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We discuss a proposal to make and teach scientific journalism based on the experience of AE - Agência Escola UFPR, created in 2018 to dialogue with the public about science beyond the walls of the university. In this article, the focus is on the training of fellows who participated in a course on scientific journalism with market professionals and academics from various institutions. Through theory and practice, the role of science journalism is brought into the context of public communication of science. Content analysis was adopted to study the results of the survey carried out with the participants and the course instructors. Collaboration and dialogue contributed to the development of the AE's work. [ABSTRACT FROM AUTHOR]

The MíDIVulga project, by @lab.midi, aims to produce scientific dissemination videos with a language adapted to social media. From August 2020 to March 2022, 68 videos were produced, based on scientific articles published in journals and books, in two sections, Amazon and Humanities. Until August 2021, the videos had a longer format, from 3 to 5 minutes, and addressed the texts more fully. Since then, script, video format and size and editing have been adapted to Reels, new to Instagram. The productions were now one minute long and recorded vertically, with the script covering the introduction, result and conclusion of the articles. With this change, the average views per video went from 350 to over 2,000. [ABSTRACT FROM AUTHOR]