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Ovaj rad bit će posvećen zvuku za animaciju. Govorit će o nastanku samoga zvuka, koje sve vrste zvuka postoje, kada i kako je postao iznimno važan dio animiranog filma te kakvu zapravo ulogu ima u istome. Ukratko će se opisati i oprema tijekom povijest koja se koristila za snimanje zvukova i njihovu obradu. Pristup temi temeljit će se uglavnom na teoretskom znanju rada na animiranome filmu i praktičnom dijelu koji će se baviti cjelokupnim procesom produkcije zvuka i njegovom prilagodbom animaciji. animirani film, zvuk, proces, oblikovanje, produkcija, animacija

Cilj diplomskega dela je bil izdelati knjigo o zgodovini in razvoju tipografije ter jo opremiti z avtorskimi ilustracijami. Diplomska naloga je razdeljena na teoretični in eksperimentalni del. V teoretičnem delu so predstavljeni tipografija, njen zgodovinski razvoj in delitev pisav v skupine, glede na skupne značilnosti. V nadaljevanju je predstavljena ilustracija, podrobneje knjižna ilustracija. Opisan je njen zgodovinski razvoj, zatem pa je opisana tudi digitalna ilustracija, ki je predstavljala osnovo za izdelavo ilustracij za eksperimentalni del tega diplomskega dela. V eksperimentalnem delu je predstavljen potek oblikovanja knjige. Najprej sta predstavljena izbira ciljne skupine ter pisanje besedila. Nato je predstavljena izdelava ilustracij v programu Procreate, pri čemer je opisan postopek od izdelave tradicionalne skice do končne ilustracije, pripravljene za nadaljno obdelavo. Predstavljene so izbrane barve, čopiči, stil ... Eksperimentalni del se osredotoča tudi na postavitev dokumenta v programu Adobe InDesign v tem delu je predstavljen postopek od postavitve preloma, dodajanja besedila in ilustracij do izbire pisave, dodajanja vektorskih elementov ter priprave končne datoteke za tisk. The aim of the diploma thesis was to design a book about the history and development of typography and to create own illustrations for the book. Diploma thesis is divided into two parts, theoretical and experimental part. Theoretical part describes typography, its historical development and typeface classification, according to common characteristics. The following part describes illustration, more in detail book illustration. It describes its development through history. The theoretical part later describes digital illustration, which was the foundation for illustrations for the experimental part of the diploma thesis. In the experimental part the book design process is presented. It firstly describes the chosen focus group and the process of writing the text. It later presents the process of creating the illustrations in Procreate application from the traditional sketch to final illustration, prepared for the following handling. The experimental part depicts chosen colours, brushes, style ... This part also focuses on document setup in Adobe InDesign, as it describes page layout, inserting text and illustrations, typeface selection, adding vector elements and print file preparation.

Sodoben razvoj različnih izdelkov in strojev poleg njihove funkcionalnosti vedno bolj stremi k privlačni zunanji obliki. Ob tem upošteva funkcionalnost izdelka katere zaradi oblikovanja zunanje oblike ne sme zanemariti. V zadnjem času so tudi kmetijski stroji vedno bolj sodobni in privlačnih oblik. V nalogi sem sem se ukvarjal z oblikovanjem zunanje oblike robota za krmljenje živine. Pri tem sem moral upoštevati vse funkcije katere opravlja robot in temu prilagoditi obliko. S pomočjo industrijske oblikovalke smo izdelali skice zunanje oblike stroja in jih sproti tudi popravljali in prilagajali glede na možnost izdelave 3D modelov in same tehnologije proizvodnje. Pri zunanji obliki smo upoštevali simetrijo in smernice sodobnega oblikovanja. Oblikovali smo tudi sistem varovanja ljudi in živali med delovanjem robota. Ta prekine delovanje stroja ob morebitnem stiku s človekom ali živaljo. Po umiku ovire robot samodejno ponovno deluje. In addition to their functionality, the modern development of various products and machines is increasingly striving for an attractive appearance. At the same time, it takes into account the functionality of the product, which must not be neglected due to the design of the external shape. Recently, agricultural machines are also becoming more modern and attractive in shape. In the assignment, I was involved in designing the exterior shape of a livestock feeding robot. In doing so, I had to take into account all the functions performed by the robot and adjust the shape accordingly. With the help of an industrial designer, we made sketches of the external shape of the machine and also corrected and adjusted them according to the possibility of making 3D models and the production technology itself. In the external form, we took into account the symmetry and guidelines of modern design. We also designed a system to protect humans and animals during robot operation. This interrupts the operation of the machine in the event of any contact with humans or animals. After removing the obstacle, the robot automatically works again

Embalaža je pogosto neizkoriščen vir ustvarjanja vrednosti in prepoznavnosti blagovne znamke. Četudi je njen glavni namen zaščita izdelka je odlično orodje za informiranje in nagovarjanje potrošnika. Namen diplomskega dela je bil raziskati in analizirati področje embalaže za nakit in ugotovitve uporabiti za izdelavo lastne okrasne ter zaščitne embalaže. Delo obsega zasnovo ter izdelavo te embalaže, katere glavni namen je ustvarjanje dodatne vrednosti ter prepoznavnosti za naročnika. V prvem, teoretičnem delu je predstavljena embalaža na splošno, s poudarkom na embalaži za nakit. Sledi analiza znamke Timeless Style, za katero je potekala izdelava embalaže, s čimer je prepletena tudi teorija najpomembnejših oblikovnih elementov znamke. Analiza trga, konkurenčnih podjetij in njihovih embalaž predstavlja zadnji del teoretičnega dela diplomske naloge. V eksperimentalnem delu so predstavljeni embalažni materiali, tiskalnik ter rezalnik in programa, v katerih je potekalo delo, Engview Package & Display Designer ter Adobe Illustrator. Temu sledijo rezultati in razprava, kjer je opisan potek izdelave same embalaže. Potek obsega osnovno skiciranje, izris plaščev, izdelavo prototipov, digitalizacijo plaščev, izdelavo grafične podobe embalaže ter končni izdelek. Končni izdelek je embalaža v dveh delih. Zunanja, zaščitna škatla je narejena iz valovitega kartona gramature 400 g/m2, notranja oziroma okrasna, s promocijskim kartončkom vred, pa iz premazanega kartona gramature 300 g/m2. Rezultat diplomskega dela sta unikatna oblika ter grafična podoba embalaže, ki se skladata s potrebnimi funkcijami, ki so pomembne ob transportu, zaščiti ter dobri prezentaciji izdelka. Packaging is often an underutilized source of building a brand and brand awareness. Although its main purpose is the protection of its contents, it’s an excellent tool for informing and communicating something to the consumer. The purpose of this diploma thesis is researching and analyzing the industry of jewelry packaging and using the findings to create our own decorative and protective packaging. The thesis encompasses the formation and creation of this packaging, the main goal being to create additional value and brand recognition for the customer. Presented in the first, theoretical part, is packaging in general, with the emphasis on jewelry packaging. Following that is an analysis of the brand the packaging was created for, Timeless Style. This segment is intertwined with theory regarding the most important design elements of branding. The market analysis, as well as the analysis of competitive businesses and their packaging, constitutes the last segment of the theoretical part of the thesis. Packaging materials, the printer, the plotter cutter and the programs used, namely Engview Package & Display Designer and Adobe Illustrator, are all presented in the experimental part. The following chapters, results and discussion, describe the process of making the packaging. This encompasses the initial sketching, creating dielines, creating prototypes, digitalizing dielines, creating the design and the final product. The final product is a packaging consisting of two parts. The outer, protective packaging, is made out of corrugated cardboard with a grammage of 400 g/m². The inner, decorative packaging, with the promotional card included, is made out of coated cardboard with a grammage of 300 g/m². The unique shape and the design of the packaging fit well within the necessary functions required to transport, protect and adequately present the product.

V diplomskem delu je predstavljen proces oblikovanja embalaže in etikete za kraft pivo. Cilj je bil ustvariti preprosto embalažo, ki se lahko sestavi na preprost način in je še vedno funkcionalna. Pomembno nam je bilo dejstvo, da morata embalaža in etiketa vizualno na trgu izstopati od drugih in na tak način pritegniti pozitivno pozornost. V teoretičnem delu je predstavljena embalaža, njeni nameni uporabe in funkcionalnost ter embalažni materiali. Opisane so tudi teoretične lastnosti etikete ter raziskane potrebne zakonodajne informacije, ki morajo biti zapisane na etiketah in embalažah. Na koncu je opisan tudi tisk. V eksperimentalnem delu je opisan postopek izbire materiala, opis posameznih metod dela, tehnika tiska ter razrez materiala. Določeni so bili tudi dejavniki, ki vplivajo tudi na grafično podobo, pod katere spadajo oblika, izbira barv, tipografija in dodatni grafični elementi. Z določitvijo teh dejavnikov in elementov smo lahko oblikovali grafično podobo in tako dobili končno podobo. Rezultat diplomskega dela je izdelana etiketa ter embalaža za kraft pivo, pripravljena za prodajni trg. The thesis presents the process of designing the packaging and label for kraft beer. The aim was to create a simple packaging that can be assembled in a simple way and still be functional. It was important to us that the packaging and the label should stand out visually in the market and thus attract positive attention. In the theoretical part we describe packaging, its uses and functionality as well as packaging materials. The theoretical properties of the label and explored the necessary legislative information that must be written on labels and packaging has been described. At the printing methods are also described. The experimental part describes the material selection process, the description of the different working methods, the printing technique and the cutting of the material. The factors that are important for the design such as the choice of colours, typography and additional graphic elements have been determined. By determining these factors and elements, we were able to design the graphic image and thus obtain the final image. The result of the thesis is a label and packaging for kraft beer, ready for the retail market.

Ljudje in njihove navade se spreminjajo, spreminjajo pa se tudi običaji, kultura in med drugim tudi kuharske navade. Stoletja nazaj so si lahko skuhali le tisto, kar so ulovili ali pridelali sami. Danes je zgodba povsem drugačna, saj potrebne surovine dobimo povsod, v skoraj neomejenih količinah. Namen naloge je preučiti recepte starih, tudi pozabljenih slovenskih jedi, jih preizkusiti (skuhati) in fotografirati ter iz izbranih receptov in fotografij oblikovati kuharico privlačnega in preprostega videza, ki bi uporabniku nudila praktično rabo – da bi iz nje lahko hitro razbral sestavine in postopke priprave. Cilj diplomske naloge je torej zasnovati in oblikovati pregledno kuharico in izvesti ustrezno grafično pripravo za njen tisk. Da bi bila kuharica smiselno, estetsko in uporabno oblikovana, je bilo v teoretičnem delu preučenih nekaj obstoječih kuharic. Opredeljeni sta bili vsebina in izgled, ki sta se skozi različna obdobja spreminjala – v odvisnosti od potreb ter kuharskih spretnosti ljudi. Izkazalo se je, da so se prvim, pretežno besedilnim kuharicam, postopno začele dodajati risbe, kasneje tudi fotografije. Slednje danes kuharice bogatijo in imajo zato v grafičnem oblikovanju posebno mesto. V nalogi so zato navedeni prav tako pomen kuharic in osnovni postopki, potrebni za njihovo oblikovanje oz. izdelavo, ter tehnološke operacije v grafični dodelavi v trde platnice vezanih knjig. V eksperimentalnem delu je prikazana in analizirana vsebina štirih izbranih starejših in novejših kuharic ter prikazana razlika v njihovem zapisu in oblikovanju. Na podlagi ugotovitev je »nastala« kuharica z obstoječimi starimi, a nekoliko posodobljenimi recepti. V procesu izdelave kuharice se je izkazalo, da je ponudba tovrstnih knjig na trgu raznovrstna, saj se razlikujejo predvsem po vsebini in grafični podobi. Starejše kuharice so običajno neatraktivnega videza in brez fotografij, novejše pa bogatijo lične fotografije in skrbno oblikovano ter enostavno berljivo besedilo. People and their habits change, but so do customs, culture and, among other things, cooking habits. Centuries ago, you could only cook what you caught or made yourself. Today, it is quite different, because the raw materials we need are available everywhere and in almost unlimited quantities. The aim of the thesis iwas to study the recipes of old Slovene dishes, to prepare them, to taste them and to photograph them. From the selected recipes and photos of the dishes, we wanted to create a cookbook with an attractive and simple appearance, which would be of practical use to the user so that he could quickly understand the ingredients and preparation processes. The aim of the diploma thesis iwas therefore to design and create a transparent cookbook, as well as to carry out the appropriate graphic prepress for printing. In order to make a cookbook useful and aesthetically pleasing, we studied some of the existing cookbooks in the theoretical part. We defined their content and appearance, which changed over time, depending on people's needs and culinary skills. While reviewing them, we noticed that the first ones, mostly textbooks, were joined by drawings and later photographs, which nowadays enrich cookbooks and therefore have a special place in the graphic design. In addition, we also investigated the meaning of cookbooks and the basic processes required for their design or production, as well as technological processes used in the graphic finishing in bound books. In the experimental part, the contents of four selected older and newer cookbooks were analyzed, revealing the differences in their notation and design. Based on our findings, a cookbook was created with existing old recipes slightly updated. In preparing the cookbook, it was found that there is a wide variety of such books on the market, differing mainly in content and graphic design. Older cookbooks tend to be unattractive in appearance and devoid of photographs, while newer cookbooks are complemented by neat photographs and carefully designed text that is easier for the consumer to read.

