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Este artigo consiste em uma prospecção tecnológica de depósitos das patentes sobre acessibilidade digital disponibilizados no Brasil e no mundo. Objetiva realizar um mapeamento das patentes encontradas sobre acessibilidade digital nas bases nacional e internacional no intuito de compreender a produção nessa área. Utilizou-se os pedidos de depósito em duas bases de patentes: âmbito nacional – Instituto Nacional da Propriedade Intelectual (INPI) e âmbito internacional – Espacenet (EPO). Os resultados indicaram os Estados Unidos, República da Coreia, Rússia e Japão como os países que mais investem em P&D em termos de patentes sustentáveis. Sobre o Brasil, observou-se que apesar das normas gerais de acessibilidade, e do e-MAG, ainda se encontra longe da produção de outros países. Nas duas bases de dados tecnológicos mapeados destacam-se as patentes que tratam sobre processamento elétrico de dados digitais, evidenciando-se que acessibilidade digital no país é um campo aberto ao estímulo e desenvolvimento da acessibilidade digital nos portais da transparência.

Economic crises are usually preceded by weaknesses, which involve one or more macroeconomic variables. Thus, crises originate from imbalances caused by insufficient supply of certain needs of economic agents, essentially focused on supply and demand. After the 2000s there were crises in the country that negatively impacted the economic system. Despite the recovery of the economy in the period between crises, the impacts on the economic variables were evident. The objective of this study is to identify the behavior of the macroeconomic variables and their relationships in the face of crises, as well as the impact of world crises in Brazil from 2000 to 2020. Pearson's linear correlation was used to identify the behavior of the macroeconomic variables, using the SPSS software. The results found revealed that there are strong correlations and self-correlation of the macroeconomic variables, demonstrating that the measures to mitigate the effects of crises require a thorough analysis, since the stronger the correlation between the variables, the lower their impact and the longer the response period.

Esta pesquisa teve como objetivo verificar a percepção dos profissionais da contabilidade sobre a transformação digital. A transformação digital por meio de sistemas e tecnologias inteligentes conectadas a dados surge em quantidade e velocidade exponencial como facilitadora para a informação precisa e de qualidade. As tecnologias estão sendo inseridas de tal forma a repensar processos, conhecimentos, habilidades e atitudes do profissional da contabilidade diante da percepção da transformação digital. Como procedimento metodológico, optou-se por uma abordagem qualitativa por meio da análise de conteúdo. Aplicaram-se entrevistas em profundidade com representantes de classe, entidades contábeis e instituições relacionadas à área contábil. Os resultados demonstraram que a transformação digital pode contribuir para o desenvolvimento da profissão contábil e das organizações, pois as tecnologias desafiam o contador e provocam novos insights para as competências essenciais, como forma de inovação, para monetizar novos negócios e criar oportunidades. Na pesquisa surgiu o termo digitização, em que o profissional tem ciência dos benefícios da adaptação e mudança em modelagem de processos contábeis. Além disso foram encontrados dilemas, como a reinvenção de modelos de negócios a profissionais autônomos e pequenos escritórios de contabilidade e a insegurança do envelhecimento do profissional frente a TD.&nbsp

A sustentabilidade vem sendo adotada pelas organizações com o desígnio de atenderem os objetivos do desenvolvimento sustentável, sendo que estes são primordiais para permanência das organizações no mercado. Com base em vários estudos pode-se observar que os consumidores valorizam estas ações, portanto, o presente estudo teve o objetivo de analisar se a decisão de compra é afetada pela sustentabilidade empresarial. O alcance de tal objetivo se deu por meio de uma pesquisa quantitativa, descritiva, do tipo survey, que foi realizada na cidade de Farroupilha RS. A população estudada se restringiu ao grupo de estudantes do curso de Tecnologia em Processos Gerenciais do Instituto Federal de Educação e Tecnologia do Rio Grande do Sul (IFRS) Campus de Farroupilha. A pesquisa apontou que os consumidores valorizam as organizações no que diz respeito à sustentabilidade, e que a grande maioria dos pesquisados realmente possuem preocupação com o futuro das pessoas e do planeta, mas essas preocupações não são expressas em suas atitudes no momento de suas compras.

