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This paper reports on data from interviews conducted with parents of high school-aged teens as part of a study which was aimed at better understanding the gendered dimensions of youth sexting and social media use, and the community responses to it. Here, we outline the findings on parents’ key concerns around digital and social media, their perceptions of the gendered dynamics of youth self-imaging practices, and their attitudes towards sexting and potentially “sexualized” self-images. Echoing other research in this area, parents were not overly concerned about sexting, nor sexual image-sharing or sexual media use among teens. Rather, their key concerns were more generally about the intensities and pressures of constant contact with peers in the digital era. They did, however, articulate key gender differences and socialization processes around youth self-imaging practices. We discuss the gendered cultural “attunements to sexualization” that parents negotiate in relation to social media image-sharing practices and suggest that the perspectives and experiences described can be understood as part of a broader cultural “psychologization”, and often psycho-pathologizing, of youth self-images in digitally networked intimate publics that is particularly intense around the vectors of gender and sexuality.

In Medieval manuscript images from 1200 to 1400, mermaids appear as supernatural female archetypes performing a variety of acts like standing idle, playing musical instruments, embodying sirens to lure sailors, and using weaponry.  These early images show mermaids with short or partially concealed hair and sagging breasts.  Medieval manuscript images begin depicting mermen in the 1400s, with the mermen performing acts like wielding weaponry, playing musical instruments, and raising phallic objects over their heads.  These mermen appear primarily clothed in cloth garments or metal armor with head coverings and weaponry.  As images of mermen appear, mermaids embrace a more decorative role with depictions of them primarily combing their hair and looking into mirrors while neglecting most of their previous actions.  Medieval mermen act as heroic entities of the Medieval merfolk species, consequently forcing Medieval mermaids to forfeit their agency and serve as sexual entities of the Medieval merfolk species.

The body-positive movement is one of many decentralized, user-generated movements on social media that seek to engender positive societal change. In support of the body-positive movement, social media users employ a variety of messages and images to advocate for more inclusive beauty standards across different online platforms. We examine how the nature of body-positive messaging (mainstream body positivity vs body neutrality), the degree to which images are sexualized (sexualized vs non-sexualized), and the platform that hosts body-positive content (Instagram/Flickr/blog) influence how people evaluate body-positive content online. The results indicate that the more participants felt messaging was body-neutral, the more morally appropriate and less self-interested they found the posts. The extent to which participants felt messaging was morally appropriate also led them to embrace more inclusive beauty standards. Moreover, non-sexualized (vs sexualized) images were rated more morally appropriate and less self-interested. Implications for promoting body positivity and other prosocial movements online are discussed. [ABSTRACT FROM AUTHOR]

This paper reports on data from interviews conducted with parents of high school-aged teens as part of a study which was aimed at better understanding the gendered dimensions of youth sexting and social media use, and the community responses to it. Here, we outline the findings on parents' key concerns around digital and social media, their perceptions of the gendered dynamics of youth self-imaging practices, and their attitudes towards sexting and potentially "sexualized" self-images. Echoing other research in this area, parents were not overly concerned about sexting, nor sexual image-sharing or sexual media use among teens. Rather, their key concerns were more generally about the intensities and pressures of constant contact with peers in the digital era. They did, however, articulate key gender differences and socialization processes around youth self-imaging practices. We discuss the gendered cultural "attunements to sexualization" that parents negotiate in relation to social media image-sharing practices and suggest that the perspectives and experiences described can be understood as part of a broader cultural "psychologization", and often psycho-pathologizing, of youth self-images in digitally networked intimate publics that is particularly intense around the vectors of gender and sexuality. [ABSTRACT FROM AUTHOR]

