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226 results on '"Advertising campaigns -- Hispanic American market"'

3. Coinbase rolls out $2M ad aimed at Latino voters in U.S., Reuters reports

Subjects
Target marketing, Advertising campaigns -- Hispanic American market, Hispanic Americans, Business, News, opinion and commentary
Abstract

Coinbase told Reuters that it has rolled out a $2M ad campaign targeted toward Latino voters as the cryptocurrency sector aims to put crypto-friendly lawmakers into office during upcoming U.S. [...]

Published
2024

4. ICYMI: WISGOP LAUNCHES RADIO AD CAMPAIGN FOR HOMESTRETCH OF ELECTION

Subjects
Target marketing, Radio advertising -- Hispanic American market, Political parties -- Wisconsin, Advertising campaigns -- Hispanic American market, News, opinion and commentary
Abstract

MADISON, WI -- The following information was released by the Wisconsin Republican Party: In case you missed it, the Republican Party of Wisconsin is gearing up for the final stretch [...]

Published
2024

6. Light the Way: Inspiring the Team of Tomorrow With World Champion B-Boy, Victor Montalvo

Subjects
Telemundo Communications Group Inc. -- Hispanic American market -- Advertising, Advertising campaigns -- Hispanic American market, Television broadcasting industry -- Hispanic American market, Hispanic Americans, Business, Business, international
Abstract

M2 PRESSWIRE-September 30, 2024-: Light the Way: Inspiring the Team of Tomorrow With World Champion B-Boy, Victor Montalvo (C)1994-2024 M2 COMMUNICATIONS RDATE:30092024 Earlier this year, Xfinity joined forces with World [...]

Published
2024

7. Biden plans Latino organizing, advertising push around Copa America

Subjects
America Cup (Soccer) -- Advertising -- Hispanic American market, Advertising campaigns -- Hispanic American market, Hispanic Americans, Business, Computers and office automation industries, Telecommunications industry
Abstract

Byline: Michael Scherer President Biden's campaign will spend several million dollars on Latino advertising and organizing efforts during the Copa America soccer tournament, which starts Thursday with a match in [...]

Published
2024

8. MSU STUDENTS, LANSING LUGNUTS PARTNER TO DEVELOP ADVERTISING CAMPAIGNS FOR HISPANIC COMMUNITY

Subjects
Advertising campaigns -- Hispanic American market, College students, Hispanic Americans, News, opinion and commentary, Michigan State University
Abstract

EAST LANSING, Mich -- The following information was released by Michigan State University: MSU advertising students toured Jackson Field as part of their project to design a campaign for the [...]

Published
2024

9. Intuit TurboTax Launches New TurboTax Live Full Service en Espanol and Connects with Latino Taxpayers through Bilingual 'Come to TurboTax' Advertising Campaign

Subjects
Advertising campaigns -- Hispanic American market, Hispanic Americans, General interest, News, opinion and commentary
Abstract

SAN DIEGO: TURBOTAX has issued the following news release: TurboTax, from Intuit (NASDAQ: INTU), the global technology platform that makes TurboTax, QuickBooks, Credit Karma, and Mailchimp, announced today its integrated [...]

Published
2023

11. Beloved Comedic Icon in Latin America - 'El Chavo del Ocho' - Returns to Screens with Eugenio Derbez

Subjects
DISH Network Corp. -- Hispanic American market -- Advertising, Advertising campaigns -- Hispanic American market, Pay-per-view television -- Hispanic American market, General interest, News, opinion and commentary
Abstract

Using deepfake technology, El Chavo del Ocho chats with Eugenio Derbez in the new ad campaign 'Latino Like You' from DishLATINO Eugenio Derbez highlights the achievements of Latinos, and especially [...]

Published
2022

12. Beloved Comedic Icon in Latin America - 'El Chavo del Ocho' - Returns to Screens with Eugenio Derbez

Subjects
DISH Network Corp. -- Hispanic American market -- Advertising, Advertising campaigns -- Hispanic American market, Pay-per-view television -- Hispanic American market, Business, News, opinion and commentary
Abstract

Using deepfake technology, El Chavo del Ocho chats with Eugenio Derbez in the new ad campaign 'Latino Like You' from DishLATINO Eugenio Derbez highlights the achievements of Latinos, and especially [...]

