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This study tested a set of hypotheses concerning the use compared to the presence of coercive and non-coercive sources of channel captain power and channel member satisfaction in the brewing industry. Results revealed that distributors perceive brewers to have more power sources available to them than are used, and that marketing assistances are used more than punishments. Consistent with previous work, distributor satisfaction is positively related to the presence and use of reward power sources, while there is an inverse relationship between satisfaction and coercive sources and uses. The presence of all types of sources has a more positive effect on satisfaction than the use of those sources. Finally, product attributes are not more strongly related to overall satisfaction than are service or delivery.

The role of the health care physical or tangible environment, including the facility, is essentially an unstudied area. This article identifies and defines components of "atmospherics" concerning health care (Healthscapes), to assess their strengths and predictiveness in the relationship between patient and other customer outcomes, satisfaction, quality assessments, intention to return, and willingness to recommend a health care provider to others and to propose much needed research in the area.

This article investigates the effects of appealing hospital rooms on patient evaluations of hospital services. A field study contrasting appealing and typical rooms finds that appealing rooms result in more positive patient evaluations of physicians and nurses, as well as more favorable patient judgments of the service.