CASADO MOLINA, ANA MARÍA, MÉNDIZ NOGUERO, ALFONSO, and PELÁEZ SÁNCHEZ, JOSÉ IGNACIO
Subjects
CORPORATE image, INTANGIBLE property, SOCIAL responsibility of business, MANAGEMENT of intellectual capital, CORPORATIONS, MANAGEMENT
Abstract
Copyright of Comunicación y Sociedad is the property of Servicio de Publicaciones de la Universidad de Navarra, S.A. and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Published
2013
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