Search

Summary: "This handbook is a comprehensive study of the archaeology, social history, and the cultural landscape of the Hindu temple. Perhaps the most recognizable of the material forms of Hinduism, temples are lived, dynamic spaces that are significant sites of the creation of cultural heritage, both in the past and the present. Drawing on historiographical surveys and in-depth case studies, the volume centres the material form of the Hindu temple as an entry point to study its many adaptations and transformations from the early centuries CE to the 20th century. It highlights the vibrancy and dynamism of the shrine in different locales and studies the active participation of the community for its establishment, maintenance, and survival. The illustrated handbook takes a unique approach by focusing on the social base of the temple rather than its aesthetics or chronological linear development. It fills a significant gap in the study of Hinduism and will be an indispensable resource for scholars of archaeology, Hinduism, Indian history, religious studies, museum studies, South Asian history, and Southeast Asian history"-- Provided by publisher.

Summary: "This book unlocks mysteries surrounding university presidents. Presidents have a large and growing influence on world and academic affairs. Yet until now little has been revealed about how they enact their roles, how they capture motivation and academic energy, and their views on higher education. This book sheds light on these critical topics, revealing insights from in-depth interviews with presidents of nineteen globally focused universities from thirteen countries. The book presents the interview transcripts and surrounds these with interpretative commentary. Underpinned by leadership theory and framed by analysis, the book provides glimpses into how top leaders think, how presidents manoeuvre through their careers, how leaders form and run productive teams, and opportunities for research and innovation. Common themes and challenges are identified. The presidents' reflect on university landscapes, strategic outlooks, the formation of executive teams, online teaching, funding, industry engagement, sustainability, grand challenges, and interdisciplinarity. This book is for professionals and scholars who are interested in education, universities, public policy, science and humanities, and global affairs"-- Provided by publisher.

Summary: "International Sport Business: Current Issues, Future Directions offers a contemporary and forward-looking survey of the global sport industry, introducing the key themes, trends and critical issues that will impact decision-making and strategy in sport business in the coming decade and beyond. Against a background of globalisation, disruption and social change, the book explores key influences on the development and commercialisation of the sport industry. It examines themes such as governance, the social role of sport, value chains and innovation, the increasing importance of data, digital technology, and leadership. Every chapter includes cutting-edge case studies, commentaries, examples of best practice, and interviews with leading sport business professionals, encouraging the reader to reflect on the factors that determine success in international sport business. The book also looks ahead, imagining potential scenarios for the future of sport. Thought-provoking, underpinned by research evidence, and intended to generate debate and discussion, this is the perfect foundation text for any international sport business course, and an essential guide to the future for sport business practitioners and policy-makers. An accompanying eResource provides reflective questions for each chapter"-- Provided by publisher.

Summary: "The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory, and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies. The book explains contemporary sports markets, consumer behavior, marketing strategies, and best practices in sports marketing in a clear, comprehensive, and engaging way. Built on a foundation of strategic decision-making, it offers a truly diverse set of case studies, 'sport views' and examples from national and international sports and events, including Australian Rules (AFL) football, European soccer, Russian hockey, Grand Slam tennis and the National Basketball Association (NBA). This new edition is revised to align with contemporary sport marketing applications, conceptualizing sport as part of the experience economy and integrating technology and digitalization themes into the book reflecting the increasing focus on data and digital communications and media delivery of sport. It encourages critical and practical thinking and problem-solving on the part of the reader, to help them improve their real-world professional practice. This book is an essential course text for students of sports marketing and management, as well as a useful resource for all practitioners engaged in the marketing, promotions, or communications of sports organizations or brands. Additional teaching and learning materials are available to accompany this book, including slides, class outlines, and reflective questions and answers for each chapter"-- Provided by publisher.

Summary: "Now in a fully revised and updated third edition, this essential textbook introduces the fundamentals of sport finance and sound financial management in the sport industry. It is still the only textbook to explain every aspect of finance from the perspective of the sport management practitioner, explaining key concepts and showing how to apply those concepts in practice in the context of sport. The text begins by covering finance basics and the tools and techniques of financial quantification, using industry examples to apply the principles of financial management to sport. It then goes beyond the basics to show how financial management works specifically in the sport industry. Discussions include interpreting financial statements, debt and equity financing, capital budgeting, facility financing, economic impact, risk and return, time value of money, and more. The final part of the book examines financial management in four sectors of the industry: public sector sport, collegiate athletics, professional sport, and international sport. It provides an in-depth analysis of the mechanics of financial management within each of these sport sectors. Useful features, such as sidebars, concept checks, practice problems, case analysis and case questions will help students engage more deeply with financial techniques and encourage problem-solving skills. This new edition includes a completely new chapter on international sport, reflecting the globalized nature of the modern sport industry, as well expanded coverage of current issues such as digital media finance, recent legal cases affecting collegiate sport, and the central importance of collective bargaining. Financial Management in the Sport Industry is an essential textbook for any undergraduate or postgraduate course in sport finance, and an invaluable supplement to any course in sport business or sport management. It is also an important reference for all sport management practitioners looking to improve their understanding of finance"-- Provided by publisher.

