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The article examines the emergence of parenting experts on social media, who provide guidance and sell products to other parents. These experts, many of whom possess professional qualifications, utilize platforms such as Instagram and TikTok to disseminate their knowledge and connect with their followers. The article acknowledges the desire for both credentials and connection among parents, particularly during the pandemic when feelings of isolation and overwhelm were prevalent. However, it also recognizes the potential drawbacks of relying excessively on online advice and emphasizes the importance of maintaining a balanced approach to parenting decisions. The article delves into the realm of "Mom Experts" on social media, who share parenting advice and insights. These influencers establish trust with their followers by sharing personal experiences and forming parasocial relationships. They often collaborate with brands and monetize their platforms, although the standards for sponsorships vary among Mom Experts. Nevertheless, these influencers encounter criticism and judgment from online communities and must navigate the vast amount of information and advice accessible to parents. Ultimately, there is no universally applicable parenting approach, and parents should rely on their own instincts and expertise. [Extracted from the article]

The article discusses the decline in social media spending among marketers, citing reasons such as a cluttered landscape, consumer fatigue, and difficulty in measuring social media's impact on company performance. It also highlights the emergence of retail media as a competitor to social sites and provides recommendations for leveraging social media effectively, such as utilizing LLMs for content creation and integrating social media with other channels. The article emphasizes the importance of creativity, real-time responsiveness, and influencer collaborations in maximizing social media ROI. [Extracted from the article]

The entertainment industry, including Hollywood, has faced challenges in recent years, but people continue to spend more time and money on entertainment than ever before. Streaming services like Netflix have been successful, and other companies like Amazon, Disney, and Comcast are finding ways to make their streaming services profitable. Ad-supported platforms like Tubi have gained popularity by offering free content with ads. The industry is also seeing the rise of a new creative class that is thriving in the digital age. The article discusses the changing landscape of the entertainment industry, including short-form video, gaming, and music, and remains optimistic about its future despite the challenges it faces. [Extracted from the article]

The document titled "2024 Inc. 5000 CEO Survey" provides insights into the perspectives and practices of Inc. 5000 CEOs, who are considered leaders in the economy. The CEOs are early adopters of AI and prioritize hiring top talent. The document includes a list of the top 500 companies, ranked by revenue growth, and offers a full list of the 5,000 companies. This information may be useful for library patrons conducting research on specific industries or looking for successful companies to study or invest in. The document also includes survey results on various topics related to entrepreneurship, such as demographic information, admiration for successful entrepreneurs, use of AI, social media platforms of choice, self-care routines, productivity hacks, funding, sales teams, challenges, and concerns. [Extracted from the article]

The article focuses on developing a successful social media strategy for businesses in the rapidly changing digital landscape. It emphasizes the importance of having a well-planned and adaptable strategy that considers audience engagement and platform suitability. It discusses the value of experimenting with new platforms and the need to tailor content to each platform's unique characteristics.

This article from GQ examines the lives of Nara and Lucky Smith, a couple who have become popular on TikTok for their videos showcasing Nara's homemaking skills and their family life. The couple, who have 8 million followers, split their time between parenting and creating content for their social media platform. They recently relocated to Dallas but have found it challenging to connect with others in their stage of life. The article explores their experiences with fame, their background in fashion, and their hopes for the future. [Extracted from the article]

The article discusses the importance of social media policies for employees and businesses, highlighting the potential conflicts between personal and professional online presence. It provides historical context on free speech issues and legal perspectives on social media use in the workplace. The text emphasizes the need for employees to be mindful of their social media posts, as they can have long-lasting consequences on their careers and employer's reputation. Additionally, it mentions the significance of businesses having clear social media policies and monitoring employees' online activities. [Extracted from the article]

The article emphasizes the importance of merging digital and in-store marketing to enhance paint sales, citing a significant increase in e-commerce retail sales. It discusses Lumber King's approach, focusing on social media engagement, in-store events like DIYer nights, and targeted online ads, showcasing the effectiveness of combining both strategies to drive customer traffic and boost sales.