In the last few decades, videogames have become a mass phenomenon and have progressively carved out an important space in society and culture. Today, they have growing capabilities to reproduce realistic scenarios, and are increasingly used as an artistic medium with significant narrative potential. In this context, players also need to confront with the representation of aspects of the Self, moving and interacting within video games’ parallel worlds. How these aspects are represented in media can be an important influence on a psychological, cultural and social level. Gender representation can be argued to be almost universal in media and reflects real-world beliefs and attitudes. Despite areas of progress, videogames often feature sexist, prejudiced or biased representations of men and women, both from an aesthetical and narrative point of view. This contribution will discuss the role of gender representation in videogames, aiming to summarize the main features and specificities of different portrayals. Specifically, men characters were over represented compared to women characters as a lead both in the narrative and in promotional material, although recent improvements were observed. Portrayals of women appeared to feature lean-ideal body idealization, sexualization, objectification, as well as reduced agency. Moreover, portrayals of men appeared to feature muscular-ideal body idealization, restrictive emotionality, and the overuse of aggressiveness and assertiveness. These restrictive representations can have harmful consequences in the users’ reality, such as fostering sexist attitudes and beliefs, promoting restrictive gender roles and ideals of appearance, as well as increasing tolerance of violent behaviors. This analysis suggests that reducing stereotypical and sexist representations, promoting diverse and nuanced representations, and efforts for critical engagement with media portrayals may help reduce these negative effects.

Abstract Background Adolescent girls appear more vulnerable to experiencing mental health difficulties from social media use than boys. The presence of sexualized images online is thought to contribute, through increasing body dissatisfaction among adolescent girls. Sexual objectification through images may reinforce to adolescent girls that their value is based on their appearance. This study explored how sexualized images typically found on social media might influence adolescent girls’ mental health, in positive and/or negative ways. Methods In-depth interviews were conducted with girls aged 14–17 years (n = 24) in Perth, Western Australia. Data were analyzed using thematic analysis. Results Participants identified body image as a major concern, reporting negative appearance comparisons when viewing images on social media. Appearance comparisons were perceived to exacerbate adolescent girls’ appearance-based concerns. Comparisons also influenced adolescent girls’ efforts to change their appearance and seek validation on social media. The importance of awareness and education from a younger age about social media and its influence on body image was emphasized, as was the need for strategies to promote positive body image and counteract negative body image. Conclusion The findings of this study have important implications for professionals working with adolescent girls and for the development of health promotion programs addressing social media use and body image concerns.

Background: Adolescent girls appear more vulnerable to experiencing mental health difficulties from social media use than boys. The presence of sexualized images online is thought to contribute, through increasing body dissatisfaction among adolescent girls. Sexual objectification through images may reinforce to adolescent girls that their value is based on their appearance. This study explored how sexualized images typically found on social media might influence adolescent girls' mental health, in positive and/or negative ways.Methods: In-depth interviews were conducted with girls aged 14-17 years (n = 24) in Perth, Western Australia. Data were analyzed using thematic analysis.Results: Participants identified body image as a major concern, reporting negative appearance comparisons when viewing images on social media. Appearance comparisons were perceived to exacerbate adolescent girls' appearance-based concerns. Comparisons also influenced adolescent girls' efforts to change their appearance and seek validation on social media. The importance of awareness and education from a younger age about social media and its influence on body image was emphasized, as was the need for strategies to promote positive body image and counteract negative body image.Conclusion: The findings of this study have important implications for professionals working with adolescent girls and for the development of health promotion programs addressing social media use and body image concerns. [ABSTRACT FROM AUTHOR]

The pervasiveness of sexualization in Western societies is harmful to women, regardless of racial or ethnic identity. However, predictors of sexualization among Black women are understudied. To address this gap, we examined whether listening to and liking hip-hop music would each independently relate to the sexualization of Black women in everyday life, and if this relation unfolded through greater exposure to objectification of Black women in music. A sample of 215 college students completed self-report questionnaires that assessed preferences for liking and listening to hip-hop music, exposure to objectification of Black women in music, and biases toward sexualizing Black women in everyday life. Results revealed that more exposure to objectification of Black women in music mediated the relation between increased listening to hip-hop music and greater sexualization of Black women in everyday life, B = 0.08, SE = 0.03, 95% CI [0.03, 0.13]. Similarly, the link between liking hip-hop music and sexualization of Black women in everyday life was mediated by exposure to objectification of Black women in music, B = 0.09, SE = 0.03, 95% CI [0.04, 0.15]. Results provide an initial step in understanding how preferences toward hip-hop music and exposure to objectification of Black women in music contributes to sexualization of Black women. Future research should continue contributing to conversations that challenge the hypersexualization of Black women. [ABSTRACT FROM AUTHOR]