Summary: "Thoroughly revised and updated, the fourth edition of Writing for Journalists focuses on the craft of journalistic writing, offering invaluable insight on how to hook readers and keep them to the end of your article. The book offers a systematic approach to news and feature writing that starts with the basics and builds to more complex and longer pieces. The authors give the reader the tools they need to deliver engaging and authoritative writing that works across print and digital. Drawing on professional insight from writers across the industry, the book guides readers through the essential elements needed to write powerful and effective news stories, from hard news pieces to features on business, science, travel, and entertainment reviews. New to this edition are hands-on writing exercises accompanying each chapter to help reinforce key points; chapters on how to build a professional profile, pitch stories and get commissioned; and a section on online writing, SEO, analytics and writing for social media. This is an essential guide for all journalism students and early-career journalists. It also has much to offer established journalists looking to develop their writing and lead editorial teams"-- Provided by publisher.

Summary: "To understand the dynamic patterns of behaviours and interactions between athletes that characterise successful performance in different sports is an important challenge for all sport practitioners. This book guides the reader in understanding how an ecological dynamics framework for use of artificial intelligence (AI) can be implemented to interpret sport performance and the design of practice contexts. By examining how AI methodologies are utilised in team games, such as football, as well as individual sports, such as golf and climbing, this book provides a better understanding of the kinematic and physiological indicators that might better capture athletic performance by looking at the current state-of-the-art AI approaches. Artificial Intelligence in Sport Performance Analysis provides an all-encompassing perspective in an innovative approach that signals practical applications for both academics and practitioners in the fields of coaching, sports analysis, sport science as well as related subjects such as engineering, computer and data science, and statistics"-- Provided by publisher.

Summary: "This groundbreaking collection advances understanding of the concept of media practices by critically interrogating its relevance for the study of citizen and activist media. Media as practice has emerged as a powerful approach to understanding the media's significance in contemporary society. Bringing together contributions from leading scholars in sociology, media and communication, social movement and critical data studies, this book stimulates dialogue across previously separate traditions of research on citizen and activist media practices and stakes out future directions for research in this burgeoning interdisciplinary field. Framed by a foreword by Nick Couldry and a substantial introductory chapter by the editors, contributions to the volume trace the roots and appropriations of the concept of media practice in Latin American communication theory; reflect on the relationship between activist agency and technological affordances; explore the relevance of the media practice approach for the study of media activism, including activism that takes media as its central object of struggle; and demonstrate the significance of the media practice approach for understanding processes of mediatization and datafication. Offering both a comprehensive introduction to scholarship on citizen media and practice and a cutting-edge exploration of a novel theoretical framework, the book is ideal for students and experienced scholars alike"-- Provided by publisher.

Summary: This book considers the role journalism education plays in coping with a changing media landscape. It looks at how journalists can empower themselves in an effort to excel in an evolving environment and considers whether it suffices for them to master pre-millennial basic skills or whether brand new competencies need to be incorporated. Few dramatic qualifications are spared when discussing the changes that have shaken the news environment during the noughties. Digitization has both empowered and tried professional journalists through multimedia news production, media convergence and not least a maturing commercial internet. Moreover, digitization has also influenced, and been influenced by, other societal changes such as global financial tensions, evolving multicultural societies, and emerging democracies in search for a suitable journalistic paradigm. Indeed, the rather technological evolutions emphasized time and again, cannot be detached from a cultural setting. This is why an investigation in required competencies benefits from an explicit socio-cultural and cross-continental perspective. As this book tackles a varied set of news ecosystems, it is our hope to offer a nuanced view on what indeed seems to be a global fluidity in journalism practice. Explicit emphasis is put on the role of journalism education as facilitator for, and even innovator in, required journalistic competencies. Time will tell whether or not 'news ecosystems' will again stabilize. This volume makes a number of concrete recommendations towards journalism training and discusses a number of case studies across several continents, illustrating how goals are attuned to a changed news environment. As this book links academic paradigms to concrete journalism practice and education, its reading is recommended both for practitioners and educators.

Summary: "Built using the hands-on and pioneering Missouri Method, this textbook prepares readers to write about and communicate with people of different backgrounds, offering real-world examples of how to practice excellent journalism and strategic communication that takes culture into account. No matter the communication purpose, this book will help readers engage with difference and the concept of fault lines, and to identify and mitigate bias. It provides guidance on communicating the complexity inherent in issues like crime, immigration, and sports, and working with census data to craft stories or strategic campaigns. Above all, the book encourages readers to reconsider assumptions about race, class, gender, identity, sexual orientation, immigration status, religion, disability, and age, and recognize communicators' responsibilities in shaping national discussions. This new edition addresses the ever-changing political and social climate, differentiates excellent journalism from punditry, and shows the business value of understanding diverse perspectives. A fantastic introduction to this complex but important field, this book is perfect for students, teachers, and early career communicators. The combination of a hands-on approach and pull-out boxes with the diverse voices curated by editors María Len-Rios and Earnest Perry make this an ideal text for the classroom and beyond"-- Provided by publisher.

