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Uses and gratifications motives as indicators of magazine readership

Authors :
Payne, Gregg A.
Severn, Jessica J.H.
Dozier, David M.
Source :
Journalism Quarterly. Winter, 1988, Vol. 65 Issue 4, p909, 6 p.
Publication Year :
1988

Subjects

Subjects :
Mass media surveys -- Analysis
Periodicals -- Usage
Readership surveys -- Analysis
Motivation (Psychology) -- Research
Literature/writing
Sociology and social work

Details

ISSN :
01963031
Volume :
65
Issue :
4
Database :
Gale General OneFile
Journal :
Journalism Quarterly
Publication Type :
Academic Journal
Accession number :
edsgcl.7561529

Tools

Authors Abstract Subjects Details