V teoretičnem delu diplome obravnavam teorijo spletnih strani, raziščem, kakšno vlogo in vpliv imajo le-te na stranke, prav tako pa predstavim celostno grafično podobo podjetja, njeno vloga in ključne lastnosti, kot so logotip, barve, tipografija ipd. V empiričnem delu je cilj in namen diplomskega dela izdelava spletne strani za podjetje Studio Amadeus, ki se ukvarja predvsem s fotografijo, video produkcijo in z grafičnim oblikovanjem, in sicer s pomočjo graditelja spletnih strani Squarespace. Ker sproti analiziram rabo Squarespacea, izdelavo spletne strani obravnavam po naslednjih korakih: izbor teme, vpis v Squarespace, uvod rabe Squarespace in oblikovanje spletne strani. Prav tako pa zanje izdelati celostno grafično podobo podjetja po postavkah: izdelava logotipa, izbrane barve in tipografija, vizitka, poslovne tiskovine, elektronski podpis in napis na vozilu. Za izdelovanje celostne grafične podobe sem uporabila Adobova programa, in sicer InDesign in Illustrator, ter graditelja spletnih strani Squarespace za oblikovanje spletne strani. Za Squarespace sem se odločila, ker se na socialnih omrežjih vedno bolj promovira graditelje spletnih strani in slednje postaja najbolj popularno orodje za manjša podjetja, blogarje idr. v nasprotju s klasičnim razvijanjem spletnih strani. Nato na kratko primerjam tudi razliko med graditeljem in razvijalcem spletnih strani ter ugotavljam njune prednosti in slabosti, in sicer po naslednjih dejavnikih: čas izdelave, cena, videz, tehnična podpora. In the theoretical part of the diploma thesis, I discuss the theory of websites and their role and influence on customers as well as their corporate identity, its role, and key features such as logotype, colors, typography, etc. The empirical part was based on the purpose and final goal to create a website for the company Studio Amadeus, which mainly deals with photography, video production, and graphic design through the assistance of the Squarespace website builder. While simultaneously analyzing the use of Squarespace, I also determine the creation of a website through the following steps: a selection of topic, entry in Squarespace, the introduction of the use of Squarespace, and website design. We also create a complete graphic image of the company based on the following items of interest: logotype production, selected colors and typography, business card, printed business material, electronic signature and inscriptions on the business vehicle. I used Adobe's programs InDesign and Illustrator and the Squarespace website builder to create a complete corporate graphic image. I chose Squarespace because website builders are being increasingly promoted on social media, thus becoming the most popular tool for smaller businesses, bloggers and others, as opposed to classic website development. Finally, I briefly compare the difference between a website builder and a website developer and identify their advantages and disadvantages, according to the following factors: production time, price, appearance, technical support.

Education systems are struggling to effectively integrate in their study programs the Sustainable Development Goals (SDGs) which define the challenges we need to overcome as a society in the 21st century. This study revealed the special agency that architecture and built environment have in shaping our social, economic, and natural environment using system and design thinking. Despite the several studies on the metacognitive design process, several cognitive traps still exist when developing design thinking in architecture education. This study investigated design thinking and self-directed learning in undergraduate architecture students. Responses collected from a sample of 117 undergraduates were subjected to bootstrapping in structural equation modelling to find significant relationships of reversed action when design thinking is used for developing self-directed learning. The findings suggest that design thinking is strongly connected with self-directed learning, and as shown in the resulting model, all components of self-directed learning are strongly explained by design thinking variables. This can provide insights for curriculum designers and educators on how to shape effective design thinking processes in architecture education to overcome existing shortcomings while improving interpersonal skills, creativity and digital skills, make pedagogical changes, and enhance redesign of learning outcomes towards sustainable architecture.

V diplomskem delu je predstavljena prenova celostne grafične podobe podjetja EIUS. V teoretičnem delu smo spoznali, da je celostna grafična podoba kompleksen pojem, ki razlikuje medsebojno odvisne elemente imidža, sistema in organizacije. Ugotovili smo, da mora vse od vrste simbola in tipografije do barv biti skladno s sliko, ki jo podjetje predstavlja ali želi predstavljati v javnosti. Tako smo prišli do zaključka, da je za ažurnost celostne grafične podobe podjetja EIUS potrebna prenova. Prenovo smo začeli z raziskavo v podjetju ter s preučevanjem obstoječih grafičnih elementov. Novo celostno grafično podobo smo razvijali s skiciranjem ter nadaljevali z digitalizacijo in dodelavo prvotnih skic. Za oceno uspešnosti prenove smo izvedli spletno anketo. Ugotovili smo, da je ustrezna celostna grafična podoba ključna za prepoznavnost, uspeh in konkuriranje s preostalimi podjetji na trgu. Prav tako smo spoznali, kdaj se je smiselno odločiti za spremembo ter na kakšen način jo uspešno izvedemo. The thesis presents the renewal of the visual corporate identity of the company EIUS. In the theoretical part, we found out that the visual corporate identity is a complex concept that distinguishes interdependent elements of image, system and organization. We found that everything from the type of symbol and typography to the colors must be consistent with the image that the company represents or wants to present to the public. Thus, we came to the conclusion that an upgrade is needed to keep the corporate identity of EIUS up-to-date. We started the renovation researching about the company and its existing graphic elements. The first step in the process of developing a new visual corporate identity was sketching, later on followed by digitization and adding finishing touches to the original sketches. We conducted an online survey to assess the success of the renovation. We found that an adequate visual corporate identity is key to visibility, success and competition with other companies in the market. We also learned, when it makes sense to decide on a change and how to implement it successfully.

Podjetja v želji večjega zaslužka iščejo vedno nova tržišča in nove segmente kupcev. Pri podjetju Chipolo, ki izdeluje pametne bluetooth sledilnike predmetov, je večina kupcev stara od 35 do 44 let. Namen diplomske naloge je čim bolje spoznati generacijo Z, spoznati njene vrednote, konjičke in njene potrošniške navade. Želimo jo razumeti, tako da jo v marketinški kampanji lahko nagovorimo na način, ki bi pritegnil njeno pozornost in jo navdušil nad iskalnikom predmetov Chipolo ter na ta način povečati prodajo Chipolo izdelkov med mladimi. Cilj diplomske naloge je torej zasnovati kampanjo, ki bo povečala prodajo oglaševanega izdelka Chpolo Bundle med mladimi. V teoretičnem delu smo pojasnili kaj je marketing, kaj ga sestavlja in kakšne so možnosti oglaševanja na družbenih omrežjih. Pojasnili smo tudi, kaj je generacija Z in predstavili podjetje Chipolo. V eksperimentalnem delu smo sestavili in izvedli anketo v slovenskem in angleškem jeziku. Anketirali smo mlade, stare od 15 do 24 let, iz različnih držav sveta. S pomočjo ankete smo med drugim ugotovili, da večina mladih išče osebne predmete nekajkrat tedensko, kar je nasprotno od našega prepričanja, da imajo mladi manj težav z iskanjem osebnih predmetov. Na podlagi spoznanj iz analize ankete in dejstev o generaciji Z smo zasnovali kampanjo »Back to School« in oblikovali komunikacijska sredstva za kampanjo na družbenih omrežjih Facebook in Instagram, ter e-novice in spletno stran. Najprej smo zasnovali medijsko strategijo, kjer smo opredelili, kaj bomo sporočali in komu bo sporočilo namenjeno. V kampanji smo se osredotočili na mlade med 18. in 24. letom starosti, oglase pa smo prikazovali uporabnikom z vsega sveta, starim od 18 do 65+ let, ki so že kdaj obiskali spletno stran chipolo.net. Nato smo se lotili medijskega načrtovanja, kjer smo določili kje, kdaj in preko katerih kanalov bomo komunicirali. Za oglaševanje na Facebooku in Instagramu smo se odločili zato, ker je analiza ankete pokazala, da največ anketirancev uporablja ravno ti dve družbeni omrežji. Po končani kampanji smo preverili še uspešnost prodaje in ugotovili smo, da cilj ni bil dosežen, saj nihče iz naše ciljne skupine ni kupil akcijskega izdelka, ki je bil v času kampanje najbolje prodajan izdelek. Facebook, ki je najbolj popularno družbeno omrežje, je na spletno stran chipolo. net pripeljalo več uporabnikov kot Instagram, največ uporabnikov pa je na spletno stran vstopilo s klikom na organske zadetke v brskalniku Google. Companies are always looking for new markets and new customer segments to increase their profit. Most customers of Chipolo, a company that manufactures and sells smart item finders, are between 35 and 44 years old. The purpose of this diploma thesis was to get to know and better understand the younger Gen Z, their values, hobbies, consumer habits, so that our marketing campaign would address them in a way that would intrigue and attract them to Chipolo products and consequently boost Chipolo sales. The goal of the thesis is to sell more of the discounted Chipolo Bundle products to young consumers. The theoretical part explains marketing and its components and explores the possibilities of social media advertising. In this section, we also defined members of Generation Z and presented the Chipolo company. The experimental part focuses on a survey conducted in English and Slovene, distributed around the world to participants aged 15 to 24. Contrary to our initial theory the survey revealed that younger people look for their belongings weekly. Based on findings from the survey and general facts about Gen Z, we designed a »Back to School« marketing campaign and communication material for social media advertising, an online newsletter, and our webpage. First we formed a media strategy where we defined what our message is and to whom will this message address to. The campaign focused on young people between the ages of 18 and 24 but with ads we re-targeted users aged 18 to 65+ who had previously visited the chipolo.net website. We then formulated a media plan, where we determined where, when and through which channels we would convey our message. We decided to advertise the campaign on Facebook and Instagram as we found that these are the two most popular social media platforms amongst the younger Generation Z. After the campaign we analyzed the sales from the chipolo.net shop and concluded that the goal was not met. The sales in our target group did not increase, in fact, none of the buyers of the bestselling product we discounted in the campaign came from this target group. Facebook, the most popular social media platform, generated more leads to the chipolo.net web page than Instagram, but overall, the organic searches from Google brought in most customers.

Namen diplomskega dela je bil oblikovati promocijsko embalažo za podjetje. V teoretičnem delu naloge smo predstavili pomen embalaže, podali delitev embalaže in opisali funkcije embalaže, pri katerih smo posebej predstavili tiste, ki so ključne z marketinškega vidika. Omenili smo zahteve za materiale, ki prihajajo v stik z živili, ter bolj podrobno opisali papir in karton, saj smo ju kasneje uporabili kot tiskovni material za promocijsko embalažo. Na kratko smo opisali tudi osnovna grafična elementa pri oblikovanju: barvo in tipografijo. Predstavili smo pomen in prednosti promocijskih daril ter blagovne znamke in preučili dejavnike, ki vplivajo na proces nakupnega odločanja pri ljudeh. V praktičnem delu smo naredili analizo embalaže promocijskih daril na slovenskem trgu. Opisali smo celoten potek oblikovanja dveh promocijskih embalaž, od idejne zasnove pa do končne tiskovine. Oblikovali smo estetski in hkrati promocijski videz škatlice za praline ter darilne vrečke za smučarsko tekmovanje. Pri oblikovanju smo morali upoštevali želje stranke in smernice oblikovanja v sodobnem času ter izbrati ustrezno temo oblikovanja, skladno z namenom uporabe in panogo, s katero se podjetje ukvarja. Motivi na embalaži se lepo ujemajo s časom obdarovanja in dogodkom in ker je logotip podjetja lepo vpleten v grafično podobo, je embalaža pridobila na prepoznavnosti in predstavlja odlično promocijsko darilo. The purpose of our diploma thesis was to create two promotional packages for a company. In the theoretical part of the thesis, we explained the meaning of packaging and described the groups into which packaging can be divided. We described the functions of packaging and pointed out the ones significant from the marketing point of view. We mentioned the criteria packaging materials have to meet when they are meant to be in contact with food and we more thoroughly described paper and board, which were later used as printing material for promotional products. We gave a quick introduction to the most important graphic elements used in designing: typography and colour. We described the meaning of brand and promotional gifts and we studied the factors crucial for buyer decision processes. In the practical part of the thesis, we firstly listed some examples of promotional packaging products available in our country. Later on, we described the whole process of designing, starting with the idea and finishing with the printed matter. We designed promotional and at the same time aesthetic look of a praline gift box and a bag for skiing competition, both as promotional material for the iPLUS company. In the designing process, we had to consider the client’s wishes, the aspects of modern design, and make sure the theme of the design is consistent with the purpose of use and industry of the company. Motives on both designs are well chosen and based on the events and the season when packages were given. Logo of the company is well blended in the design, therefore, it increases aesthetics of the product and recognisability of the firm.