Summary: "The second edition of Digital and Social Media Marketing is an up to date, industry-led results-driven guide to digital marketing. Mixing academic theory with practical examples from a range of different organisations worldwide, it provides insight into, and techniques to enable, the creation, development and maintenance of a successful digital presence. This highly regarded textbook has been fully revised to bring the content up to date with the newest digital technologies. With topics including developing an effective digital presence, search engine optimization, and measuring brand awareness, the new edition also looks at digital ethics, General Data Protection Regulation (GDPR) and privacy, Artificial Intelligence (AI) and Machine Learning, and Voice strategies. New international case studies are explored, including Alibaba and Amazon, as well as revised practical exercises in each chapter, enable students to see how the concepts underpinning digital and social media marketing support business success. The book's customisable Digital Business Maturity Model, and the Buyer Persona Spring, offer organisations a clear roadmap for understanding their own levels of technology adoption and digital strategy development. This accessible textbook provides a hands-on, user-friendly platform to turn skills and knowledge into strategic advantage. It is ideal for advanced undergraduate and postgraduate students of digital marketing and marketing strategy, and for practitioners aiming to be at the cutting edge of Digital and Social Media Marketing. Alongside electronic resources for each chapter, this new edition also includes digital learning materials, case studies and exercises available in a supporting online learning environment. The online materials further enhance learners' experience and supports a worldwide learning community"-- Provided by publisher.

Summary: Global media expert Dal Yong Jin examines the nexus of globalization, digital media, and contemporary popular culture in this empirically rich, student-friendly book. Offering an in-depth look at globalization processes, histories, texts, and state policies as they relate to the global media, Jin maps out the increasing role of digital platforms as they have shifted the contours of globalization. Case studies and examples focus on ubiquitous digital platforms, including Facebook, YouTube, and Netflix, in tandem with globalization so that the readers are able to apply diverse theoretical frameworks of globalization in different media milieu. Readers are taught core theoretical concepts which they should apply critically to a broad range of contemporary media policies, practices, movements, and technologies in different geographic regions of the world - North America, Europe, Africa, Latin America, and Asia - with a view to determining how they shape and are shaped by globalization. End-of-chapter discussion questions prompt further critical thinking and research. Students doing coursework in digital media, global media, international communication, and globalization will find this new textbook to be an essential introduction to how media have influenced a complex set of globalization processes in broad international and comparative contexts.

Summary: A spotlight on the development process and contributing team members; An introduction to coding languages for interactive media; and A guide to usability in interactive media. Introduction to Interactive Digital Media will help both students and professionals understand the varied creative, technical, and collaborative skills needed in this exciting and emerging field"-- Provided by publisher.

Summary: "Investigative Journalism, Democracy and the Digital Age explores watchdog reporting in the digital age. Mapping new forms of global collaborative investigative journalism, the book debunks the myth that traditional newsrooms and investigative journalism are dying, and shows how journalists are adapting and experimenting. The book brings together expert analysis and lively examples of investigative journalism in developed economies, with a close focus on the United States, United Kingdom and Australia. Combining decades of investigative journalism analyses with expert interviews with watchdog reporters from across the globe, the author shows us how investigative journalism thrives despite significant challenges, and explores why investigative journalism is integral to democratic accountability and public trust in the news in a fake news era"-- Provided by publisher.

Summary: "This book presents an interdisciplinary approach to the scientific study of the relation between language and society, language and culture, language and mind. It integrates frameworks from sociolinguistics and linguistic anthropology and emerging strands of research on language and new media, in order to demonstrate how language undergirds human thought and social behaviors. It is designed as an introductory textbook aimed at students with little to no background in linguistics. Each chapter covers the main aspects of a particular topic or area of study, while also presenting future avenues of study. This edition includes discussions on: social media and the creation of identity; gestural communication; emoji writing; multimodality; human-computer interaction. Discussions are supported by a wealth of pedagogical features, including sidebars, as well as activities, assignments, and a glossary at the back. The overall aim is to demonstrate the dynamic connections between language, society, thought, and culture, and how they continue to evolve in today's rapidly changing digital world. It is ideal for students in introductory courses in sociolinguistics, language and culture, and linguistic anthropology"-- Provided by publisher.

Summary: "The fourth edition of Media and Entertainment Law has been fully updated, analysing some of the most recent judgments in media law from across the United Kingdom, such as: Cliff Richard v the BBC, Max Schrems v Facebook and the Irish Information Commissioner, developments on the 'right to be forgotten' (NT1 and NT2) and ABC v Daily Telegraph (Sir Philip Green). The book's two main themes are freedom of expression and an individual's right to privacy. Regulation of the communication industries is covered extensively, including discussion of the print press and its online editions following Leveson, traditional broadcasting regulations for terrestrial TV and radio as well as media activities on converged devices, such as tablets, iPads, mobile phone devices and 'on demand' services. Intellectual property law (specifically copyright) in the music and entertainment industries is also explored in the book's later chapters. Also new to this edition are sections on: A focus on freedom of expression: its philosophical foundations; the struggles of those who have fought for it; and the varied ways in which the courts interpret freedom of expression regarding the taking and publishing of photographs. The 'right to be forgotten', data breaches, and the General Data Protection Regulation (GDPR). The media's increasing access to the courts, particularly when considering the privacy of those who are suspected of sexual offences. Press regulators, broadcasting and advertising regulations, and film and video regulations. Election and party-political broadcast regulations, with a focus on social media and recent election fraud. The emergence of online music distribution services, internet radio and free digital streaming music services, and their effect on the music industry. The 4th edition also features a variety of pedagogical features to encourage critical analysis of case law and one's own beliefs"-- Provided by publisher.

