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Purpose- The main objective is to analyze the direct effect of Corporate Governance (CG) on Dynamic Capabilities (DCs) and on Business Performance (BP), and the moderating and/or mediating impact of DCs on the CG-BP relationship. Methodology- The quantitative analysis was performed through PLS-SEM. Data were collected through a survey involving companies listed in B3 S/A from 2014 to 2016, except for companies from the financial sector. The final sample encompassed 195 companies per assessed year, thus totaling 585 observations concerning 2014, 2015 and 2016. Findings- Confirmed the direct and positive effect of CG on DC development, as well as DC's influence on BP and the mediating effect of DC on the CG - BP relationship. The main conclusion was that DCs are a powerful mediating influence on the CG-BP relationship. Hence, even with efficient corporate governance mechanisms, the companies must make decisions in line with their dynamic capabilities as a way to reach better business performance. Limitations- Research cross-section method of data collection; and universe of companies listed in the Brazilian stock market. Practical implications- For example, the rejected hypothesis about the direct effect of CG on BP and the confirmation of the indirect effect via DCs suggests the analysis of aspects related to costs with monitoring procedures applied to agency conflicts and to complementary factors that must be achieved in order to boost performance. On practical terms, the results contribute to companies that look for the best and most satisfactory performance in the markets they work in. [ABSTRACT FROM AUTHOR]

Este artigo avalia as relações entre os elementos do marketing mix e a criação de brand equity, com quadro conceitual definido com base no estado da arte da literatura de marketing. O estudo é baseado nas percepções individuais de 603 compradores que tiveram experiência no contexto de um top of mind assistido de seis marcas de fabricantes de alimentos versus a marca própria de um supermercado de Fortaleza (CE). Os resultados dos testes das hipóteses, com a aplicação da modelagem de equações estruturais, evidenciam que os elementos do marketing mix relacionam-se de maneira diferenciada com as dimensões que antecedem o brand equity e que as dimensões qualidade percebida e associações as marcas são similares na formação do brand equity das marcas de alimentos dos fabricantes e do supermercado. [ABSTRACT FROM AUTHOR]

Beekeeping is an economic activity featuring an important financial source for populations in the rural areas. The impact of beekeeping within the context of sustainability is evaluated from the beekeeper's perception. Current qualitative research employed the case study, with quantitative and qualitative analyses. Data were collected by interview, observation and analysis of documents. Twenty-eight beekeepers from Sobral CE Brazil were interviewed. Data analysis was performed by the Sustainability Barometer and Discourse Analysis. Quantitative results show a 4.43 well-being index, or rather, a good score in the Sustainability Barometer. Qualitative results reveal that beekeeping is an activity that positively contributes with sustainable development: it complies with economic dimension since it provides earnings and a relatively higher profit margin when compared to other agribusiness activities; it complies with the social dimension because it is a source of labor and contributes towards a decrease in rural exodus; it complies with the environmental dimension since it does not degrade the environment and contributes towards an increase in awareness on the preservation of nature. Results show that beekeeping is an economic activity oriented towards sustainability. [ABSTRACT FROM AUTHOR]

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This article extends the current research on innovation by investigating the relationship between innovative capabilities and export firms' overall performance. From the perspectives of the resource-based view (RBV) and dynamic capability, we examine the differential and interactive effects of exploration and exploitation capabilities in product innovation for external markets and overall performance (direct and mediated by a new product). In addition, we test the moderating effect of market dynamism and the controlling effect of firm size on these relationships. Hence, the main contribution of this article is developing and empirically testing an original model, by combining these constructs that address new relationships, in an emerging country. This model was tested with data from 498 Brazilian export firms, distributed throughout all Brazilian manufacturing sectors, by firm size, and in states. The analysis was made with application of the structural equation modeling (SEM). As a result, we found support for the assumptions that exploitation capabilities influence product innovation and overall performance, whereas exploration capabilities and their interaction to exploitation capabilities influence overall performance, but not product innovation. Additionally, the relationship between exploitation capabilities and overall performance is mediated by product innovation. Unlike hypothesized, market dynamism does not moderate the relationship between product innovation and overall performance. Furthermore, firm size works as a controlling variable in the relationships analyzed. Regarding the implications for theory, this study contributes to grasp that exploitation capabilities influences a firm's overall performance, both directly and indirectly (via product innovation), and highlights the various direct and mediatory effects of innovation on overall performance. These insights show the importance of considering the role of mediating and moderating variables in theory and research models that address the determinants of overall performance to avoid overestimation of certain constructs. Finally, the paper provides original empirical support for the hypothesis of the interdependency of product innovations for external markets and overall performance. [ABSTRACT FROM AUTHOR]

Esta pesquisa tem como objetivo identificar clusters de segmentos de negócio em função da utilização de agentes de cooperação para o desenvolvimento de inovações na indústria de transformação do Brasil. Foram utilizados dados de 2008 da Pesquisa de Inovação Tecnológica (PINTEC), analisados mediante técnica de análise de clusters, tendo-se em vista possibilitar o agrupamento dos setores industriais presentes nos dados da PINTEC a partir dos padrões de cooperação apontados entre as empresas e os demais agentes de inovação. Nesse sentido, evidenciou-se uma baixa valorização dos agentes de cooperação externa, principalmente as universidades e os centros de pesquisa, o que indica um modelo de inovação ainda distante do conceito de inovação aberta. Em contrapartida, destacaram-se as redes de informação e consumidores e fornecedores como agentes importantes de inovação. [ABSTRACT FROM AUTHOR]

Copyright of Journal of Administrative Sciences / Revista Ciências Administrativas is the property of Journal of Administrative Sciences / Revista Ciencias Administrativas and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)