1. Mixed-Mode: Past, Present, and Future
- Author
-
de Leeuw, E.D., Leerstoel Heijden, and Methodology and statistics for the behavioural and social sciences
- Subjects
multiple modes ,offline surveys ,mobile surveys ,equivalence ,multiple devices ,mode selection effect ,mode measurement effect ,prevention ,adjustment ,Online-Befragung ,Umfrageforschung ,Antwortverhalten ,Erhebungsmethode ,0504 sociology ,survey research ,050602 political science & public administration ,data quality ,online surveys ,survey ,response behavior ,Datengewinnung ,lcsh:Social sciences (General) ,Social sciences, sociology, anthropology ,Erhebungstechniken und Analysetechniken der Sozialwissenschaften ,Sozialwissenschaften, Soziologie ,Datenqualität ,05 social sciences ,050401 social sciences methods ,Befragung ,data collection method ,0506 political science ,data capture ,Methods and Techniques of Data Collection and Data Analysis, Statistical Methods, Computer Methods ,ddc:300 ,online survey ,lcsh:H1-99 - Abstract
Mixed-mode surveys have been around since the late 1980s. In the past thirty years, major changes in technology and society influenced and changed data collection and survey methodology. However, in those years, mixed-mode strategies remained part of the daily survey practice, although the type of mix implemented followed the changes in technology and data collection methods. In this paper, I summarize the state of the art in traditional mixed-mode surveys and discuss implications for mixed device surveys., Survey Research Methods, Vol 12, No 2 (2018)
- Published
- 2018
- Full Text
- View/download PDF