Este estudo tem como objetivo apresentar uma análise sobre a relação entre quatro dimensões das Prioridades Competitivas (Entrega, Qualidade, Custo e Flexibilidade) e Inovação de Processo na cadeia produtiva da Maçã, Rio Grande do Sul, Brasil. O método de pesquisa foi quantitativo descritivo, operacionalizada através de uma survey, com escala de likert de 5 pontos. A amostra foi constituída por xxx atores das cadeias produtivas da maçã do Rio Grande do Sul. A análise dos dados foi realizada através da técnica de Modelagem de Equações Estruturais (MEE), a qual confirmou que existe relação positiva e significativa entre as Prioridades Competitivas (Entrega, Qualidade, Custo e Flexibilidade) e a Inovação de Processo. Todas as hipóteses foram confirmadas com nível de significância de 5%. Em estudos futuros recomenda-se que se seja incorparada a estratégia de mercado como uma prioridade competitiva.

Purpose This study aims to predict the dark side of knowledge management risk to innovation in Portuguese small and medium enterprises (SMEs). It examines the spinner innovation model factors of knowledge creation, knowledge transfer, private knowledge, public knowledge and innovation in uncertain environments. Design/methodology/approach The authors developed a conceptual model to support the analysis. The survey data stemmed from a sample of 208 Portuguese SMEs in Portugal. The authors analyzed the primary data from the ad hoc survey using the data mining (deep learning) technique. Findings The research sets out and tests factors relevant to understanding how to predict innovation in uncertain business environments. This study identifies four factors fostering innovation in SMEs: knowledge creation, knowledge transfer, public knowledge management and private knowledge management. Knowledge creation showed the best return and presented the closest relationship with innovation. Originality/value Innovation models generally measure the relationships between variables and their impacts on the economy (economic and regional development). Predictive models are considered in the literature as a gap to be filled, especially in an uncertain environment in the SME context.

Este trabalho abordou o estresse no ambiente organizacional que influencia as relações pessoais, a produtividade e a qualidade de vida. Este tema tem chamado atenção, cada vez mais, das organizações que estão inseridas em um ambiente competitivo, onde as condições físicas, sociais e psicológicas devem ser consideradas, pois envolve a qualidade de vida no trabalho, fator essencial para a produtividade. Sendo assim, este trabalho teve o objetivo de comparar o estresse laboral dos funcionários do setor de faturamento com os funcionários do setor de enfermagem de um Hospital Universitário de Porto Alegre, através da aplicação de um questionário sociodemográfico, para conhecer o perfil dos funcionários e da Job Stress Scale (JSS) do modelo de Demanda-Controle de Karasek, para avaliar as dimensões demanda, controle e apoio social. Para realização do trabalho adotou-se o método de pesquisa aplicada, transversal, com dados primários, de natureza quantitativa. Os resultados indicaram que os dois grupos estão em um processo de trabalho ativo. Há uma alta demanda psicológica por parte da instituição, porém os trabalhadores apresentam um alto controle, justificado pelo relato dos funcionários que afirmaram dispor de conhecimento para executar as atividades de acordo com as exigências da instituição.