The article highlights the reasons for the use of sexist advertising by Ukrainian companies and the impact of such phenomena on a woman's social image and general well-being, as well as consumer culture. Although there is a more entrenched view of equality in the Western world today, sexism still prevails in advertising. It is believed that the way women are portrayed in advertising affects how a woman's role in society is perceived and how a woman should act and behave. The specific purpose of this study was to analyze promotional videos of the company Jinsovik and the El Paso Tavern in 2020 to demonstrate the use of sexualization and objectification of women. Apart from research implications, the findings also emphasize the feasibility of making specific control decisions related to the work of the executive bodies of the Office of Advertising, information and advertising departments and utilities.

In this essay the aim will be to reflect on the connection between colonization and feminization of the conquered territory, considering that in the asymmetric scheme of patriarchal domination, the territory or nation includes and incorporates gender, and gender is the sexual center of recognition in the construction of territorial and colonial identities. The analysis will refer to the intersections between sex and race, fundamental elements in the dichotomous domination-oppression mechanism, which is very strong in the colonial conquest phase. Colonialism emerges, therefore, as a masculine and phallocentric dimension, in which the female body becomes the center of production of the sexualization of the body inscribed within a social and public racial reproductive process. Feminism, especially the postcolonial theoretical horizon, has reflected on the connection of colonialism with racism and sexism, as elements aimed at a process of othering the 'other world' with a connotation of permanence. In this perspective, the categorization of the "Third World" woman – as a sexually oppressed woman – is interpreted in a post-modern key of colonizing misogyny that has influences in today's society, and this conceptualization is linked to the opposition between "western" feminism and "non-western" feminism.

Sexual objectification of others has seen a growing research interest in recent years. While promising, the field lacks standardized stimuli, resulting in a confusion between sexualization and sexual objectification, which limits the interpretability of published results. In this study, we propose to use point-light display (PLD) as a novel methodology for manipulating sexualization levels as a first step toward isolating movement from other visual cues (e.g., clothing or physical appearance) for studying effects of sexual objectification of others. To do so, we first developed 8 virtual reality animations varying on 3 dimensions: 1) nature of movement (dance vs. walk), 2) level of sexualization (low vs. high), and 3) animation speed (slow and fast). Then, we validated these stimuli with perception ratings from 211 participants via an online survey. Using mixed linear regression models, we found evidence that our manipulation was successful: while participants took longer, were less accurate, and less confident in their response when confronted with a dancing, sexualized PLD, they also rated it as significantly more sexualized. This latter effect was stronger for participants perceiving a woman dancing compared to participants who perceived other genders. Overall, participants who reported more frequent sexual objectification behaviors also perceived the animations as more sexualized. Taken together, these results suggest that sexual suggestiveness can be manipulated by rather simple movement cues, thus validating the use of PLD as a stepping stone to systematically study processes of sexual objectification. From there, it is now possible to manipulate other variables more precisely during immersions in virtual reality, whether by adding a skin to the animated skeleton, by situating the PLD into different context, by varying the amplitude and the nature of the movements, or by modifying the context of the virtual environment.

The aim of this article is to analyse the different areas of sexualisation to which the protagonists of four picaresque 17th century novels are subjected by their authors. They are degraded characters who embody all the vices considered to be feminine and in whom the maternal inheritance determines their destiny and their moral depth, aggravated by a non-Christian ethnic origin. The picaras are shown to us as sexualised women in all their spheres of action: they carry out jobs directly or indirectly related to the sexual sphere, but also, by transgressing all the rules of behaviour and circulation imposed on women, they are going to identify themselves with prostitutes, in the broadest sense of women who wander into public spaces without any modesty. The cheeky ones will be window dressers, walkers, lovers of dancing or singing and, above all, loose tongues. The impudent character, which relates sexuality to their skilful use of language, is reflected in their condition as narrators of their own stories, but also in their characterisation as readers or writers. [ABSTRACT FROM AUTHOR]