Letni planerji predstavljajo eno zanimivih in uporabnih tiskovin. Na tržišču jih je mogoče najti v najrazličnejših vizualnih, vsebinskih in velikostnih različicah. Izbira planerja pa je odvisna od posameznikovih potreb, želja in okusa. Namen diplomske naloge je bil preučiti teoretične vsebinske in oblikovne značilnosti različnih tiskanih različic planerjev ter pregledati njihovo stanje na tržišču, s ciljem izdelave ustrezne grafične priprave posameznih grafičnih elementov za upodobitev in tisk letnega planerja, pri čemer smo upoštevali tudi izbrane tehnike dodelavnih postopkov. Glede na to, da se planerji uporabljajo vsakodnevno, je bil cilj diplomske naloge tudi izdelati pregleden, prilagojen in uporabniku prijazen planer, ki bo zagotavljal hitro in praktično uporabo. Na osnovi zastavljenega namena in ciljev diplomske naloge, smo slednjo zastavili v treh korakih. Prvi del diplomske naloge je posvečen teoriji, ki vsebuje predstavitev osnovnih sestavnih delov planerjev. V posameznih poglavjih so predstavljeni različni velikostni formati planerjev, najpogostejši materiali izdelave, tipi vezav, pogosto uporabljene barve in najpogosteje uporabljene tehnike tiska. V raziskavi eksperimentalnega dela diplomske naloge smo raziskali obstoječo ponudbo tiskanih planerjev na slovenskem trgu in preučili, kakšne so glavne vsebinske razlike med posameznimi planerji. Na osnovi preučenih teoretičnih značilnosti planerjev in raziskave tržišča ter idejne zasnove želenega oblikovanega planerja smo se osredotočili na načrtovanje in oblikovanje grafične predloge za tisk planerja. Ugotovili smo, da so si planerji med seboj precej podobni, kljub temu pa ima vsak planer neko svojo posebnost. Podrobno smo opisali potek oblikovanja vse od zamisli do končnega izdelka in rezultate z razpravo skrbno zabeležili. Annual planners are one of the most interesting and useful printed matters. They can be found in different visual, content and size variants. When it comes to choosing the right planner, everything depends on each individual`s needs, desires and tastes. The aim of this diploma thesis was to study the theoretical content and design characteristics of different printed versions of planners and review their market situation with the aim of making appropriate graphic preparation of individual graphic elements for depiction and printing of the annual planner, taking into account selected finishing techniques. Given the fact that planners are used on a daily basis, the aim of the diploma thesis was also to create a transparent, customized and user-friendly planner that will ensure fast and practical use. Based on the set purpose and goals of the diploma thesis, we set the latter in three steps. The first part of the diploma thesis is dedicated to theory, which contains a presentation of the basic components of the planners. Individual chapters present different formats of planners, the most common materials, types of bindings, commonly used colours and the most frequently used printing techniques. In the research of the experimental part of the diploma thesis, we researched the existing offer of printed planners on the Slovenian market and examined the main content differences between individual planners. Based on the studied theoretical characteristics of planners and market research, as well as the conceptual design of the desired designed planner, we focused on the planning and designing of a graphic template for printing a planner. We determined that the planners are quite similar to each other but nevertheless each planner has certain peculiarities. We thoroughly described the design process from the idea to the final product and carefully recorded the results with discussion.

Namen diplomskega dela je bil oblikovati, konstruirati in izdelati lesen kmečki razstavljiv stol brez vijakov in lepila. Narejen je bil pregled trga kmečkih lesenih stolov. Idejna zasnova stola je bila modelirana v programu SolidWorks po načelih ergonomije in antropometrije. Pri oblikovanju stola smo uporabili tudi ornament slovenskega nageljna. Modeliranje in izdelavo delavniških risb smo izdelali s pomočjo programskega paketa SolidWorks, z uporabo CNC obdelovalne tehnologije pa smo izdelali prototip razstavljivega lesenega stola, ki smo ga nato preizkusili v Laboratoriju za preskušanje pohištva. S preizkušanjem po zahtevah standarda SIST EN 12520:2010 Pohištvo – Trdnost, trajnost in varnost – Zahteve za sedežno pohištvo za domačo uporabo smo želeli dokazati, da je stol primeren za domačo uporabo. Dokazali smo, da so bili konstrukcijski pristopi k razvoju razstavljivega stola z lesenimi vezmi ustrezni, saj je stol prestal vse zahteve standarda. Z razstavljanjem stola smo dokazali tudi, da je možno stol ekonomičneje skladiščiti in transportirati. Razstavljivi kmečki stol bo uvrščen v prodajni program stolov KGŽ, d. o. o., Stolarna. The aim of this B.-Sc. Thesis was to design, construct and make a disassembling wooden chair without screws and glue. We reviewed the market for wooden farm chairs. The basic idea for the chair was designed using the SolidWorks platform, based on the principles of ergonomics and anthropometry. When designing the chair, we also integrated an ornament of a Slovenian carnation. With the help of 3D modelling, we made blueprints of the chair. A prototype of the disassembling chair was made with CNC technology, which we later tested at the laboratory for testing furniture. The test was conducted based on the standard SIST EN 12520:2010 Furniture – Strength, durability and safety – Requirements for domestic seating, and the results proved that the chair is suitable for domestic use. Our construction methods were shown to be appropriate, because the chair passed all the requirements of this standard. With the ability to be easily disassembled, we have also proven that the chair can be transported and stored more economically. Our disassembling farm chair will be added to the sales program of chairs made by KGŽ, d. o. o., Stolarna.

Teorijski dio ovog rada dati će prilog o korištenju jednokratne plastične ambalaže, te plastične ambalaže općenito, sa posebnim naglaskom na negativni utjecaj na okoliš i čovjeka. Pitanje zaštite okoliša postalo je vrlo aktualno u svijetu, te se razvija sve veća svijest o ekologiji. Posebice, otkako su propisani zakoni i propisi, kojima bi se trebala smanjiti količina otpada, te znatno poboljšati procesi gospodarenja otpadom. Europska Unija je 2019. godine donijela Direktivu kojom se zabranjuje, odnosno ograničava potrošnja predmeta od plastike, koji se nakon jedne upotrebe odbacuju često bez razvrstavanja i održivog gospodarenja otpadom. Spomenuti proizvodi već dugi niz godina nesavjesno se odbacuju u okoliš koji nas okružuje. Osim navedenoga, države članice poduzimaju potrebne mjere kako bi ostvarile da se neki proizvodi troše u mjerljivo manjim količinama, među kojima je i plastična ambalaža za bobičasto voće. U diplomskom radu biti će predložena, osmišljena i izrađena održivija ambalaža izrađena od papira ili kartona. Sve spomenuto biti će sadržano u eksperimentalnom dijelu rada, gdje će se prikazati jedno od mogućih idejnih rješenja, odnosno cijeli proces osmišljavanja i oblikovanja ambalaže za bobičasto voće. U navedenom dijelu rada uz prezentirani proces izrade prototipa, ispitati će se funkcionalnost osmišljenog proizvoda u odnosu na standardnu plastičnu ambalažu.

Magistrsko delo proučuje vpliv BIM (Building Information Modeling – informacijsko modeliranje stavb) metodologije kot orodja in tehnologije za izvajnje kreativnega procesa snovanja stavbe v arhitekturnih birojih. Za razumevanje vpliva BIM metodologije je potrebno razumeti zgodoviski razvoj digitalnih in analognih orodji za načrtovanje in njihovo interakcijo ter vpliv na načrtovalski process. Ključnega pomena je kako vpeljava nove tehnologije vpliva na pristop k načertovanju znotraj arhitekturnega biroja. BIM kot nova tehnologija istopa predvsem z možnostjo večje in lažje optimizacije načrtovanih rešitev ter vzpodbuja vlogo arhitekta pri oblikovanju boljših rešitev s hitrejšim načrtovanjem in večjo kakovostjo oblikovanja. Uporaba vgrajenega virtualnega okolja omogoča v procesu arhitekturnega načrtovanja lažjo predstavitev in primerjavo načrtovalskih rešitev kot tudi preveritev izvedljivosti zasnovane rešitve iz tehnološkega stališča. Glavni cilj naloge je osvetliti in bolje razumeti kako konceptualno razumvanje BIM metodologije vpliva na kreativni process načrtovanja ter identificirti formalne in operativne izzive, ki se pojavljajo z vpeljavo nove tehnologije. V sklopu naloge je raziskano tudi kako lahko uporaba BIM spodbudi načrtovalca k raziskovanju novih načrtovalskih možnosti ter k večji integraciji in interoperabilnosti z drugimi načrtovalskimi strokami, ki sodelujejo v načrtovalskem procesu stavb. This master thesis studies the impact of BIM (Building Information Modelling) methodology as a technology and a representation tool in the creative process approach in architecture offices. Through this approach, and for a better understanding of it, it is necessary to return some steps and understand how the design and the creative process were affected by digital innovations throughout architecture history and how new technologies are currently impacting the architecture routine. As a new possible technology, BIM stands out as an excellent solution to optimize and to stimulate the architect’s work, with some visible advantages in application, like greater speed and higher quality in the design development. Among the solutions offered, the virtual building method in the architectural process noticeably brings the professional closer to constructive techniques, since it enables the construction of a virtual model with a set of information that allows a more integrated and consistent product. The challenge of the work presented in this thesis resides in conceptually understand the BIM methodology as directly related to the creative process through the formal and operational challenges of technology, and how it can collaborate to make the design process more efficient in the representation field. This work aims to understand how the BIM concept will stimulate the architects to explore new thinking processes and new abilities for their creative approach, such as better interoperability with other disciplines and better and more consistent control of the whole project.

Namen diplomskega dela je preučiti področje zunanjega oglaševanja. Osredotočili smo se na zunanje oglaševanje ter na kreativne in drugačne plakate oz. druge zunanje oglaševalske rešitve. Diplomsko delo lahko razdelimo na dva dela. Prvi del je teoretični v katerem smo se posvetili in raziskali teorijo, ki stoji za zunanjim kreativnim oglaševanjem. Opisali smo pojem oglaševanje, zgodovino in vrste le-tega, pojem kreativnost in nenazadnje tudi kreativno oglaševanje. Poznavanje pojmov in dobrih praks je potrebno za nadaljno delo. V drugem delu pa se osredotočimo na praktični del. V tem delu smo preko intervjujev in vprašalnikov analizirali odmevne kampanije po svetu in preučili slovenski kreativni oglaševalski trg. Ugotovili smo, kako kreativne rešitve vplivajo na človeka in v kakšni meri. Ob vsem tem, pa smo oblikovali tudi lastne kreativne plakate za realno podjetje. Po končanem praktičnem delu smo svoje delo tudi analizirali in ocenili, ali je bilo uspešno narejeno. The purpose of this thesis is to study the field of outdoor design. We focused on out-door advertising as well as on creative and different posters, specifically on other external advertising solutions. We can divide our thesis into two sections. The first section is theoretical, in which we focus on and explore the theory behind creative outdoor design. We discuss the concept of advertising, its history and types, the concept of creativity and, last but not least, creative advertising. Knowledge of these concepts and good practices was necessary for further work that we undertook. We focused on the practical part in the second section of the thesis. In this part, using interviews and questionnaires, we analyzed high-profile cam-paigns from around the world and examined the Slovenian creative advertising market. From this analysis and examination, we determined how, and to what extent, crea-tive solutions affect people. Using the information we garnered, we designed our own creative billboards for an actual company. After the practical portion was completed, we analyzed our work and assessed whether it was done successfully.