Summary: "In this current period of uncertainty and introspection in the media, New Journalisms focuses not just on new challenges facing journalism, but also seeks to capture a wide range of new practices that are being employed across a diversity of media. This edited collection explores how these new practices can lead to a re-imagining of journalism in terms of practice, theory and pedagogy, bringing together high-profile academics, emerging researchers and well-known journalism practitioners. The book's opening chapters assess the challenges of loss of trust and connectivity, shifting professional identity and the demise of local journalism. A section on new practices evaluates algorithms, online participatory news websites and verification. Finally, the collection explores whether new pedagogies offer potential routes to new journalisms. Representing a timely intervention in the debate and providing sustainable impact through its forward-looking focus, New Journalisms is essential reading for students of journalism and media studies"-- Provided by publisher.

Summary: "Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting-edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the 2nd edition include: Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. New chapters on YouTube influencers and on-demand subscription television. Each chapter has media literacy sidebars, sample assignments, and activities. Updates to the companion website additional materials for students and instructors Thoughtful, entertaining and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world"-- Provided by publisher.

Summary: This book examines journalism’s ability to promote and foster cohesive and collective action while critically examining its place in the intensifying battle to maintain a society’s social order. From chapters discussing the challenges journalists face in covering populism and Donald Trump, to chapters about issues of race in the news, intersections of journalism and nationalism, and increased mobilities of audiences and communicators in a digital age, Reimagining Journalism and Social Order in a Fragmented Media World focuses on the pitfalls and promises of journalism in moments of social contestation. Rich with perspectives from across the globe, this book connects journalism studies to critical scholarship on social order and social control, nationalism, social media, geography, and the function of news as a social sphere. In a fragmented media world and in times of social contestation, Reimagining Journalism and Social Order in a Fragmented Media World provides readers with insights as to how journalism operates in order to highlight―and enhance―elements and actions that bring about order. This book was originally published as a special issue of Journalism Studies and a special issue of Journalism Practice.

Summary: "This updated third edition presents a wide-scale, interdisciplinary guide to social media. Examining platforms like Facebook, Instagram, LinkedIn, Snapchat, TikTok, Twitter and YouTube, the book analyzes social media's use in journalism, broadcasting, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethics - all promoting the critical thinking that is needed to use new, evolving and maturing networking tools effectively within social and mobile media spaces. Featuring historical markers and contemporary case studies, essays from some of the industry's leading social media innovators and a comprehensive glossary, this practical, multipurpose textbook gives readers the resources they will need to both evaluate and utilize current and future forms of social media communication. Among other changes, updates to the third edition include a deep dive into new approaches to analytics, as well as greater discussion of law and ethics in light of the Facebook Cambridge Analytica scandal, the roll-out of GDPR and new case law relating to social media. Social Media Communication is the perfect social media primer for students and professionals, and, with a dedicated teaching guide, ideal for instructors, too"-- Provided by publisher.

Summary: "Sponsorship of sports, arts or events can be a powerful form of marketing communication for businesses and organizations. This new edition of Sponsorship in Marketing introduces the fundamentals of sponsorship-linked marketing, helping the reader to understand how sponsorship can be planned, executed and measured. Drawing on original research, and exploring key theory, best practice and cutting-edge issues, the book fully explains how the sponsor can implement successful sponsorship to achieve communication and engagement objectives. It covers every important conceptual and functional area of sponsorship in marketing communications, including: understanding the technology-led transformation of sponsoring audiences, strategies and objectives leveraging and activation in traditional and social media building sponsorship portfolios and rosters managing and ending relationships public policy and legal issues Every chapter includes international case studies and examples, test questions, and data from real organizations, business, campaigns and events, vividly illustrating the link between fundamental principles and effective practice. This updated edition features a new model of the sponsorship process with an ecosystem perspective, discussion of endorsers and influencers in sponsorship, an introduction to the impact of streaming on sponsoring, and entirely new thinking on sponsorship returns and evaluation. No other book provides such a comprehensive, evidence-based introduction to sponsorship, demonstrating how organizations can connect brands to real life. This is essential reading for all students and practitioners working in sport marketing, sport business, events marketing, arts administration, business communication or marketing management"-- Provided by publisher.

Summary: "Gain the skills you need to succeed in the television industry and master the production process, from shooting and producing, to editing and distribution. This new and updated 17th edition of Television Production offers a thorough and practical guide to professional TV production techniques. Learn how to anticipate and quickly overcome commonly encountered problems in television production as author Jim Owens details each role and process, including the secrets of top-grade camerawork, persuasive lighting techniques, and effective sound treatment, as well as the subtle processes of scenic design, directing, and the art of video editing. Updated throughout, containing a range of new figures and diagrams, the 17th edition of this classic text includes: - A discussion of the changing definition of 'television' and how new technology alters viewing habits; - Interviews with professionals in the industry about the challenges they face during the production process and the advice they would give to those trying to break into the production and television industries; - A review of production practices and techniques for VR; - A description of the latest cameras and equipment, including LED lighting and remote production; - Guidance and techniques for low-budget, DIY-style productions; - A comprehensive resource page for instructors, containing slides and testing materials to aid in the learning process can be found at www.routledge.com/cw/owens."-- Provided by publisher.

