1. Creatives convene for Caples.
- Author
-
McKeefery, Kevin
- Subjects
DIRECT marketing awards ,AWARDS ,MARKETING strategy ,TARGET marketing ,SPECIAL events ,ASSOCIATIONS, institutions, etc. - Abstract
The article focuses on the move of creative directors to judge the entries for the John Caples International Awards in New York. It states that the collaboration with the Caples organization culminates with the annual awards on March 24, 2011 to recognize the best direct marketing creative work and agency marketing teams. It provides information on the Special Caples Awards celebrating the best creative including the Best Copywriting award, the Andi Emerson Award, and the Irving Wunderman Award.
- Published
- 2011