96 results on '"wine routes"'
Search Results
2. Economic Structure and Geographic Scope of Spanish Wine Routes
- Author
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Millán-Tudela, Luis A., Marco-Lajara, Bartolomé, Martínez-Falcó, Javier, Sánchez-García, Eduardo, Martínez-Falcó, Javier, editor, Marco-Lajara, Bartolomé, editor, Sánchez-García, Eduardo, editor, and Millán-Tudela, Luis A., editor
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- 2024
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3. Spain's Wine Tourism: Evaluating the Economic Contributions of Wineries and Museums
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Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Sánchez-García, Eduardo, Millán-Tudela, Luis A., Martínez-Falcó, Javier, editor, Marco-Lajara, Bartolomé, editor, Sánchez-García, Eduardo, editor, and Millán-Tudela, Luis A., editor
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- 2024
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4. Wine Tourism in the Valencian Community: A Comparative Analysis
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Bartolomé Marco-Lajara, Patrocinio Zaragoza-Sáez, Javier Martínez-Falcó, and Armand Gilinsky
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wine tourism ,wine routes ,wine industry ,region of valencia ,economic impact ,Recreation. Leisure ,GV1-1860 - Abstract
Wine tourism is increasingly considered as a strategic element in the wine producing countries of the Old World. In the case of Spain, several researchers have studied the role of wine routes in boosting the competitiveness of a territory, increasing wine production, improving the quality of life of citizens and the respect for the environment. However, to the best of our knowledge, there are no previous studies that have analyzed in a unified way the wine routes of the Region of Valencia, that is, the wine routes of Alicante and Utiel-Requena. To overcome this research gap, the study comparably analyzes these wine routes in terms of attracting wine tourists and the economic impact generated in the period 2017-2021, also relativizing the data to the average of the total Spanish wine routes. The results of the research show that both routes attract a lower number of wine tourists than the average of the Spanish wine routes. In addition, it should be noted that the Utiel-Requena route generated a higher economic impact compared to the Alicante wine route between 2017-2019, with this trend reversing in 2019. This study, therefore, contributes to the improvement of scientific knowledge in several ways, given that, first, the research provides new knowledge in the field of wine tourism in Spain and, second, there are no previous studies that have analyzed in a unified way the wine routes in the Region of Valencia.
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- 2024
- Full Text
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5. Crafting a Compelling Wine Route Experience: Stakeholder Perceptions, Trends and Application Consideration for Greece
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Ilias, Kapareliotis and Marios, Sakkas Ioannis
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- 2022
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6. Wine Tourism in the Valencian Community: A Comparative Analysis.
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Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza-Sáez, Patrocinio, and Gilinsky, Armand
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WINE tourism ,SPANISH wines ,EVIDENCE gaps ,WINE districts ,COMPARATIVE studies - Abstract
Copyright of Investigaciones Turisticas is the property of Investigaciones Turisticas and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
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- 2024
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7. Comparison of three wine routes’ realities in Central Portugal
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Cunha Diana, Pato Maria Lúcia, Kastenholz Elisabeth, and Barroco Cristina
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wine tourism ,wine routes ,collaboration ,product wine route vs terroir wine route ,wine tourism agents ,Agriculture ,Agriculture (General) ,S1-972 - Abstract
Wine tourism (WT) is an important area of special-interest tourism in Portugal, and represents an increasingly significant component of regional development. In a more conservative approach, WT has been described as visiting vineyards, wineries, and engaging in wine-related activities. However, this perspective has been broadened, taking advantage of all the potential of the specific destination’s terroir (nature/landscape, tangible and intangible cultural heritage, etc.). Wine routes make the connection between wine and tourism in a specific region and intend to boost wine tourism by promoting collaboration between different stakeholders. Different routes present distinct approaches to WT, within diverse regional contexts, and different ways of collaboration within the wine route. This study compares three wine routes at different stages of development, located in a rural periphery – in the central region of Portugal – Bairrada, Dão, and Beira Interior, considering both context data and information collected in 113 interviews conducted with diverse wine tourism agents from these routes. Besides a brief characterization of the three routes, the main results indicate supplier’s preference for terroir routes instead of wine routes and show the importance of gender, age, and education level for the collaborative work between stakeholders. These aspects and their contribution to the development of WT routes are discussed. Some questions that additional studies may help answering are also reflected.
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- 2023
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8. Family-friendly wine tourism? A debate with evidence from three Portuguese wine routes.
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Camara Malerba, Rafaela, Kastenholz, Elisabeth, and Carneiro, Maria João
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WINE tourism , *WINE flavor & odor , *WINES , *GRAPES , *WINE districts , *MIDDLE-aged persons , *COUNTRY life - Abstract
Although wine tourism is predominantly described as an activity practised by middle-aged adults who travel without children to experience, learn about and buy wines, it has been considered to attract unexpected markets, such as families with children, mainly in rural destinations where wine and grape production occur in a particular natural, cultural and social context. However, research on families with children undertaking wine tourism is scarce and little is known about the features and heterogeneity of this market. This study analyses, through a survey research, visitors travelling as a family with children on three Portuguese wine routes (n=370), regarding general profile, travel motivation, attractions visited, satisfaction and loyalty. Results suggest two profiles of family visitors to Central Portugal wine routes: those focused on wine-related attractions and activities and those more interested in having fun and socialising in a wine region, enjoying its landscapes, culture and rural life. In our sample, the first group is almost totally composed of domestic visitors, accompanied mainly by children under 10 years. The second group includes some international visitors, and a higher presence of 'older' children and adolescents. Family visitors focused on wine attractions tend to indicate more suggestions for route improvement, primarily related to the availability of varied wine tourism experiences, including child-friendly activities. [ABSTRACT FROM AUTHOR]
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- 2023
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9. Wine routes in theory and practice of the development of religious and wine tourism of Serbia: A case study of Fruška Gora
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Penjišević Ivana, Milosavljević Saša, and Burić Dragan
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wineries ,viticulture ,monasteries ,wine routes ,wine and religious tourism ,Geography. Anthropology. Recreation - Abstract
In the last two decades, wine tourism has become increasingly important in the development plans for tourism in the Republic of Serbia, especially considering that it is very profitable. Among the key subjects of wine tourism, wine producers in the regions of Srem, Aleksandrovačka Župa and Šumadija stand out. The tourist products also become recognizable products of the wine-growing regions, as the wineries have tasting rooms where wine and homemade food are combined for visitors. In this way, the identity of the geographic region is defined through the promotion of wine. Before the outbreak of the pandemic, several hundred busses came every year to the wineries in the above-mentioned regions of Serbia, so that almost 40% of the wine production was sold practically on the doorstep during weekends and holidays. The work analyzes in particular the wine roads of Fruška Gora, which have always had great potential and an important role in Serbian viticulture. The research focused on the complementarity of wine and religious tourism, with special attention to the production of monastery wines in own economy.
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- 2023
10. Wine Tourism, Designations of Origin and Business Performance: An Analysis Applied to the Valencian Community Wine Industry
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Bartolomé Marco-Lajara, Javier Martínez-Falcó, Eduardo Sánchez-García, and Luis A. Millan-Tudela
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wine tourism ,quality labels ,wine routes ,DO ,competitiveness ,Spain ,Business ,HF5001-6182 ,Finance ,HG1-9999 ,Economic theory. Demography ,HB1-3840 - Abstract
The aim of this research is to analyze the effect of wine routes and Designations of Origin (DOs) on the competitiveness of wineries belonging to the Valencian Community, given that, to the best of our knowledge, such relationships have not been analyzed in this wine region. To this end, information was obtained on the operating income, results for the year, equity, level of indebtedness and number of employees of the 90 wineries belonging to this wine-growing territory. Subsequently, a comparison of means was made, calculating Student’s t-test for independent samples with the SPSS software, based on whether the wineries belonged to the wine routes and DOs existing in the Valencian Community. The results show the wineries that are members of a wine route and/or a DO have, on average, a higher operating income, higher equity and a higher number of employees, and these differences are statistically significant. This research may be useful for general managers who are considering the development of wine tourism activities, as well as for those who are thinking of joining DOs, since, as was empirically demonstrated, these actions can improve the economic performance of their wineries and, as a consequence, their competitiveness.