Summary: "In this new edition, Brian Carroll explores writing and editing for digital media with information about voice, style, media formats, and content development, combining hands-on exercises with new sections on idea generation, multi-modal storytelling, podcasting, and information credibility. Carroll explains and demonstrates how to effectively write for digital spaces - whether crafting a story for a website, writing for an app, blogging, or using social media to expand the conversation. Each chapter features lessons and exercises through which students can build a solid understanding of the ways that digital communication provides opportunities for dynamic storytelling and multi-directional communication. Updated with contemporary examples and new pedagogy, the fourth edition broadens its scope, helping digital writers and editors in all fields, including public relations, marketing, and social media management. Writing and Editing for Digital Media is an ideal handbook for students from all backgrounds who are looking to develop their writing and editing skills for this ever-evolving industry"-- Provided by publisher.

Summary: "This expansive, lively introduction charts the connections between international youth cultures and the development of global media and communication. From 1950s drive-ins and jukeboxes to contemporary social media, the book examines modern youth cultures in their social, economic and political contexts. Exploring the rise of young people as a distinct media market, the book examines the relation of youth to modern consumerism, marketing and digital technologies. The chapters are packed with analysis of media representations of youth, debates about the media's 'effects' on young audiences, and young people's use of the media to elaborate identities and negotiate social relationships. Drawing on a wealth of international examples, the book explores the impact of globalisation and new media technologies on youth cultures around the world. Assessing a profusion of worldwide research, the book shows how modern youth cultures can only be understood as part of an international web of connections, exchanges and experiences. With an ideal balance between detailed examples and engaging analysis, this book is a must-read for anyone interested in youth cultures and the modern media"-- Provided by publisher.

Summary: "This book traces the evolution of AI in contemporary history. It analyses how AI is primarily being driven by 'capital' as the only 'factor of production' and its consequences for the global political economy. It further explores the dystopian prospect of mass unemployment by AI and takes up the ethical aspects of AI and its possible use in undermining natural and fundamental rights"--Back cover.

Summary: Citizen Journalism explores citizen participation in the news as an evolving disruptive practice in digital journalism. This volume moves beyond the debates over the mainstream news media attempts to control and contain citizen journalism to focus attention in a different direction: the peripheries of traditional journalism. Here, more independent forms of citizen journalism, enabled by social media, are creating their own forms of news. Among the actors at the boundaries of the professional journalism field the book identifies are the engaged citizen journalist and the enraged citizen journalist. The former consists of under-represented voices leading social justice movements, while the latter reflects the views of conservatives and the alt-right, who often view citizen journalism as a performance. Citizen Journalism further explores how non-journalism arenas, such as citizen science, enable ordinary citizens to collect data and become protectors of the environment. Citizen Journalism serves as an important reminder of the professional field's failure to effectively respond to the changing nature of public communication. These changes have helped to create new spaces for new actors; in such places, traditional as well as upstart forms of journalism negotiate and compete, ultimately aiding the journalism field in creating its future.

Summary: This practical primer explains the primary issues in writing about the environment, identifies who to go to and where to find sources, and offers examples of writing and reporting the beat. Observations and story excerpts from experienced journalists provide real world context both for those in the United States as well as internationally. Practice story assignments, resources and a glossary of critical terms gives budding journalists all the tools needed to cover the green beat. Updated with detailed coverage of how companies and climate change have evolved over the past decade, this second edition expands upon the digital sphere and the myriad ways that deadline, multimedia and mobile reporting have changed environmental journalism. Including consideration of issues such as the water crisis in Flint, Michigan and the GMO controversy, this new edition provides a fresh take on the green beat with a newly organized table of contents and a guide to freelance and entrepreneurial journalism anyway in the world.

Summary: International Retailing has been designed to deliver a clear understanding of the retail internationalisation process, considering the supporting theoretical frameworks, international retail activity, and the management of international operations. Structured around four parts, the text guides students through the internationalisation process, considering international markets and how retail enterprises operate within them, before ending with a concluding section that considers future trends. The authors discuss what is happening in international retailing, who is making it happen, why it is happening in the way that it is, and how it is happening. The book therefore examines the international retail process in its entirety by reflecting on contemporary research and the practicalities of international retail activity.

Summary: Disrupting Journalism Ethics sets out to disrupt and change how we think about journalism and its ethics. The book contends that long-established ways of thinking, which have come down to us from the history of journalism, need radical conceptual reform, with alternate conceptions of the role of journalism and fresh principles to evaluate practice. Through a series of disruptions, the book undermines the traditional principles of journalistic neutrality and "just the facts" reporting. It proposes an alternate philosophy of journalism as engagement for democracy. The aim is a journalism ethic better suited to an age of digital and global media. As a philosophical pragmatist, Stephen J. A. Ward critiques traditional conceptions of accuracy, neutrality, detachment and patriotism, evaluating their capacity to respond to ethical dilemmas for journalists in the 21st century. The book proposes a holistic mindset for doing journalism ethics, a theory of journalism as advocacy for egalitarian democracy, and a global redefinition of basic journalistic norms. The book concludes by outlining the shape of a future journalism ethics, employing these alternative notions. Disrupting Journalism Ethics is an important intervention into the role of journalism today. It asks: what new role journalists should play in today’s digital media world? And what new mind-set, new aims, and new standards ought jounalists to embrace? The book aims to persuade―and provoke―ethicists, journalists, students, and members of the public to disrupt and invent.

