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Home health care represents a profitable niche for drug chains, but the high cost associated with maintaining high inventory levels of expensive medical products has remained a major obstacle. During [...]

The category killer concept has arrived in home health care. First, American Stores introduced Health `n' Home in Glendale, Ariz., last year. This year, three new superstores made their debut: [...]

The Graying of America unofficially began on Jan. 1 of this year, when baby boomers began to turn 60 years old at the rate of one every 7.5 seconds for [...]

Jack Evans, president of Global Media Marketing, is a home health care marketing specialist who creates marketing, advertising and seminar training programs. Visit his website at www.retailhhc.com. Sales of home [...]

Caregivers represent the new consumer market in home health care. 'There are 25 million family caregivers in this country, and 89 percent of them--not their patients--are looking for and purchasing [...]

Jack Evans, president of Global Media Marketing, is a home health care marketing specialist who creates marketing, advertising and seminar and training programs. Drug chains report a diversity of experiences [...]

Presents information on the results of the Retail Survey conducted by "HomeCare"periodical in 2001, to determine the retailing benchmarks of the home medical equipment (HME) industry in the U.S. Difference between HME retail showrooms and retail stores in other industries; Suggestion to increase sales-per customer and meet customer needs; Determination of the profitability of retail sales.

The article provides advice for businessmen, engaging in home medical equipment (HME), on how to be successful in the retail trade in the U.S. It is said that HME businessmen can improve their cash sales and profitability by doing several ways like having dedicated retail salespersons, remodeled showrooms, and front window displays, according to the result of HomeCare 2009 retail survey. It adds that one can improve retail sales by maximizing sales-per-customer and diversifying revenue mix.

The article offers guidelines to consider when retailing home medical equipment. Retail businesses must have physical locations that are highly visible, easy to access and convenient. They must have a showroom that prominently displays the product selection. Finally, retail businesses must creative when it comes to marketing and advertising.

The article reports on the benefits of selling home medical equipment (HME) retail. Medicare billing and referral source marketing are the two components that both traditional durable medical equipment and HME share. Retail HMEs report higher sales-per-customer, margins and profits by offering this complete product selection. INSET: How Do You Process Your HME Rentals?.

The article presents information on locations for retail HME businesses. There are two retail scenarios for HME businesses including a traditional for Medicare-based businesses and another with pure retail strip centers. It is suggested that a retail HME can identify ideal demographics and target other retail chains by appealing to those same demographics.

The author focuses on the retailing of home medical equipment (HME)/ durable medical equipment (DME). He mentions about the upgradation of reimbursable products by HME/DME retailers. He highlights the necessity of Medicare among HME retailers to offer best products and equipment to users for their medical condition. He discusses the HME businesses that enable salespeople to greet and service customers.

The article provides insights on how to operate a new home medical equipment (HME) retail store in the U.S. It advises HME providers to hire retail salespeople and train them on HME and how to use retail adjacencies. It also recommends them to create a back-up system for answering telephones and to assign billing staff to process the intake.

The article reports on the issue of mix retail and third-party percentages or complete elimination of Medicare reimbursement in the home medical equipment (HME) industry in the U.S. in 2011. It notes the expansion of many veteran Part B providers into retail HME using a hub-and-spoke system. It mentions that retail locations sell retail products at retail pricing whereas the Medicare locations provide for Medicare reimbursable products.

The article presents the author's knowledge about the concept of retail trading of home medical equipment (HME) in the U.S. It highlights the goal in retail by keeping customers in the store longer and getting them to touch, try and buy the products. He explains the issue on the retail HME location, suggesting retail chain pharmacy as the largest crossover from a retail business to an HME. He outlines the involvement of the majority of staff in the reimbursement tasks in a traditional HME.