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Publishers try to tame the tiger of rising paper costs.

Authors :
McElgunn, Jim
Source :
Marketing Magazine; 1/8/96, Vol. 101 Issue 1, p8, 1/6p, 1 Color Photograph
Publication Year :
1996

Abstract

Reports on the increase in the prices of paper used in magazines and newspapers in Canada in 1995. Problems in increasing rates to cover the increase; Alternative resources; Signs of cyclical peak in the increase in the prices of paper.

Subjects

Subjects :
PAPER
NEWSPAPER publishing
PERIODICAL publishing
PRICES

Details

Language :
English
ISSN :
11964650
Volume :
101
Issue :
1
Database :
Complementary Index
Journal :
Marketing Magazine
Publication Type :
Periodical
Accession number :
9601262013

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Authors Abstract Subjects Details