Summary: Evaluating Research in Academic Journals is a guide for students who are learning how to evaluate reports of empirical research published in academic journals. It breaks down the process of evaluating a journal article into easy-to-understand steps, and emphasizes the practical aspects of evaluating research – not just how to apply a list of technical terms from textbooks. The book avoids oversimplification in the evaluation process by describing the nuances that may make an article publishable even when it has serious methodological flaws. Students learn when and why certain types of flaws may be tolerated, and why evaluation should not be performed mechanically. Each chapter is organized around evaluation questions. For each question, there is a concise explanation of how to apply it in the evaluation of research reports. Numerous examples from journals in the social and behavioral sciences illustrate the application of the evaluation questions, and demonstrate actual examples of strong and weak features of published reports. Common-sense models for evaluation combined with a lack of jargon make it possible for students to start evaluating research articles the first week of class.

Summary: The book examines the birth, development, and mode of operation of the Hebrew popular press that progressed in Ottoman Palestine between 1884 and the eruption of World War I in 1914. The inquiry yields a profile of the printers, editors, and journalists, and examines the editors' working patterns, the gathering of journalistic information, and distribution of the resulting product in the public sphere. Addressing the fact that nearly all of the Hebrew press in the eighteenth and nineteenth centuries appealed to an elitist intellectual and affluent readership, the book breaks new ground by showing that from the 1880s onward, a popular press came into being in Palestine for the first time in the history of the Hebrew press. The focus is on three popular newspapers that evolved in Jerusalem along the lines of the Western popular press. While profiling the readership of the popular Hebrew press the book also investigates reading practices. Analysing the contribution of the press to the modernization of the Hebrew language, this pioneering volume is a key resource for students and scholars of communication, media and Hebrew studies, and media and Jewish history.

Summary: "A deep dive into the world of online and multimedia longform storytelling, this book charts the renaissance in deep reading, viewing and listening associated with the literary mind, and the resulting implications of its rise in popularity. David O. Dowling argues that although developments in media technology have enabled the ascendance of nonfictional storytelling to new heights through new forms, it has done so at the peril of these intensely persuasive designs becoming deployed for commercial and political purposes. He shows how traditional boundaries separating genres and dividing editorial from advertising content have fallen with the rise of media hybridity, drawing attention to how the principle of an independent press can be reformulated for the digital ecosystem. Immersive Longform Storytelling is a compelling examination of storytelling, covering multimedia features, on-demand documentary television, branded digital documentaries, interactive online documentaries, and podcasting. This book's focus on both form and effect make it a fascinating read for scholars and academics interested in storytelling and the rise of new media"-- Provided by publisher.

Summary: Journalism, Gender and Power revisits the key themes explored in the 1998 edited collection News, Gender and Power. It takes stock of progress made to date, and also breaks ground in advancing critical understandings of how and why gender matters for journalism and current democratic cultures. This new volume develops research insights into issues such as the influence of media ownership and control on sexism, women's employment, and "macho" news cultures, the gendering of objectivity and impartiality, tensions around the professional identities of journalists, news coverage of violence against women, the sexualization of women in the news, the everyday experience of normative hierarchies and biases in newswork, and the gendering of news audience expectations, amongst other issues. These issues prompt vital questions for feminist and gender-centred explorations concerned with reimagining journalism in the public interest. Contributors to this volume challenge familiar perspectives, and in so doing, extend current parameters of dialogue and debate in fresh directions relevant to the increasingly digitalized, interactive intersections of journalism with gender and power around the globe. Journalism, Gender and Power will inspire readers to rethink conventional assumptions around gender in news reporting--conceptual, professional, and strategic--with an eye to forging alternative, progressive ways forward.

Summary: Ranging from travel to wellbeing and fashion to food, Lifestyle Journalism explores a wide variety of subjects within a growing field. This edited collection examines the complex dynamics of the ever-evolving media environment of lifestyle journalism, encompassing aspects of consumerism, entertainment and cosmopolitanism, as well as traditional journalistic practices. Through detailed case studies and research, the book discusses themes of consumer culture, identity, representation, the sharing economy and branding while bringing in important new aspects such as social media and new cultural intermediaries. International and cross-disciplinary, the book is divided into four parts: emerging roles; experience and identity in lifestyle media; new players and lifestyle actors; and lifestyle consumerism and brands. Featuring case studies from a variety of countries including Turkey, the US, Chile and the UK, this is an important resource for journalism students and academics.