Published
2022

13. California Association of REALTORS(r) Launches Spanish-Language Homebuying Advertising Campaign

Subjects
Advertising campaigns -- Hispanic American market, Societies, Real estate agents and brokers -- Hispanic American market, House buying, Associations, institutions, etc., General interest, News, opinion and commentary
Abstract

LOS ANGELES: CALIFORNIA ASSOCIATION OF REALTORS(r) (C.A.R.) has issued the following news release: Hispanic homeownership is expected to explode over the next two decades, and the California Association of REALTORS(r) [...]

Published
2021

14. California Association of REALTORS Launches Spanish-Language Homebuying Advertising Campaign

Subjects
Advertising campaigns -- Hispanic American market, Societies, Real estate agents and brokers -- Hispanic American market, House buying, Associations, institutions, etc., General interest, News, opinion and commentary
Abstract

Hispanic consumers will drive growth in homeownership and California REALTORS are offering guidance LOS ANGELES, Sept. 15, 2021 /PRNewswire-HISPANIC PR WIRE/ -- Hispanic homeownership is expected to explode over the [...]

Published
2021

15. California Association of REALTORS Launches Spanish-Language Homebuying Advertising Campaign

Subjects
Advertising campaigns -- Hispanic American market, Societies, Real estate agents and brokers -- Hispanic American market, House buying, Associations, institutions, etc., Business, News, opinion and commentary
Abstract

Hispanic consumers will drive growth in homeownership and California REALTORS are offering guidance LOS ANGELES, Sept. 15, 2021 /PRNewswire/ -- Hispanic homeownership is expected to explode over the next two [...]

Published
2021

16. In campaign's waning days, both candidates seek to shore up support from Latino voters

Subjects
Advertising campaigns -- Hispanic American market, Voting, Political campaigns, Hispanic Americans -- Elections, Business, Computers and office automation industries, Telecommunications industry
Abstract

Byline: Jose A. Del Real;Amy Gardner;Jenna Johnson In the closing days of the 2020 election, the Trump campaign is seeking to seize on a perceived opening with conservative-leaning Latinos, hoping [...]

Published
2020

17. LCV VICTORY FUND ANNOUNCES $300,000 FL, NC, PA AD CAMPAIGN TO REACH LATINA VOTERS

Subjects
Advertising campaigns -- Hispanic American market, Hispanic Americans, News, opinion and commentary
Abstract

WASHINGTON, DC -- The following information was released by the League of Conservation Voters (LCV): LCV Victory Fund has started a new $300,000 digital ad campaign exposing the truth about [...]

Published
2020

19. H Code and the City of Los Angeles Increase Awareness of Free COVID-19 Testing

Subjects
Mayors, Advertising campaigns -- Hispanic American market, COVID-19, Business, Business, international
Abstract

The company and the Office of Los Angeles Mayor Eric Garcetti collaborated to reach multicultural audiences in Los Angeles through a pro-bono digital advertising campaign LOS ANGELES -- H Code, [...]

Published
2020

20. Univision Joins Nielsen For First Linear Addressable TV Platform Beta Program

Subjects
TelevisaUnivision Inc. -- Hispanic American market, Advertising campaigns -- Hispanic American market, Television broadcasting industry -- Hispanic American market, General interest, News, opinion and commentary
Abstract

New York: Nielsen Holdings Plc has issued the following press release: Univision Communications Inc., the leading Hispanic media company in the U.S., today announced that it is joining Nielsen's Addressable [...]

Published
2020

21. Charter Taps Global Superstar Ozuna For New Spectrum Campaign

Subjects
Charter Communications Inc. -- Advertising, Cable television broadcasting industry -- Hispanic American market, Advertising campaigns -- Hispanic American market, Hispanic Americans, Technology, Advertising executives, Television advertising, Music, Television, Business, Business, international
Abstract

M2 PRESSWIRE-January 29, 2020-: Charter Taps Global Superstar Ozuna For New Spectrum Campaign (C)1994-2020 M2 COMMUNICATIONS RDATE:29012020 * New Hispanic TV ad campaign features the Puerto Rican reggaeton star and [...]

Published
2020

22. Cultivating customer satisfaction strategies for the Hispanic market

Author

Soto, Terry J.