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- 2023
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11. El enoturismo en internet. Evaluación de los sitios web de las bodegas de tres rutas del vino de Extremadura (España) y de Alentejo y Região Centro (Portugal).
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dos Reis Lopes, Celso Manuel and Rengifo Gallego, Juan Ignacio
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WINE tourism ,WINES - Abstract
Copyright of Investigaciones Turisticas is the property of Investigaciones Turisticas and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
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- 2023
- Full Text
- View/download PDF
12. Segmentation of wine tourism experience in Mexican wine regions using netnography
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Hernández, Ana Laura, Alarcón, Silverio, and Meraz Ruiz, Lino
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- 2022
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13. How diverse are residents' perceptions of wine tourism impacts in three Portuguese wine routes? The role of involvement with tourism, wine production and destination life-cycle stage.
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Eusébio, Celeste, Carneiro, Maria João, Figueiredo, Elisabete, Duarte, Paulo, Pato, Maria Lúcia, and Kastenholz, Elisabeth
- Abstract
Purpose: Wine tourism has been growing considerably over the past decades. The literature highlights its relevance in the social, economic and cultural development of the regions where wine routes are located. However, few studies examine residents' tourism impact perceptions and even fewer analyse the diversity of these perceptions. This study aims to fill this gap, examining this diversity according to the life-cycle stage of the wine route and residents' involvement with wine and with tourism activities. Design/methodology/approach: Data obtained from a questionnaire-based survey (N = 882) of residents from three wine routes of the Central Region of Portugal – Bairrada, Dão and Beira Interior – were used, with dimensions of perceived impacts tested for internal consistency via Cronbach's α. T-tests and ANOVA tests were used to compare residents' perceptions of wine tourism impacts according to the life-cycle stage of the wine route and residents' involvement with wine and with tourism activities. Findings: Generally, residents perceived that wine tourism generates more benefits than costs, with positive economic and socio cultural impacts standing out, while negative environmental and social impacts were perceived less. Some differences are observed according to the life-cycle stage of the wine route, with both the most and the least developed routes presenting more pronounced both positive and negative impact impressions in diverse dimensions. Also, a moderating effect (however not as pronounced) of working in tourism and (even less visible) of working in the wine sector is observed. Possible explanations of these findings and implications on wine route development are discussed. Originality/value: This article analyses a subject of great relevance for the sustainable development of wine tourism destinations that has been little studied in the literature. Thus, relevant theoretical and empirical contributions are identified. [ABSTRACT FROM AUTHOR]
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- 2023
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14. Wine Tourism, Designations of Origin and Business Performance: An Analysis Applied to the Valencian Community Wine Industry.
- Author
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Marco-Lajara, Bartolomé, Martínez-Falcó, Javier, Sánchez-García, Eduardo, and Millan-Tudela, Luis A.
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WINE tourism ,ORGANIZATIONAL performance ,WINE industry ,DEBT ,T-test (Statistics) - Abstract
The aim of this research is to analyze the effect of wine routes and Designations of Origin (DOs) on the competitiveness of wineries belonging to the Valencian Community, given that, to the best of our knowledge, such relationships have not been analyzed in this wine region. To this end, information was obtained on the operating income, results for the year, equity, level of indebtedness and number of employees of the 90 wineries belonging to this wine-growing territory. Subsequently, a comparison of means was made, calculating Student's t-test for independent samples with the SPSS software, based on whether the wineries belonged to the wine routes and DOs existing in the Valencian Community. The results show the wineries that are members of a wine route and/or a DO have, on average, a higher operating income, higher equity and a higher number of employees, and these differences are statistically significant. This research may be useful for general managers who are considering the development of wine tourism activities, as well as for those who are thinking of joining DOs, since, as was empirically demonstrated, these actions can improve the economic performance of their wineries and, as a consequence, their competitiveness. [ABSTRACT FROM AUTHOR]
- Published
- 2023
- Full Text
- View/download PDF
15. Vino, Turismo y COVID-19: El impacto de la COVID-19 en las Rutas del Vino de España.
- Author
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Martínez Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza-Sáez, Patrocinio, and Sánchez-García, Eduardo
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SPANISH wines ,SUPPLY & demand ,QUALITY of life ,ECONOMIC impact ,WINE tourism ,BACTERIAL evolution ,WINE tasting - Abstract
Copyright of Pasos: Revista de Turismo y Patrimonio Cultural is the property of Universidad de La Laguna, Instituto Universitario de Ciencias Politicas y Sociales and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
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- 2023
- Full Text
- View/download PDF
16. Wine tourism in Spain: The economic impact derived from visits to wineries and museums on wine routes.
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Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza-Sáez, Patrocinio, and Sánchez-García, Eduardo
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SPANISH wines ,WINE tourism ,WINE tasting ,FOOD tourism ,ECONOMIC impact ,WINERIES ,WINES - Abstract
Copyright of Investigaciones Turisticas is the property of Investigaciones Turisticas and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
- Published
- 2023
- Full Text
- View/download PDF
17. Wine Tourism in the Valencian Community: A Comparative Analysis
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Universidad de Alicante. Departamento de Organización de Empresas, Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza Sáez, Patrocinio del Carmen, Gilinsky, Armand, Universidad de Alicante. Departamento de Organización de Empresas, Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza Sáez, Patrocinio del Carmen, and Gilinsky, Armand
- Abstract
Wine tourism is increasingly considered as a strategic element in the wine producing countries of the Old World. In the case of Spain, several researchers have studied the role of wine routes in boosting the competitiveness of a territory, increasing wine production, improving the quality of life of citizens and the respect for the environment. However, to the best of our knowledge, there are no previous studies that have analyzed in a unified way the wine routes of the Region of Valencia, that is, the wine routes of Alicante and Utiel-Requena. To overcome this research gap, the study comparably analyzes these wine routes in terms of attracting wine tourists and the economic impact generated in the period 2017-2021, also relativizing the data to the average of the total Spanish wine routes. The results of the research show that both routes attract a lower number of wine tourists than the average of the Spanish wine routes. In addition, it should be noted that the Utiel-Requena route generated a higher economic impact compared to the Alicante wine route between 2017-2019, with this trend reversing in 2019. This study, therefore, contributes to the improvement of scientific knowledge in several ways, given that, first, the research provides new knowledge in the field of wine tourism in Spain and, second, there are no previous studies that have analyzed in a unified way the wine routes in the Region of Valencia., El enoturismo es considerado cada vez más un elemento estratégico en los países productores vinícolas del Viejo Mundo. Para el caso de España, varios investigadores han estudiado el papel de las rutas del vino para impulsar la competitividad de un territorio, aumentar la producción de vino, mejorar la calidad de vida de los ciudadanos y el respeto al medio ambiente. Sin embargo, hasta donde alcanza nuestro conocimiento, no existen estudios previos que hayan analizado de forma unificada las rutas del vino de la Comunidad Valenciana, es decir, las rutas del vino de Alicante y Utiel-Requena. Para superar este vacío en el conocimiento científico, el estudio analiza de forma comparada dichas rutas del vino en términos de atracción de enoturistas y de impacto económico generado en el periodo 2017-2021, relativizando además los datos a la media del total de rutas del vino españolas. Los resultados de la investigación ponen de manifiesto que ambas rutas atraen un número de enoturistas inferior a la media de las rutas del vino españolas. Además, cabe destacar que la ruta Utiel-Requena generó un impacto económico superior en comparación con la ruta del vino de Alicante entre 2017-2019, invirtiéndose esta tendencia en 2019. La presente investigación contribuye, por tanto, a la mejora del conocimiento científico de varias maneras, dado que, en primer lugar, la investigación aporta nuevos conocimientos al ámbito del enoturismo en España y, en segundo lugar, no existen estudios previos que hayan analizado de forma unificada las rutas del vino pertenecientes a la Comunidad Valenciana.
