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Your search keyword '"Disney-MGM Studios -- Marketing"' showing total 7 results
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7 results on '"Disney-MGM Studios -- Marketing"'

1. Can Disney be stopped?

Author

Willson, Elizabeth

Subjects
Busch Gardens -- Marketing, Universal Studios Florida -- Marketing, Disney-MGM Studios -- Marketing, Amusement parks -- Market share, Business, Business, regional
Abstract

The dean of America's broadcast journalists sauntered up to the mock Manhattan skyline. It was his first close encounter with the back-lot sets of Disney's MGM Studios Theme Park Tour. [...]

Published
1990

2. Disney Invites Kids to Touring Playhouse

Author

HOGAN, MONICA

Subjects
ABC Cable Network Group -- Marketing, Disney-MGM Studios -- Marketing, Cable television broadcasting industry -- Marketing, Cable television -- Marketing, Cable television/data services, Company marketing practices, Arts and entertainment industries, Business, Mass communications
Abstract

In anticipation of the early 2002 launch of the standalone Playhouse Disney channel, ABC Cable Networks Group is strengthening the preschooler-targeted brand with a 10-week mall tour, a live stage [...]

Published
2001

3. Disney plans '100 Years of Magic' celebration

Author

MAGENHEIM, HENRY

Subjects
Amusement parks -- Marketing, Walt Disney World -- Marketing, Disney-MGM Studios -- Marketing, Walt Disney Co. -- Marketing
Abstract

LAKE BUENA VISTA, Fla. -- Walt Disney World will stage 100 Years of Magic, a 15-month celebration honoring the achievements of Walt Disney, starting Oct. 1. Parades at each theme […]

Published
2001

4. ROCKIN' VETTES

Subjects
Disney-MGM Studios -- Marketing, Amusement parks -- Marketing, Business, Business, regional
Abstract

So it's not La Nueba, It's just as synchronized. Some 80 shiny Corvettes lined up to form a giant electric guitar -- almost as long as a football field -- [...]

Published
2000

5. BE OUR GUESTS, MR. JONES

Subjects
Disney-MGM Studios -- Marketing, Amusement parks -- Marketing, Company marketing practices, Business, Business, regional
Abstract

Disney-MGM Studios' Indiana Jones Epic Stunt Spectacular reopened. The attraction, which has been shut since January, opened to a selected audience of 500 Floridians -- all named [...]

Published
2000

6. Pirates of the Caribbean ride

Author

BYRD, ALAN

Subjects
Disney-MGM Studios -- Marketing, Video production companies -- Marketing, Amusement parks -- Marketing, Business, Business, regional
Abstract

If you want to check out the next generation of ride technology, hop on the Pirates of the Caribbean ride at DisneyQues when it opens in June. The ride will [...]

Published
2000

7. Disney digs up 7 marketers for $160 mil. placement

Subjects
Disney-MGM Studios -- Marketing, National Treasure (Motion picture) -- Marketing, Video production companies -- Marketing, Motion picture industry -- Marketing, Company marketing practices, Advertising, marketing and public relations, Business, general
Abstract

NEW YORK Disney has enlisted Visa, McDonald's, Verizon Wireless, Eastman Kodak, Dodge, Nascar and TiVo for what it is calling the largest live-action promotion in the studio's history, a $160 [...]

Published
2004

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