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Your search keyword '"Marketing -- Management -- Surveys"' showing total 5 results
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5 results on '"Marketing -- Management -- Surveys"'

1. Preholiday rush causes bottleneck at box office

Author

Friedman, Wayne

Subjects
Motion pictures -- Marketing -- Surveys, Motion picture industry -- Marketing -- Surveys, Marketing -- Management -- Surveys, Company marketing practices, Company business management, National Research Group Inc. -- Surveys
Abstract

A traffic jam of wide-release movies are debuting this month to avoid the rush of holiday season November/December movies. As a result, 11 movies on at least 1,000 to 1,500 […]

Published
2001

2. Associations experiment with social media: often considered the furthest behind online, a new report says associations are heavily involved in social media

Author

Kinsman, Matt

Subjects
Publishing industry -- Marketing -- Surveys, Marketing -- Management -- Surveys, Publishers (Persons) -- Surveys, Company marketing practices, Company business management, Publishing industry, Business
Abstract

A NEW RESEARCH REPORT, 'Web 2.0: How Associations Are Tapping Social Media' from the Angerosa Research Foundation, the nonprofit research arm of Stratton Publishing and Marketing, says association publishers are [...]

Published
2008

3. A study says many traditional marketers are quickly becoming devotees of cyberspace

Author

Elliott, Stuart

Subjects
Company business management, Internet/Web advertising, Association of National Advertisers -- Surveys -- Management, Internet/Web advertising -- Surveys, Marketing -- Management -- Surveys
Abstract

A study to be released this morning by the leading trade organization for national advertisers indicates that its members -- typifying the traditional marketers considered laggards in moving onto the […]

Published
2000

4. Work front: HR, marketing not aligned at most companies: forum for people performance measures disconnect

Author

Rauch, Maggie

Subjects
Corporations -- Surveys -- Human resource management -- Marketing, Marketing -- Management -- Surveys, Company marketing practices, Company business management, Company personnel management, Business, Human resources and labor relations
Abstract

When a company makes a promise to consumers, it's the marketing department's responsibility to get the message out, and human resources' job to make sure that their employees who touch [...]

Published
2004

5. The Database Group. (Briefs)

Subjects
Customer relationship management -- Surveys, Marketing -- Management -- Surveys, Customer relationship management, Company business management, Advertising, marketing and public relations, Business, Business, international
Abstract

The Database Group has found that the UK's top brands are failing to integrate customer relationship management (CRM) disciplines into the heart of their marketing strategies. A survey of the [...]

Published
2001

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