PurposeThe aim of this study is to investigate the mediating effect of learning orientation on the market orientation and business performance of industrial Small and Medium Enterprises (SMEs) in the metal-mechanic and wine sectors in southern Brazil, an emerging economy country.Design/methodology/approachSurvey data were collected from 309 Brazilian managers of SMEs in the metal-mechanic and wine sectors. The study analyzed overall model fit and causal relationships by confirmatory factor analysis and structural equation modeling.FindingsThe survey results show that there is a positive and significant relationship between the variables market orientation, learning orientation and business performance in the investigated sectors. Learning orientation mediates the relationship between market orientation and business performance.Practical implicationsThis article provides insight to guide industrial managers of Brazilian SMEs in the metal-mechanic and wine sectors in a prosperous region with a thriving economy. The mediating effect of learning orientation can help managers in their commitment to learning, market vision and open-mindedness in teams that work with multiple orientations.Originality/valueFew studies focus on analyzing the mediating effect of learning orientation in industrial SMEs in the metal-mechanic and wine sectors. This article differs from others due to the relationships between the constructs, LO mediation over MO and BP, relevance of the investigated sectors for the region and multiple guidelines for managers of the investigated SMEs. Previous studies are scarce on the indirect effect of LO on MO and BP in developing countries.

This study aims to evaluate the relationship between people management practices and disruptive innovation and organizational modernity. The methodological path followed is characterized by a quantitative approach, using the survey procedure for data collection and treatment by means of Structural Equation Modeling Through the structural equation modeling, one can buy that the people management practices have a positive relationship with the organizational modernity; and the organizational modernity has a positive influence on the Disruptive Innovation. It was observed People Management Practices explain 82% Organizational Modernity and People Management and Organizational Modernity explain 78% of Disruptive Innovation. It can be stated that for the sample analyzed Organizational Modernity was confirmed a mediating variable

As an organizational asset, data is one of the great sources of competitive advantage of organizations, so that its publication and storageg, aligned with the organizations' strategic and operational metrics, has become a matter of great discussion and concern among decision makers. This study aims to carry out a study about the contributions of the strategic distribution of information to decision-making processes in organizations. The methodology used, of an exploratory qualitative nature, applied the study of multiple cases, through the collection and analysis of data from semi-structured interviews with several employees of organizations that use tools for collecting, processing and disseminating information. The research shows how the information and technologies applied to its treatment collaborate with decision-making processe.

This article deals with intellectual property, the process of innovation and technological development in the agribusiness sector, and aims to identify and understand the relationship between these themes, in order to know whether intellectual property and innovation are able to foster technological development in this sector. The methodology is meta-analysis, of quantitative approach, preceded by bibliometry and systematic review. The overall result shows that there is a positively high correlation between intellectual property, innovation and technological development in the agribusiness sector, as the result of the meta-analysis was a Pearson's r value of 0.55.

This study aimed to identify and interpret the municipal public managers in the use of the electronic portal of the State of Rio Grande do Sul. Thus, the applied and quantitative research was carried out with 62 municipal managers from the municipalities of Rio Grande do Sul. As a result, it was observed that the electronic portal is seen as process innovation, which minimizes public administration and user spending, and enables process improvements for the citizen. It was also observed that the variables were grouped into three factors: technology, processes and interaction, with no variance between the groups by mesoregions. Finally, it was observed that there is a moderate positive correlation between Technology and Processes, Technology and Interaction, and Processes and Interaction.

O presente artigo tem por objetivo geral identificar os principais fatores que afetam o controle financeiro pessoal dos habitantes na cidade de São Marcos/RS, enquanto os objetivos específicos resumem-se a saber se existe percepção de descontrole de gastos, destacar fatores que permitem uma organização financeira eficiente e sua importância. Realizou-se uma survey com 206 habitantes e para a coleta de dados adotou-se um questionário estruturado e adaptado que seguiu o modelo de Cerveira (2016), composto por vinte e duas questões que abordaram temas como perfil do indivíduo, renda, planejamento, controle, organização, investimento e endividamento. A partir deste, sustentou-se o levantamento de dados quali-quantitativo e utilizou-se ferramentas estatísticas descritivas para analisar estes dados. Como principal resultado constatou-se que em São Marcos/RS o nível de educação financeira pessoal é considerado bom, onde os fatores evidenciam que os entrevistados têm percepção, controle e organização em suas finanças pessoais. Embora mais de 70 % dos entrevistados confirmem que efetuam compras por impulso sem muita reflexão antes da real necessidade daquele gasto, embora mais da metade dos respondentes afirmem que mantem uma economia para eventualidades e todos os meses aportam novos valores nela.

