion. Throughout October, Hertz will give away bags of 'trick [...]

Published
2000

11. Digital promises a rental revival

Author

Beenstock, Sue

Subjects
Granada Group PLC -- Marketing, Thorn PLC -- Marketing, Video stores -- Marketing, Lease and rental services industry -- Marketing, Company marketing practices, Advertising, marketing and public relations, Business, Business, international
Abstract

Customers may now be faced with a perplexing choice of TV sets, but the rental market is ecstatic. New technology promises to reinvigorate the market for the two hilt boys [...]

Published
1998

12. HSS bids for hire sector

Author

Koranteng, Julie

Subjects
Company marketing practices, Lease and rental services industry -- Marketing, HSS Hire Shops -- Marketing
Abstract

HSS Hire Service Group, the tool and equipment hire firm, has launched a quest to open up a completely new hire sector. It is also hoping to expand into Europe. [...]

Published
1993

13. Radio Rentals' great white hope

Author

Whelan, Sean

Subjects
Radio Rentals -- Marketing, Home appliances -- Contracts, Lease and rental services industry -- Marketing, Advertising, marketing and public relations, Business, Business, international
Published
1989

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