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Q: Which of the following radio commercials do you remember hearing recently? Last Company Agency/Media buyer % month 1 (-) British Gas Clemmow Hornby Inge/Carat 44 2= (-) McDonald's Leo [...]

Commercial radio achieved a record 7.3% share of total display advertising in the third quarter of 2003, according to the latest figures from the Radio Advertising Bureau. Expenditure on radio [...]

Are Americans ready to resume traveling? It depends on the destination. A reader poll by Conde Nast Traveler found 97 percent of respondents saying they're 'still willing to travel in [...]

WHILE NATIONAL SALES SLUMP, LOCAL AD DOLLARS MAY BRING RADIO STATIONS OUT OF THE DOLDRUMS After posting 99 months of continuous revenue growth, radio slid into its worst ad market [...]

Things are bad-but they're not getting worse. Measured spending on traditional media fell 5.7% in June vs. the previous year. That was better than May, when spending plummeted 8.2%. June […]

Buoyed by a Census 2000-driv-en boom in all things Hispanic but buffeted by the deteriorating U.S. economy, Hispanic media growth is slowing but still outpacing the general market. In TV, […]

Companies who delay investing web advertising and continue to plough resources into television ads will miss out on the increasing number of consumers spending time on the internet, according to [...]

Internet-related advertisers pass retail in filling industry coffers, Interep says The radio airwaves are alive--with the sound of dotcom ads. And that music is booked for a permanent engagement, industry [...]

After growing 15% from 1998 to 1999, radio revenue was off to a good start in first quarter 2000 as ad spending improved by 21% over 1Q 1999, according to [...]

Dotcom advertising has been boosting radio revenue, but it has done so by increasingly cluttering the radio airwaves, according to Empower MediaMarketing. While the number of commercial units in 16 [...]

Even with two new nets, GRPs are flat and ad demand is up When network radio executives get together next month to tell their story to advertisers at the Association [...]

Radio prognosticators have reversed their earlier radio forecasts from ho-hum to humdinger. Instead of predicting conservative increases for a year sandwiched between the 1998 Olympics and the 2000 election, pundits [...]

RAB figures show local money up 6%, national spending up 4% in January-June Combined local and national radio ad revenue posted a 5% increase during the first six months of [...]

The Bush Administration's war drums are having an evident effect, but maybe more on American advertisers than on Iraqi generals. As they reported strong gains for the fourth quarter ended [...]

Radio Advertising Bureau figures show that commercial radio has recorded a 6.8% share of the display advertising market for the third quarter of last year - its highest ever share. [...]

With the recent stock market seesaws, TV and newspaper executives are getting nervous as advertisers think twice about their spending commitments. But local radio just keeps on rocking. August saw [...]

May emerged as yet another strong month for radio, as combined local and national sales climbed (or the 69th straight month-tip 11% over May of last year. The Radio Advertising [...]

The latest survey of revenue totals compiled by the Radio Advertising Bureau for radio stations in 100 markets confirms that October was a lackluster month. The RAB's returns show a [...]

Radio spot soles are experiencing their longest sustained growth in more than two decades, according to an analysis of spot billings by rep finn The Interep Radio Store, conducted using [...]

Though radio is pacing ahead of last year, buyers still are finding a very negotiable marketplace out there. 'Even L. A. is workable,' said one buyer. Washington, D.C., is one [...]

Radio is seeing some signs of life. Spot ad revenues are up this year by almost as much as they were down last year--ahead some 7% through June, according to [...]

Similar to the TV market, Washington radio is tight, although that appears to be an anomaly in an ever-softening market overall. Radio, after a hot spring, has loosened to a [...]