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Turn around artist: after taking over a staid organization in 2002, Pat Goepel has successfully reorganized Ceridian's 700-person sales force into an energetic, successful, and teamwork-oriented group. Here's how a clear message and constant communication can lead to double-digit increases during a recession. (Management)

Authors :
Cohen, Andy
Source :
Sales & Marketing Management. July, 2003, Vol. 155 Issue 7, p40, 5 p.
Publication Year :
2003

Abstract

Paul Rafferty can't sit still. He's constantly moving in his chain Feet tapping. Body weight shifting from side to side. Hands in perpetual motion as he emphasizes his talking points. […]

Details

Language :
English
ISSN :
01637517
Volume :
155
Issue :
7
Database :
Gale General OneFile
Journal :
Sales & Marketing Management
Publication Type :
Periodical
Accession number :
edsgcl.104551391