Search

Your search keyword '"PHILOSOPHY & society"' showing total 1 results
Start Over Descriptor "PHILOSOPHY & society" Publication Type Trade Publications
1 results on '"PHILOSOPHY & society"'

1. The Power of Celebrity: Emotion, Authenticity, and Engagement.

Author

ALLEN, KATHERINE

Subjects
*AUTHENTICITY (Philosophy), *SOCIAL media, *ONLINE social networks, *ENGAGEMENT (Philosophy), *EMOTIONS -- Social aspects, CELEBRITIES & society, PHILOSOPHY & society
Abstract

The article focuses on the authenticity, engagement and emotion of celebrities. Topics discussed include the interpretation of the power of celebrity emotions, the shared interests of celebrities, their social media presence, the interest of customers, and their engagement with the potential customers.

Published
2016

Catalog

Books, media, physical & digital resources
See catalog results