Childhood are increasingly present in certain digital media, where commercial messages directly appeal to children's participation, enabling them to express their identity and establishing relations with their peers, who become opinion leaders. The aim of this exploratory qualitative research is to analyse a child's perception towards sexualized girls depicted in fashion advertising in a digital environment. The investigation conducts a qualitative methodology among Spanish girls between 8 and 11 years old corresponding to the target audience of fashion brands advertising that has been categorized in different levels as sexualizing. The results point out that girls generally reject the images of their peers and models whenever they are portrayed more sexualized because the style does not correspond to real life and does not seem chosen by the girls depicted. Furthermore, girls associate the combination of sexualizing contexts, postures and gestures with personality traits negatively considered -self-centred, defiant, rebel, sad, alone-and are afraid of the normalization among children of make-up and certain behaviours not keeping with their age. In light of the results, the study recommends an ethical reflection by advertisers that use an adult style transgressive and the study of images that depict boys. [ABSTRACT FROM AUTHOR]

This article presents a case study about three underwear and footwear advertising campaigns aimed at girls and adolescents in the context of the promotion of the back-to-school season in Chile in February 2020. The adverts caused social and media controversy. Social media users accused the brands of sexualizing children and adolescents' images for marketing and commercial ends. Based on an interpretative analysis of the graphic pieces involved in the campaigns, this article reflects on the representation of girls and adolescent girls. This research observes a resort to female gender stereotypes characteristic of the fashion industry extended to childhood. Considering that advertising is one of the main discursive axes central in the social and media construction of infancy, we discuss the risk of normalizing communication strategies which appeal to the increasingly earlier seduction and erotization of infant and adolescent bodies through mass media despite prevailing ethical and self-regulation codes in the country. [ABSTRACT FROM AUTHOR]

Breastfeeding is universally recognized because it provides health benefits to both mothers and infants, reducing infant mortality and morbidity. Despite the recommendations of the World Health Organization and a large number of national health bodies in the Western world, breastfeeding rates, especially those up to six months, remain lower in Romania than those recommended and may vary across cultures and communities. The discomfort caused by the idea of breastfeeding in public was mentioned in the present study as a reason why some women choose not to practice breastfeeding or they choose to shorten the duration of this process. When they choose not to breastfeed their baby while in public is because the female breast is frequently associated with a sexual organ and, therefore, it designates a private part of the body, which must remain invisible to the public (Newman, 2009). The research focused on the gender and education level differences in the social perception of public breastfeeding. Recently, this topic has generated many debates in the online environment, and especially on social networks, which led me to conduct a sociological survey in order to discover the essence of these controversies, while testing the validity of the arguments on which my research was based. The sociological survey has been applied on a sample of 100 Romanian women and 100 Romanian men, aged between 20 and 60, and the data collected were analyzed based on the interpretive model, which enabled us to formulate observations and conclusions on this topic. Among the recurring reasons discovered during the analysis were the following: physical and task management related difficulties, specific to the modern woman who is forced to integrate the process of breastfeeding and raising the child within her daily activities; the factors conventionally called ‛activators’, which represent the set of elements that contribute psychologically to this process, thus influencing the mother's perception of breastfeeding in general and breastfeeding in public in particular; the involvment of the family and, last but not least, the public health system in Romania. To these, socio-cultural factors are added, such as society’s perspective on breastfeeding in general and the perception of individuals who witness the act of breastfeeding in public spaces in particular, which directly influence women’s self-image from a dual perspective: the position of a woman as an independent entity, engaged in a socio-professional dynamic and that of a mother, often in this position for the first time. [ABSTRACT FROM AUTHOR]

The potential negative impact of sexualized video games on attitudes toward women is an important issue. Studies that have examined this issue are rare and contain a number of limitations. Therefore, it largely remains unclear whether sexualized video games can have an impact on attitudes toward women. This study examined the consequences of sexualized video game content and cognitive load (moderator) on rape victim blame and rape perpetrator blame (used as a proxy of rape myth acceptance), and whether the degree of humanness of the victim and of the perpetrator mediated these effects. Participants (N = 142) played a video game using sexualized or non-sexualized female characters. Cognitive load was manipulated by setting the difficulty level of the game to low or high. After gameplay, participants read a rape date story, and were then asked to judge the victim’s and the perpetrator’s degree of responsibility and humanness. Based on the General Aggression Model (GAM), it was hypothesized that playing the video game with a sexualized content would increase the responsibility assigned to the victim and diminish the responsibility assigned to the perpetrator. Further, degree of humanness of the victim and the perpetrator was expected to mediate this relation. The results were partially consistent with these predictions: Playing a video game containing sexualized female characters increased rape victim blame when cognitive load was high, but did not predict degree of humanness accorded to the victim. Concerning the perpetrator, video game sexualization did not influence responsibility, but partly influenced humanness. This study concludes that video games impact on attitudes toward women and this, in part, due to its interactive nature.

