3,377 results on '"MARKETING strategy"'
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2. What's hiding behind the many doors of opportunity? Items you can sell that customers do not know they need
3. Hardware; 2Q: emerging technologies
4. Vendor cites desktop benefits of distributed LANs
5. Software 'war stories' provide perspective
6. Honing an effective strategy: what it takes to become a channel player
7. Special report: the year in review
8. Offshore vendors selling in the States: what it takes to compete in the U.S
9. Opportunities abound in vertical markets: case histories present potentials
10. Customer satisfaction drive: J.D. Power explains the power consumers yield
11. Segmentation dissected: top executives from CompuCom, IBM, Inacomp air views
12. Small publishers confront distribution's catch-22; channel penetration takes time, energy and money
13. The narrowing gap: chains see their lead slip in the race for PC sales
14. Distributors, resellers make some adjustments for selling in 1990
15. The battle for supremacy on the desktop
16. Hardware's stake in convergence
17. Innovation: the panacea to price wars
18. Shooting for the sky: inside the campus of Team Novell, where the Utah giant's employees rally around a vision to reach one billion users
19. Novell uses branding to expand internationally: training, education key to global expansion
20. Latin allure: South America beckons; first of three parts: door opens for vendors, distributors
21. The channel of choice: users are overwhelmingly turning to resellers to supply multimedia solutions
22. Taking technology on tour: distributors are hitting the road, the phone and the fax to support multimedia
23. Getting the message across
24. Shock wave or profit wave? Resellers ride promise of computer telephony
25. Telephone, PC boundaries melting
26. Courting the channel; resellers speak out on vendors, rating everything from product performance to marketing programs
27. PC software vendors aim for the suite spot: suites key strategy for groupware emergence
28. Access signs Novell, forges into networking
29. Placing bets on blue chips: resellers lead Fortune 1000 accounts to the latest mobile products
30. Many VARs on firm footing in array of vertical sectors
31. Software: bridge over troubled margins
32. New frontier: rich internetworking market beckons to VARs
33. The power advantage
34. Changing the image
35. Software; 2Q: emerging technologies
36. Solution selling: a strong factor in the channel's diet
37. Vendors mull price, distribution issues
38. Standard Microsystems Corporation
39. Resellers move to capitalize on the PC market price wars
40. Graphics packages offer opportunity; resellers favor Lotus' marketing program
41. Just do it!: Education and manufacturing VARs make the most of their markets
42. Network management: from buzzword to reality
43. Knowing the market ... is key to selling the muscle machines
44. Wholesalers must bank on clean, honest approach in high-tech industry (Room for Wholesalers in Future?) (distributors must not sell to end-users) (Column)
45. Software emphasis: Kenfil, Software Resource expand reach
46. Cloners on the move; enhanced services part of recruitment effort
47. High end, value-add prove lucrative
48. Vendors use different tactics to stake out turf
49. Catch a rising star: how promising developers can land a role in the channel
50. The big three
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