Subjects
Support services, Customer service, Target marketing, Advertising campaigns -- Hispanic American market, Hispanic American consumers, Consumer behavior, Customer satisfaction, Customer service
Abstract

It seems that when companies think about targeting the Hispanic market, they focus their energy on how they can capture their share of the market's $1 trillion spending power. Their […]

Published
2006

23. Allstate Introduces New Hispanic Campaign Ad

Subjects
Insurance industry -- Hispanic American market, Advertising campaigns -- Hispanic American market, Brand identity, Brand equity, Hispanic Americans, Insurance industry, Arts and entertainment industries
Abstract

Allstate Insurance Company reported the launch of a new Hispanic advertising campaign, 'Estar en buenas manos nos da mas,' emphasizing the importance of being in good hands. The company said [...]

Published
2016

24. Sling TV Launches New Marketing Campaign Starring Danny Trejo

Subjects
Advertising campaigns -- Hispanic American market, Pay-per-view television -- Hispanic American market, Arts and entertainment industries
Abstract

Sling TV debuted a new multimedia marketing campaign, 'Who's Bad?!,' featuring Hollywood actor Danny Trejo. According to a media release, the national campaign spans across television, digital, mobile, social, print [...]

Published
2016

25. Audio.Ad Releases Digital Audio Advertising Solutions to U.S. Hispanic Market

Subjects
Audio equipment -- Hispanic American market, Advertising campaigns -- Hispanic American market, Hispanic American consumers, Arts and entertainment industries
Abstract

Audio.Ad reported its commercial expansion into the U.S. Hispanic market. According to a company release, based in Miami, Florida, the Cisneros Interactive company will provide advertising campaigns in digital audio [...]

Published
2016

26. Mitsubishi Motors and Grupo Gallegos Kick Off New Ad Campaign, 'Destino'

Subjects
Galavision Inc. -- Advertising, Mitsubishi Motors North America Inc. -- Advertising, Telemundo Communications Group Inc. -- Advertising, Automobile industry -- Hispanic American market, Cable television broadcasting industry -- Hispanic American market, Advertising campaigns -- Hispanic American market, Television broadcasting industry -- Hispanic American market, Arts and entertainment industries
Abstract

Mitsubishi Motors North America and Grupo Gallegos, one of AdAge's 'Agencies to Watch 2015,' launched a new advertising campaign that will specifically target US Hispanic consumers, titled 'Destino,' which is [...]

Published
2015

27. US: Dodge launches new US Hispanic advertising campaign featuring actor Danny Trejo

Subjects
Advertising campaigns -- Hispanic American market, Actors, Hispanic Americans, Automobile industry, Business, Dodge Challenger (Automobile) -- Hispanic American market -- Advertising, Dodge Dart (Automobile) -- Hispanic American market -- Advertising, Dodge Charger (Automobile) -- Hispanic American market -- Advertising
Abstract

The Dodge brand is launching a new US Hispanic advertising campaign for the 2015 Dodge Challenger, Dodge Charger and Dodge Dart featuring actor Danny Trejo ('Machete', 'From Dusk Till Dawn', [...]

Published
2015

28. Cost in Translation

Subjects
Advertising campaigns -- Hispanic American market, Political science
Abstract

The pro- Obama super PAC Restore Our Future and the SEIU are teaming up to sponsor a new $4M Spanish-language ad campaign in 'three key swing states' -- CO, FL [...]

Published
2012

29. US: Mitsubishi launches national advertising campaign for Hispanic consumers

Subjects
Mitsubishi Motors North America Inc. -- Advertising, Grupo Gallegos -- Advertising, Automobile industry -- Hispanic American market, Advertising agencies -- Hispanic American market, Advertising campaigns -- Hispanic American market, Hispanic American consumers, National advertising -- Hispanic American market, Target marketing, Automobile Industry, Automobile industry, Business
Abstract

Mitsubishi Motors North America (MMNA) has launched a national advertising campaign aimed at US Hispanics in an effort to serve the booming Latino population. The campaign, conceived by Grupo Gallegos, [...]

Published
2014

30. US: Honda initiates Hispanic advertising campaign for 2014 Civic Coupe

Subjects
Advertising campaigns -- Hispanic American market, Automobile industry -- Hispanic American market, Automobiles -- Hispanic American market, Hispanic Americans, Automobile Industry, Automobile industry, Business, Honda Civic (Automobile) -- Hispanic American market -- Advertising
Abstract

Honda is launching the company's latest Hispanic effort for the significantly enhanced 2014 Honda Civic Coupe that went on sale in early December of 2013. The campaign, which focuses on [...]