Love relationships between black South African women and immigrant men have not been given adequate attention by researchers of migration, refugee studies, and those concerned with anti-immigrant attitudes and violence. In this paper, based on ethnographicr esearch conducted in the Alexandra township of Johannesburg, South Africa, in 2009, I argue that cross-border love relationships provoke sexual and racial jealousies between the two sets of manhood: South African and black African immigrant. These are eventually expressed in anti-immigrant violence, such as the events that occurred in May 2008 mainly perpetrated by men, exhibit characteristics of masculinisation, racialisation and sexualisation. Intermittent poverty and unemployment also play a role in this drama. Incidents of hatred based on competition for women and resultant resentment by men who lose out deepen. I contend that in order to fully comprehend this kind of violence, one needs to understand the dynamics of love relationships between black South African women and black African immigrant men and pervasive myths like immigrants stealing jobs and taking women, that are common in the community.

The potential negative impact of sexualized video games on attitudes toward women is an important issue. Studies that have examined this issue are rare and contain a number of limitations. Therefore, it largely remains unclear whether sexualized video games can have an impact on attitudes toward women. This study examined the consequences of sexualized video game content and cognitive load (moderator) on rape victim blame and rape perpetrator blame (used as a proxy of rape myth acceptance), and whether the degree of humanness of the victim and of the perpetrator mediated these effects. Participants (N = 142) played a video game using sexualized or non-sexualized female characters. Cognitive load was manipulated by setting the difficulty level of the game to low or high. After gameplay, participants read a rape date story, and were then asked to judge the victim's and the perpetrator's degree of responsibility and humanness. Based on the General Aggression Model (GAM), it was hypothesized that playing the video game with a sexualized content would increase the responsibility assigned to the victim and diminish the responsibility assigned to the perpetrator. Further, degree of humanness of the victim and the perpetrator was expected to mediate this relation. The results were partially consistent with these predictions: Playing a video game containing sexualized female characters increased rape victim blame when cognitive load was high, but did not predict degree of humanness accorded to the victim. Concerning the perpetrator, video game sexualization did not influence responsibility, but partly influenced humanness. This study concludes that video games impact on attitudes toward women and this, in part, due to its interactive nature. [ABSTRACT FROM AUTHOR]

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Human bodies are sometimes cognitively objectified, i.e., processed less configurally and more analytically, in a way that resembles how most objects are perceived. Whereas how people process images of sexualized bodies appearing in the mass media has been well documented; whether subtler manifestations of sexualization, such as wearing makeup, might elicit cognitive objectification of ordinary women’s faces, remains unclear. The present paper aims at filling this gap. We hypothesized that faces wearing makeup would be processed less configurally than faces wearing no makeup. Sixty participants took part in a face recognition task, in which faces wearing or not wearing makeup were presented. In regards to faces with no makeup, people recognized face parts better in the context of whole faces than in isolation, which served as evidence of configural processing. In regards to faces wearing makeup, face parts were recognized equally well when presented in isolation vs. in the context of whole faces; evidence of a lower configural processing. That pattern of results was driven by eye makeup (vs. lipstick). Implications for research on objectification and sexualization are discussed.