V diplomski nalogi je predstavljena kratka zgodovina setov igralnih kart, od skromnih začetkov v azijskih deželah, do njihove razširitve na evropska tla. Predstavljeno je, kako se je njihova oblika spreminjala skozi čas in kulture od mameluškega do mavrskega seta ter opisane so danes najbolj znane vrste setov igralnih kart. V nalogi so prikazane različne uporabe igralnih kart, in sicer v običajne namene igranja različnih iger, kot pripomoček za čaranje, v zbirateljstvu in hitro rastočem trendu “cardistry”, ki temelji na elegantnem, tekočem in spretnem rokovanju ter mešanju kart. V raziskovalnem delu smo ovrednotili dejavnike izdelave in estetskega izgleda kart. Raziskali smo digitalne tržne kanale, kot so spletne strani in platforme množičnega financiranja (crowdfunding), na katerih so seti igralnih kart dostopni, ter definirali njihovo ciljno skupino. Na znanih tržnih kanalih smo določili tri dobro prodajane sete igralnih kart in določili dejavnike izdelave in estetskega izgleda, ki pripomorejo k uspešni prodaji. Identificirane faktorje izdelave in oblikovanja smo potrdili s pomočjo ciljne skupine na tržnih kanalih. S pomočjo vprašalnika smo pridobili intimen vpogled v želje in zahteve izdelave, oblikovanja in marketinga naše ciljne skupine. Iz dobljenih rezultatov smo prišli zaključka, da ima vsaka ciljna skupina specifične želje, kako naj bi bil set igralnih kart oblikovan in izdelan. S pomočjo ankete smo ugotovili, da običajni igralci igralnih kart stremijo po prilagojenosti hrbtne strani kart, kreativnosti, prilagojenosti jokerja in dvornih kart, in da so karte izdelane iz kakovostnega papirja (slednja želja je prisotna pri vseh ciljnih skupinah). Čarodeji so pozorni na način rezanja igralnih kart iz tiskarske pole in dajo večjo pozornost folijskem akcentom, slepemu tisku in premazu. Čarodeji posvečajo veliko pozornosti oblikovanju. Mojstri Cardistry so veliko bolj liberalni s prilagoditvami, imajo močno željo po personalizaciji njihovih kart, ter si želijo prilagoditve, ki jih omenjamo pri čarodejih. Oblikovanje setov Cardistry je veliko bolj geometrične in simplistične narave. Zbiratelji so veliko bolj usmerjeni v unikatnost kupčka igralnih kart, želijo si pridobiti unikaten izdelek, ki bo bogatil njihovo zbirko. Dobljeni rezultati bodo oblikovalcem omogočili spoznavanje zahtev pri oblikovanju igralnih kart za ciljne skupine ter posredno pripomogli k bolj učinkovitemu prodoru na trg igralnih kart. The thesis presents a brief history of playing cards from their humble beginnings in Asian countries to their rapid expansion into Europe. The thesis analyzes the common types of playing card sets and outlines playing card changes throw time with well-known examples like the Mamluk, Morish, and the now famous French playing card set. The thesis shows many different playing cards uses ranging from common playing games to magic, collecting, and also a new fast-growing trend called Cardistry the skilful handling and shuffling of cards. In the research part, we evaluate the key factors that contribute to the esthetics of a playing card set. Throw research we expose popular digital marketing channels such as websites and crowdfunding platforms which are often visited by our target group. Throw analyzing well-known marketing channels we isolated three well-sold playing card sets and determined the production and aesthetic factors that contributed to their success. The identified factors were confirmed by our target audience. With the use of a questionnaire, we were able to acquire insight into the design and production requirements of our potential customers. The questionnaire segments the user base of popular marketing channels into four different groups based on their answers. Insights obtained throw the questionnaire helped us understand that each target group has its own list of requirements in regards to the design and production of a playing card set. Using the questionnaire, we found that ordinary players strive for creativity, customization of the joker, court cards, and back designs. The wish for high paper quality is present in every group. Magicians tend to pay more attention to the way their cards are cut from the printing sheet they tend to prefer foil accents, embossing, paper coatings, and finishes. Cardistry performers are much more liberal with customizing their cards. They have a strong desire to personalize their cards, and also tend to like the same customization techniques as the magicians this being said Cardistry sets are of more geometric and simplistic nature in contrast to magicians & collectors playing card sets which are more detailed. Collectors in contrast are much more focused on the uniqueness of the playing card sets they wish to obtain a unique product that enriches their collection. The results gathered in the thesis will enable designers to get an intimate understanding of what makes a successful playing card set and how to easily penetrate the playing card market.

Cilj diplomske naloge je ustvarjanje 2D animiranega filma, vse od zasnove do končnega izdelka. Med postopkom raziskujemo veščine, ki so potrebne za ustvarjanje kratkega animiranega filma. V teoretičnem delu diplomskega dela so razloženi področje animacije ter orodja in tehnike, ki se uporabljajo za ustvarjanje animacij. Raziskali smo klasični potek produkcije filmov in obravnavali pomen različnih faz produkcije ter kako te vplivajo na kakovost končnega izdelka. V praktičnem delu smo opisali orodja, s katerimi smo ustvarili 2D računalniško animiran film, za katerega smo ustvarili dva originalna lika, ju animirali in vstavili v računalniško ustvarjen svet. Praktično delo se je začelo z načrtovanjem filma, pripravo scenarija, zbiranjem referenc ter izdelavo zgodborisa. Nadaljevali smo z oblikovanjem celotnega okolja, vključno z liki, kjer smo animirali like in predmete, nato pa vse, kar je nastalo, združili v kratek 2D animirani film z naslovom Isti (ang. The Same). Za nastanek filma smo uporabili naslednje programe: Adobe Photoshop, Adobe Illustrator, Adobe After Effects v kombinaciji z DUIK Bassel, Adobe Premiere Pro in Audacity za zvok. Rezultat diplomske naloge je 2D animirani film, ki traja približno devet minut. Pri nastajanju filma smo uporabili animacijsko tehniko interpolacije, za katero je značilno definiranje le začetne in končne vrednosti animacije, vmesne vrednosti pa izračuna računalniški program. Pri izdelavi animiranega filma smo upoštevali dvanajst načel animacije. Najpogosteje smo uporabili načelo uprizoritve, najredkeje pa načeli stiskanja in raztezanja. V zaključni fazi dela smo izdelek ovrednotili in obravnavali načine za njegovo izboljšavo. The topic of the thesis is the development of making a 2D animated film starting from a concept to the result. Throughout this thesis we explore the skills needed to create the film. In the theoretical part of the thesis we explain the field of animation and the tools and methods of how they are used. We researched the classic course of film production and analysed the effect of the different stages of production and how they influence the condition of the final product. In the practical section, we described the programs and methods with which we created 2D animated film for which we created two original characters, animated them, and inserted them into a computer-generated world. The practical work began with the planning of the film, the preparation of the script, the collection of references and the production of the story. We continued to design the entire environment, including the characters, where we animated the characters and objects, and then combined everything that was created into a short 2D animated film entitled The Same. The programs used to create the film include: Adobe Photoshop, Adobe Illustrator, Adobe After Effects in combination with DUIK Bassel, Adobe Premiere Pro and Audacity for sound. The result of the diploma thesis is a 2D animated film that lasts about 9 minutes. In making the film, we used the animation technique of interpolation (tween animation), which is characterized by defining only the initial and final values of the animation, and the intermediate values are calculated by a computer program. We made twelve principles of animation when making the animated film. The most commonly used principle was staging, and the least was the squash and stretch principle. In the ending aspect of the work, we evaluated the product and discussed ways to improve it.

Diplomsko delo Oblikovanje kolekcije Nogomet balerine prikazuje raziskovanje in razvoj oblikovanja mosˇke »ready-to-wear« kolekcije oblacˇil in modnih dodatkov. Navdih za kolekcijo sta moj in bratov sˇport, balet in nogomet, ki ju gojiva zˇe od otrosˇtva in sta naju mocˇno zaznamovala. V teoreticˇnem delu diplomskega dela sem predstavil pojav sˇportnih oblacˇil v modni industriji in njihov vpliv na sodobno modo. Raziskal sem zgodovino baletnih in nogometnih oblacˇil, kljucˇne prelomnice v njihovem oblikovanju ter vpliv teh dveh sˇportnih kultur in oblacˇil na oblikovanje sodobnih modnih oblikovalcev. V eksperimentalnem delu diplomskega dela sem oblikoval sodobno mosˇko kolekcijo oblacˇil, ki predstavlja preplet obeh sˇportnih kultur in elementov njunih znacˇilnih oblacˇil. Razvil sem serijo humornih kolazˇev in citatov, ki zdruzˇujejo oba sˇporta. Kolekcijo oblacˇil sem nadgradil sˇe z linijo trajnostnih torb. Rezultat diplomskega dela je mosˇka »ready- to-wear« kolekcija, ki na igriv nacˇin odrazˇa glavne karakteristike baletne in nogometne kulture ter ju povezuje v sodobni interpretaciji nosljivih mosˇkih oblacˇil. The diploma thesis “Designing a collection Football of ballerina” presents the research and development process of tailoring a menswear »ready-to-wear« collection comprising clothing and fashion accessories. The collection was inspired by my and my brother’s sports, ballet and football that we have been pursuing since our childhood and have influenced our lives. In the theoretical part of the thesis, I presented the appearance of sportswear in the fashion industry and its impact on modern fashion. I explored the history of ballet costumes and football kits, key turning points in their design, and the impact of these two sports cultures and their clothing on the design of contemporary fashion designers. In the experimental part, I presented a process of designing a modern menswear clothing collection which represents the intertwinement of both sports cultures and elements of their characteristic clothing. I have developed a series of humorous collages and quotes that link both sports. Further, I upgraded my clothing collection with a line of sustainable bags. The result of the diploma thesis is a menswear “ready-to-wear” collection which in a playful way reflects the main characteristics of ballet and football culture, and connects them in a modern interpretation of wearable clothing for men.

Diplomsko delo opisuje izdelavo in oglaševanje voščilnic. Prvi del teoretičnega dela obsega pregled zgodovine voščilnic po svetu in na Slovenskem. Osredotočili smo se na predstavitev večjih praznikov, njihov pomen in simbole. Drugi del teoretičnega dela obsega pregled pojmov oglaševanja in družbenih omrežij, kot sta Facebook in Instagram ter spletna platforma Etsy, na katerih smo voščilnice tudi predstavili. Praktični del diplomske naloge obsega analizo trga ter potek izdelave dveh sklopov voščilnic. V prvem sklopu smo s pomočjo vektorskih grafik izdelali personalizirane voščilnice za rojstni dan, ki so nastale s pomočjo referenčnih fotografij upodobljenih oseb. Drugi sklop je namenjen veliki noči, božiču in valentinovemu, kjer smo z uporabo serij lahkotnih vektorskih grafik izdelali komplet voščilnic, ki je povezan v celoto. Lotili smo se tudi izdelave logotipa blagovne znamke, namenjene lažjemu oglaševanju voščilnic na spletu. Končno datoteko smo ustrezno pripravili za tisk in voščilnice natisnili. Izdelke smo ustrezno fotografirali, saj smo fotografije potrebovali za predstavitev na spletu. Preverili smo, kako brezplačno oglaševati izdelke na družbenih omrežjih Facebook in Instagram, kjer smo tudi odprli poslovni profil. Na spletni platformi Etsy smo odprli trgovino namenjeno prodaji voščilnic, kjer smo spoznali postopke spletne prodaje. V rezultatih z razpravo so predstavljene prednosti in slabosti oglaševanja na omenjenih omrežjih. The diploma thesis describes the production and advertising of greeting cards. The theoretical part consists of fan overview of the history of greeting cards worldwide and in Slovenia. Our focus was on presenting major holidays, their meaning and symbols. The theoretical part also includes an overview of the concepts of advertising and social networks, such as Facebook and Instagram, and the Etsy platform, on which greeting cards were also presented. In the practical part of the diploma thesis we were made an analysis of the market.We were also focused on the production of two types of greeting cards. The first type was made by using vector graphic to create personalized birthday cards, which were created using reference photo of the depicted persons. The second type of greeting cards was dedicated to Easter, Christmas and Valentine's Day, where we have created series of cards that are integrated as a whole using series of funny vector graphics. We have also designed a brand logo for promotion of greeting cards on networks. The final file was properly prepared for printing and greeting cards were printed. Then we photographed the cards appropriately as we needed the photos for presenting products on the networks. We checked how to advertise products for free on Facebook and Instagram, where we also opened business profile. At Etsy platform we opened a store dedicated to greeting cards, where we learned about online sales. The result of the discussion outline the advantages and disadvantages of advertising on these networks.