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- 2024
18. La estructura del conocimiento científico sobre las rutas del vino: Un análisis bibliométrico
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Universidad de Alicante. Departamento de Organización de Empresas, Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Sánchez-García, Eduardo, Millán‑Tudela, Luis A., Universidad de Alicante. Departamento de Organización de Empresas, Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Sánchez-García, Eduardo, and Millán‑Tudela, Luis A.
- Abstract
El propósito de la presente investigación es llevar a cabo un análisis bibliométrico de la producción científica indexada en colección principal de la base de datos Web of Science (WoS) entre 1996 y 2021 en torno a las rutas enológicas. Dada la escasez de revisiones bibliométricas en torno a dicha temática, la investigación puede servir de guía de referencia tanto para académicos como profesionales del sector vinícola que deseen conocer en profundidad cómo se estructura el conocimiento en torno a dicha tipología de rutas turísticas. Los resultados del estudio muestran que, entre otros aspectos, los documentos académicos sobre las rutas del vino se remontan a finales de la década de 1990, poniendo en valor los artículos como principal medio para difundir los resultados de investigación, así como el peso mayoritario de las investigaciones pertenecientes al Viejo Mundo frente a los del Nuevo Mundo., The purpose of this research is to carry out a bibliometric analysis of the scientific production indexed in the main collection of the Web of Science (WoS) database between 1996 and 2021 on wine routes. Given the scarcity of bibliometric reviews on this subject, this research may serve by way of reference for both the academics and professionals in the wine sector who wish greater in-depth knowledge of how this type of tourism is structured. The results of the study show that, among other aspects, academic documents on wine routes date back to the end of the 1990s, highlighting articles as the main means of disseminating research results, as well as the weighting of research mostly found in the Old World as opposed to the New World.
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- 2024
19. Wine Routes and Tourism Potential in Turkey
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Oncel, Sibel, Yolal, Medet, Sigala, Marianna, editor, and Robinson, Richard N.S., editor
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- 2019
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20. Life Cycle of Wine Routes: Northern Portugal’s Perspective
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Dimitrovski, Darko, Rachão, Susana, Joukes, Veronika, Sigala, Marianna, editor, and Robinson, Richard N.S., editor
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- 2019
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21. VITICULTURAL REGIONS IN FUNCTION OF THE DEVELOPMENT OF WINE TOURISM.
- Author
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Nickova, Meri
- Subjects
WINE tourism ,TOURIST attractions ,GRAPE growing ,WINE cellars ,WINE districts ,WINERIES - Abstract
During the last decade, wine tourism has been intensively developed through small wineries in several viticultural regions in the Republic of North Macedonia. Wine tourism has an important role in creating tourism development policies in the country. Wine tourism is a tourist form that is characterized by attractive attributes through which it encourages domestic and foreign tourists to visit the destination. In addition to visiting the wine cellars, wine tourism includes additional tourist activities such as the process of grape production, the process of wine production, gastronomic offer, sightseeing of the viticultural region. The main for the existence of wineries as a leading factor of wine tourism are the viticultural regions together with the tradition of growing grapes. Viticultural regions define the spatial distribution of wineries and define wine routes. Therefore, in this paper the author aims to present the main viticultural regions in the country which are the spatial basis and prerequisite for the development of wine tourism. [ABSTRACT FROM AUTHOR]
- Published
- 2021
22. How motivations and satisfaction influence wine tourists’ loyalty? An analysis of the Italian case
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Brandano, Maria Giovanna, Osti, Linda, and Pulina, Manuela
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- 2019
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23. Factors for Development of a Wine Tourism Destination.
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Ilieva, Galina and Markov, Yanislav
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WINE tourism ,WINERIES ,BEVERAGE processing plants ,TOURISTS ,WINE industry - Abstract
Based on the concepts of tourism destination and wine tourism, the concept of wine tourism is defined. The system components of the destination for wine tourism are distinguished and characterized - wineries, wine routes, winescapes. The attributes of the destination that influence the visits to the wine region, are displayed. The factors for a successful development of a destination for wine tourism, which contribute to more real and memorable experiences of the wine tourist are systematized. [ABSTRACT FROM AUTHOR]
- Published
- 2021
24. Wine Routes and Sustainable Social Organization within Local Tourist Supply: Case Studies of Two Italian Regions.
- Author
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Chiodo, Emilio, Giordano, Luigi, Tubi, Jody, and Salvatore, Rita
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This paper is aimed at investigating wine companies’ perceptions and attitudes towards the role of wine routes as an actual tool to improve their tourist attractiveness and sustainable tourism on a territorial level. Through a comparative approach, some wineries from the Italian regions of Abruzzo and Tuscany have been surveyed and in-depth-interviews to key local stakeholders have been conducted. The aim of the survey is to investigate the companies’ perception about wine tourists’ characteristics and wine route management. Through a multivariate analysis, the reasons behind wineries’ satisfaction/discontent have been analyzed. The findings identify a close relation between the complexity of the services offered, the companies’ involvement in the wine routes management and their satisfaction about the results obtained. The more complex the services are, the more satisfied the companies. The comparative analysis of the strengths and weaknesses pointed out by the wineries’ keepers has allowed some general considerations about the tools to use for the improvement of wine routes management. In a broader sense, the wineries’ direct involvement both in investment and in governance appears to be key in the success of the routes as a model for local tourism development. [ABSTRACT FROM AUTHOR]
- Published
- 2020
- Full Text
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25. Wine, Tourism and COVID‑19: The Impact of COVID‑19 on the Wine Routes of Spain
- Author
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Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza Sáez, Patrocinio del Carmen, Sánchez-García, Eduardo, Universidad de Alicante. Departamento de Organización de Empresas, and Dirección Estratégica, Conocimiento e Innovación en una Economía Global (DECI-GLOBAL)
- Subjects
Cultural Studies ,Enoturismo ,España ,Geography, Planning and Development ,Vino ,Turismo ,Wine tourism ,Wine ,Wine Routes ,Tourism ,COVID‐19 ,Spain ,COVID‑19 ,Anthropology ,Rutas del Vino ,Social Sciences (miscellaneous) - Abstract
Diversas investigaciones han abordado el papel jugado por las Rutas del Vino de España para dinamizar la competitividad de un territorio, incrementar la producción vinícola, mejorar la calidad de vida de los ciudadanos y respetar el medioambiente. Sin embargo, hasta donde sabemos, el impacto de la COVI‐19 sobre dichas rutas enológicas no ha sido abordado en la literatura académica. Para superar este gap de investigación, el trabajo pretende analizar el impacto del patógeno sobre la oferta y la demanda de las actividades turísticas a través de, por un lado, el análisis de la evolución de las instituciones adheridas a las rutas del vino españolas y, por otro lado, el estudio del impacto económico de las 32 rutas que conforman dicho producto turístico. Several studies have addressed the role played by the Spanish Wine Routes in boosting the competi‐ tiveness of a territory, increasing wine production, improving the quality of life of citizens and respecting the environment. However, to our knowledge, the impact of COVID‐19 on these wine routes has not been addressed in the academic literature. In order to overcome this research gap, this paper aims to analyse the impact of the pathogen on the supply and demand of tourist activities by analysing the evolution of the institution members of the Spanish wine routes and the economic impact of the 32 routes that make up this tourist product.