The article focuses on involving introverted team members in discussions to avoid missing out on valuable perspectives and maintaining team commitment. Topics discussed include incorporating writing exercises before meetings, utilizing one-on-one communication, and implementing playful strategies like "upside-down" behavior to encourage balanced participation.

This article discusses the rise of SILK, a tech house and pop artist, who gained popularity through social media platforms like TikTok. It highlights the potential benefits and drawbacks of using social media as an artist, particularly in terms of mental health. SILK's journey to success involved exploring different genres and dedicating himself to music full-time. His track "Quiver" received attention from industry professionals and solidified his career. The article includes an interview with SILK, where he talks about the positive response to his music on TikTok, his preferred software and hardware for production, and the differences between studio and live performances. SILK also offers advice to aspiring musicians, emphasizing the importance of authenticity and not succumbing to the pressures of social media. [Extracted from the article]

The article discusses the challenges faced by artists in 2023 and their resolutions for the upcoming year. The artists interviewed express concerns about the impact of generative AI on their livelihoods and the need for artists to diversify their income streams. They also discuss the difficulties of promoting their work on social media platforms and the importance of focusing on personal projects. Additionally, the artists call for greater representation and inclusivity in the art industry and express their hopes for more creativity and transparency in the future. [Extracted from the article]

The article focuses on the goal of Mark Zuckerberg, founder of technology company Meta Platforms Inc., to achieve success with artificial intelligence (AI) and offset its bet on the metaverse. It offers a look into the involvement of Zuckerberg during the company's metaverse era and his pivot to virtual reality given the public interest in AI. It informs about AI features launched by Meta and its strategy to keep AI models free and gain advantage by building products and services.

The article discusses the role of social media in promoting populism and its impact on democracy. While social media can benefit populist leaders by allowing them to connect directly with people and create echo chambers, it is not inherently populist. The article argues that to combat populism, democracies need political will and should focus on strengthening political parties as a check on populist leaders. It also highlights the historical pattern of moral panic surrounding new media technologies and emphasizes the need for better platform design, regulation, and media literacy education to prevent the misuse of social media by populists. [Extracted from the article]

The article highlights the role of Hispanic American-owned business enterprises in the post-COVID-19 pandemic recovery of the U.S. Topics discussed include the annual revenues and number of employees of the estimated 400,000 Hispanic American business enterprises in the country before the pandemic, use of social media by mom-and-pop businesses to reach new customers during the pandemic, and efforts of small businesses to improve community bonds as a business strategy.

The article highlights Dan Redwine's adaptability in both life and business, showcasing his journey from college soccer to founding Master Plan Media in 2021 to provide content strategy solutions for real estate brokers. It also discusses his commitment to leveraging social media and creative coaching to enhance branding and business strategies for professionals in the real estate industry.

Purpose: Social media data from financial websites contain information related to enterprise credit risk. Mining valuable new features in social media data helps to improve prediction performance. This paper proposes a credit risk prediction framework that integrates social media information to improve listed enterprise credit risk prediction in the supply chain. Design/methodology/approach: The prediction framework includes four stages. First, social media information is obtained through web crawler technology. Second, text sentiment in social media information is mined through natural language processing. Third, text sentiment features are constructed. Finally, the new features are integrated with traditional features as input for models for credit risk prediction. This paper takes Chinese pharmaceutical enterprises as an example to test the prediction framework and obtain relevant management enlightenment. Findings: The prediction framework can improve enterprise credit risk prediction performance. The prediction performance of text sentiment features in social media data is better than that of most traditional features. The time-weighted text sentiment feature has the best prediction performance in mining social media information. Practical implications: The prediction framework is helpful for the credit decision-making of credit departments and the policy regulation of regulatory departments and is conducive to the sustainable development of enterprises. Originality/value: The prediction framework can effectively mine social media information and obtain an excellent prediction effect of listed enterprise credit risk in the supply chain. [ABSTRACT FROM AUTHOR]

The article discusses the growing trend of individuals taking breaks from social media due to its overwhelming impact on mental health and well-being. It mentions that research suggests that even a week-long hiatus from platforms like Twitter, Instagram, Facebook, and TikTok can significantly reduce symptoms of depression and anxiety while improving overall well-being, prompting a reconsideration of social media use habits.