Published
2014

31. Value-ble Ad Buy

Subjects
Hewlett-Packard Co., Advertising campaigns -- Hispanic American market, Computer industry -- Hispanic American market, Microcomputer industry, Computer industry, Political science, National Organization for Marriage
Abstract

The Susan B. Anthony List and the National Organization for Marriage announced a $200K TV ad campaign aimed at persuading CA Latino voters to vote for ex-Hewlett Packard CEO Carly [...]

Published
2010

32. Value-ble Ad Buy

Subjects
Hewlett-Packard Co., Advertising campaigns -- Hispanic American market, Computer industry -- Hispanic American market, Microcomputer industry, Computer industry, Political science, National Organization for Marriage
Abstract

The Susan B. Anthony List and the National Organization for Marriage announced a $200K TV ad campaign aimed at persuading CA Latino voters to vote for ex-Hewlett Packard CEO Carly [...]

Published
2010

33. White Castle(r) Partners With Rising Star On Anthem For New Generation Of Cravers

Subjects
Advertising campaigns -- Hispanic American market, Fast food restaurants -- Hispanic American market -- Alliances and partnerships, General interest, News, opinion and commentary, Berklee College of Music
Abstract

COLUMBUS: White Castle has issued the following press release: White Castle, America's first hamburger fast-food chain, has announced a special new partnership with Puerto Rican singer and songwriter, Gilmarie. The [...]

Published
2018

34. White Castle Partners With Rising Star On Anthem For New Generation Of Cravers

Subjects
Advertising campaigns -- Hispanic American market, Fast food restaurants -- Hispanic American market -- Alliances and partnerships, General interest, News, opinion and commentary, Berklee College of Music
Abstract

Puerto Rican singer and songwriter, Gilmarie, featured in new national Hispanic ad campaign COLUMBUS, Ohio, April 16, 2018 /PRNewswire-HISPANIC PR WIRE/ -- White Castle, America's first hamburger fast-food chain, has [...]

Published
2018

35. White Castle Partners With Rising Star On Anthem For New Generation Of Cravers

Subjects
Advertising campaigns -- Hispanic American market, Fast food restaurants -- Hispanic American market -- Alliances and partnerships, Business, News, opinion and commentary, Berklee College of Music
Abstract

Puerto Rican singer and songwriter, Gilmarie, featured in new national Hispanic ad campaign COLUMBUS, Ohio, April 16, 2018 /PRNewswire/ -- White Castle, America's first hamburger fast-food chain, has announced a [...]

Published
2018

37. The Axis Agency Taps New Executive Creative Director

Subjects
Advertising campaigns -- Hispanic American market, Arts and entertainment industries
Abstract

The Axis Agency, a full-service Hispanic marketing agency and IPG company, announced Peter Sanchez, as the Executive Creative Director, who will lead all creative direction for Axis and continue to [...]

Published
2013

38. Tecate Light Launches New English-Language Ad Campaign

Subjects
Advertising campaigns -- Hispanic American market, Food and beverage industries
Abstract

Tecate Light, a Mexican light beer light beer, announced the launch of a new English-language advertising campaign targeting bicultural Hispanic millennial men 21 and older. According to a release, dubbed [...]

Published
2013

39. TARGET ADS BRING ETHNIC FLAIR; More holiday advertising targeted at Hispanics is one example of the retailerAEs emphasis on attracting new customers

Subjects
Telemundo Communications Group Inc. -- Advertising -- Officials and employees, Advertising campaigns -- Hispanic American market, Television broadcasting industry -- Hispanic American market -- Officials and employees, Hispanic Americans, Target marketing, Advertising executives, General interest, News, opinion and commentary
Abstract

Byline: KAVITA KUMAR; STAFF WRITER In Spanish, TargetÆs slogan ôExpect More, Pay Lessö translates to ôCuenta con mas, Paga menos.ö The phrase has become a common sight at the end [...]

Published
2016

40. As Democratic race tightens in California, ads hit airwaves from Clinton, Sanders

Author

Phillip, Abby

Subjects
Advertising campaigns -- Hispanic American market, Target marketing, General interest, News, opinion and commentary
Abstract

Byline: Abby Phillip As the Democratic race between Hillary Clinton and Bernie Sanders in California grows tighter and the competition more fierce, both campaigns are now devoting additional money to [...]