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- 2023
- Full Text
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26. Wine Tourism and Regional Development
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Correia, Ricardo, Brito, Carlos, Peris-Ortiz, Marta, editor, Del Río Rama, María de la Cruz, editor, and Rueda-Armengot, Carlos, editor
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- 2016
- Full Text
- View/download PDF
27. El enoturismo en internet. Evaluación de los sitios web de las bodegas de tres rutas del vino de Extremadura (España) y de Alentejo y Região Centro (Portugal)
- Author
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Lopes, Celso Manuel dos Reis, Rengifo Gallego, Juan Ignacio, Lopes, Celso Manuel dos Reis, and Rengifo Gallego, Juan Ignacio
- Abstract
El enoturismo, en España y Portugal, viene ganando espacio entre las formas de turismo más tradicionales. Al mismo tiempo, la adopción de herramientas tecnológicas por parte del sector turístico es un proceso continuo y significativo que se refleja en una creciente presencia online de los consumidores que planifican sus viajes, siendo los sitios web cruciales para las empresas, ya que funcionan como puente de enlace directo entre los turistas, organizaciones y turistas. Con el fin de comprender cómo las bodegas pertenecientes a las tres rutas del vino de Extremadura (España), Alentejo y Região Centro (Portugal) utilizan Internet para potenciar su actividad y promocionar el enoturismo, en este artículo presentamos los resultados obtenidos a partir de la aplicación de una matriz de evaluación desarrollada con este fin. Del análisis de 100 sitios web, se verificó que la mayoría de las bodegas tienen sitios web muy estáticos, que ofrecen la mínima cantidad de información, demostrando que la mayoría de las bodegas no entiende el potencial real de Internet como herramienta de marketing para incrementar su actividad enoturística, sus servicios y su presencia en el mercado., Wine tourism, in Spain and Portugal, has been gaining ground among the more traditional forms of tourism. At the same time, the adoption of technological tools by the tourism sector is a continuous and significant process that is reflected in an increasing online presence of consumers planning their trips, with websites being crucial for companies as they function as a bridge between tourist organizations and tourists. In order to understand how the wineries belonging to three wine routes in Extremadura (Spain), Alentejo and Região Centro (Portugal) use the internet to strengthen their activity and promote wine tourism, this article presents the results obtained from applying a website evaluation matrix developed for this purpose. From the analysis of 121 websites, it was verified that most of the wineries have very static websites, which offer the minimum amount of information, demonstrating that most wineries do not understand the real potential of the Internet as a marketing tool to increase their wine tourism activity, its services and its presence in the market.
- Published
- 2023
28. Wine Tourism, Designations of Origin and Business Performance: An Analysis Applied to the Valencian Community Wine Industry
- Author
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Universidad de Alicante. Departamento de Organización de Empresas, Marco-Lajara, Bartolomé, Martínez-Falcó, Javier, Sánchez-García, Eduardo, Millan-Tudela, Luis A., Universidad de Alicante. Departamento de Organización de Empresas, Marco-Lajara, Bartolomé, Martínez-Falcó, Javier, Sánchez-García, Eduardo, and Millan-Tudela, Luis A.
- Abstract
The aim of this research is to analyze the effect of wine routes and Designations of Origin (DOs) on the competitiveness of wineries belonging to the Valencian Community, given that, to the best of our knowledge, such relationships have not been analyzed in this wine region. To this end, information was obtained on the operating income, results for the year, equity, level of indebtedness and number of employees of the 90 wineries belonging to this wine-growing territory. Subsequently, a comparison of means was made, calculating Student’s t-test for independent samples with the SPSS software, based on whether the wineries belonged to the wine routes and DOs existing in the Valencian Community. The results show the wineries that are members of a wine route and/or a DO have, on average, a higher operating income, higher equity and a higher number of employees, and these differences are statistically significant. This research may be useful for general managers who are considering the development of wine tourism activities, as well as for those who are thinking of joining DOs, since, as was empirically demonstrated, these actions can improve the economic performance of their wineries and, as a consequence, their competitiveness.
- Published
- 2023
29. Wine tourism in Spain: The economic impact derived from visits to wineries and museums on wine routes
- Author
-
Universidad de Alicante. Departamento de Organización de Empresas, Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza Sáez, Patrocinio del Carmen, Sánchez-García, Eduardo, Universidad de Alicante. Departamento de Organización de Empresas, Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza Sáez, Patrocinio del Carmen, and Sánchez-García, Eduardo
- Abstract
Wine and tourism represent a perfect symbiosis, as they offer a different experience to tourists and also promote the economic, social, and environmental development of wine regions. In Spain, wine tourism is an increasingly important research field and several studies have been conducted on the role of wine routes in boosting the competitiveness of a territory, increasing wine production, improving the quality of life of citizens, and respecting the environment. However, to the best of our knowledge, the economic impact generated by these routes in Spain has not been addressed in the academic literature. To overcome this research gap, this paper aims to analyze the supply and demand of tourism activities by examining the evolution of the institutions involved in the Spanish wine routes, on the one hand, and the economic impact of these routes, on the other. The results show a sharp drop in the supply of institutions and the demand for tourist routes in 2020 as a result of COVID-19, with a decrease of 2.58% in the total number of institutions adhered to the wine routes, a decrease of 73.53% in the total number of visitors to the different Wine Routes of Spain and a decrease of 74.7% in the economic impact compared to the previous year. Likewise, the research shows the existence of differences between the Wine Routes of Spain in terms of the number of visitors and their economic impact, which could serve as a guide for managers to make investments through acquisitions and/or their own investments in wineries located on the routes with the greatest economic impact., El vino y el turismo representan una simbiosis perfecta, ya que ofrecen una experiencia diferente a los turistas, además de promover el desarrollo económico, social y medioambiental de las regiones vinícolas. En España, el enoturismo es un campo de estudio cada vez más destacado, existiendo varios estudios sobre el papel de las rutas del vino en el impulso de la competitividad de un territorio, el aumento de la producción de vino, la mejora de la calidad de vida de los ciudadanos y el respeto al medio ambiente. Sin embargo, hasta donde sabemos, el impacto económico generado por estas rutas en el país ibérico no ha sido abordado en la literatura académica. Para superar este gap de investigación, este trabajo pretende analizar la oferta y la demanda de actividades turísticas mediante el análisis de la evolución de las instituciones implicadas en las rutas del vino españolas, por un lado, y el impacto económico de estas rutas, por otro. Los resultados muestran un fuerte descenso de la oferta de instituciones y de la demanda de las rutas turísticas en 2020 como consecuencia de la COVID-19, con una disminución del 2,58% en el número total de instituciones adheridas a las rutas del vino, un descenso del 73,53% en el número total de visitantes a las diferentes Rutas del Vino de España y un descenso del 74,7% en el impacto económico respecto al año anterior. Asimismo, la investigación pone de manifiesto la existencia de diferencias entre las Rutas del Vino de España en cuanto al número de visitantes y su impacto económico, lo que podría servir de guía a los directivos para realizar inversiones mediante adquisiciones y/o inversiones propias en las bodegas ubicadas en las rutas con mayor impacto económico.
