Search

Your search keyword '"WILDT, A.R."' showing total 3 results
Start Over Author "WILDT, A.R." Topic advertising, marketing and public relations
3 results on '"WILDT, A.R."'

1. A REGRESSION MODEL FOR MARKET SEGMENTATION STUDIES

Author

WILDT, A.R. and MCCANN, J.M.

Subjects
Consumption (Economics) -- Analysis, Regression analysis, Markets (Economics) -- Analysis, Advertising, marketing and public relations, Business
Published
1980

2. Attitude Models

Author

Wildt, A.R., Bruno, A.V., and Ginter, J.L.

Subjects
MARKETING -- ADVERTISING, Marketing -- Planning, Advertising, marketing and public relations, Business
Published
1981

Catalog

Books, media, physical & digital resources
See catalog results