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Branding News Brief: Lex Vehicle Leasing rebrands as Lex
- Source :
- Marketing. August 2, 2006, p09.
- Publication Year :
- 2006
-
Abstract
- Lex Vehicle Leasing has rebranded as Lex following a change of ownership from Aviva to HBOS. The aim is to reflect its broader business offering, which includes motoring and vehicle [...]
Details
- Language :
- English
- ISSN :
- 00253650
- Database :
- Gale General OneFile
- Journal :
- Marketing
- Publication Type :
- Periodical
- Accession number :
- edsgcl.148950932