- Published
- 2023
30. Vino, Turismo y COVID‑19: El impacto de la COVID‑19 en las Rutas del Vino de España
- Author
-
Universidad de Alicante. Departamento de Organización de Empresas, Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza Sáez, Patrocinio del Carmen, Sánchez-García, Eduardo, Universidad de Alicante. Departamento de Organización de Empresas, Martínez-Falcó, Javier, Marco-Lajara, Bartolomé, Zaragoza Sáez, Patrocinio del Carmen, and Sánchez-García, Eduardo
- Abstract
Diversas investigaciones han abordado el papel jugado por las Rutas del Vino de España para dinamizar la competitividad de un territorio, incrementar la producción vinícola, mejorar la calidad de vida de los ciudadanos y respetar el medioambiente. Sin embargo, hasta donde sabemos, el impacto de la COVID‑19 sobre dichas rutas enológicas no ha sido abordado en la literatura académica. Para superar este gap de investigación, el trabajo pretende analizar el impacto del patógeno sobre la oferta y la demanda de las actividades turísticas a través de, por un lado, el análisis de la evolución de las instituciones adheridas a las rutas del vino españolas y, por otro lado, el estudio del impacto económico de las 32 rutas que conforman dicho producto turístico., Several studies have addressed the role played by the Spanish Wine Routes in boosting the competitiveness of a territory, increasing wine production, improving the quality of life of citizens and respecting the environment. However, to our knowledge, the impact of COVID‑19 on these wine routes has not been addressed in the academic literature. In order to overcome this research gap, this paper aims to analyse the impact of the pathogen on the supply and demand of tourist activities by analysing the evolution of the institution members of the Spanish wine routes and the economic impact of the 32 routes that make up this tourist product.
- Published
- 2023
31. Enotourism in Argentina: The Power of Wine to Promote a Region
- Author
-
Schlüter, Regina G., Norrild, Juana, Panosso Netto, Alexandre, editor, and Trigo, Luiz Gonzaga Godoi, editor
- Published
- 2015
- Full Text
- View/download PDF
32. Challenges in Italian wine routes: managing stakeholder networks
- Author
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Bregoli, Ilenia, Hingley, Martin, Del Chiappa, Giacomo, and Sodano, Valeria
- Published
- 2016
- Full Text
- View/download PDF
33. Examining the Progress of the DãoWine Route Wineries'Websites.
- Author
-
BARROCO, CRISTINA and AMARO, SUZANNE
- Subjects
WINE tourism ,TOURIST attractions ,INFORMATION & communication technologies ,WINERIES - Abstract
In 2010 Amaro, Barroco and Antunes carried out a study that analysed the use of Information and Communication Technologies as an essential tool for the development of the Dão Wine Route. They examined the presence of the 35 members of the Route on the Internet and the quality of their websites. The results demonstrated that few members used websites to promote their services, compromising the whole network. Now that almost ten years have passed, it is time to update this analysis and examine what has changed. As a region that wants to position itself as a tourism destination of choice, where Wine Tourism is one of the key offers, it is of paramount importance to examine how the now 46 members of the Route have been using their webpages as a Marketing strategy. A content analysis of these winery's Websites was conducted, and the results were compared with those obtained in 2010. These show that although some progress has been made, there are still many areas that require improvements. The paper provides practical recommendations, useful not only for the wineries of the Dao Wine Route, but also for other wineries and wine routes. [ABSTRACT FROM AUTHOR]
- Published
- 2020
34. Sustainable Economy and Development of the Rural Territory: Proposal of Wine Tourism Itineraries in La Axarquía of Malaga (Spain)
- Author
-
Gorka Zamarreño-Aramendia, Elena Cruz-Ruiz, and Elena Ruiz-Romero de la Cruz
- Subjects
economy ,sustainable development ,wine routes ,Axarquía ,rural tourism ,Economics as a science ,HB71-74 - Abstract
The certification of Malaga and Ronda wine route, within the model of certified wine routes in Spain, has given a new boost to wine tourism in Malaga. The study focuses on La Axarquía, located on the Eastern Costa del Sol in Southern Spain, which has been a reference point in the wine business since ancient times and has its own identity. This research aims at elaborating a diagnosis of the territory related to the possibilities offered by the area, from the perspective of the heritage resources and services provided by the winemakers outlining two efficient enotourism itineraries that enhance the value of the territory’s resources. The methodology used starts with the study of the territory in order to profile the existing resources, a task that was complemented by the analysis of the documentary sources required in order to understand the peculiarities of the territory. From there, a process of interviews was carried out between April and November 2019 with 100% of the winemakers and around 70% of the territory’s agents. The results of the research are specified in a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, which has allowed evaluating the possibilities of the enotourist development in La Axarquía, which is complemented with a proposal of two possible itineraries that will promote such development of the rural territory. The conclusions convey the possibilities of the territory of a tourist segment which puts its resources to good use and moves forward the deseasonalization and destructuring of tourism in Malaga, especially on the Eastern Costa del Sol, according to criteria of efficiency and profitability with wine as a reference, although it could be applied to other gastronomic and cultural resources linked to the tourist sector in other geographical areas.
- Published
- 2021
- Full Text
- View/download PDF
35. Wine Tourism, Designations of Origin and Business Performance: An Analysis Applied to the Valencian Community Wine Industry
- Author
-
Luis A. Millan-Tudela, Javier Martínez Falcó, Eduardo Sánchez-García, Bartolomé Marco-Lajara, Universidad de Alicante. Departamento de Organización de Empresas, and Dirección Estratégica, Conocimiento e Innovación en una Economía Global (DECI-GLOBAL)
- Subjects
DO ,competitiveness ,Spain ,quality labels ,wine tourism ,Wine routes ,Wine tourism ,General Medicine ,Quality labels ,wine routes ,Competitiveness - Abstract
The aim of this research is to analyze the effect of wine routes and Designations of Origin (DOs) on the competitiveness of wineries belonging to the Valencian Community, given that, to the best of our knowledge, such relationships have not been analyzed in this wine region. To this end, information was obtained on the operating income, results for the year, equity, level of indebtedness and number of employees of the 90 wineries belonging to this wine-growing territory. Subsequently, a comparison of means was made, calculating Student’s t-test for independent samples with the SPSS software, based on whether the wineries belonged to the wine routes and DOs existing in the Valencian Community. The results show the wineries that are members of a wine route and/or a DO have, on average, a higher operating income, higher equity and a higher number of employees, and these differences are statistically significant. This research may be useful for general managers who are considering the development of wine tourism activities, as well as for those who are thinking of joining DOs, since, as was empirically demonstrated, these actions can improve the economic performance of their wineries and, as a consequence, their competitiveness.