Pri izdelavi vizualnega gradiva je pomembno, da so napisi na slikah in videu berljivi ne glede na ozadje. S tem problemom se srečujemo v številnih dejavnostih, še zlasti v oglaševalski in filmski industriji. Cilj diplomske naloge je razviti in preizkusiti metodo določanja berljivosti napisov na poljubnih ozadjih. Učno množico smo oblikovali s pomočjo anketiranja, in sicer tako, da smo za večjo množico slik anketirance povprašali, ali so berljive. Nato smo zajeli ključne podatke (kontrast, svetloba ipd.). Pri tem smo uporabili barvna modela RGB in HSL. Na osnovi zajetih podatkov smo zgradili linearni model. Odgovor na vprašanje berljivosti smo v okviru naloge obravnavali kot dvojiški, zato smo model zgradili s pomočjo logistične regresije. Zgrajeni model smo ovrednotili z metodami, kot sta AUC in prečno preverjanje. Končni klasifikacijski model je bil pri napovedovanju berljivosti napisov natančen v 68 odstotkih. Na podlagi rezultatov bo lahko oglaševalec med samodejno generiranimi oglasi izbral najbolj berljive. In visual media production (e.g., in marketing and film industry), it is important that the text on images and video is legible regardless of the background. The goal of the thesis is to develop and evaluate a method to determine the legibility of text on arbitrary backgrounds. The dataset was created using surveys. For a large dataset of photos, we asked the participants whether they are legible or not. Subsequently, we gathered key features (contrast, lightness etc.) by using the RGB and HSL color models. The gathered data were employed to build a linear model. Because we perceive legibility as binary, we used logistic regression. The model was evaluated using such methods as AUC and cross validation. The final classification model is 68% accurate at predicting legibility. Based on these results, advertisers can, from a set of generated ads, select the most legible.

Portal je majhno družinsko podjetje s sedežem v Kopru. Ukvarjajo se z lastno proizvodnjo aluminijastih oken, polken, notranjih in vhodnih vrat ter vetrolovov. Njihova glavna prepoznavnost je aluminij. Diplomsko delo predstavlja prenovo celostne grafične podobe omenjenega podjetja. V teoretičnem delu najprej definiramo, kaj predstavlja celostna grafična podoba podjetja, in opredelimo njene ključne elemente. Podoba je sestavljena iz logotipa, barve in tipografije. Nato opišemo še ostale elemente celostne grafične podobe, poslovne tiskovine (vizitko, dopisni list, račun, ovojnico), tiskane oglase (plakat, letak, katalog, brošuro, prospekt) in spletno oglaševanje (spletno stran, družbena omrežja, spletno oglaševanje). V eksperimentalnem delu najprej opišemo podjetje, katerega grafično podobo prenavljamo, in predstavimo analizo sedanje celostne podobe s komunikacijskimi kanali. Analizirali smo še dve konkurenčni podjetji, in sicer Jelovico in PVC Nagode. Ocenili smo njune dobre in slabe primere CGP – dobre smo poskušali uporabiti pri prenovi, slabe pa ovrgli. Po analizi konkurence smo se lotili prenove, pri čemer smo najprej izdelali logotip. Barvo smo pustili enako, po želji naročnika smo spremenili le odtenek. Ko smo s prenovo logotipa zaključili, smo se lotili prenove vizitke, ovojnice, dopisnega lista in računa. Izdelali smo tudi zasnovo delovnih majic in primer objave na Facebooku. Portal is a small family company situated in Koper, Slovenia. They manufacture aluminium windows, shutters as well as internal and external doors. Their main feature is the use of aluminium. This thesis is a complete remodel of the corporate identity of the aforementioned company. In the theoretical part, we first defined what corporate identity is and explained its key elements. We found that a corporate identity is composed primarily of the logo, colour and typography. Moving forward, we described the other elements of a corporate identity, the printed matters (business card, mailing list, invoice, envelope), printed advertising (poster, leaflet, catalogue, brochure) as well as online advertising (web page, social media, web adverts). Following is the experimental part. Firstly, we described the company for which we conducted the remodel and analysed the current corporate identity as well as their communication channels. We also analysed two rival companies Jelovica and PVC Nagode. We evaluated their corporate identities and attempted to apply what we had learned to our own project. Next, we began with the remodel, specifically with the logo. Working off of the current square logo, we changed the typography to make it more fitting. We left the base colour as is and only altered the shade as per the wishes of the customer. When we finalised the logo, we moved on to remodelling the business card, the mailing list and the invoice. Finally, we also designed a company shirt and created an example of a Facebook social media post.

Za dobro načrtovanje poti potovanja je pomembno poznati nekaj osnovnih podatkov o kraju, možnostih prenočišč, mestih vrednih ogleda itd. Po koncu potovanja si večina želi vse dogodivščine shraniti za vedno ne glede na to, kakšni so spomini. Na osnovi navedenega je nastala ideja o izdelavi potovalnega dnevnika, ki naj bi na zanimiv način združeval vse informacije na enem mestu. Vanj bi lahko na potovanju zapisali vse dogodke in podrobnosti, ki bi si jih bilo vredno zapomniti hkrati bi bilo načrtovanje potovanja z njim tudi lažje. Diplomsko delo je razdeljeno na posamezne sklope, in sicer na teoretični in eksperimentalni del ter rezultate z razpravo in zaključki. V teoretičnem delu je najprej pojasnjena definicija potovalnega dnevnika. Opisani so osnovni pojmi grafičnega oblikovanja, ki jih mora oblikovalec znati uporabljati za učinkovito vizualno komunikacijo z uporabnikom. Glede na to, da je bil cilj oblikovati tiskan izdelek, so predstavljeni tudi pomembni elementi grafične priprave, katerih lastnosti vplivajo na upodobitev izdelka. Posebna pozornost je posvečena tudi pripravi dokumenta za tisk predstavljene so tudi možnosti vezav v procesu dodelave. V eksperimentalnem delu je bila izvedena raziskava slovenskega trga in pregled obstoječih potovalnih planerjev in dnevnikov, kar je pripomoglo k boljšem razumevanju le-teh. Opravljena je bila spletna anketa, katere namen je bil ugotoviti, kako razširjen in poznan je potovalni dnevnik med ljudmi ter kakšne so želje uporabnikov glede njegove vsebine in podobe. Na podlagi navedenega je bil izdelan nov potovalni dnevnik, ki je enostavno uporaben za organizacijo potovanj ter zapisovanje spominov, ki bodo z njim ostali večni. Opisan je celoten postopek izdelave in oblikovanja, vse od začetne ideje, izbire primerne vsebine, sloga oblikovanja do končnega izdelka v fizični obliki. V rezultatih z razpravo je predstavljena analiza ankete in podrobnejša končna podoba in vsebina nastalega potovalnega dnevnika z ugotovitvami ter možnostmi nadaljnjih izboljšav. For good travel planning, it is important to know some basic information about the place, accommodation options, and places worth visiting, etc. After the trip, most people want to keep all the adventures forever, regardless of what the memories are. Based on the above, the idea was born of creating a travel journal that would combine all the information in one place in an interesting way. It would be possible to write down all the events and details during the trip that would be worth remembering and, at the same time, it would be easier to plan a trip with it. The diploma's thesis is divided into individual sections, namely the theoretical and experimental part, the results with discussion, and conclusions. In the theoretical part, the definition of a travel diary is explained. There are basic concepts of graphic design described that a designer needs to know how to use for effective visual communication with a user. Considering that goal was to design a printed product, there are also important elements of graphic prepress introduced. Their properties affect the product's rendering. Special attention is paid to the preparation of the document for printing and the possibilities of binding in the finishing process. In the experimental part, there was a survey of the Slovenian market conducted. It was examined what travel planners and journals are available. That helped to understand them better. An online survey was conducted to find out how widespread and familiar travel journals are among people and what their preferences regarding their content and design are. Based on the above, a new travel journal was created. This is easy to use for organizing trips and writing down memories that will stay with it forever. The entire process of production and design is described from the initial idea, the selection of the appropriate content, and the style of design to the final product in physical form. The chapter of results with discussion presents a survey analysis, detailed final design, and the content of the designed travel journal together with its findings and possibilities for further improvement.

Z embalažo se srečujemo vsakodnevno in skoraj na vsakem koraku. Čeprav je bila embalaža sprva namenjena zgolj varovanju izdelka, danes opravlja še številne druge funkcije, kot so distribucijska, informacijska, prodajna, okoljska, identifikacijska, tehnološka funkcija ter funkcija ekonomičnosti in praktičnosti. V diplomskem delu smo oblikovali embalažo za izdelke blagovne znamke MISIMI design, ki predstavlja rokovnike in dodatke za rokovnike, kot so na primer nalepke, sponke, samolepilni lističi in kemični svinčniki. Embalaža je oblikovana tako, da varuje pakiran izdelek pred morebitnimi poškodbami, je enostavna za odpiranje in s pomočjo grafičnih elementov lahko takoj identificiramo, za katero blagovno znamko gre. V teoretičnem delu diplomskega dela smo se osredotočili na opredelitev embalaže in njenih funkcij, predstavili smo posamezne elemente embalaže, preko katerih le-ta na neverbalen način komunicira s potrošniki in katere embalažne materiale lahko najdemo na tržišču, pri čemer smo podrobneje predstavili papirno in kartonsko embalažo. Na koncu smo preverili še stanje embalaž za rokovnike na slovenskem trgu. Na podlagi vseh zbranih informacij smo se nato lotili načrtovanja in oblikovanja lastne embalaže. V eksperimentalni del smo vključili opis posameznih metod dela, materiale, ki smo jih uporabili in kratek opis blagovne znamke MISIMI design. V diplomskem delu je predstavljen tudi postopek načrtovanja embalaže, in sicer od začetnih skic, preko načrtovanja v programu EngView Package & Display Designer Suite in navsezadnje končni izdelek, ki v celoti lepo zajema bistvo blagovne znamke. Končni rezultat diplomskega dela je, po našem mnenju, vizualno privlačna embalaža in njena izdelava. We encounter packaging daily and at almost every turn. Even though the packaging was originally intended only to protect the product, today it performs many other functions, such as distribution, information, sales, identification, practicality, as well as environmental, technological, and economic functions. In the diploma thesis, we designed the packaging for products of the MISIMI design brand, which presents planners and accessories for them, such as stickers, paper clips, sticky notes, and pens. The packaging is designed to protect the packaged product from damage, is easy to open and easily identifiable with the help of graphic elements. In the theoretical part of the diploma thesis we focus on the definition of packaging and its functions, we present individual elements of packaging, through which it communicates with customers in a non-verbal way. We also present which packaging materials can be found on the market with emphasis on paper and cardboard packaging. Finally, we analysed the Slovenian market for packaging for planners. Based on all the information obtained, we began designing our packaging. In the experimental part we included the description of individual methods and materials used in the design of the package, and a brief description of the MISIMI design brand. In the diploma thesis, we also presented the package design process, from the initial sketches to designing in the program., The final result of the diploma thesis is the production of the final product a visually attractive packaging, which completely captures the essence of the brand.