Summary: "Now in its fourth edition, Media Effects again features essays from some of the finest scholars in the field and serves as a comprehensive reference volume for scholars, teachers, and students. This edition contains both new and updated content that reflects our media-saturated environments, including chapters on social media, video games, mobile communication, and virtual technologies. In recognition of the multitude of research trajectories within media effects, this edition also includes new chapters on narratives, positive media, the self and identity, media selection, and cross-cultural media effects. As scholarship in media effects continues to evolve and expand, Media Effects serves as a benchmark of theory and research for the current and future generations of scholars. Ideal for scholars and for undergraduate and graduate courses in media effects, media psychology, media theory, psychology, sociology, political science, and related disciplines"-- Provided by publisher.

Summary: Media Experiences travels across people and popular culture, exploring the pathways to engagement and the various ways in which we shape and are shaped by the media landscapes in which we move. This exploration includes the voices and bodies, sights and sounds of audiences as they experience entertainment through television drama, reality television, at live events and within digital television itself, as actors, participants and producers. It is about the people who create the drama, live events and reality entertainment that we experience. This book traverses the relationships between producers and audiences in shared places of a media imagination. Annette Hill's research draws on interviews and observations with over five hundred producers and audience members to explore cultures of viewing across different genres, such as Nordic Noir crime drama The Bridge, cult conspiracy thriller Utopia and reality television audiences and participants in global formats MasterChef and Got to Dance. The research highlights how trends such as multi-screening, catch up viewing, amateur media and piracy work alongside counter trends in retro television viewing where people relish the social ritual of watching live television, or create a social media blackout for immersive viewing. Media Experiences bridges the divide between industry and academia, highlighting how producers and audiences co-create, shape and limit experiences within emerging mediascapes.

Summary: This is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about unconscious and automatic processes. Different types of qualitative marketing research methods are examined, from the classic focus group interview (FGI) and individual in-depth interview (IDI), to more cutting-edge methods such as ethnography or bulletin boards, which enable marketing researchers to discover and understand real consumer motivations, needs, values, and attitudes. With numerous international case studies, including PepsiCo, Unilever, Danone, Nestle, Aviva and Citibank, the book is uniquely practical in its approach. It is vital reading for advanced undergraduate and postgraduate students of marketing research, consumer behaviour and consumer psychology.

Summary: The ability to be divided along ethnic and religious lines is inherent to much of Africa's media. Such potentially divisive reporting has the ability to incite violence through prejudiced information, particularly during election processes. Reporting African Elections examines the impact of media messages on society, focusing on these electoral processes in Africa. Drawing upon the peace journalism approach to political reporting, this book offers a unifying conceptual framework for analysing the role journalists play in ensuring peaceful elections. Joseph Adebayo also looks at the impact training can have on election reportage, studying recent elections in Kenya and Nigeria in order to present a 17-point plan for reporting elections in Africa. Reporting African Elections will be of interest to scholars and students of journalism, peace and conflict studies and politics.

Summary: As the sport business continues to evolve, so too, does Sport Finance and Management. The first version of this book took an in-depth look at changes in the sport industry, including interconnecting financial issues between teams and their associated businesses, the nature of fan loyalty influences, and the impact of sponsorship on team revenues. This second edition updates each of these elements, introduces relevant case study examples in new chapters, and examines the impact of changes in facility design, media opportunities, and league and conference policies on the economic success of teams, the salaries earned by professional players, and the finances of collegiate athletics.

Summary: "Based on interviews with leading sports journalists and grounded in the authors' experience and expertise in the sports journalism industry and sports media research, Sports Journalism gives in-depth insight into the editorial and ethical challenges facing sports journalists in a fast-changing media environment. The book considers how sport journalism's past has shaped its present and explores the future trends and trajectories that the industry could take. The far-reaching consequences of the digital revolution and social media on sports journalists' work are analysed, with prominent sports writers, broadcasters and academics giving their insights. While predominantly focused on the UK sports media industry, the book also provides a global perspective, and includes case studies, research and interviews from around the world. Issues of diversity - or a lack of it - in the industry are put into sharp focus. Sports Journalism gives both practising sports journalists and aspiring sports journalists vital contextualising information to make them more thoughtful and reflective practitioners"-- Provided by publisher.

Summary: Marketers have recently witnessed an explosion of technology-based innovation that has profoundly affected their management and strategy. This technology can be a gift – enabling them to get closer to their customers and their needs – or a poisoned chalice, should they fail to keep up with technology innovation and find themselves, or their products, irrelevant. In this book, Eleonora Pantano, Clara Bassano and Constantinos-Vasilios Priporas describe this phenomenon as the 'consumer pull vs technology push' that forces marketing strategists to innovate to survive and thrive. It is a guide to the emerging approaches to marketing prompted by the impact of innovation and technology, in order to help students, scholars and practitioners work innovation and change to their best advantage. Including a wealth of empirical and theoretical contributions, models, approaches methods, tools and case studies, this book is essential reading for marketing strategy, digital marketing, and innovation students, as well as marketing practitioners.

Summary: "This second edition of The Handbook of Journalism Studies explores the current state of research in journalism studies and sets an agenda for future development of the field in an international context. The volume is structured around theoretical and empirical approaches to journalism research and covers scholarship on news production; news content; journalism and society; journalism and culture; and journalism studies in a global context. As journalism studies has become richer and more diverse as a field of studies, the second edition reflects both the growing diversity of the field, and the ways in which journalism itself has undergone rapid change in recent years."-- Provided by publisher.

