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Supportive organizational environment, work-life enrichment, trust and turnover intention: A national survey of PRSA membership.
- Source :
-
Public Relations Review . Dec2018, Vol. 44 Issue 5, p681-689. 9p. - Publication Year :
- 2018
-
Abstract
- Highlights • Based on an online survey of a random sample of the PRSA membership, this study is among the first to explore practitioners' own turnover intention. • Supportive organizational environment, trust, and work-life enrichment directly affected practitioners' decision to stay. • Other contributing factors than work environment, trust, and work-life enrichment should also be examined in future studies. • It is also critical to explore individual' nuanced experiences and develop communication strategies targeted toward different demographics. • Top management, internal communication managers, and industry leaders can play an instrumental role in using the results of the study. Abstract Based on an online survey of a national random sample of the PRSA membership (n = 650), this study is among the first to explore public relations employees' own turnover intention and propose three contributing factors for employers to keep top talent in PR industry: a family-supportive organizational environment; the positive, enriching impact of professional work upon practitioners' life; and PR practitioners' trust toward employers. Theoretical and practical implications are discussed. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 03638111
- Volume :
- 44
- Issue :
- 5
- Database :
- Academic Search Index
- Journal :
- Public Relations Review
- Publication Type :
- Academic Journal
- Accession number :
- 133093940
- Full Text :
- https://doi.org/10.1016/j.pubrev.2018.08.007