1. you are not what you were.
- Author
-
Capelin, Joan
- Subjects
PROFESSIONAL employees ,MARKETING ,MARKETING executives ,SOCIETIES ,ARCHITECTS - Abstract
In this article, the author discusses the program, based on the author's white paper for the Society for Marketing Professional Services Foundation titled "Resetting the Horizon Line." The program questioned how people become owners of design firms and what's expected of them. The paper's insight was that most states today permit professional service firms to be owned either in part or wholly by non-licensed individuals.
- Published
- 2009