Income inequality generates and amplifies incentives, particularly incentives for individuals to elevate or maintain their status, with important consequences for the individuals involved and aggregate outcomes for their societies [R. G. Wilkinson, K. E. Pickett, Annu. Rev. Sociol. 35, 493-511 (2009)]. Economically unequal environments intensify men's competition for status, respect, and, ultimately, mating opportunities, thus elevating aggregate rates of violent crime and homicide [M. Daly, M. Wilson, Evolutionary Psychology and Motivation (2001)]. Recent evidence shows that women are more likely to post "sexy selfies" on social media and that they spend more on beautification in places where inequality is high rather than low [K. R. Blake, B. Bastian, T. F. Denson, et al., Proc. Natl. Acad. Sci. U.S.A. 115, 8722-8727 (2018)]. Here we test experimentally for causal links between income inequality and individual selfsexualization and status-related competition. We show that manipulating income inequality in a role-playing task indirectly increases women's intentions to wear revealing clothing and that it does so by increasing women's anxiety about their place in the social hierarchy. The effects are not better accounted for by wealth/poverty than by inequality or by modeling anxiety about same-sex competitors in place of status anxiety. The results indicate that women's appearance enhancement is partly driven by status-related goals. [ABSTRACT FROM AUTHOR]

This study takes on a qualitative analysis of the online forum, SmashBoards, to examine the way gender is perceived and acted upon in the community surrounding the Super Smash Bros. series. A total of 284 comments on the forum were analyzed using the concepts of gender performativity and symbolic interactionism to determine the perceptions of femininity, reactions to female players, and the understanding of masculinity within the community. Ultimately, although hypermasculine performances were present, a focus on the technical aspects of the game tended to take priority over any understanding of gender, resulting in a generally ambiguous approach to femininity.

Objectification has been found to have negative consequences on how women are perceived by others. However in an even more sexualized world being a sexual object has become a standard of physical attractiveness for women and objectification could foster a positive evaluation increasing attractiveness. Although Objectification Theory was originally grounded in women’s experiences, some research points to the promise of Objectification Theory for understanding men’s experiences as well. The aim of the paper was investigating the effects of objectification on gender stereotypes and perceived attractiveness. Two experimental studies were conducted. Study 1 (N=139) investigated the effects of objectification on female targets. Study 2 (N=146) investigated the effects on male targets. In both studies three dependent variables were considered: communality, agency, and attractiveness. Results of Study 1 revealed that objectified women were considered less communal and more attractive. Moreover, men perceived objectified women less agentic than the non-objectified ones, whereas women showed the opposite perception. Concerning men, objectification has a limited impact, as it interacted with participants’ gender only on communality: men considered objectified males more communal than the non-objectified ones, while women revealed the opposite perception.

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Publicly displayed, sexualized depictions of women have proliferated, enabled by new communication technologies, including the internet and mobile devices. These depictions are often claimed to be outcomes of a culture of gender inequality and female oppression, but, paradoxically, recent rises in sexualization are most notable in societies that have made strong progress toward gender parity. Few empirical tests of the relation between gender inequality and sexualization exist, and there are even fewer tests of alternative hypotheses. We examined aggregate patterns in 68,562 sexualized self-portrait photographs ("sexy selfies") shared publicly on Twitter and Instagram and their association with city-, county-, and cross-national indicators of gender inequality. We then investigated the association between sexy-selfie prevalence and income inequality, positing that sexualization-a marker of high female competition-is greater in environments in which incomes are unequal and people are preoccupied with relative social standing. Among 5,567 US cities and 1,622 US counties, areas with relatively more sexy selfies were more economically unequal but not more gender oppressive. A complementary pattern emerged cross-nationally (113 nations): Income inequality positively covaried with sexy-selfie prevalence, particularly within more developed nations. To externally validate our findings, we investigated and confirmed that economically unequal (but not gender-oppressive) areas in the United States also had greater aggregate sales in goods and services related to female physical appearance enhancement (beauty salons and women's clothing). Here, we provide an empirical understanding of what female sexualization reflects in societies and why it proliferates. [ABSTRACT FROM AUTHOR]

This article applies the “male consumer gaze” – integrating work influenced by Erving Goffman and Laura Mulvey – to two branded televised events: the 2011 Victoria’s Secret Fashion Show and the 2012 Hooters International Swimsuit Pageant. Critiqued elements include gendered body positioning, televisual and narrativizing techniques, social and integrated media, and branding strategies that combine to create a flow of consumption-based male gazing. Such trends may intensify with changes in media economics and niche marketing.