95 results on '"MEGEHEE, CAROL M."'
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2. Accurate Outcome Performance Screening in Strategic Management
3. Consequences of national cultures and motivations on entrepreneurship, innovation, ethical behavior, and quality-of-life
4. Applying asymmetric, case-based, forecasting modeling in service research: Cultures’ consequences on customers’ service gratuities
5. Culture, religiosity, and economic configural models explaining tipping-behavior prevalence across nations
6. Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances
7. Window to New Research Approaches: How Using Simon’s Scissors Cuts Perplexity in Strategy Theory, Research, and Practice
8. Flipping Lewin on his head: There is nothing as usefully theoretical as a good practice
9. Leaving Pleasantville: Macro/micro, public/private, conscious/non-conscious, volitional/imposed, and permanent/ephemeral transformations beyond everyday life
10. Social benefits of brand logos in presentation of self in cross and same gender influence contexts
11. Four-Corner Outcomes in Strategic Management: Successful and Unsuccessful Paddling Down versus Upstream
12. Computing with Words in Modeling Firms’ Paradoxical Performances
13. Decoding southern culture and hospitality
14. Social identity in the American South: Mardi Gras societies in coastal Mississippi and Alabama
15. Fashion's role in visualizing physical and psychological transformations in movies
16. Segmenting tourists by direct tourism expenditures at new festivals
17. Segmenting tourists by direct tourism expenditures at new festivals
18. Consumer sociability and service provider expertise influence on service relationship success
19. Fashion marketing of luxury brands: Recent research issues and contributions
20. Consumer enactments of archetypes using luxury brands
21. Conversations with(in) the collective unconscious by consumers, brands, and relevant others
22. How Recipes of National Cultural Values, Wealth, Economic Inequality, and Religiosity Explain Consumer Tipping Behavior: An Abstract
23. Information Usefulness of Tourism Destination Websites: California, Florida, and New York
24. Preface
25. Advertising time expansion, compression, and cognitive processing influences on consumer acceptance of message and brand
26. Contextual marketing by LTL motor carriers.
27. Cultures’ outcomes on entrepreneurship, innovation, and national quality of life
28. Applying complexity theory: A primer for identifying and modeling firm anomalies
29. Configurational modeling of causal ambiguities in complex enactments of marketing capabilities and performance outcomes.
30. When higher prices increase sales: How chronic and manipulated desires for conspicuousness and rarity moderate price's impact on choice of luxury brands
31. Decoding Southern Culture and Hospitality
32. Database marketing by LTL motor carriers: An empirical study
33. Do Perceptions of Direct-to-Consumer Pharmaceutical Advertising Vary Based on Urban Versus Rural Living?
34. Advancing consumer behaviour theory in tourism via visual narrative art
35. Creating visual narrative art for decoding stories that consumers and brands tell
36. Travel Storytelling Theory and Practice
37. The Impact of Perceived Peer Behavior, Probable Detection and Punishment Severity on Student Cheating Behavior
38. Students’ Views of Ethical Behavior and the Impact of Association
39. The self- versus full-service decision: Gender-based differences in assessment of risk
40. ADVANCING FACILITATORS AND DETERRENTS THEORY OF STUDENTS' STUDY-ABROAD DECISIONS.
41. Segmenting tourists by direct tourism expenditures at new festivals.
42. Overcoming Bystander Apathy and Non-Intervention in Alcohol-Poisoning Emergency Situations: Advancing Field Testing of Training-for-Intervention Theory via Thought Experiments.
43. Segmenting tourists by direct tourism expenditures at new festivals.
44. When Marketing Capabilities Configurations Hinder Versus Help Firms' Performance.
45. Marketing Strategy: Marketing in the C-Suite: How Simon's Scissors Cuts Perplexity in Marketing Strategy Theory, Research, and Practice.
46. Marketing Research: Science Practice and Ethics in Marketing Research: Capturing Heterogeneity, Generalizing to Populations, and Ending Bad Science Practices Still Pervasive in Marketing.
47. Flipping the Classroom with Trade Tales: Creative Nonfiction Writing and Theatre Productions of Customer-Marketer Interactions.
48. Southern attraction, southern attractions: a photographic essay
49. (Re) constructing and negotiating the South as other: southern food restaurants in New York City
50. Disaster tourism and disaster landscape attractions after Hurricane Katrina : An auto‐ethnographic journey
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