Namen diplomskega dela je bil oblikovati obešanko in sekundarno embalažo za različne vrste marmelade in raziskati ter primerjati že obstoječe podobne izdelke. Pomembno je bilo dejstvo, da ima sekundarna embalaža uporabno vrednost, saj je lahko pri živilih v steklenih kozarcih sekundarna embalaža nepotrebna. Diplomsko delo je sestavljeno iz dveh sklopov. V prvem smo opisali teoretične lastnosti etikete, obešanke in embalaže ter njihove vrste in materiale za izdelavo. Raziskali smo potrebne informacije, ki morajo biti zapisane na etiketah in embalažah. Kratko smo opisali tudi tisk in operacije v dodelavi. Raziskali smo že obstoječe etikete oziroma obešanke marmelad in sekundarne embalaže. Z raziskavo smo si pomagali pri oblikovanju končnega izdelka. Drugi sklop vsebuje izbiro primernega materiala za obešanko in prav tako embalažo. Opisali smo postopke dela, pod katere spada določitev oblike, izbira barv, tipografije in dodatnih vektorskih elementov. Z določitvijo teh faktorjev smo lahko oblikovali grafično podobo in tako dobili končni videz. V razpravi sledi opisovanje poteka oblikovanja in priprava datotek za tisk ter izrez. S pomočjo že prej omenjene raziskave smo primerjali obstoječe izdelke z našim. Rezultat diplomskega dela je izdelana obešanka, ki jo bo uporabljala stranka pri predstavitvi svoje domače marmelade ter sekundarna embalaža, ki bo služila stranki pri lažjem prenosu in shranjevanju steklenih kozarcev polnjenih z marmelado. The purpose of the diploma thesis was to design a swing tag and secondary packaging for different types of jam and to research and compare already existing products. The important fact was that secondary packaging has a useful value since secondary packaging may be unnecessary for food in glass jars. The thesis consists of two parts. The first one describes the theoretical properties of the label, swing tag and the packaging, as well as their types and materials for manufacture. We have researched the necessary information that must be written on the labels and packaging. We also briefly describe printing and finishing operations. We have already researched the existing labels of jams and secondary packaging. Through the research, we helped to design the final product. The second set contains the choice of suitable material for the tag and also the packaging. We have described the procedures of the work, which includes the definition of the form, the choice of colours, typography and additional vector elements. By defining these factors, we were able to design a graphic image to give the final appearance. The discussion follows the description of the formatting process and the preparation of the print and cut files. Using the previously mentioned research, we compared existing products with ours. The result of the diploma thesis is a custom swing tag that will be used by the client in presenting their homemade jam and secondary packaging that will serve the customer in facilitating the transfer and storage of glass jars filled with jam.

Namen diplomskega dela je bil oblikovati in izdelati darilne embalaže za vina Vinarstva Varga. Z vinogradništvom se ukvarja že tretja generacija družine Varga, ki prideluje le bele sorte grozdja. Svoja vina prodajajo gostincem in trgovinam. Slednjim prodajajo svoje mešano vino v kombinaciji z mineralno vodo Kraljevi vrelec podjetja Radenska. Ker izdelka nista primerna za dolgoročno prodajo, je bila njihova želja izdelati darilne embalaže različnih vrst. Z uporabo darilnih embalaž si želijo pridobiti več kupcev in povečati svojo prepoznavnost. V teoretičnem delu diplomskega dela je predstavljena embalaža, njeni nameni uporabe in funkcije ter embalažni materiali. V tem poglavju smo tudi podrobneje opisali kartonsko embalažo in embalažo za vina. Predstavljeno je Vinarstvo Varga, podani so njihovi razlogi za potrebo po novi embalaži. Podrobneje smo opisali tudi UV kapljični tisk, prav tako smo naredili pregled stanja le-tega na slovenskem in tujem trgu. V eksperimentalnem delu smo opisali postopek izbire materiala, računalniške programe, ki smo jih uporabili za izdelavo in oblikovanje embalaž, tehniko tiska ter razrez materiala. V nadaljevanju je opisano načrtovanje embalaž, prikazani so vključeni elementi in končna grafična podoba embalaž. Na koncu dela je obrazložena še izbira najprimernejšega formata za posamezno embalažo in njegov izkoristek. Rezultat naloge so izdelane in oblikovane darilne embalaže za posamezne vrste vina, primerne za različne priložnosti. Njihovo oblikovanje se razlikuje glede na zvrst vina in namen embalaže. The purpose of this thesis paper is to design and produce a gift packaging for the wines made by the winery Vinarstvo Varga. Winemaking has been a Varga family craft for three generations. The family only grows white grape varieties. Their wines are sold to various restaurants and also to stores, which sell their mixed wines in combination with the mineral water Kraljevi vrelec, made by Radenska. As the two products are not meant for long-term sales, the Vargas are in need of different varieties of gift packaging. Through the use of gift packaging, they wish to gain new buyers as well as spread the name of their brand. The theoretical part of this paper deals with defining the packaging, its uses and functions. Also described are the packaging materials, and special attention is paid to cardboard packaging and wine packaging. Next the winery Vinarstvo Varga is introduced, along with their reasons for needing new packaging. UV-curable ink inkjet printing is also described in detail, as we have overviewed its use on Slovenian and foreign markets. In the experimental part we explain how we chose the appropriate materials, programs used for creating and designing the packaging, printing technology and the cut of materials. We then continue by describing the planning of the packaging, the incorporated elements and the final graphic design of the packaging. Lastly, we explain how we decided on the most appropriate format for a particular packaging and its most optimal area packing. The result of the paper are the designs as well as the packaging itself, each used for a particular wine variety and appropriate for various occasions. The design varies based on the type and purpose of the packaging.

V magistrskem delu smo ustvarili koledar in rokovnik, namenjen ljudem, ki si želijo organizirati dan, teden in mesec ter si istočasno vsak dan vzeti minuto časa zase. Rokovnik je oblikovan tako, da dan za dnem prinaša nove naloge oziroma lepe misli. Magistrsko delo zajema oblikovalske prvine, pomembne pojme in osnovna načela oblikovanja, ki so bistvena za privlačen in uspešen izdelek. Dotaknili smo se tudi priprave za tisk in izbire papirja. V drugem delu pričujočega magistrskega dela smo pregledali konkurenčne rokovnike, ki so služili kot izhodišče in inspiracija. Nato smo oblikovali svoj rokovnik in opravili analizo s pomočjo anketnega vprašalnika za določeno ciljno skupino, ki je podala ključne informacije o pričakovanjih uporabnikov. Rezultati raziskave so pokazali, da največ ljudi za organizacijo časa še zmeraj uporablja rokovnike, vendar velika večina na trgu zase še ni našla primernega. Anketiranci so naš rokovnik ocenili z visoko povprečno oceno kar pomeni, da imamo dobro osnovo za oblikovanje rokovnika in koledarja. Na podlagi ankete in želja anketiranih oseb smo rokovnik dodelali, pri čemer smo se posebej osredotočili na minimalistično zasnovo. Najpomembnejši element poleg enostavne tipografije so bile dosledno obdelane fotografije. In the master’s thesis entitled Design of diary and wall calendar, a calendar and a diary were created for people who want to be more organized during their day, week and month. At the same time they want to devote few minutes of their day for themselves. The diary is designed to give them new simple mission for each day or some motivational quote to think about. In the master’s thesis are included design elements, important terms of design and basic principles of design which are essential for successful design. It also includes the printing and paper options. In the second part of the master’s thesis, we reviewed competitive diaries that served as a starting point and inspiration. Based on this, we designed our diary and we made an analysis using a survey questionnaire in a specific target group that provided us with key information about the expectations of our users. The results of the survey have shown that most people use diaries for organizing their time, but the vast majority of the testers haven’t found a perfect diary for their needs. Respondents rated our diary with a high average score of 7.2 which means that we have a good starting point for designing perfect diary and wall calendar. On the basis of the survey and wishes of our respondents, we redesigned the diary. The emphasis of design was on a minimalist design. The most important elements are simple typography and consistent images.

V magistrskem delu smo proučevali vpliv oblikovne podobe tiskanih reklamnih katalogov na uporabnike. Namen raziskave je bil ugotoviti, kako se ljudje odzivajo na različne podobe katalogov in način predstavitve izdelkov v njih. Ugotavljali smo, kateri elementi v katalogih vplivajo na pozornost, všečnost in učinkovitost pri bralcih. Delo zajema pregled raziskav na področju oglaševanja, proučitev psiholoških procesov potrošnikov ter analizo grafičnih načel in elementov pri oblikovanju kataloga. Eksperimentalni del je potekal v dveh delih. Odzive bralcev na obstoječe kataloge na trgu smo preverjali z napravo za sledenje očesnim premikom. Test je bil sestavljen iz šestih sklopov, v katerih smo preverjali odzive ljudi na naslovnice s fotografijami oseb, naslovnice z eno ali več fotografijami, različne načine postavitve izdelkov in opisov izdelkov v katalogu. Z anketnim vprašalnikom smo pridobili odgovore na pogostost branja tiskanih reklamnih katalogov, oblikovno podobo, ter všečnost in učinkovitost posameznih elementov v katalogih na splošno. V vprašalnik je bil vključen test spomina, s katerim smo proučevali, ali način postavitve izdelkov vpliva na spomin. Preverjali smo tudi, kako različne preference glede izdelkov vplivajo na odzive uporabnikov. Analiza rezultatov ankete je pokazala, da način postavitve izdelkov nima vpliva na spomin, ljudje z različnimi preferencami se v večini primerov odzivajo enako. Na všečnost kataloga oseba na fotografiji ne vpliva, velik vpliv pa ima število fotografij, naslovna pisava in način predstavitve izdelkov. Rezultati, ki smo jih pridobili v raziskavi, služijo kot priporočila oglaševalcem in oblikovalcem oglasnih sporočil v širšem kontekstu. In the Master's thesis, the impact of the visual outlook of printed catalogues was discussed. The purpose of this research was to determine what are people’s responses to various visual images of catalogues and how products in adverts are presented. We discussed which elements in the catalogue have an impact on readers' attention, attractiveness and effectiveness. In the theoretical part, we collected data on previous research in advertising and eye-tracking studies. We also examined basic principles and elements in designing catalogue and defined psychological processes in consumers' decision-making process. Two studies were performed collecting data with the eye-tracking device and a survey. The eye-tracking test was divided into six parts, where we recorded viewers’ responses on front ad pages with or without a person, front pages with one or more than one photography, different ways of the product presentation and its impact on attractiveness and readers' memory. With the help of a questionnaire, we analyzed people's reading habits of printed catalogues, their responses to the visual outlook of catalogues in general, attractiveness and effectiveness of particular elements. A short memory test was included in the questionnaire to examine the effect of the way products are presented to the consumers. Another part of the questionnaire was 4 front ad pages that we designed to examine responses of participants with different preferences to the same products. Results in this part have shown that those different ways of presenting products do not affect the viewer's memory in both ads responses were the same. Also, the photography of a person on the front ad page does not affect the attractiveness of a catalogue, as it was expected. What does affect attractiveness is a number of photographies on a front page, a proper font selection and the way products and other elements are placed on the ad page. Results collected in this research may help advertisers and designers in planning and designing ads of any kind.

Mladinski svet Slovenije že nekaj let zapored pripravlja natečaj Prostovoljec leta, s katerim vsako leto izbirajo najboljše prostovoljce. S tem želijo javnosti pokazati, kako izjemno delo je to, kako pomembno je za posameznika in družbo ter predvsem, da si zasluži ugled in pozornost. V sklopu diplomskega dela smo oblikovali tiskovine za natečaj in zaključni dogodek. Pripravili smo priznanja, plakat in vabilo na dogodek. Rdeča nit diplomske naloge so priznanja. V teoretičnem delu smo predstavili organizacijo in natečaj Prostovoljec leta, pregledali osnove za oblikovanje tiskovin: velikost, barve, kompozicije, tipografijo, pregledali grafično in komunikacijsko strategijo, analizirali primere dobrih praks in določili ciljno publiko. V eksperimentalnem delu smo izdelali tri priznanja. Tretje priznanje ima dve različici, ki sta med seboj skoraj enaki razlikujeta se le v metriki. Tako smo analizirali 4 različice in na podlagi rezultatov določili najboljšo različico ter nato v istem slogu izdelali še plakat in vabilo. Diplomsko delo smo izvedli s pomočjo programske opreme Adobe (Photoshop, Illustrator, InDesign) ter Microsoft Office. Prav tako smo uporabili pametni telefon in grafično tablico. Za analizo priznanj smo uporabili tehnologijo sledenja očesnih premikov (angl. Eye Tracking), s pomočjo katere smo preverjali kakovost, uporabnost in učinkovitost priznanj. Pri analizi smo bili osredotočeni predvsem na to, kateri del priznanja pritegne največ pozornosti. Poleg rezultatov, pridobljenih s pomočjo naprave za sledenje očesnim premikom, smo izdelali tudi spletno anketo (spletno mesto 1ka), ki je bila namenjena primerjavi podatkov. Izdelki so pisno in slikovno predstavljeni v poglavju eksperimentalni del, rezultati in analize pa v poglavju rezultati in razprava. The Youth Council of Slovenia has been preparing a contest called The Volunteer of the Year for several years. Thus, they choose the best volunteers every year. They wish to show the public how exceptional work that is, how important it is for an individual and the society, and, mostly, that it deserves respect and attention. Within the context of the bachelor’s thesis, we designed a printed advertisement for the contest and the final event. We prepared recognition awards, a poster and an invitation to the event. The cohesive thread of the bachelor’s thesis is the recognition awards. In the theoretical part, we presented an organization and the contest The Volunteer of the Year and reviewed the basics for forming the printed advertisement: size, colors, compositions, and typography. We reviewed graphic and communication strategy, analyzed the cases of good practices, and determined the target audience. In the experimental part, we produced three versions of the recognition awards. The third recognition award has two versions which are almost equal to each other. They are different only in metrics. Thus, we analyzed four versions and, on the basis of the results, determined the best version and then also produced a poster and the invitation in the same style. We performed the bachelor’s thesis by means of the programming equipment Adobe (Photoshop, Illustrator, InDesign) and Microsoft Office. We also used a smartphone and a graphic tablet. For the analysis of the recognition awards, we used the technology of eye-tracking by means of which we checked the quality, usefulness, and efficiency of the recognition awards. When analyzing, we focused mostly on that which part of the recognition award draws the most attention. In addition to the results gained by the eye-tracking device, we also produced an online survey (1ka website) which served for the comparison of the data. The products are presented in writing and graphically in the chapter Experimental Part. The results and the analyses are presented in chapter Results and Discussion.