If you’re unhappy at work—and changing roles or companies may be unrealistic given the tough economy—what can you do? A growing body of research suggests that a process called job crafting can be a powerful tool for reenergizing and reimagining your life at work. It involves redefining your current job description to better incorporate your motives, strengths, and passions. The exercise prompts you to visualize your job graphically, map its elements, and reorganize them to shape the job to better suit you. In this way, you can put your own personal touches on the way you see and do your job; and you’ll gain a greater sense of control at work—all of which is especially critical at a time when you’re probably working longer and harder than ever, and will be retiring later. Perhaps job crafting’s best feature is that it’s driven by you, not your supervisor. Research with a range of organizations indicates that employees who engage in job crafting often end up more engaged and satisfied with their work lives, achieve higher levels of performance in their organizations, and report greater personal resilience. Organizations have a lot to gain by enabling job crafting: The exercise lets managers turn the reins over to employees, empowering them to become “job entrepreneurs.” And when raises are constrained or promotions impossible, job crafting may give companies a different way to motivate and retain their most talented employees. [ABSTRACT FROM AUTHOR]

The article focuses on social media engagement and how it impacts marketing for businesses, as reported by the research “Let’s Give Them Something to Talk About: Which Social Media Engagements Predict Purchase Frequency?” by Timothy J. Halloran and Richard J. Lutz.

This article features two women who have started successful businesses inspired by their love for their pets. Anna Muir created Pawdaw of London, a canine accessory company, after realizing there was a gap in the market for a quality product to combat muddy paws. Deeps Jagdev started The Dog Mother, a dog training and walking business, after helping friends and family with their dogs and studying dog psychology. Both women have faced challenges and setbacks but have found success in their ventures. [Extracted from the article]

The article reports on research by Dennis Herhausen, associate professor of marketing at KEDGE Business School in France, analyzing the use of social media and consumer complaints. It mentions the identification of negative complaints on Facebook that may go viral, the need for companies to respond quickly, and limiting the damage to the company's reputation. INSET: "Managing These Incidents Is a Full- Contact Sport".

The article offers information on Facebook's 20th anniversary, examining its impact over the years. Topics discussed include Facebook's journey from a college platform to the world's largest social network; its role in advertising; privacy concerns; and also mentions about recent challenges faced by Meta, such as legal issues and user charges in the European Union (EU).

The article discusses marketing strategies to help law firms and lawyers advertise on social media. Topics discussed include marketing on established online social media platforms to reach a target audience, law firms' assessment of what they are trying to achieve in their social media presence, and the importance of content strategy and development.

PRIVACY PROBLEMS IN ONLINE ADVERTISING (AD TECH) When user data is transmitted to multiple parties, the risk of unauthorized access and data leakage significantly increases, potentially exposing sensitive information to malicious, self-interested actors. Because users provide consent for data access and control how their information is used for the purpose of delivering ads, it constitutes a more transparent and user-centric approach to data management than the current online advertising data collection and sharing practices. By leveraging blockchain technology and digital identity solutions, a privacy-preserving digital advertising ecosystem can be fostered. A large part of our time spent online and on social media platforms we are being subjected to online targeted advertising. [Extracted from the article]

Often, our top-level leaders live in another world; they work at the same company with the same goals, vision and share the same elevators, but are invisible to the community working for them. If the employee agrees to a selfie, it's perfect for posting on internal social media channels. Only half of all S&P 500 CEOs have a social media presence [3]. [Extracted from the article]

