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Consumers say they are still looking for wellness products that speak to them, which means opportunities for new brands. According to information released by McKmsey in 2022, approximately 50% of [...]

The shift away from sugary beverages has been in the works for years. Consumers continue to shun soda and artificially-sweetened drinks, opting to quench their thirst with a widening array [...]

During the pandemic, consumer concerns about what they put in and on their bodies soared. Here's a look at the newest beauty supplements from innovators in this rising space., The wellness category remains healthy even during a pandemic. Global sales of fitness, nutrition, and a variety of related products and services totals $1.5 trillion and is growing 5-10% a [...]

Earlier this year, the Global Wellness Summit (GWS) released its top 10 wellness trends for 2020 that would impact the $4.5 trillion global wellness industry. Those trends emerged from the [...]

This article discusses the latest trends in skincare products, focusing on the incorporation of innovative ingredients to achieve desired results and generate social media attention. Brands are now highlighting key ingredients in their product names to attract consumer interest. Recent search data reveals a growing interest in ingredients such as copper peptide serum and tranexamic acid serum. Consumers are actively researching and seeking out brands that use clean ingredients. Skincare brands are investing in research and development to improve their formulas and cater to different demographics. The article highlights specific ingredients like Melasyl, developed by L'Oréal, which is used in Kiehl's Auto-Tone Discoloration & UV Solution SPF 30 to address pigmentation issues. Clarins incorporates Epi-ageing Defense Technology in its Double Serum to enhance the skin's vital functions. Other notable ingredients mentioned include electric daisy, balbisiana extract, retinol, and peptides. The article emphasizes the importance of evidence-based ingredients and advises consumers to choose products with proven benefits. [Extracted from the article]

Are U.S. consumers finally willing to supplement their beauty routines with, well, supplements? While the 'inside-out beauty' category has been heralded as the next big thing for years, industry executives [...]

This article discusses the importance of sustainable packaging in the beauty, household, and personal care industries. It emphasizes the need for collaboration among all stakeholders to address the plastic waste issue. The article also explores the challenges and limitations of using recycled plastic and highlights alternative materials like glass. Various beauty and personal care brands, including Estée Lauder Companies, Evolvetogether, Fresh, Johnson's Baby, Murad, Beekman 1802, and John Paul Mitchell Systems, are implementing sustainable packaging practices to reduce their environmental impact while still prioritizing aesthetics and user experience. [Extracted from the article]

This article explores the skincare industry's response to growing demand and competition. Major skincare brands are investing in research and development of ingredients, supporting dermatological science, utilizing artificial intelligence, and leveraging platforms like TikTok to attract customers. The article highlights L'Oréal's introduction of a new ingredient called Melasyl, which targets hyperpigmentation and dark spots. It also mentions Kenvue's research on retinol and its effectiveness in reducing signs of aging. Additionally, Clinique has partnered with the Icahn School of Medicine to establish the Mount Sinai-Clinique Healthy Skin Dermatology Center, which aims to advance allergy science and develop new treatments for allergic skin conditions. The article discusses the involvement of skincare brands Neutrogena, Clinique, and Olay in various initiatives related to skincare research and product development. Neutrogena is collaborating with Mount Sinai to explore targeted approaches to reversing skin conditions like eczema and contact dermatitis. Clinique has formed a Derm Creator Council composed of dermatologists who will provide education and content on skincare concerns. Olay is utilizing artificial intelligence to develop skincare products and test their efficacy. The article emphasizes the significance of delivering visible results to meet consumer expectations in the skincare market. [Extracted from the article]

This article explores the changing trends in soap and personal cleansers, focusing on the importance of providing skin care benefits and sensory experiences to consumers. Olay's research revealed that women desire feelings of renewal, calmness, and confidence during their shower routines, leading to the development of their Indulgent Moisture Body Wash collection. Other brands, such as Method and Native, have also recognized the connection between showering and well-being and have introduced new products to meet this demand. The article also mentions the reformulation of body cleansers by Bath & Body Works and the introduction of innovative products like Mr. Bubble's Gummy Bear Bubble Bath and Aveeno Kids Bubble Bath. While liquid body washes currently dominate the soap category, bar soap brands are experiencing renewed interest, particularly from Gen Z, Millennials, and Gen Alpha users. Dr. Squatch is one of the fastest-growing bar soap brands, offering unique scents, specialty ingredients, and collaborations that align with current trends. Other bar soap brands targeting both men and women include Wild Willies, Jukebox, and Good Time. However, as consumers transition from bottles to bars, storage becomes a concern, prompting brands like Good Time to develop innovative solutions. [Extracted from the article]

This article explores the challenges faced by cosmetic chemists in the US in developing sunscreens that are both effective and aesthetically pleasing. The industry is eagerly awaiting updates from the Food & Drug Administration, while healthcare professionals stress the importance of sun protection. Sales of sun products have risen, with established brands like Banana Boat and Coppertone dominating the market. However, skincare-focused brands like Neutrogena, LaRoche-Posay, and CeraVe have also gained popularity. The article emphasizes the need for year-round sun protection, as many people are unaware of the risks of sun exposure during the winter. Various brands are promoting sun protection in both winter and summer, highlighting the role of sunscreen in preventing skin cancer and aging. The skincare industry is witnessing an increase in products with UV protection claims, with sunscreen being the preferred choice for sun protection. However, there is a growing trend towards multifunctional beauty and personal care products that incorporate SPF into daily routines. Indie brands are also making strides in the sun care category, offering new SPF formulations with improved aesthetics. The ultimate goal is to create sunscreens that are not only effective but also luxurious and enjoyable to use. [Extracted from the article]

This article discusses the trends in facial cosmetics, focusing on products that offer both temporary and long-term benefits. It highlights the importance of protecting the skin from environmental aggressors and analyzes the impact of air quality, UV rays, and other factors on skin health across different states in the US. The article also mentions various skincare brands that are introducing new products with instant correction and long-term protection claims. These products aim to enhance overall skin health and address specific concerns such as dark spots, fine lines, and redness. [Extracted from the article]

The article discusses the growing demand for wellness products among consumers, particularly those that prioritize health, appearance, sleep, fitness, nutrition, and mindfulness. McKinsey's data indicates that approximately 50% of U.S. consumers consider wellness a top priority, and this trend has led to increased spending on various wellness-related products and services.

Maybe the good old days of consumers buying a different wipe for every task are gone, but the sector still has a lot to brag about. Wipes remain considerably more [...]