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In view of the negative view of the phenomenon of menstruation and recent market changes aimed at the search for ecological consumption and real female representations, this research seeks to understand the relationship between women, menstruation and these new trends, in order to respond to the following question: How do consumers of ecological menstrual products perceive their relationship with menstruation and with these products? For that, texts were used as a basis that addressed the cultural aspects of menstruation in Brazil, the ecological market trends and how advertising and marketing aimed at the female audience and menstruation evolved over time. Data were collected from the analysis of cultural texts and interviews with consumers of ecological products. As a result, it was identified that the advertisements belonging to the second half of the century. XXI began to represent menstruation as a positive and natural phenomenon. With regard to consumers, the data indicate that their relationship with menstruation seems to have improved after using ecological menstrual products, as they feel safer and more confident, since the products generate greater autonomy and comfort for them. [ABSTRACT FROM AUTHOR]

Copyright of Revista Saúde is the property of Revista Saude and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Prolegómenos Derechos y Valores is the property of Prolegomenos Derechos y Valores and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

This article will addresses the realization of the procedures of consensual solutions of conflicts involving companies and consumers of goods and services, due to the edition of recent norms of the National Council of Justice of Brazil and of the General Justice Department of the State of São Paulo, allowing the realization of conciliation and mediation in the field of out-of-court services. [ABSTRACT FROM AUTHOR]

Copyright of Revista Crítica de Ciências Sociais is the property of Centro de Estudos Sociais and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Cultural meaning in a consumer society moves ceaselessly from one location to another. In the usual trajectory, cultural meaning moves first from the culturally constituted world to consumer goods and then from these goods to the individual consumer. Several instruments are responsible for this movement: advertising, the fashion system, and four consumption rituals. This article analyses the movement of cultural meaning theoretically, showing both where cultural meaning is resident in the contemporary North American consumer system and the means by which this meaning is transferred from one location in this system to another. [ABSTRACT FROM AUTHOR]