An 11-year-old Welsh section D broodmare named Danaway Honey Boo-Boo, owned by Daniel Copley, won the overall Welsh supreme title and a semi-final ticket to the Horse of the Year Show (HOYS) in-hand competition. Honey impressed judges with her movement and Welsh character. Another Welsh cob stud, Danaway, also had success in the in-hand championships, with their mare Danaway Helen Of Troy leading the Welsh section D final. In the ridden qualifiers, Lauren Moore and her stallion Menai Columbus secured a spot at HOYS, and Annie Thomas and her mare Wyken Sweet Silhouette won the junior large breeds ticket. The article also highlights other winners in various categories of the competition. [Extracted from the article]

This article discusses the importance of building and maintaining trust for Indian businesses in the digital era. Trust is seen as crucial for long-lasting institutions and can lead to enhanced financial performance, brand protection, improved employee morale, and customer loyalty. Factors eroding trust include poor communication, lack of transparency, inconsistency in service delivery, and not addressing stakeholder expectations. The article suggests that organizations can build trust by engaging with internal stakeholders, monitoring external perceptions, benchmarking with industry peers, and making trust a key agenda for the board and CEO. Data and analytics can be used to promote transparency and accountability. [Extracted from the article]

A patent application by inventors from Seoul, South Korea, filed by LG Electronics Inc., discusses a portable display device and control method for the same. The innovation focuses on form-factor changes in multimedia devices like mobile phones and TVs, catering to user needs for versatile and convenient use. The patent application highlights the emergence of new form factors for TVs, such as vertical TVs, rollable TVs, and foldable smartphones, utilizing flexible displays like OLED technology. The document emphasizes the importance of user experience and high-quality image output during display rotation, aiming to enhance user satisfaction with the device. [Extracted from the article]

A patent application was filed by inventors from Seoul, South Korea, for a display apparatus and method for controlling it, assigned to LG Electronics Inc. The innovation focuses on new form factors for multimedia devices like mobile phones and TVs, catering to user needs for flexibility and convenience. Examples include vertical TVs for easier social media viewing and foldable smartphones with flexible displays. The patent aims to enhance user experience by displaying theme screens and controlling audio based on the display's rotation state. [Extracted from the article]

A patent application by inventors from Seoul, South Korea, and assigned to LG Electronics Inc., discusses a display apparatus and method for controlling it, focusing on new form factors in multimedia devices like vertical TVs and flexible displays. The patent application aims to enhance user experience by displaying theme screens for listening to music and controlling sound sources, as well as adjusting video display based on the rotation state of the display. The application highlights the importance of form-factor innovation in response to increasing consumer mobility and the demand for TVs with new form factors that are easy to move indoors and outdoors. [Extracted from the article]

Meta, the parent company of Facebook, Instagram, and WhatsApp, was fined $15 million by South Korea's privacy authority for unlawfully collecting private data from approximately 980,000 Facebook users, including information on their sexual orientation and political beliefs, and sharing it with over 4,000 advertisers. The Personal Information Protection Commission of South Korea found that Meta violated privacy laws by gathering sensitive data without explicit consent and failing to implement proper security measures, leading to data breaches for some users. This is not the first time Meta has faced penalties for mishandling user data, as European authorities previously fined the company over $100 million for a security breach in 2019. [Extracted from the article]

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OpenAI has announced that it has successfully blocked over 20 malicious campaigns worldwide that were using its platform for cybercrimes and spreading misinformation. These campaigns involved activities such as creating social media accounts, troubleshooting malware, writing articles, and generating AI-generated profile images for fake profiles. OpenAI stated that while threat actors continue to evolve, they have not seen any significant breakthroughs in their ability to create new malware or build viral audiences. The company also interfered with the creation of social media content related to elections in the United States, Rwanda, India, and the European Union, preventing these networks from gaining long-term viewers or viral engagement. OpenAI highlighted specific cyber operations conducted by threat actors from China and Iran, as well as the actions taken against influence operations that produced information in multiple languages. The company also warned about the potential misuse of generative AI to distribute customized false material through microtargeted emails, which could lead to the large-scale dissemination of false information and manipulation of public opinion. [Extracted from the article]