- Published
- 2023
36. Comparison of three wine routes realities in Central Portugal
- Author
-
Cunha, Diana, Pato, Maria Lúcia, Kastenholz, Elisabeth, and Barroco, Cristina
- Subjects
wine tourism ,suppliers ,product wine route vs terroir wine route ,wine routes ,collaboration - Abstract
Wine tourism is an important area of special-interest tourism in Portugal, and represents an increasingly significant component of regional development. In a more conservative approach, wine tourism has been described as visiting vineyards, wineries and engaging in wine-related activities. However, this perspective has been broadened, taking advantage of all the potential of the specific destination’s terroir (nature/landscape, tangible and intangible cultural heritage). Wine routes make the connection between wine and tourism in a specific region and intend to boost wine tourism by promoting collaboration between the different stakeholders. Different routes present distinct approaches to wine tourism, within diverse regional contexts, and different ways of collaboration within the wine route. This study compares three wine routes at different stages of development, located more or less in a rural periphery - in the central region of Portugal - Bairrada, Dão and Beira Interior, considering both context data and information collected in 108 interviews conducted with diverse wine tourism suppliers from these routes. Some aspects that may contribute to the development of wine tourism routes are discussed, such as the route configuration, and the collaborative work between stakeholders. Some questions that additional studies may help answering are also reflected. info:eu-repo/semantics/publishedVersion
- Published
- 2023
37. Wineries and wine routes as a tool for the development of agritourism in Serbia
- Author
-
Jovanović Dušan V., Muhi Bela, and Anđelković Aleksandra R.
- Subjects
wine tourism ,wineries ,wine routes ,branding ,development ,agritourism ,Recreation. Leisure ,GV1-1860 - Abstract
Over the last five years, the wine production in the Republic of Serbia has had a positive trend. The structure of wine import and export indicates the need for better branding of Serbian wines to increase their visibility in the market. Today, small and family vineyards as well as wineries in the rural areas of Serbia prevail. All sorts of vines are grown there, and the products are often very high-quality wines. Representation of wineries in tourism industry is insufficiently developed and sporadic, with no clear strategy at a national and local level. Their involvement in development of tourism should be encouraged primarily through the development of wine routes. By improving hospitality facilities in wineries, all the preconditions would be met for the successful development, not only of wine industry, but also of agritourism since during their stay, tourists could try out and experience vineyard farm life at firsthand.
- Published
- 2015
- Full Text
- View/download PDF
38. Wine tourism in Macedonia, a qualitative analysis
- Author
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Nako Taškov, Darko Dimitrovski, and Zoran Temelkov
- Subjects
wine tourism ,wine routes ,quality analysis ,Macedonia ,Hospitality industry. Hotels, clubs, restaurants, etc. Food service ,TX901-946.5 - Abstract
Tourism industry in many economies plays a crucial role in the process of economic development, especially local economy development. As a result, many specific forms of tourism have been developed, where each form is aimed at maximizing benefits for the specific region. One of these forms is wine tourism. As the name suggests, this type of tourism is adequate for regions known for the production of quality wines. Although it is a couple-of-decades old concept, developed countries pay special attention to development and promotion of this type of tourism. Analysing the case of Macedonia, it could be said that the country itself has huge potential for development of wine tourism, thus grasping the benefits arising from it. Namely, the wine regions in Macedonia are well know globaly by the quality of their wines and vineyards. Some wineries have undertaken the intitial steps for development of wine toruism, but they are still long way ahead of utilizing the core benefits. This is primarely for the lack of adequate facilities and capacities for tourist accommodation. Even though there are, to some extent, wine routs set in place, there is a lack of standardized wine routs, thus, large number of tourists visit the wineries individualy insted of coming as an orginized tour. Since wine toruism can serve as a mechanism of local economic devolopment, Macedonia should work on its promotion in close cooperation with the wineries and local institutions.
- Published
- 2013
39. WINE TOURISM AS A CENTRIPETAL FORCE IN THE DEVELOPMENT OF RURAL TOURISM.
- Author
-
Meler, Marcel
- Subjects
WINE tourism ,RURAL tourism ,TOURISM marketing ,TOURISM ,FOOD tourism - Abstract
Purpose - The paper aims to explore the significance of wine tourism for the rural tourism development in the Republic of Croatia and its intensity as the centripetal force of this development. In their efforts to advance rural tourism, wine-growing regions vastly rely on wine tourism. Methodology - Based on the applied comparison, induction and deduction methods, the paper proposes measures which are expected to facilitate the wine tourism development and thus increase wine sales, and even more importantly, increase the demand for rural tourism products. Findings - Wine tourism should gain special significance as an increasingly interesting component of the rural tourism product within the Croatian tourism, especially in terms of creating experiences and atmosphere for tourists during their stay in a certain rural tourism destination. Wine tourism is positioned as an attractiveness factor for rural destinations as well as a powerful centripetal force through well-designed marketing efforts. This way significant synergistic effects can be achieved in the combined rural and wine tourism development. In the strategic sense, this also means combining complementary tourist attractions in a way that coordination, cooperation and partnership between different tourism entities bring about maximum effects in rural tourism operations. Contribution -The paper's originality is based on the claim that wine tourism should not be based solely on wine tasting and selling; rather, it should be linked in with gastronomic, natural, historical, entertainment and all other attractions in a particular rural destination. It is exactly this element that Croatian wine tourism is seriously lacking, mostly due to the fact that there are no destination management agents therein. [ABSTRACT FROM AUTHOR]
- Published
- 2015
40. Enoturismo em Portugal: as Rotas de Vinho
- Author
-
Simões, Orlando
- Subjects
Wine ,Vineyards ,Wine tourism ,Wine routes ,Socioeconomics ,Recreation. Leisure ,GV1-1860 - Abstract
Since 1993, as supported by the Dyonisios program of the European Union, the wine routes have been the most visible face of the wine tourism practice in Portugal. Since these thematic routes have no specific rules, they usually depend on the initiative of the promoters, namely through the creation of adherent/promoters associations or other institutions, like the Regional Viticulture Commissions, and Tourism Regions. This article aims at analysing the basis for the development of wine tourism in Portugal and its structure around wine routes. The socioeconomics traits of both the vineyards and wine, are analysed. The existing routes in Portugal are presented and their strengths and limitations are identi-fied.
- Published
- 2008
41. INDUSTRIAL TOURISM RELATED TO WINE: COMPARATIVE ANALYSIS BETWEEN WINERIES LOCATED ALONG THREE WINE ROUTES OF PIEDMONT (ITALY).