PurposeContinuous understanding of the best practices associated with new product development is a constant research opportunity to advance knowledge in the field, as far as changes in the business environment and the increasing turbulence level in different market segments create and reposition the importance of practices over time.Design/methodology/approachBased on a systematic review, the study aimed to analyze the 100 most relevant articles published in international journals on new product development (NDP), identifying new patterns on the best practices for new product development and the types of relationship involved in NPD.FindingsAmong the several practices observed in the literature, the analysis point to a larger group of studies that converge on the identification of a positive and significant relationship in integration – simultaneously – between supplier, company, customers and strategic alliances and the performance of NPD.Research limitations/implicationsThese results support integration as a cross-cutting and structural best practice for NPD, as long as it is constituted as a capacity, mainly applied in highly turbulent environments. This approach supported the proposition of a new framework.Practical implicationsOrganizations will be able to implement the proposed framework to NPD strategy in order to prioritize resources in best practices, aiming to increase the performance of new product development.Social implicationsThe adoption of integration and co-creation practices for the development of new products expands the possibilities of economic and social development, based on the involvement of the actors in this network.Originality/valueThis model had not yet been proposed in the literature, filling a gap in the agenda for future studies.

Purpose - The innovation process is characterized by being continuous and focused mainly on the differentiation of the organizations, aiming at obtaining a competitive advantage. Thus, this study aimed to analyze the innovation process in publicly traded companies of Serra Gaucha. Design/methodology/approach - A quantitative study was conducted through a survey with descriptive statistical analysis. The questionnaire was prepared based on the study of Floriani, Beuren and Machado (2013) and sent to seven companies from Serra Gaucha listed on BM&F Bovespa. The analysis was segmented into organizational capabilities, innovation contexts, innovation focus, and enhanced performance. Findings - The results showed that there are procedures in the processes in most companies, and the focus of innovation is especially on products and directed to the market. All organizations use their own resources to execute innovations. Most of the registered patents are in the national sphere, and two companies have not registered any patents in the last two years. Originality/value - Previous studies have not identified any companies from Serra Gaucha as participants in the innovation process in Brazilian publicly traded companies. Besides, it is impossible to define a profile of the region from the data treatment in previous studies. The proposed study analyzes how the innovation process occurs in publicly traded companies of Serra Gaucha listed on BM&F Bovespa.

Agribusiness is a set of linked operations with the objective of producing, benefiting and distributing food. This sector deals with the various activities ranging from genetic improvement to the delivery of the final product. The agents, whether small or large, are inserted in at least some part of the production chain. In this context, it is noteworthy that the innovation that has been defined as a critical issue for cooperation networks. Theory has pointed out that innovation, and organizational performance, has an influence on competitive advantage. In view of this, the general objective of this study was to identify whether innovation and organizational performance are antecedents of competitive advantage in the context of beef cattle, in the view of agents working in cooperation networks in southern Brazil. Therefore, the method proposed for the development of this study is of a qualitative nature, operationalized through in-depth interviews and non-participatory observation. Nine producers were interviewed, from four cooperation networks in the states of Paraná, Santa Catarina and Rio Grande do Sul. The results obtained show that innovation and organizational performance are antecedents of competitive advantage, in the perception of the producers who participated in the study.

There's an apparent gap as in understanding how organizations measure performance. This gap is due to the nature and complexityof the Business Structure and the extent of the owner-managers who are willing to participate in the research process. Throughout the same argument, organizations within each link of the production chains do not have the understanding oftheir performance and how they should bemeasured. In order to investigate and ter a better understanding of the performance of the links this research aims to contribute to the definition of the dimmenseitieséthat are necessary to make up the mis trica of non-financial indicators for the measurementçãof the sustainability of the main andauxiliary production chains. Qualitative andin-depth convergent interview techniques are adopted with 5 managers of organizations of the vitiviní cola chainandwho work at the internationallevel. After collecting and analyzing the content of the metric, we seek to continue the studies by defining the variables that will compose each dimension. It was found that the metric should be composed of the following dimensions: environmental, social, economic, cooperation and trust.

