Turn around artist: after taking over a staid organization in 2002, Pat Goepel has successfully reorganized Ceridian's 700-person sales force into an energetic, successful, and teamwork-oriented group. Here's how a clear message and constant communication can lead to double-digit increases during a recession. (Management)

MLA

Cohen, Andy. “Turn around Artist: After Taking over a Staid Organization in 2002, Pat Goepel Has Successfully Reorganized Ceridian’s 700-Person Sales Force into an Energetic, Successful, and Teamwork-Oriented Group. Here’s How a Clear Message and Constant Communication Can Lead to Double-Digit Increases during a Recession. (Management).” Sales & Marketing Management, vol. 155, no. 7, July 2003, p. 40. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edsggo&AN=edsgcl.104551391&authtype=sso&custid=ns315887.

APA

Cohen, A. (2003, July 1). Turn around artist: after taking over a staid organization in 2002, Pat Goepel has successfully reorganized Ceridian’s 700-person sales force into an energetic, successful, and teamwork-oriented group. Here’s how a clear message and constant communication can lead to double-digit increases during a recession. (Management). Sales & Marketing Management, 155(7), 40.

Chicago

Cohen, Andy. 2003. “Turn around Artist: After Taking over a Staid Organization in 2002, Pat Goepel Has Successfully Reorganized Ceridian’s 700-Person Sales Force into an Energetic, Successful, and Teamwork-Oriented Group. Here’s How a Clear Message and Constant Communication Can Lead to Double-Digit Increases during a Recession. (Management).” Sales & Marketing Management, July 1. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edsggo&AN=edsgcl.104551391&authtype=sso&custid=ns315887.