- Author
-
Varese, Erica, Buffagni, Stefania, and Tibiletti, Luisa
- Subjects
- *
INDUSTRIAL tourism , *WINERIES , *CUSTOMER satisfaction , *TOURISTS , *COMPARATIVE studies - Abstract
Once Piedmont was known as 'the antithesis of a tourism destination' because its regional capital, Torino, was (and still is) well known worldwide as the symbol-city of the Italian car industry. Nowadays, this Region has a very appreciate position as a tourist destination because of museums, exhibition centers, cultural and religious events (e.g. the Holy Shroud) and, last but not least, industrial tourism, linked not only to car industry but also to excellences of the food and wine sector. Furthermore ExpoTorino 2015 is going to happen at the same time as ExpoMilano: both events are officially open on May, 1, 2015 and close October, 31, 2015. Tourist activity is expected to increase in the area by providing visitors with a rich calendar of activities to choose from and participate in. It is in this context that we have studied the interactions between Piedmontese (Italy) wineries and their territorial/economic situation. A few research results focused on wineries' perspectives related to factors influencing/determining their satisfaction/dissatisfaction and their opinion about the Piedmontese wine cluster were illustrated by the Authors during last SGEM Conference. This study is based on the comparative analysis between wineries located along three wine routes of Piedmont (Italy), that are those based in the provinces of Cuneo (Langhe), and Asti (Monferrato). These two districts are different in their territory, history and wine production, but both of them are attractive in terms of wine and food. Each district has its own 'wine routes', which attract tourists from all parts of the world every year. In this paper, the Authors intend to define the contexts in which winemaking cooperatives work in these different provinces, clarifying their owners' opinion on industrial tourism. Fifty-two wineries have been directly involved in the survey by assigning them a questionnaires. [ABSTRACT FROM AUTHOR]
- Published
- 2015
- Full Text
- View/download PDF
42. Wine, product differentiation and tourism: exploring the case of chile and the maule region
- Author
-
Jorge Zamora and Mercedes Bravo
- Subjects
Vino y globalización ,Rutas del vino ,Vino y turismo ,Chile ,Wine and globalization ,Wine routes ,Wine and tourism ,History of scholarship and learning. The humanities ,AZ20-999 ,Social sciences (General) ,H1-99 - Abstract
As world wine output grows at 1.35%, wine consumption just grows at 0.26 % per year anticipating a surplus of output with negative results in the long-run for both winegrowers and for consumers. Thus, an alternative for emerging exporters, like Chile, is to identify and to target productive efforts towards reaching refined segments and niches of the market, instead of selling generic produce to the market at large. Naturally, their wines should be differentiated in a memorable way. Paradoxically, those countries which are large wine exporters seem to be also larger importers of wine. The content of this paper explores the case of Chile as an emerging country, particularly from the New World in the world wine trade, assessing the effect of globalization in the Chilean exporting process. Output and consumption as well as wine trade are analyzed, with special reference to the European and French markets. This is complemented with identification of the source of investments, Chilean trade policies, production and processing technology in this industry. Conclusions state the need for a wider vision in the strategic development of the sector, stating research and collaboration needs between winegrowers, consumers and local communities; locals should be involved in wine tourism exalting terroir. Research needs are identified.A medida que la producción de vino crece al 1,35%, el consumo sólo aumenta al 0,26% anual, se anticipa que ocurrirá en el largo plazo un excedente que generará resultados negativos tanto para los productores de vino como para los consumidores. Luego una alternativa para países exportadores emergentes, como Chile, es identificar y focalizar los esfuerzos productivos para alcanzar segmentos y nichos muy refinados del mercado - en vez de producir para el mercado en general. Obviamente, dicha diferenciación debería ser de una forma memorable. Paradójicamente, los países que son grandes exportadores de vino, son a la vez grandes importadores de esta bebida. El contenido de este trabajo explora el caso de Chile como país emergente del "Nuevo Mundo" en el comercio internacional del vino, incluyendo el efecto de la globalización en el proceso exportador chileno. Se analiza la oferta y el consumo mundial con especial referencia al mercado europeo y al francés; se complementa con la identificación de la procedencia de las inversiones sectoriales, las políticas chilenas de comercio exterior y la tecnología de producción y procesamiento. Se concluye que es indispensable una visión estratégica más amplia para el desarrollo del sector, tal que permita la colaboración entre productores, consumidores y comunidades locales; en estas últimas se desarrollaría turismo del vino destacando su denominación de origen. Además se identifican las necesidades de investigación.
- Published
- 2005
43. Sustainable Tourism, Economic Growth and Employment—The Case of the Wine Routes of Spain
- Author
-
Guillermo Vázquez Vicente, Victor Martín Barroso, and Francisco José Blanco Jiménez
- Subjects
Geography, Planning and Development ,TJ807-830 ,cultural routes ,Management, Monitoring, Policy and Law ,TD194-195 ,Renewable energy sources ,0502 economics and business ,wine tourism ,GE1-350 ,Economic geography ,Economic impact analysis ,sustainable tourism ,Sustainable tourism ,wine routes ,Sustainable development ,Wine ,sustainable development ,Environmental effects of industries and plants ,Renewable Energy, Sustainability and the Environment ,05 social sciences ,Building and Construction ,economic growth ,Cultural tourism ,cultural tourism ,Environmental sciences ,Development studies ,Spain ,employment ,050211 marketing ,Business ,Rural area ,050212 sport, leisure & tourism ,Tourism - Abstract
Tourism has become a priority in national and regional development policies and is considered a source of economic growth, particularly in rural areas. Nowadays, wine tourism is an important form of tourism and has become a local development tool for rural areas. Regional tourism development studies based on wine tourism have a long history in several countries such as the US and Australia, but are more recent in Europe. Although Spain is a leading country in the tourism industry, with an enormous wine-growing tradition, the literature examining the economic impact of wine tourism in Spanish economy is scarce. In an attempt to fill this gap, the main objective of this paper is to analyze the impact of wine tourism on economic growth and employment in Spain. More specifically, by applying panel data techniques, we study the economic impact of tourism in nine Spanish wine routes in the period from 2008 to 2018. Our results suggest that tourism in these wine routes had a positive effect on economic growth. However, we do not find clear evidence of a positive effect on employment generation.
- Published
- 2021
- Full Text
- View/download PDF
44. Factors contributing to a memorable wine route experience.
- Author
-
SAAYMAN, M. and VAN DER MERWE, P.
- Subjects
WINE tourism ,TOURISM ,PSYCHOLOGY of travel ,PSYCHOLOGY of travelers ,EXPERIENCE - Abstract
Wine tourism, especially wine festivals and routes, is becoming more popular in South Africa, primarily because it gives wine cellars and wine farms greater publicity and exposure leading to increase in wine sales. The wine farmers or cellars are also expanding their product offering to involve more than just wine tasting and sales. They are therefore developing tourism products such as accommodation, restaurants, wedding venues, cultural activities and adventure activities. The unanswered question is what factors do consumers regard as important when visiting a wine route? Therefore, the purpose of this article is to determine the factors that contribute to a memorable wine route experience. This study was conducted at one of South Africa's largest wine routes, namely the Robertson Wine Route, from 4-6 June 2014. A questionnaire was used for data collection. The results revealed four important factors for having a memorable wine route experience, namely amenities, food and entertainment, information dissemination and qualities of the route. The most important motive for visiting a wine route is to relax and escape, followed by experiencing a unique event. These results can be used by wine route managers and product owners to develop and market wine routes more effectively. [ABSTRACT FROM AUTHOR]