In March 2020, the World Health Organization (WHO) declared that Covid-19 reached a pandemic level. In this regard, quarantine measures were applied by governmental organizations. Such measures had a negative impact on the mental health of the whole population, and thus, of the workers. This study aims to survey the international literature on aspects of mental health in workers in the context of the Covid-19 pandemic, available in the Scopus database. The methodology used is classified as exploratory, descriptive, and quantitative with a bibliometric approach. After searching and applying inclusion and exclusion criteria, a total of 217 documents were retrieved. For analysis, 7 thematic axes were organized, pointing out the main findings of each topic. As results, it was found that there is an important academic production on mental health aspects of health professionals, and less investigations with workers from other contexts. Still, it was identified that Brazilian researchers have played an important role in the production of this knowledge. It is concluded that the entire scientific community is engaged, especially in the health field, to conduct investigations addressing aspects of mental health and workers in the context of the Covid-19 pandemic.

No contexto empresarial, a Analysis das Demonstrações Financeiras é um instrumento importante para compreender a situação económica-financeira das empresas, além de avaliar os resultados obtidos pelas sociedades. Este estudo analisa as contas das empresas fabricantes de máquinas e equipamentos industriais, por meio de indicadores econômico-financeiros para compreender as variações ocorridas no setor entre os anos de 2013 a 2018. O segmento foi selecionado por estar inserido na rubrica Bens de Capital, que tem uma desvantagem reduzida na economia mundial. O estudo se caracterizou-se como uma pesquisa documental quantitativa a partir de informações sobre associações no B3.Dentre os resultados, verifica-se que o setor apresenta níveis de endividamento, expressando dependência de capital de terceiros para operar.

A gestão de estoques é um assunto bastante abordado tanto no meio acadêmico e organizacional. Por meio de uma gestão eficiente no âmbito organizacional trazer melhorias a redução dos custos, proporciona eficiência no planejamento produtivo e auxilia na tomada de decisões. Nesse sentido, o presente trabalho abordou quais os benefícios uma empresa no setor metalúrgico pode obter em função de um modelo adequado de gestão de estoque. Para isso, foi realizado um estudo de caso em uma empresa de grande porte, analisando a implementação de um piloto de Kanban (Just in time), para identificar oportunidades de ganhos competitivos, sendo usado como metodologia uma pesquisa qualitativa exploratória, que foi implementado através do desenvolvimento do estudo de caso, com a realização de entrevistas individuais em profundidade, com abordagem semiestruturada. Após a implementação do estudo, ocorreram mudanças significativas como: redução de estoque, redução de espaço para armazenagem, informações mais precisas e diminuindo os recursos investidos com os imobilizados em estoques, isso possibilitou a empresa uma nova forma de gestão de estoques. Constatou-se que não foram necessários grandes investimentos para conquistar resultados satisfatórios, melhorando a confiabilidade, organização dos estoques, agilidade, liberação de espaço físico e recursos financeiros. Demonstrando os benefícios do uso dessa ferramenta.

