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Start Over You searched for: Descriptor "MARKETING strategy" Remove constraint Descriptor: "MARKETING strategy" Journal strategic management journal (john wiley & sons, inc.) - 1980 to 2009 Remove constraint Journal: strategic management journal (john wiley & sons, inc.) - 1980 to 2009 Publisher wiley-blackwell Remove constraint Publisher: wiley-blackwell
132 results on '"MARKETING strategy"'

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1. Firm-specific knowledge resources and competitive advantage: the roles of economic- and relationship-based employee governance mechanisms.

2. Causation, counterfactuals, and competitive advantage.

3. When experience meets national institutional environmental change: foreign entry attempts of U.S. firms in the Central and Eastern European region.

4. Market orientation, marketing capabilities, and firm performance.

5. Relevance of organizational capabilities and its dynamics: what to learn from entrants' product portfolios about the determinants of entry timing.

6. Risk and the strategy of foreign location choice in regulated industries.

7. The fit between product market strategy and business model: implications for firm performance.

8. An alternative efficient representation of demand-based competitive asymmetry.

9. Innovations and the role of complementarities in a strategic theory of the firm.

10. The significance of network resources in the race to enter emerging product markets: the convergence of telephony communications and computer networking, 1989–2001.

11. Strategy fit and performance consequences of international marketing standardization.

12. First mover advantages in international business and firm-specific political resources.

13. INCUMBENT PRICING RESPONSES TO ENTRY.

14. HOW DYNAMICS, MANAGEMENT, AND GOVERNANCE OF RESOURCE DEPLOYMENTS INFLUENCE FIRM-LEVEL PERFORMANCE.

15. STRATEGY AND INDUSTRY EFFECTS ON PROFITABILITY: EVIDENCE FROM GREECE.

16. SCANNING DYNAMIC COMPETITIVE LANDSCAPES: A MARKET-BASED AND RESOURCE-BASED FRAMEWORK.

17. PRICING PROCESS AS A CAPABILITY: A RESOURCE-BASED PERSPECTIVE.

18. RESEARCH NOTES AND COMMENTARIES: DETERMINING THE SCOPE AND IMPACT OF MARKET ORIENTATION PROFILES ON STRATEGY IMPLEMENTATION AND PERFORMANCE.

19. SIZE (AND COMPETITION) AMONG ORGANIZATIONS: MODELING SCALE-BASED SELECTION AMONG AUTOMOBILE PRODUCERS IN FOUR MAJOR COUNTRIES, 1885-1981.

20. UNDERSTANDING COMPETITIVE ADVANTAGE IN THE GENERAL HOSPITAL INDUSTRY: EVALUATING STRATEGIC COMPETENCIES.

21. THE CONTEXT OF DOMINANCE: AN INDUSTRY-DRIVEN FRAMEWORK FOR EXPLOITING REPUTATION.

22. STRATEGY WITHOUT ONTOLOGY.

23. SAME AS IT EVER WAS: THE SEARCH FOR EVIDENCE OF INCREASING HYPERCOMPETITION.

24. COMPETITIVE FORCES AND STRATEGIC CHOICE DECISIONS: AN EXPERIMENTAL INVESTIGATION IN THE UNITED STATES AND JAPAN.

25. Product Development Strategies for Established Market Pioneers, Early Followers, and Late Entrants.

26. Option Value and Entry Timing.

27. COMPETITIVE STRATEGIES OF RELIGIOUS ORGANIZATIONS.

28. MARKETING'S CONTRIBUTION TO THE IMPLEMENTATION OF BUSINESS STRATEGY: AN EMPIRICAL ANALYSIS.

29. SOCIAL CAPITAL, KNOWLEDGE ACQUISITION, AND KNOWLEDGE EXPLOITATION IN YOUNG TECHNOLOGY-BASED FIRMS.

30. GUEST EDITOR'S INTRODUCTION TO THE SPECIAL ISSUE: THE EVOLUTION OF FIRM CAPABILITIES.

31. PRODUCT SEQUENCING: CO-EVOLUTION OF KNOWLEDGE, CAPABILITIES AND PRODUCTS.

32. PRODUCT LOCATION CHOICE AND FIRM CAPABILITIES: EVIDENCE FROM THE U.S. AUTOMOBILE INDUSTRY.

33. THE MODIFIED TICHY TPC FRAMEWORK FOR PATTERN MATCHING AND HYPOTHESIS DEVELOPMENT IN HISTORICAL....

34. STRATEGY TYPE AND PERFORMANCE: THE INFLUENCE OF SALES FORCE MANAGEMENT.

35. The trusted general manager and business unit performance: Empirical evidence of a competitive....

36. Closure and divestiture by foreign entrants: The impact of entry and post-entry strategies.

37. INTERNATIONAL EXPERIENCE IN THE EXECUTIVE SUITE: THE PATH TO PROSPERITY?

38. HOW MUCH DO YOUR CO-OPETITORS' CAPABILITIES MATTER IN THE FACE OF TECHNOLOGICAL CHANGE?

39. Timing, order and durability of new product advantages with imitation.

40. Sourcing strategies of U.S. service companies: A modified transaction-cost analysis.

41. THE IMPACT OF MODES OF ENTRY AND RESOURCE FIT ON MODES OF EXIT BY MULTIBUSINESS FIRMS.

42. An empirical analysis of sustained advantage in the U.S. pharmaceutical industry: Impact of firm...

43. Doomed from the start: What is the value of selecting a future dominant design?

44. The contribution of product quality to competitive advantage: Impacts on systematic variance and...

45. Dynamics of dyadic competitive interaction.

46. Manufacturing-based relatedness, synergy, and coordination.

47. The dialectics of competency acquisition: Pollution prevention in electric generation.

48. The role of firm resources and organizational attributes in determining entry timing: A...

49. First-mover (dis)advantages: Retrospective and link with the resource-based view.

50. ENTREPRENEURIAL STRATEGY MAKING AND FIRM PERFORMANCE: TESTS OF CONTINGENCY AND CONFIGURATIONAL MODELS.

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