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The global central nervous system (CNS) therapeutics market is forecast to increase from USS80.25 ([euro]74.7 billion) in 2023 to US$106.19 billion ([euro]98.78 billion) by 2031, growing at a compound annual [...]

Chris, a digital marketer, was excited to launch a digital campaign for a new line of products. After careful research into the target audience and the competition, Chris partnered with [...]

INTERNET BUSINESS NEWS-(C)1995-2024 M2 COMMUNICATIONS Canada-based Vecima Networks Inc. (TSX: VCM) has completed initial linear parity ad insertion for US-based fiber-optic telecommunications services provider Hotwire Communications, the company said. Introducing [...]

Vaccinex provided an update on new clinical findings from its SIGNAL-AD Phase 1b/2 trial of pepinemab antibody in Alzheimer's disease. Vaccinex recently announced results of the phase 1b/2 study of [...]

The company states: 'In Q3, the YoY growth of advertising activities across the Roku platform - excluding M&E (media & entertainment) - outperformed both the overall ad market and the [...]

Byline: Niamh Leonard-Bedwell Heinz's PR disaster over 'racist' ads is indicative of a lack of diversity within its creative team, marketing experts claim. The fmcg giant has seen a backlash [...]

Netflix said: 'We're now approaching the second anniversary of the launch of our advertising business and we're making good progress. Our ads plan allows us to offer a lower price [...]

Mizuho raised the firm's price target on Meta Platforms to $650 from $600 and keeps an Outperform rating on the shares. Mizuho's advertising tracking from leading ad platforms show online [...]

At unBoxed 2024, Amazon Ads introduced AI creative studio and Audio generator, two new generative AI tools designed to lower creative barriers and expand opportunities for advertisers to scale their [...]

Three Amazon executives in charge of creating new tech for checking out of physical retail locations, such as Just Walk Out, Dash Carts, and Amazon One, are departing or have [...]

Macquarie raised the firm's price target on Netflix to $795 from $695 and keeps an Outperform rating on the shares. The firm updated models and target prices in the media [...]

Macquarie analyst Tim Nollen lowered the firm's price target on DoubleVerify to $19 from $25 and keeps an Outperform rating on the shares. The firm updated models and target prices [...]

Macquarie raised the firm's price target on Trade Desk to $130 from $115 and keeps an Outperform rating on the shares. The firm updated models and target prices in the [...]

Raymond James raised the firm's price target on Reddit to $80 from $70 and keeps a Strong Buy rating on the shares. Heading into digital advertising earnings season, the firm [...]

Raymond James analyst Josh Beck raised the firm's price target on Meta Platforms to $650 from $600 and keeps a Strong Buy rating on the shares. Heading into digital advertising [...]

At Advertising Week 2024, Meta Platforms (META) is announcing new ways for advertisers to improve their campaign performance with updates to our video ecosystem, creator content and suite of generative [...]

E-Commerce in the PHCP-PVF space is an ever-evolving project for wholesaler-distributors. To gain a pulse for buying habits, trends and tips. Chief Editor Natalie Forster sat down with Affiliated Distributors [...]

Sify Technologies announces that the previously announced ratio change of its American Depositary Shares to equity shares from one ADS representing one equity share to one ADS representing six equity [...]

BY BEN PATTERSON (IMAGE: APPLE) When it comes to ads finally arriving on Apple TV+, the question isn’t so much if but when—and, more importantly, for how much. Of course, [...]

AMPERSAND Mike Dean has joined New York-based TV ad sales and technology firm Ampersand as president. He had been managing director in Deloitte Consulting's Technology, Media, & Telecommunications sector, where [...]

The most-seen brands and industries on TV, and more Impressions Spotlight Highlighted below are top programs and networks ranked by household TV ad impressions delivered from Jan. 1-Mar. 15. Total [...]

Sify Technologies announced that it will change the ratio of its American Depositary Shares, or 'ADSs,' to equity shares from the current ratio, where one ADS represents one equity share, [...]

WORLDWIDE COMPUTER PRODUCTS NEWS-September 13, 2024-Harmonic VOS360 Ad SaaS integrates with FreeWheel's SSAI platform (C)1995-2024 M2 COMMUNICATIONS http://www.m2.co.uk Virtualized broadband and video delivery solutions company Harmonic (NASDAQ:HLIT) announced on Friday [...]

Zepp Health announced that it will change the ratio of its American depositary shares to its Class A ordinary shares from one ADS representing four Class A ordinary shares to [...]

L’idea di ciò che costituisce un team ad alte performance si è notevolmente evoluta negli ultimi cinque anni. Prima della pandemia, le squadre di lavoro di questo genere erano co-localizzate, [...]

Xiao-I announces that the previously announced change of the ratio of its American Depositary Shares to its ordinary shares from the current ADS Ratio of one ADS to one-third of [...]

Zoe and Huel have had their wrists slapped by the advertising watchdog for running 'misleading' ads featuring investor Steven Bartlett. The Advertising Standards Authority ruled the two nutrition brands had [...]

Byline: Henry Mathieu Online adverts for meal-replacement business Huel and personal nutrition company Zoe have been banned by the UK's advertising watchdog. The Advertising Standards Agency (ASA) has banned two [...]

Netflix said: 'we believe that we're on track to achieve critical ad subscriber scale for advertisers in our ad countries in 2025, creating a strong base from which we can [...]

Fresh2 Group announced that it will change the ratio of its American depositary shares, or ADSs, to its Class A ordinary shares from one ADS representing 20 Class A ordinary [...]

Primula cheese is an interesting brief for an ad agency. It doesn't have the most glamorous reputation, nor the greatest visual appeal. Its new campaign does a solid job, showing [...]

Byline: LIBN Staff What is Paid Search? With paid search, companies pay a search engine company, such as Google, to appear in a prominent position on results pages for a [...]