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Tips and Technologies for Reducing Ad Fraud: New artificial intelligence algorithms can detect bogus or inflated ad traffic
- Source :
- CRM Magazine. May, 2024, Vol. 28 Issue 4, p18, 4 p.
- Publication Year :
- 2024
-
Abstract
- Chris, a digital marketer, was excited to launch a digital campaign for a new line of products. After careful research into the target audience and the competition, Chris partnered with [...]
Details
- Language :
- English
- ISSN :
- 15298728
- Volume :
- 28
- Issue :
- 4
- Database :
- Gale General OneFile
- Journal :
- CRM Magazine
- Publication Type :
- Periodical
- Accession number :
- edsgcl.792821569