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The article is the second installment of a series on how to market a podiatry practice. The author advises podiatrists to know their target audience when placing advertisements. Suggestions for promoting a practice on the internet include placing the company's website address on promotional literature, ensuring the office is listed in online directories, and registering the website with search engines. The article looks at the differences between the social media websites Facebook, Twitter and LinkedIn.

The article discusses the highlights of the Annual Branch Meeting of the Society of Chiropodists and Podiatrists (SCP) at Fellmongers Path in Great Britain on November 7, 2008. The annual meeting was officially opened by Chief Executive Joanna Brown, followed by SCP Chairman Janet McInnes. Among the issues discussed by David Goulds, SCP Director of Finance and Administration, included the branch levy and the Branch Initiatives Fund.

The article discusses the Annual Branch Officials meeting of the Society of Chiropodists & Podiatrists held at Fellmongers Path, London on June 18, 2012. The meeting was attended by branch officials and the topics included are the election of delegate(s) for the Assembly, the completion of branch officials handbook and the financial administration of a branch. The article also includes the open forum of question and answers among the branch officials.

The article recommends travel tips on travelling to the Society of Chiropodists & Podiatrists conference at the Scottish Exhibition and Conference Centre (SECC) in Glasgow from the 11-13 of October 2012.

The article looks at topics discussed at the Annual Society of Chiropodists and Podiatrists (SCP) Branch Officials Meeting, which was held on September 28, 2009. Suggestions were offered by public affairs advisers on how podiatrists can use the general election to campaign about podiatry issues at the local level. Web site services, continuing professional development and the Union Learning Fund (ULF) were also discussed.

Information about several social events that took place during the 2010 Society of Chiropodists and Podiatrists (SCP) conference on October 21-22 is presented. Topics include a SCP wine reception, a black tie dinner hosted by the faculty of surgery at the Royal Bath Hotel, and a Halloween party held in the ballroom of the Royal Bath Hotel.

The article focuses on marketing plans for podiatrists. The author discusses the importance of a SWOT analysis. Podiatrists should perform a competitor analysis. To maximise earning potential, it is important to target the types of clients that would respond to one's specific area of expertise. Effective marketing channels should be investigated.

Information about social events at the 2009 Society of Chiropodists and Podiatrists (SCP) conference is presented. Quiz night is discussed in which SCP members fielded podiatry and general knowledge questions. The Conference party is described where members raised funds for the charity Children in Need. The Nike fun run is mentioned.

The article explores the services that were promoted by the Society of Chiropodists and Podiatrists at the Federation Internationale des Podologues' 2013 World Congress of Podiatry in Rome, Italy including the Annual Conference in Bournemouth, England in 2014, and the College of Podiatry.

The article discusses the Centenary Conference of the Society of Chiropodists & Podiatrists (SCP) that was held in Glasgow, Scotland in the month of October.

The article offers information on various events held in Glasgow, Great Britain in October 2012, which includes Society of City of Glasgow Reception, Auchentoschan Distillery Tour, and Glasgow City walking Tour.

The article presents tweets from various delegates, speakers and the exhibitors based on Society for Consumer Psychology (SCP) conference.

The article provides an historical overview of the Society of Chiropodists and Podiatrists' Conference and offers information on the society's Annual Conference themed "Keeping You on Your Feet" to be held in Harrogate, England, on 24-26 November, 2011. Details on the seminars and lectures to be held and the key issues discussed at the conference are highlighted. Also included are comments from 2011 Conference Chair Matthew Fitzpatrick and a call for papers on podiatry.

The article offers information about the Primary Care Conference that was held in Birmingham, England in May 2010. The Society of Chiropodists and Podiatrists presented an exhibit at the conference.

The article focuses on activities of the College of Podiatrists Student Association to introduce podiatry students to the benefits of membership.

The article profiles Matthew Mee, a member of the Society of Chiropodists and Podiatrists (SCP) who is training with the Great Britain Sailing Team. Mee and his team mate Ian Dobson are training with the aim of being selected for the London, England 2012 Olympic games. Mee and his team are scheduled to compete in the Princess Sofia Trophy, Palma in April 2010.