- Published
- 2015
45. INDUSTRIAL TOURISM AND PIEDMONTESE (ITALY) WINERIES: A STATISTICAL STUDY.
- Author
-
Varese, Erica, Buffagni, Stefania, and Tibiletti, Luisa
- Subjects
- *
INDUSTRIAL tourism , *WINE districts , *WINERIES , *COMPARATIVE studies , *VACATIONS - Abstract
The aim of this study is to define the contexts in which wineries work. The paper presents a comparative analysis between two wine districts of Piedmont (Italy), located in the provinces of Cuneo (Langhe), and Asti (Monferrato). Even if these two wine districts differ in terms of territory, history, and traditional wine production, both are attractive in terms of industrial tourism (wine and food sector). Each district has its own "wine routes": in the province of Cuneo there is the "Strada del Barolo e grandi vini di Langa" (Barolo Great Wines of Langa Trail), and in the province of Asti the "Strada del vino Monferrato Astigiano" (Wine Route Monferrato Astigiano), and the "Strada del vino Astesana" (Astesana Wine Route). All these territories are very attractive for tourists from all parts of the world every year. The research has been carried out from the wineries' perspective: fifty-two wineries have been directly involved in the survey by assigning them ad hoc questionnaires. [ABSTRACT FROM AUTHOR]
- Published
- 2014
46. Sustainable Economy and Development of the Rural Territory: Proposal of Wine Tourism Itineraries in La Axarquía of Malaga (Spain)
- Author
-
Elena Cruz-Ruiz, Gorka Zamarreño-Aramendia, and Elena María Ruiz Romero de la Cruz
- Subjects
Axarquía ,Economics, Econometrics and Finance (miscellaneous) ,Rural tourism ,rural tourism ,Certification ,Development ,SWOT-Analyse ,0502 economics and business ,Regional science ,ddc:330 ,SWOT analysis ,Weinbau ,wine routes ,Spanien ,Wine ,Sustainable development ,Ländliche Entwicklung ,sustainable development ,lcsh:HB71-74 ,05 social sciences ,Nachhaltige Entwicklung ,lcsh:Economics as a science ,Agrotourismus ,Enotourism ,Geography ,economy ,050211 marketing ,Profitability index ,050212 sport, leisure & tourism ,Tourism - Abstract
The certification of Malaga and Ronda wine route, within the model of certified wine routes in Spain, has given a new boost to wine tourism in Malaga. The study focuses on La Axarquía, located on the Eastern Costa del Sol in Southern Spain, which has been a reference point in the wine business since ancient times and has its own identity. This research aims at elaborating a diagnosis of the territory related to the possibilities offered by the area, from the perspective of the heritage resources and services provided by the winemakers outlining two efficient enotourism itineraries that enhance the value of the territory’s resources. The methodology used starts with the study of the territory in order to profile the existing resources, a task that was complemented by the analysis of the documentary sources required in order to understand the peculiarities of the territory. From there, a process of interviews was carried out between April and November 2019 with 100% of the winemakers and around 70% of the territory’s agents. The results of the research are specified in a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, which has allowed evaluating the possibilities of the enotourist development in La Axarquía, which is complemented with a proposal of two possible itineraries that will promote such development of the rural territory. The conclusions convey the possibilities of the territory of a tourist segment which puts its resources to good use and moves forward the deseasonalization and destructuring of tourism in Malaga, especially on the Eastern Costa del Sol, according to criteria of efficiency and profitability with wine as a reference, although it could be applied to other gastronomic and cultural resources linked to the tourist sector in other geographical areas.
- Published
- 2021
47. Wine Routes and Sustainable Social Organization within Local Tourist Supply: Case Studies of Two Italian Regions
- Author
-
Luigi Giordano, Jody Tubi, Emilio Chiodo, and Rita Salvatore
- Subjects
Attractiveness ,Geography, Planning and Development ,TJ807-830 ,Management, Monitoring, Policy and Law ,TD194-195 ,Renewable energy sources ,social organization ,0502 economics and business ,wine tourism ,GE1-350 ,Marketing ,Social organization ,network approach ,Sustainable tourism ,wine routes ,Wine ,Environmental effects of industries and plants ,Renewable Energy, Sustainability and the Environment ,Corporate governance ,05 social sciences ,Environmental sciences ,multivariate analysis ,Sustainability ,050211 marketing ,Business ,050212 sport, leisure & tourism ,Tourism ,Strengths and weaknesses - Abstract
This paper is aimed at investigating wine companies&rsquo, perceptions and attitudes towards the role of wine routes as an actual tool to improve their tourist attractiveness and sustainable tourism on a territorial level. Through a comparative approach, some wineries from the Italian regions of Abruzzo and Tuscany have been surveyed and in-depth-interviews to key local stakeholders have been conducted. The aim of the survey is to investigate the companies&rsquo, perception about wine tourists&rsquo, characteristics and wine route management. Through a multivariate analysis, the reasons behind wineries&rsquo, satisfaction/discontent have been analyzed. The findings identify a close relation between the complexity of the services offered, the companies&rsquo, involvement in the wine routes management and their satisfaction about the results obtained. The more complex the services are, the more satisfied the companies. The comparative analysis of the strengths and weaknesses pointed out by the wineries&rsquo, keepers has allowed some general considerations about the tools to use for the improvement of wine routes management. In a broader sense, the wineries&rsquo, direct involvement both in investment and in governance appears to be key in the success of the routes as a model for local tourism development.
- Published
- 2020
48. The Wine Effects in Tourism Studies: Mapping the Research Referents
- Author
-
Paulina Campos-Andaur, Karen Padilla-Lobo, Nicolás Contreras-Barraza, Guido Salazar-Sepúlveda, and Alejandro Vega-Muñoz
- Subjects
Renewable Energy, Sustainability and the Environment ,Geography, Planning and Development ,tourism destination ,wine tourism ,wine tourist ,wine routes ,enological tourism ,destination management organization ,Management, Monitoring, Policy and Law - Abstract
This research provides an empirical overview of articles and authors referring to research on wine tourism, analyzed from 2000 to 2021, and what they contribute to deepening the Sustainable Development Goals (SDGs) 8. The articles were examined through a bibliometric approach based on data from 199 records stored in the Web of Science (JCR), applying traditional bibliometric laws, and using VOSviewer for data processing and metadata. The results highlight an exponential increase in scientific production without interruptions between 2005 and 2020, with a concentration in only 35 highly cited authors, where the hegemony is held by Australia, among the co-authorship networks of worldwide relevance. The main topics observed in the literature are local development through wine tourism, sustainability and nature conservation, and strategies for sustainable development. Finally, there are six articles with great worldwide influence in wine tourism studies that maintain in their entirety the contribution made by researchers affiliated with Australian universities.
- Published
- 2022
- Full Text
- View/download PDF
49. Network analysis and wine routes: the case of the Bairrada Wine Route.
- Author
-
Brás, JoséMiguel, Costa, Carlos, and Buhalis, Dimitrios
- Subjects
PLACE marketing ,BEVERAGE industry ,COMPETITIVE advantage in business ,SERVICE industries ,RURAL development ,DESTINATION management companies - Abstract
This paper is the outcome of extensive research carried out with the purpose of defining a development strategy for the Bairrada Wine Route in Portugal. This region has low levels of development, a condition made worse by the unfavourable economic situation of the private agents of the wine sector. Thus, the need to increase the region's competitiveness and attractiveness associated with its endogenous products and services emerged as a priority. Considering that a wine route is a network of agents in a wine region, whose purpose is to promote regional development by employing strategies that lead to the development of an inclusive regional network which encompasses public and private agents from both sectors of activity (wine and tourism), this paper focuses on the way in which the implementation of communication tools and internal organization might encourage development at different levels and promote regional competitiveness. After the evaluation of the current situation of the Bairrada region and a literature review concerning wine tourism, wine routes and networks, we were able to design a strategic policy which allows the regional development plan, supported by an organization of destination management, to be put into practice. [ABSTRACT FROM AUTHOR]
- Published
- 2010
- Full Text
- View/download PDF
50. The Wine Effects in Tourism Studies: Mapping the Research Referents.
- Author
-
Campos-Andaur, Paulina, Padilla-Lobo, Karen, Contreras-Barraza, Nicolás, Salazar-Sepúlveda, Guido, and Vega-Muñoz, Alejandro
- Abstract
This research provides an empirical overview of articles and authors referring to research on wine tourism, analyzed from 2000 to 2021, and what they contribute to deepening the Sustainable Development Goals (SDGs) 8. The articles were examined through a bibliometric approach based on data from 199 records stored in the Web of Science (JCR), applying traditional bibliometric laws, and using VOSviewer for data processing and metadata. The results highlight an exponential increase in scientific production without interruptions between 2005 and 2020, with a concentration in only 35 highly cited authors, where the hegemony is held by Australia, among the co-authorship networks of worldwide relevance. The main topics observed in the literature are local development through wine tourism, sustainability and nature conservation, and strategies for sustainable development. Finally, there are six articles with great worldwide influence in wine tourism studies that maintain in their entirety the contribution made by researchers affiliated with Australian universities. [ABSTRACT FROM AUTHOR]
- Published
- 2022
- Full Text
- View/download PDF
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