Summary: "The Routledge Handbook of Developments in Digital Journalism Studies offers a unique and authoritative collection of essays which report on, and address, the significant issues and focal debates shaping the innovative field of digital journalism studies. In the short time this field has grown, aspects of journalism have moved from the digital niche to the digital mainstay and digital innovations have been 'normalized' into everyday journalistic practice. These cycles of disruption and normalization support this book's central claim that we are witnessing the emergence of digital journalism studies as a discrete academic field. Essays bring together the research and reflections of internationally distinguished academics, journalists, teachers, and researchers, to help make sense of a re-conceptualized journalism and its effects on journalism's products, processes, resources, and the relationship between journalists and their audiences. The handbook also discusses the complexities and challenges in studying digital journalism and shines light on previously unexplored areas of inquiry such as aspects of digital resistance, protest and minority voices. The Routledge Handbook of Developments in Digital Journalism Studies is a carefully curated overview of the range of diverse, but interrelated, original research which is helping to define this emerging discipline. It will be of particular interest to undergraduate and postgraduate students studying digital, online, computational and multimedia journalism"-- Provided by publisher.

Summary: For many years, sports rights owners have had an 'if you build it, they will come' attitude, suggesting they take their fans for granted. Combined with advances in broadcasting quality, digital marketing, and social media, this has resulted in diminishing attendances and participation levels. The use of CRM (Customer Relationship Management), BI (Business Intelligence) and Data Analytics has therefore becomeintegral to doing business in sports, emulating the approach used by brands such as Amazon, Netflix, and Spotify. Technology has made the world a smaller place; clubs and teams can now connect with their fans anywhere in the world, allowing them to grow their marketplace, but they operate in an 'attention economy' where there's too much choice and engagement is key.This book sets out to share the processes and principles the sports industry uses to capitalise on the natural loyalty it creates. Case studies and commentary from around the world are used to demonstrate some of the practices implemented by the world's leading sports brands including clubs Arsenal and the San Antonio Spurs. the governing bodies of UEFA and Special Olympics International, and the MLS and NHL. With a focus on our unique challenges coupled with the opportunities the use of data creates, this book is essential reading for professionals within the sports industry.

Summary: Writing for Engineering and Science Students is a clear and practical guide for anyone undertaking either academic or technical writing. Drawing on the author's extensive experience of teaching students from different fields and cultures, and designed to be accessible to both international students and native speakers of English, this book: Employs analyses of hundreds of articles from engineering and science journals to explore all the distinctive characteristics of a research paper, including organization, length and naming of sections, and location and purpose of citations and graphics; Guides the student through university-level writing and beyond, covering lab reports, research proposals, dissertations, poster presentations, industry reports, emails, and job applications; Explains what to consider before and after undertaking academic or technical writing, including focusing on differences between genres in goal, audience, and criteria for acceptance and rewriting; Features tasks, hints, and tips for teachers and students at the end of each chapter, as well as accompanying eResources offering additional exercises and answer keys. With metaphors and anecdotes from the author's personal experience, as well as quotes from famous writers to make the text engaging and accessible, this book is essential reading for all students of science and engineering who are taking a course in writing or seeking a resource to aid their writing assignments.

Summary: This book offers an analysis of journalists’ professional views against a variety of political, economic, social, cultural, and linguistic contexts. Based on data gathered for the Worlds of Journalism Study, which conducted surveys with more than 27,000 journalists in 67 countries, the authors explore aspects such as linguistic and religious influences on journalists’ identities, journalists’ views of development journalism, epistemic issues, as well as the relationship between journalism and democracy. Further, the book provides a history of the evolution of the Worlds of Journalism Study, as well as the challenges of conducting such comparative work across a wide range of contexts. A critical review by renowned comparative studies scholar Jay Blumler offers food for thought for future endeavours. This unprecedented collaborative effort will be essential reading for scholars and students of journalism who are interested in comparative approaches to journalism studies and who want to explore the wide variety of journalism cultures that exist around the globe. It was originally published as a special issue of Journalism Studies.

Government collapsing? Zombies hunting you down? Everyone you know killed by a global epidemic? Not to worry! Economics holds the keys to survival. Often known as "the dismal science", it is particularly equipped to reveal order in what seems like chaos. Economists observe human behaviour: what leads us to take action, and the subsequent consequences. However, the choices made by individuals are not made in isolation; they influence and are influenced by the actions of others. A set of rules, even if unwritten, guides human behaviour. Foundational economic principles stand firmly in place, even when society is breaking down, and an understanding of these basic tenets of societies is essential to surviving the end of the world as we know it. In this book, the authors draw from popular culture to show economic principles at work in the dystopian societies depicted in The Walking Dead, Mad Max: Fury Road, The Hunger Games, Divergent, A Clockwork Orange, and Last Man on Earth. In each society, its members face resource and social constraints that incentivize particular behaviours and lead to predictable outcomes. How does human behaviour change when resources are severely limited, the legal system breaks down, or individual freedom is stifled? The examples presented here shed an eerie light on the principles that guide our actions every day. This book provides a user-friendly introduction to economics suitable for a general audience as well as devoted students of the discipline.