V diplomski nalogi je predstavljeno ogrodje Materialize CSS in razvoj spletne aplikacije s pomočjo le-tega. Prvi del diplomske naloge opisuje ustvarjanje in razvoj ogrodja Materialize CSS, način delovanja na podlagi vizualnega jezika Material Design in komponente ogrodja. Predstavljena je primerjava ogrodja Materialize CSS z ogrodjem Bootstrap, ki je eno od vodilnih na področju razvoja spletnih strani in aplikacij. Izpostavljene so prednosti in slabosti obeh ogrodij. Primerjava ogrodij je pokazala, da je izbira primernega ogrodja odvisna od potreb uporabnika, čeprav sta obe ogrodji kakovostni in ponujata dobre možnosti za razvoj vizualne podobe v primeru spletnih in mobilnih aplikacij. The diploma thesis presents the Materialize CSS framework and the development of a web application with Materialize CSS framework and its Material Design visual language. The first part of the diploma thesis describes the creation and development of web page with the Materialize CSS framework, development principles based on visual language Material Design and the component of the framework itself. A comparison of the Materialize CSS framework and the Bootstrap framework, as one of the leaders in website and application development, is presented. The advantages and disadvantages of both frames, Materialize CSS and Bootstrap, are also presented. When testing and studying both frameworks, it is concluded that everything depends on the developer and his habits, although both frameworks offer good support in developing the visual appearance of websites and mobile applications.

Gyroid structured green biocomposites with different thickness face layers (0.5, 1, 2 and 2.5 mm) were additively manufactured from wood/ polylactic acid (PLA) filaments using a 3D printer. The mechanical properties of the composite panels, bending properties, compressive strength (parallel to the surface), Brinell hardness, and face screw withdrawal resistance, were determined. The surface layer thickness significantly affects the mechanical properties of the composite materials. As the surface layer thickness was increased from 0.5 to 2.5 mm, all the mechanical properties significantly improved. In particular, the Brinell hardness and face screw withdrawal resistance of the specimens improved sharply when the skin thickness was higher than 2 mm. The bending strength, bending modulus, compressive strength (parallel to the surface), Brinell hardness, and face screw withdrawal resistance of the specimens with a skin of 0.5 mm were found to be 8.10, 847.5, 3.52, 2.12 and 445 N, respectively, while they were found to be 65.8, 11.82, 2492.2, 14.62, 26 and 1475 N for the specimens with a 2.5 mm skin. Based on the findings from the present study, gyroid structured composites with a thickness of 2 mm or higher are recommended due to their better mechanical properties as compared to the composites with skins that are thinner. Slovenian Research AgencySlovenian Research Agency - Slovenia [P4-0015] The authors would like to thank the Slovenian Research Agency for financial support within the scope of the program P4-0015. The authors also thank the Research Fund of Istanbul University-Cerrahpasa and Kalasalingam Academy of Research and Education regarding use of laboratory test equipment.

U radu se daju osnovne informacije o biljnim uređajima, s težištem na biljne uređaje s potpovršinskim tokom, kao najraširenijem tipu biljnih uređaja u Europi. Dan je sažeti prikaz razvoja biljnih uređaja, njihove podjele, glavnih procesa pročišćavanja koji se odvijaju u njima, glavnih dijelova biljnih uređaja, potrebnog prethodnog pročišćavanja,oblikovanja biljnih uređaja, osnovnih konfiguracija biljnih uređaja, pogona i održavanja, rada u zimskim uvjetima, tijek uporabe te mogućem razvoju neugodnih mirisa. Kao primjer prikazan je nedavno izgrađeni biljni uređaj Kaštelir, a na kraju je dan osvrt na mogućnosti primjene biljnih uređaja u Republici Hrvatskoj., Basic information about constructed wetlands is provided, and an emphasis is placed on constructed wetlands with subsurface flow, being the most common type of constructed wetlands in Europe. A brief account of historical development of constructed wetlands is given, including classification of constructed wetlands, main purification processes taking place in such wetlands, principal components of constructed wetlands, preliminary treatment requirements, shaping of construction wetlands, basic configuration of construction wetlands, plants and maintenance, operation in winter season, service life, and possible generation of foul odours. The theme is illustrated by an example of a recently build constructed wetland in Kaštelir. An overview of possible use of constructed wetlands in the Republic of Croatia is given in the final part of the paper.

V diplomski nalogi je predstavljeno oblikovanje spletnih strani z različnimi CSS predprocesorji. Vključeni so CSS predprocesorji SASS (SCSS), LESS, Stylus ter tudi sam CSS3. V začetku naloge je opisana zgodovina nastanka spletnih strani. Opisane so tudi vse komponente, ki so potrebne za izdelavo in oblikovanje spletnih strani, torej predvsem HTML, CSS in JavaScript. V nadaljevanju je poudarek predvsem na razlikah in podobnostih med CSS predprocesorji. Na koncu naloge pa je primerjava le-teh izvedena skozi praktični del, ki ga sestavljajo štiri spletne strani. Ugotovljeno je bilo, da se kljub močnim podobnostim CSS predprocesorji med seboj kar v nekaj primerih zelo razlikujejo. The thesis presents the designing of web pages with usage of different CSS preprocessors. It includes CSS preprocessors SASS (SCSS), LESS, Stylus and CSS3 itself is also included. Thesis begins with the history of web design, followed by description of all components that are required to create a web page design, like HTML, CSS and JavaScript. In the next chapters thesis concentrates on differences and similarities of CSS preprocessors. In the end, there is comparison of them trough practical part of thesis which includes four web pages. It has been found that CSS preprocessors may look very much alike, but are really different from one another.

Diplomsko delo povzema kreiranje lastne tipografije s poudarkom na kaligrafiji, ki jo implementiramo v oblikovanje. Prvi del predstavi osnovne terminologije tipografije, zgodovino tipografije in črkovne vrste. Pri tem se seznanimo s tem, kaj osnovni pojem pomeni. Drugi del zajema razlago termina kaligrafija, njeno zgodovino in tipografsko hierarhijo. Tretji del opisuje proces grafičnega oblikovanja tipografije. Vključuje skice, vmesne slike postopkov in končne slike izdelka. Tipografija je skicirana z lastnoročnim rokopisom in je nato digitalno oblikovana. Končni izdelek je unikaten, vendar ostaja problem podobnosti z drugimi tipografijami. Da bi to odpravili, bi bila potrebna bolj podrobna raziskava in eksekucija tipografije. The thesis summarizes the creation of our own typography with an emphasis on calligraphy, which we implement in the design. The first part introduces the basic terminology of typography, the history of typography and type. In doing so, it lets us know what the basic concept means. The second part covers the interpretation of the term calligraphy, its history and the typographic hierarchy. The third part describes the process of graphic design of typography. It includes sketches, images of the process and final product images. The typography is sketched with handwriting and then digitally formatted. The finished product is unique, but it remains a problem of similarity to other typography. To remedy this, a more detailed exploration and execution of the typography would be required.

V diplomskem delu je bil izdelan interaktivni e-učbenik o nosečnosti za naročnico Clinico Millet v Valenciji v Španiji. Na osnovi statične verzije v PDF formatu je bila oblikovana in izdelana nova verzija e-učbenika z modernim, privlačnim dizajnom in interaktivnimi elementi. V teoretičnem delu je definiran pojem interaktivnosti, opisane so značilnosti in pomen e-učbenikov, predstavljeni so nekateri projekti s področja e-učnih gradiv in pregledana so bila možna programska okolja in orodja za izdelavo elektronskih učbenikov. V izvedbenem delu je bila preučena in uporabljena ustrezna programska oprema (H5P, Adobe InDesign, Adobe Illustrator, Adobe Photoshop). Strokovna vsebina je bila prevedena iz španskega jezika v slovenščino in prilagojena potrebam interaktivnega e-izobraževanja. Poudarek diplomskega dela je bil predvsem na oblikovanju. Izdelana je bila premišljena oblikovna ideja z dodelanimi grafičnimi elementi, motivi in grafičnim jezikom. Uporabljene so bile korporativne barve klinike v značilnih roza odtenkih, vsaka stran je prilagojena vsebini in izdelan je bil unikaten videz vsake strani posebej. Učbeniku so dodane hiperpovezave na dodatna gradiva in trije interaktivni elementi: vprašanje, kviz in časovnica. Na osnovi raziskav in izkušenj pri izdelavi diplomske naloge smo prišli do zaključka, da okolje H5P ponuja veliko različnih možnosti za izdelavo interaktivnih izobraževalnih gradnikov, ki se jih lahko vključi tudi v urejevalnik besedil Adobe InDesign. Na tej osnovi je možno izdelati interaktivne e-učbenike, ki imajo bolj dovršeno oblikovanje kot e-učna gradiva v klasičnih urejevalnikih učnih vsebin (angl. Learning Management Systems). In the diploma thesis, an interactive e-textbook on pregnancy for a client called Clinica Millet, based in Valencia, Spain, was deisgned. Based of the old static version in pdf format, a new e-textbook was created with a modern, attractive look and interactive elements. In the theoretical part concepts of interactivity were defined, the meaning of e-textbooks were described and explained and also some e-learning projects were reviewed, and software tools for the production e-textbooks were presented. In the experimental part the appropriate software was studied and applied (H5P, Adobe InDesign, Adobe Illustrator, Adobe Photoshop). The professional content was translated from Spanish to Slovenian language and addapted to the requirements of an interactive e-educational textbooks. The main focus of this diploma thesis was mainly on the design. A thoughtful design idea was introduced, including graphic elements, motives and the graphic language. The corporate clinic's colours in the pink and purple accents were used for the new design. Each page was customized to fit the content, and designed a unique way. Hyperlinks leading to additional information were added to the textbook, and three interactive elements: a question, a quiz and a timeline were added to the textbook. The conclusions were made based on researches and experience during the preparation of diploma thesis that the H5P working enviroment offers a variety of choices of interacttive educational elements that can be embedded in Adobe InDesign, and that it is possible to produce an interactive e-textbook with a more sophisticated design than in the case of the classical e-Learning Management Systems.

