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Hertz
- Source :
- Marketing. October 12, 2000, 5
- Publication Year :
- 2000
-
Abstract
- Hertz, the car rental company, is teaming up with American Express Travel Services and Disneyland Paris to run a Halloween promotion. Throughout October, Hertz will give away bags of 'trick [...]
- Subjects :
- The Walt Disney Co. -- Marketing
Hertz Corp. -- Marketing
American Express Co. -- Marketing
Conglomerate corporations
Financial services industry -- Marketing
Lease and rental services industry -- Marketing
Company marketing practices
Financial services industry
Advertising, marketing and public relations
Business
Business, international
Subjects
Details
- Language :
- English
- ISSN :
- 00253650
- Database :
- Gale General OneFile
- Journal :
- Marketing
- Publication Type :
- Periodical
- Accession number :
- edsgcl.66459923