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This article presents information on quality papers used by magazine publishers in the U.S. In the publishing trade, the "smooth-paper" magazines are those healthy, well-fed, lavishly illustrated papers which make life happier for the vast majority of the American reading public They sell up in the hundreds of thousands, even in the millions, they usually cost a nickel or a dime. Although persons of a leftish inclination prefer not to believe it, they are the literature of the masses. And they reflect, not what the masses are feeling, but what they would like to feel. Their editors are confident that they know what the public wants. And successful editorial guessing shows quickly enough in the balance sheet.

In this article, the author offers information on his life and career. According to the author, he developed interest in designing periodicals when he read Superman, first periodical of his life. It mentions that the author has started designing various periodicals after that incident by using different objects such as crayons, markers and folded papers. It further mentions that the author has achieved a Masters degree in journalism.

M-real's Galerie Fine Gloss coated paper has been used by publisher BBC Magazines for its lifestyle titles, which include Gardener's World, Good Food, Good Homes, Top Gear and Olive. The [...]

Scandinavian paper manufacturer UPM has failed to raise prices for its magazine papers, blaming the market situation, but has achieved increases in other grades. President and chief executive Jussi Pesonen [...]

Reports on paper, printing and postage cost trends which could affect magazine publishing in the United States. Postal rate hike set for implementation in January, 2001; Demand for magazine papers; Stability of printing costs. INSET: Alternate Delivery: Round Two.

* Executive director of Emap Digital, Tim Brooks, will join IPC Media as managing director of IPC Southbank Publishing in October. His predecessor Colin Reeves-Smith is retiring after 34 years [...]

The basic idea behind paper buying is to strike the right balance between cost and quality. Determine your organization's priorities, and make your compromises accordingly. Some publishers, though, have gotten [...]

Addresses the rise in prices of paper in the United States and implications for the magazine publishing business. Forecasts for more increases in 1996; Shutting of several magazines; Layoffs and cost-cutting measures; Short-term solutions; `New Woman' magazine's increase of its interior paper stock.

Reports that "The White Tops" periodical conducted an experiment in which it used uncoated paper to save money for the Circus Fans Association of America. Paper makes the issue bulkier and the photographs less sharp; Will not affect mailing costs; Use of coated stock for the first and last eight pages.

Reports on the printing of the latest issue of "The White Tops" on combination of coated and uncoated paper stock in order for Circus Fans Association of America to save considerable printing expenses in the U.S. Use of the coated stock throughout the entire magazine for many years; Plan of White Tops Advisory Committee and the Board of Directors to poll its members to discuss approval or disapproval regarding the change; Instruction to the editor to continue or revert to the present configuration.

The article present views of the author on the new format for the journal Industrial Engineer. He feels that it is a step backward. The type is small and the contrast between the type and the paper is low enough that the magazine can be read only in a good light. The choice of background and type colors in some sidebar boxes makes them readable, even in a good light, with difficulty. The author feels that the current issue of the journal Business Week is a publication with adequate size type, strong contrast between the text and paper, and a good choice of sidebar colors.

The article focuses on cheaper paper alternatives for publishers in the U.S. It notes that as the prices of paper have increased by 20%, publishers need to consider using less expensive grades yet must also not compromise quality with the change. It mentions that every paper choice entails a trade-off in either cost, quality or availability. Magazine paper director Ernie Wohlfarth suggests publishers to choose U.S.-manufactured paper and an established manufacturer that is expected to stay in the market.

Presents tips on magazine production for first-time periodical publishers in the United States. Proportion represented by paper in overall production costs; Factors to consider in the selection of a printer; Employee selection considerations.

Reports on the effect of the paper price hike brought on by worldwide demand for paper, on the newspaper and magazine publishing in the United States. Paper mills that have announced price hikes effective September 1, 1995; Times Mirror Co.'s move to merge the `Evening Sun' into the revamped morning Sun'; Price hike in magazines; Advertisement rate hikes planned; Factors that could keep paper prices high.

Comments on the paper price hike in Canada and its impact on the publishing industry. Questions that need to be asked about the hike's potential for ruining the magazine industry; Supply and demand commodity environment of the paper market; Indications for technologies that will eventually create a `paperless' society; Means by which publishers mean to deal with the crisis; Recommendations for the industry.

Reports on business blows challenging magazine publishers, who are trying to pump more profits and sales out of their circulation amid a steep climb in paper and postage costs. Effect of the acceleration of consolidation among distributors; Increase in printing and distribution costs; Structural shifts stimulating new circulation strategies.

Opinion. Focuses on the use of supercalendered (SC) paper in the publishing industry. Types of paper facing competition from SC paper; Details on the development of SC; Reference to magazine publishers that use SC paper; Madison Paper's development of a paper machine to make high quality SC paper; Quality levels of SC paper; Speculation on whether publishers should utilize SC paper. INSET: SC: A definition, by W.V.R..

The article provides information on the use of recycled paper for magazine publishing. According to environmental non-profit Co-Op America's Magazine Paper Project, magazines in the U.S. use about 35 million trees each year for printing magazines. There is no standard for how much of the paper should be post consumer. However, most magazines going green, like American Media's Shape and Natural Health, appear to be going with an average of 30 percent post consumer papers.

Presents an update on the trend in magazine design in the U.S. as of December 2003. Popularity of thick paper inserts among advertisers; Magazines that moved toward the use of bright paper.

Presents data about the United States magazine publishing industry in the first quarter of 2001. Financial results for selected magazine companies; Merger activity; Magazine grade prices; Weekly closing prices of stocks beginning the week of January 5, finishing the week ended March 30.

Presents tips for choosing the right paper to use for magazine publications. Key considerations; Rule of thumb for paper pricing; Impact of trim size on budget.

Offers tips on selecting the appropriate grade and basis weight for magazine paper. Assessment of readers' and advertisers' expectations regarding paper quality; Consideration of the magazine's trim size; Advantages of using a lighter weight paper.

Reports on the increase in the prices of paper used in magazines and newspapers in Canada in 1995. Problems in increasing rates to cover the increase; Alternative resources; Signs of cyclical peak in the increase in the prices of paper.

Announces the discounts received by publishers on paper prices. Price breaks received by magazine companies such as Rodale Press and Cahners Publishing; Factors attributed to the discounts.

Reports on how dramatic increases in paper prices have changed the way magazine publishers are buying and using paper, according to the Magazine Publishers of America's 1995 Paper Survey. Projected growth in the use of coated freesheet; Drop in use of supercalendered groundwood; Decline in demand for recycled paper.

Reports on the speculations surrounding the scheduled 10 percent paper price increase in July 1995. Contradicting opinions as to the further increases by October; Limited paper supply; Complication arising from Boise Cascade's decision to phase out selling to merchants; Potential impact on magazine publishing.