As organizações buscam a sobrevivência e crescimento no mercado no qual estão inseridas. Em meio a esta busca, as empresas perceberam que as pessoas possuem papel importante na ampliação de seus negócios, de modo que, é por meio delas que as metas são alcançadas. A evolução no modo de gerenciar as pessoas é demonstrada através da preocupação em promover um ambiente organizacional onde as pessoas estão satisfeitas e motivadas, isso implica verificar como elas percebem o clima organizacional. Nesta busca, o presente estudo visa por meio de instrumento de pesquisa a avaliação do clima organizacional sob a ótica dos colaboradores de um determinado setor em uma empresa metalúrgica na cidade de São Marcos/RS. Para isso, foi disponibilizado a cada funcionário um instrumento com afirmativas referente a variáveis que interferem no clima organizacional. Na sequência, foi realizada a tabulação dos resultados e a análise por meio de método quali-quantitativo, que através de análise de frequência, permitiu verificar resultados superiores para as afirmativas relacionadas às variáveis, sendo observado a possibilidade de melhorias para itens como recursos e treinamentos aos colaboradores, a questão salarial, do transporte e investimento em educação. Através dos resultados encontrados foi sugerido à empresa ações como, por exemplo, a estruturação do plano de cargos e salários, a revisão do sistema de transporte, entre outros que, ao serem implantadas, irão contribuir favoravelmente para um clima organizacional satisfatório.

PurposeThe purpose of this study is to analyze the relationships among four types of sustainable operations practices and sustainable performance in the environmental, economic and social dimensions and identifies significant moderators.Design/methodology/approachIn order to achieve the proposed goal, this study was developed through a systematic review of the literature followed by a meta-analysis of the correlations and by a meta-regression. The sampling criteria were quantitative operations management articles published through 2019.FindingsThe results suggest that all 13 analyzed relationships are positive and are affected by moderators.Research limitations/implicationsIn theoretical terms, this study reinforces the positive relationship between sustainable operations practices and performance and, more importantly, detects moderating effects. One of the study limitations is the composition of the sample, focusing exclusively on quantitative correlational articles published in journals.Practical implicationsIn practice, the findings of this study imply that managers should be vigilant in implementing sustainable operations practices, observing the conditions in which more of these practices can be implemented into performance.Originality/valueThis study differs from others because it includes the social dimension of sustainable performance and the identification of moderators.

Purpose This paper aims to identify the built environment attributes and dimensions to assess customers’ satisfaction concerning the built environment in a gas station located in southern Brazil. Besides, this study aims to verify the dimensions that most impact customers’ satisfaction and the attributes that are most relevant to customers. Design/methodology/approach The research was operationalized through a survey and data were analyzed with confirmatory factor analysis. Multiple regression analysis was used to assess the impact of the dimensions on perceived customer satisfaction, while stepwise linear multiple regression was used to identify the most significant attributes. Findings The factor analysis result indicates that 66.77% of the variance explained concerns to six built environment dimensions (or factors). The regression analysis shows that overall satisfaction with the gas station is predicted by the dimensions appearance, functionality and location, and positively related to seven attributes. In relation to the built environment satisfaction, the location and functionality of the dimension are its predictors and positively related to five attributes. Research limitations/implications Further studies in different contexts are required to test the reliability of the built environment dimensions – comfort, functionality, configuration, location and appearance. Also, the study calls for further debate about the built environment related to the occupant or user satisfaction and other factors that can impact it. Originality/value This study identifies the need to evaluate the impacts of post-occupancy evaluation of measurable factors related to the user’s judgment.

[Bangladesh] innovation can be understood as a technological asset in relation to the protection of knowledge with regard to intellectual property, and a challenge for universities and companies regarding the transfer of technology, since there are numerous variables that influence even full monetization. It is important to reflect on all the energy expended in relation to the authors involved in this process, having as general aim to analyze the perception of researchers about the processes of protection of intellectual property and its security mechanisms, characteristics of innovation and technology transfer. A structured research was used as a methodology, using the survey method, applied to specialists, with hypotheses formulated, based on the literature review. The results mainly understand that there is a moderate correlation index in quantitative terms of graduate programs and number of patents, by region of Brazil, an awareness in agreement with the elements of protection of intellectual property. In global efforts among researchers, universities and companies, only about 5% of patents have reached the level of royalty generation, demonstrating that the other 95% are still available for potential exploitation for society.