Diplomsko delo opisuje izdelavo celostne grafične podobe, ki je bila izdelana za smučarsko društvo Panda Skiing. Teoretični del obsega pregled pojma celostne grafične podobe ter elementov, ki so povezani s samim načrtovanjem. Osredotočili smo se zlasti na elemente, ki so pri našem načrtovanju najbolj izstopali, in sicer na tipografijo, barve, lik, simbol in logotip. Drugi del obsega predstavitev športnega društva in analizo njihove konkurence na slovenskem trgu. V sklopu eksperimentalnega dela smo ustvarili spletno anketo, s pomočjo katere smo pridobili uporabne informacije pri nadaljnji postavitvi promocijskega materiala. V praktičnem delu diplomske naloge je bil naš izziv načrtovanje nove grafične podobe športnega društva Panda Skiing. Pri tem smo bili osredotočeni na preoblikovanje logotipa in simbola. Lotili smo se tudi izdelave dveh animacij, ki bodo uporabnike še bolj prepričale k včlanitvi v samo društvo. Ker podjetje za komunikacijo uporablja tudi dopisne papirje, kuverte in druga komunikacijska sredstva, smo izdelali tudi nekaj primerov aplikacij logotipa na promocijski material. Naš končni izdelek je priložen priročnik celostne grafične podobe, ki bo v prihodnje v pomoč podjetju pri oblikovanju celostne grafične podobe in CD s končnima animacijama. The diploma thesis describes the production of a corporate visual identity. It was designed for the Ski club Panda Skiing. The theoretical part includes an overview of the concept of a corporate visual identity and elements that are related to planning. That was typography, colors, characters, and the term symbol and logotype. The research part includes the presentation of the sports clubs and the analysis of their competition on the Slovenian market. In the experimental part, the survey helped us with getting quallity informations. In the practical part of the diploma thesis, our challenge was to design a new logotype of the sports club Panda Skiing. Our focus was on designing the final look of the logotype and symbol. There were also two animations made. Since Panda Skiing uses a wide variety of promotional items such as business cards, leaflets, posters, animations as well as clothing, the diploma thesis presents some examples of the usage of the logo on various products. There is also included a manual about corporate visual identity. It will help the company in the future with the proper use of its corporate visual identity.

Področje, ki ga bo magistrska naloga pokrivala so sušilci obutve ter naprave za razkuževanje obutve. Trg s temi napravami se v zadnji letih razvija in vztrajno raste. Premočena in preznojena obutev je vsekakor problem, s katerim se je srečal že vsak izmed nas. V takšnem primeru se ne pojavi samo neprijeten občutek, ampak sčasoma tudi neprijetne vonjave in okužbe stopal. Posledično se pojavlja vprašanje, kje in kako čimprej posušiti obutev. V nalogi bomo skozi celoten proces razvoja izdelka, predstavili rešitev problema, ki bo tako funkcionalna kot tudi oblikovno privlačna za uporabnika. Rešitev se imenuje OxonBox. Naprava združuje sušenje in dezinfekcijo z ozonom. The field that this dissertation covers, encompasses devices that dry or disinfect footwear. The market with these devices has experienced development and persistent growth. Wet footwear that is drenched in sweat, is a problem that everyone has experienced before. An unpleasant feeling is not the only thing that occurs in such a case, in time the feeling is accompanied by smell as well as foot infections. Consequently, a question comes to mind, as to where, how and how quickly we are able to dry footwear. In the dissertation I will present a solution to the problem through the entire process of product development, that aims to be functional as well as visually attractive to the user. That solution is a product called OxonBox. This device combines drying and ozone disinfection.

V diplomskem delu je opisan celoten postopek obnove celostne grafične podobe blagovne znamke za žensko spodnje perilo in kopalke Aima Dora, ki deluje na dalnjem Mauriciusu. Prenova CGP-ja blagovne znamke in izdelava spletne trgovine sta bili ključni potezi pri posodobljenemu poslovnemu modelu ob izidu prihajajoče kolekcije. Diplomska naloga je predstavljena v dveh delih. V prvem teoretičnem delu je opisana analiza podjetja, definicija že obstoječe identitete v primerjavi s konkurenco ter oblikovna filozofija po metodi referenčnega trikotnika, s katerim primerjamo med realno identiteto, imidžom ter identitetnim sistemom. Sledi opis uporabljenih orodij in platforme spletnega mesta ter tehnik oblikovanja. V drugem eksperimentalnem delu je izražena zasnovana ideja na podlagi želje vodstva in analiz sodobnih trendov. Predstavljena je izbira barvne palete in tipografije logotipa, spletnega mesta in promocijskih tiskovin ter končna komercialna uporaba. The diploma thesis describes the whole corporate identity renovation process and its elements of female lingerie and swimwear brand named Aima Dora, based on a tropical island of Mauritius. The corporate identity renovation and e-commerce website design were the key tasks of a new business model, formed for a launch of the upcoming collection. The diploma thesis is presented in two parts. In the first theoretical part describes brand analysis, definition of current identity compared to competition and visual philosophy based on triangle of reference, where we compare between realistic identity, brand image and identity system. What follows is the description of various tools used in the process, website description and explanation of designing techniques. The second experimental part illustrates a concept idea, based on the desires of management team and the analysis of contemporary trends. Following by a selection of the color palette and typography used for the new identity, as well as presentation website, printed promotional matter and its final commercial use.

V magistrskem delu se ukvarjam z izvedbo analogno-digitalne knjige brez besed. V teoretičnem delu obravnavam teme, ki so sestavni del knjižnega projekta in se navezujejo tako na njegovo realizacijo kot tudi na vsebino. V teoretičnem delu raziskujem pojme domišljijske ilustracije, likovnega jezika, branja podob in celostnega oblikovanja knjige, saj so to elementi, ki zahtevajo potrebno pozornost, da z njimi omogočamo prenos sporočila od ilustratorja k bralcu. Nadalje se posvetim definiciji interaktivnosti in pregledu že obstoječih interaktivnih knjig. Teme, pomembne za realizacijo knjižnega projekta, so ilustracija, knjiga brez besed in interaktivnost. Domišljija pa je tema, ki se nanaša na vsebinski del in sporočilnost knjige, zato poudarim njene pomembne lastnosti. V praktičnem delu pojasnim celoten proces nastajanja knjižnega projekta, od idejne zasnove do končne izvedbe. Opišem vsebino avtorske zgodbe, pripravo zgodborisa, razvoj protagonistov, izrazno tehniko in likovno analizo. Oblikovanje knjige zajema celostno izvedbo projekta, od grafičnega oblikovanja do vrste tiska in načina vezave. Pri digitalni nadgradnji pa razložim uporabo aplikacije in proces animiranja ilustracij. In the Master's thesis, I deal with the implementation of an analogue-digital wordless book. In the theoretical part, I discuss topics that are an integral part of the book project and relate to its realization and content. In this part, I explore the concepts of conceptual illustration, visual language, reading of images and the overall book design, as these are the elements that require the necessary attention to enable them to convey a message from the illustrator to the reader. Furthermore, I focus on defining interactivity and reviewing the existing interactive books. Topics relevant to the realization of the book project are illustration, a wordless book and interactivity. Imagination is a subject that pertains to the content and message of a book, so I emphasize its essential features. In the practical part, I explain the entire process of the book project, from the conceptual design to the final implementation. I describe the content of my authorial story, the preparation of the storyboard, development of the protagonists, expressive technique and visual analysis. Book design covers the overall execution of the project, from graphic design to print type and binding method. As far as the digital upgrade is concerned, I explain the use of the application and the process of animating illustrations.

V diplomski nalogi je predstavljena uporaba tehnike zarezovanja dukte pri izdelavi izdelka. Cilj diplomske naloge je bil preskusiti različne vzorce zarezovanja, vpliv le-teh na upogibanje/krivljenje plošče ter zasnova izdelka z uporabo dukte tehnike in izdelava prototipa lesenega računalniškega ohišja. V prvem delu naloge smo preskušali različne vzorce zarezovanja vezane plošče in vpliv na upogibanje. Za izdelavo preizkušancev in izdelka smo uporabili furnirne vezane plošče različnih debelin, katere smo z laserjem različno zarezali ter jih testirali na tritočkovnem preizkusu, s posebno izdelanimi čeljustmi. Z izbranim vzorcem zarezovanja smo nato v programu SolidWorks zasnovali izdelek - računalniško ohišje. Izrez plašča z dukto vzorcem je bil izveden z laserskim razrezom. Pri izbiri tipa vzorca dukte so bili, poleg izgleda, pomembni tudi velikost radija, ki smo ga lahko dosegli pri krivljenju, velikost potrebne sile za ukrivitev dukte ter odpornost na dinamične obremenitve. The thesis presents the use of the “dukta” cutting technique in the manufacture of a product. The goal of the thesis was to test various cutting patterns, their impact on panel bending and product design using dukta patterns and the production of a prototype wooden computer case. In the first part of the research, we tested various patterns of cutting of plywood and their influence on bending. For the preparation of specimens and the product, we used plywood of different thicknesses, which were cut differently with a laser and tested using a three-point bending test with specially designed fixtures. We then designed in the SolidWorks computer program a wooden computer case using the selected cutting pattern. Laser cutting was used for cutting the computer case. Besides the appearance, the size of the radius which we could achieve in curvature, the size of the necessary force needed to bend the dukta pattern and the resistance to dynamic loads were all important when selecting the type of dukta cutting pattern used.

Izdelek velikokrat potrebuje precej časa, da pride od npr. tovarne proizvajalca do našega gospodinjstva, saj vmes zamenja več prostorov z različnimi higienskimi pogoji, prav tako pa se menjajo vplivi zunanjega okolja (temperatura, vlaga, rokovanje z izdelki ipd.). Vse našteto so odlične priložnosti za onesnaženje izdelkov z žuželkami in mikrobi, ki lahko povzročijo velike materialne in posledično tudi finančne izgube. Naš raziskovalni problem je bil vdor žuželk v embalažo. Z uporabo primernih materialov, oblik in drugih dejavnikov lahko dosežemo zmanjšanje morebitne škode, kar je v korist tako proizvajalcu na eni strani kot končnemu uporabniku na drugi strani, vmes pa prodajalcem kot veznim členom med obema stranema. Pomagamo si lahko na različne načine, med drugim z uporabo obešank, etiket in drugih izdelkov, ki s pomočjo aktivnih učinkovin odganjajo žuželke. Ti izdelki ne kvarijo izgleda okolja, v katerem se nahajajo, temveč ga s svojim izgledom polepšajo in diskretno opravljajo svoje delo. V magistrski nalogi je obravnavan celoten potek od načrtovanja in oblikovanja izdelkov, izbire ustreznega materiala, priprave in nanosa repelenta do testiranja učinkovitosti premazov, ki smo jih nanesli na obešanke in etikete. Predstavljene so tudi dosedanje študije na področju eteričnih olj v povezavi z embalažo uporabljeno v prehrambni industriji. Test učinkovitosti premazov se je izvajal na italijanski univerzi Molise, trajal je 30 dni, uporabili pa so primerke koruznega žužka. Ugotovljeno je bilo, da so bili naši izdelki, na katere je bil nanesen repelentni premaz, ki je vseboval eterično olje bazilike in rožmarina, uspešen. Narejeno je bilo manj škode, saj je prišlo do manj vdorov v primerjavi s kontrolnimi primerki. Največjo uspešnost je dosegel premaz z eteričnim oljem bazilike. Naše obešanke in etikete torej dokazano zmanjšujejo škodo, ki jo lahko povzročijo žuželke in tako preprečujejo neželene finančne stroške. Poleg tega lahko polepšajo dom, zaradi svojega naravnega izvora in načina delovanja pa so prijazni do ljudi, živali in okolja. The product often needs a lot of time to come from, for example, the manufacturer's factory to our household, as it interchanges several spaces with different hygienic conditions, as well as the effects of the external environment (temperature, humidity, handling of products, etc.). All these are an excellent opportunities for contaminating products, mainly with insects (and microbes), which can cause enormous material and, consequently, financial losses. Our research problem was the invasion of insects into packaging or materials. By using suitable materials, shapes and other factors, we can achieve a reduction in possible damage, which is in favor of both the manufacturer on the one hand and the end user on the other hand, and also grocery stores as a link between the two. We can try to get rid of or minimize the problem in several ways, by using various hangers, labels and other products that use insect repellent with active ingredients. These products do not need to »spoil« the appearance of the environment in which they are located, but they can even beautify and discreetly perform their work with their pleasant appearance. The master's thesis deals with the entire course of designing products, selecting a suitable material and applying a repellent, to testing the effectiveness of coatings applied to hangers and stickers. Present studies in the field of essential oils in connection with packaging used in the food industry are also presented. The coating performance test was carried out at the Italian University of Molise. The test lasted for 30 days, using the specimens of Maize weevil. It has been found that our graphic products on which a repellent coating containing basil or rosemary essential oil was applied, was successful, as less damage was done compared to control products. The highest performance was achieved by the basil essential oil. Our hangers and stickers are thus proven to reduce the damage that can be caused by insects to prevent unwanted financial costs. In addition, they can beautify our home, and due to their natural origin and the way they work, they are friendly to people, animals and the environment.