A patent application titled "Dynamic Contrarian View Analysis In Natural Language Content" has been published online by the US Patent and Trademark Office. The patent application, filed by inventors Pierre Haren, Eric David Jensen, Olav Laudij, and Craig Matthew Trim, describes a method, system, and computer program for analyzing natural language content to identify consensus and contrarian views. The invention aims to address the challenge of processing large volumes of natural language content and identifying important information. The patent application provides details of the method, including extracting knowledge blocks, computing metrics, and visually associating contrarian assertions with content. The assignee for this patent application is Causality Link LLC. [Extracted from the article]

Carahsoft Technology Corp., a major software reseller, and SAP SE, an executive at SAP, are under investigation by the US Justice Department for a suspected conspiracy to overcharge government agencies on software purchases. The FBI and Defense Department have searched Carahsoft's headquarters, although it is unclear if the investigation is related. Carahsoft has grown rapidly since its founding in 2004 and has become a key middleman in sales between the government and technology firms. The company has had previous run-ins with the Justice Department, including a settlement in 2015 for overcharging for VMware products. [Extracted from the article]

A patent application has been filed for a "Smart Safe Console System" by Smartsafe Console LLC. The system is designed to secure electronic devices, such as phones and tablets, in vehicles to prevent distractions while driving. The safe body of the console system is made of materials with electromagnetic radiation shielding and antiviral properties. It also includes features such as a button for device control, wireless charging, and an apparatus for emitting sanitizing radiation. The system can communicate with the electronic device, a provider, and a virtual assistant, and includes a control module to prevent vehicle operation unless the device is secured within the safe body. [Extracted from the article]

A study conducted by the University of Airlangga in Surabaya, Indonesia, explores the impact of visual aesthetics and endorsers on attitudes towards vegan food advertising. The research found that classical aesthetics are more effective in shaping positive attitudes towards vegan food, as consumers perceive it as healthier. The study emphasizes the importance of visual aesthetics and suitable endorsers in creating effective vegan food ads that shape positive consumer attitudes and purchase intentions. This research provides valuable insights for marketers in promoting vegan food. [Extracted from the article]

The article discusses the federal government's regulation of social media in Australia, specifically focusing on news and dangerous or inappropriate content. The report card on the government's regulation is mixed, with two critical issues being whether social media companies are assisting in their own regulation and the extent to which they are meeting their social obligations. The article highlights Meta (owner of Facebook) and its approach to age verification, as well as its potential blocking of news content. It also mentions X Corp (formerly Twitter) and its lack of presence in Australia, which hinders regulatory enforcement. The article suggests alternative approaches to funding public-interest journalism and addresses concerns about advertising scams on social media. The importance of regulatory coherence and clarity among relevant regulators is emphasized, with the potential for improved regulation if appropriate funding is provided. [Extracted from the article]

The article discusses the tips by marketing executives on how companies can effectively use social media platforms TikTok, Facebook, and Instagram to promote their brands while interacting with their audiences. It also helps to know the optimal ways to reach their audiences by using more visuals and videos. It emphasizes customer service for businesses which is a way to remain connected to employees.

This article discusses the importance of digital skills and careers in the UK. The chairman of the cryptocurrency and digital assets all-party parliamentary group emphasizes the need for investment in education, training, and skills to make the most of the opportunities presented by the digital economy. The article highlights the government's commitment to training millions in high-tech skills and becoming a technology superpower by 2030. However, it also acknowledges that the UK currently ranks 20th out of 64 economies in digital competitiveness and that there is room for improvement. Another member of parliament emphasizes the digital skills gap in the UK and the need to equip young people and the existing workforce with the necessary skills. The article mentions the estimated cost of the digital skills gap to the UK economy and the struggles businesses face in recruiting for roles that require digital skills. The article concludes with the Minister for Skills, Apprenticeships, and Higher Education discussing the government's efforts to invest in digital education and skills and build a diverse pipeline of future talent. He highlights the growing demand for people with computing and digital skills and the government's initiatives to support teachers and students in this area. [Extracted from the article]