Published
2016

41. Hipcricket Powering Hispanic Mobile Ad Campaign for Nissan

Subjects
Nissan Motor Company Ltd. -- Advertising, Advertising campaigns -- Hispanic American market, Automobile industry -- Hispanic American market, Advertising agencies -- Hispanic American market, Automobile Industry, Arts and entertainment industries
Abstract

Hipcricket, a marketing and advertising subsidiary of Augme Technologies, Inc., announced that it has teamed with Nissan and its advertising agency, Team Ignition, to power a national mobile advertising campaign. [...]

Published
2012

42. Domino's Pizza Introduces 'Perfect Combo'

Subjects
Coca-Cola Co. (Atlanta, Georgia), Advertising campaigns -- Hispanic American market, Pizzerias -- Hispanic American market, Soft drink industry -- Hispanic American market, Food and beverage industries
Abstract

Domino's Pizza, a company focused on pizza delivery, announced it is introducing Domino's Perfect Combo, a national bundle offer inspired by Hispanic customer feedback. Domino's launched the bundle offer with [...]

Published
2012

43. Sheets and Pitbull Launch Campaign to Reach Hispanic Community

Subjects
Advertising campaigns -- Hispanic American market, Radio broadcasting industry -- Hispanic American market, Hispanic Americans, Food and beverage industries
Abstract

Sheets Brand Energy Strips announced the launch of a nationwide advertising campaign in an effort to reach the Hispanic community. Spearheaded by brand partner and international recording artist Pitbull, Sheets [...]

Published
2012

44. STEPHANIE SIGMAN EARNS HER WINGS IN NEW PETA LATINO AD CAMPAIGN

Subjects
Advertising campaigns -- Hispanic American market, Hispanic Americans, News, opinion and commentary
Abstract

Los Angeles -- The following information was released by People for the Ethical Treatment of Animals (PETA): Sitting in a sunny park adorned with angel wings and hugging her dog, [...]

Published
2017

45. ScottsMiracle-Gro Receives Best Hispanic Campaign Award

Subjects
Advertising campaigns -- Hispanic American market, Arts and entertainment industries, Association of National Advertisers
Abstract

In its first Hispanic advertising campaign, ScottsMiracle-Gro won the best Hispanic campaign award for TV and Radio at the Association of National Advertisers (ANA) 2011 Multicultural Excellence Awards. According to [...]

Published
2011

46. Ram Truck Brand Unveils Hispanic Advertising Campaign

Subjects
Target marketing, Advertising campaigns -- Hispanic American market, Hispanic Americans, Arts and entertainment industries
Abstract

The Ram Truck brand announced it is connecting with the Hispanic community through a new advertising campaign focusing on the values of hard work, dedication, and commitment to family and [...]

Published
2011

47. Ram Truck Brand Introduces Hispanic Advertising Campaign

Subjects
Target marketing, Advertising campaigns -- Hispanic American market, Hispanic Americans, Arts and entertainment industries
Abstract

The Ram Truck brand announced it is connecting with the Hispanic community through a new advertising campaign focusing on the values of hard work, dedication, and commitment to family and [...]

Published
2011

48. Farmers Insurance Launches National Hispanic TV Ad Campaign

Subjects
Farmers Group Inc. -- Advertising, Target marketing, Advertising campaigns -- Hispanic American market, Television advertising -- Hispanic American market, Insurance industry -- Hispanic American market, Insurance industry, Arts and entertainment industries
Abstract

Farmers Insurance has launched its latest national Hispanic TV advertising campaign highlighting life's moments of peace, serenity and joy as observed by Edward James Olmos, and presented by Farmers Insurance [...]

Published
2011

49. Pepco Unveils New Latino Ad Campaign

Subjects
Advertising campaigns -- Hispanic American market, Hispanic Americans, Arts and entertainment industries
Abstract

MAYA Advertising and Communications announced it is bringing a little bit of Hollywood to Pepco's new energy conservation television campaign with an animation approach this summer. According to a release, [...]

Published
2011

50. AHRQ and Ad Council Introduce Conoce las Preguntas Campaign

Subjects
Advertising campaigns -- Hispanic American market, Public service advertising -- Hispanic American market, Medical care -- Quality management, Hispanic Americans, Arts and entertainment industries
Abstract

Conoce las Preguntas (Know the Questions), a multimedia Spanish-language campaign announced by HHS' Agency for Healthcare Research and Quality and the Ad Council, encourages Hispanics to get more involved in [...]

Published
2011

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