O artigo reflete sobre a humanização das relações, abordando temas como comportamento, relacionamentos, mudanças e diferenciais do marketing humanizado, apresentando o ser humano como chave central. O artigo versa sobre as mudanças que possibilitam desenvolver relacionamentos empáticos, visando o bem-estar e a qualidade nos negócios, bem como uma nova forma de ver e fazer o marketing. Para tanto, foi desenvolvida uma pesquisa quanto aos objetivos, exploratória, com uma abordagem qualitativa, utilizando-se o método de levantamento de dados e entrevistas individuais e em profundidade. Os resultados mostram que humanizar os relacionamentos é um diferencial e oportuniza a preferência do cliente, o ser humano visto como único e especial, além de ser uma tendência entre os gestores que percebem que a humanização é uma oportunidade de negócio e lucratividade com responsabilidade para si próprio e com o próximo.

The interaction between companies and universities is a central theme in discussions on technology transfer. In Brazil, there is an urgent need to raise awareness of the importance of this cooperative relationship for local and regional development. In this sense, it is observed that the innovation process is strategic so that an institution is strengthened and can fulfill its social mission in economic and regional development. Piauí, according to the IBGE census, has a population estimate of 3,273,227 in 2019. Piaui's per capita income is R$ 817.00 and ranks 24th in Brazil in this regard. With these data, the need arises to intervene scientifically in this reality. The objective of this study is to investigate the partnership relationships between companies and public research institutions in Piauí, in the development and transfer of technologies. Research Institutions are the main promoters of technological development in the state, however, for these technologies to reach productive arrangements, strategic alignment in the management of these technologies is necessary. Documentary research was used, with a quantitative approach. In the exploratory search, INPI's databases (National Institute of Industrial Property) and of Espacenet ( European Patent Office ) was used. We sought to select the companies with relevant economic representativeness in the state scenario and investigated the patent information. In the analysis of the data obtained, the Competitiveness Ranking of the CLP States (Public Leadership) was used to compare Piauí with well positioned states. According to the results found, it is observed that the transfer of technology between research institutions and companies is not evident. However, we can see that there are partnership initiatives with small companies in conducting research that can project a change in this scenario. The low number of patents and public/private partnerships in driving innovation in the state of Piauí, may be related to the low index evidenced by the Competitiveness Ranking of States - CLP.

The constant changes which have shaped the companies environment have mobilized researchers to investigate the factors that lead them to innovate and reach higher levels of performance. In this context, knowledge management has been considered as a driving force for development and crucial for innovation. However, little attention has been paid to the use of these concepts in the agribusiness sector. Thus, this study aimed to analyze the relationship between knowledge management processes and innovation in the apple production chain in the Southern Region of Brazil from the links of production and packing-houses. For that, a quantitative, descriptive study was carried out through a survey with 166 actors of the apple production chain, whose analysis was made using the structural equation modeling technique. The results obtained provided strong support for the hypothesized relation, which showed that knowledge management significantly influences both product and process innovation. The conclusions of this study provide a theoretical and empirical basis for a better understanding of the importance of knowledge management and innovation to improve the performance of the apple production chain.

O conhecimento é considerado um dos mais importantes recursos intangíveis nas atuais organizações empresariais. A finalidade de atender às necessidades da sociedade por meio da produção tecnológica só se concretiza a partir da geração do conhecimento. O presente estudo teve como objetivo identificar a relação entre os modos de conversão do conhecimento e o desempenho tecnológico dos pesquisadores de Instituições de Ensino Superior do Sul do Brasil. A pesquisa foi exploratória e descritiva. Operacionalizou-se por meio de um levantamento do tipo survey, com uma amostra formada por 430 professores, pertencentes ao quadro permanente dos Programas de Pós-Graduação (PPGs) das IES do Sul do país. Com as análises realizadas, verificou-se que as dimensões Socialização, Externalização, Combinação e Internalização, que compõem o construto modos de conversão do conhecimento, explicam 79% do desempenho tecnológico das instituições estudadas. Foi possível afirmar, portanto, que modos de conversão do conhecimento impactam positiva e significativamente o desempenho tecnológico destas instituições.