Author: "Severn, Jessica J.H." - Searchworks@Jio Institute Digital Library Search Results

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1. Uses and gratifications motives as indicators of magazine readership

Author: Payne, Gregg A., Severn, Jessica J.H., and Dozier, David M.
Subjects: Mass media surveys -- Analysis, Periodicals -- Usage, Readership surveys -- Analysis, Motivation (Psychology) -- Research, Literature/writing, Sociology and social work
Published: 1988

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