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Your search keyword '"Alonso Montoya-Restrepo, Ivan"' showing total 2 results
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2 results on '"Alonso Montoya-Restrepo, Ivan"'

1. Neuromarketing: Its current status and research perspectives.

Author

Duque-Hurtado, Pedro, Samboni-Rodriguez, Veronica, Castro-Garcia, Mariana, Alexandra Montoya-Restrepo, Luz, and Alonso Montoya-Restrepo, Ivan

Subjects
NEUROMARKETING, BIBLIOMETRICS, CONSUMER behavior
Abstract

Copyright of Estudios Gerenciales is the property of Universidad ICESI and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2020
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2. Percepción de una marca amor. Caso de la Universidad Nacional de Colombia.

Author

Alexandra Montoya-Restrepo, Luz, Sánchez-Torres, Javier A., Patricia Rojas-Berrio, Sandra, Manuel Castaño-Molano, Juan, and Alonso Montoya-Restrepo, Ivan

Subjects
LIKERT scale, BRAND evaluation, STATE universities & colleges, EVALUATION methodology, COMPUTER surveys
Abstract

Copyright of Económicas CUC is the property of Corporacion Universidad de la Costa, CUC and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2019
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