1. 'Apple and Atlantic, Stax and Sun': teaching about contemporary music from a record label perspective
- Author
-
Cooper, B. Lee
- Subjects
Modernism (Art) -- Study and teaching ,Music -- Study and teaching ,Music in education -- Methods ,Sound recording industry -- Educational aspects ,Art, Modern -- Study and teaching ,Education ,Educational aspects ,Study and teaching ,Methods - Abstract
Music teachers usually encourage their students to examine contemporary songs either through biographical studies of artists and composers or from particular stylistic perspectives. It is not uncommon for instructors to link these two elements: Louis Armstrong with jazz, B.B.King with blues, James Brown with soul sounds, and Johnny Cash with country music. The following bibliographic resource guide suggests that the investigation of record labels can broaden student understanding of the modern music industry by integrating artist/genre information with specific city images (Memphis), special studio bands (Booker T. and the M.G.'s), successful record company moguls (Berry Gordy), and efforts by performers like The Beatles to secure artistic independence (Apple). Business teachers, social studies instructors, and popular culture researchers can stimulate innovative and integrated learning opportunities by focusing on ... Alligator, Apple, Atlantic, Motown, Stax, and Sun., Record labels represent specific segments of larger music industry interests. For example, Tamla and Gordy were small units of the Motown Recording Corporation empire during the 1960s. The managerial or [...]
- Published
- 2007