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The Telegraph's proposal is bolder than the industry norm but it does charge a premium. Ask most digital marketers about their biggest worry and viewability - or the lack thereof [...]

Despite finishing on the losing side once all the Brexit votes were counted, the ad industry is well-placed to negotiate a better outcome on obesity. As Harold Wilson once said, [...]

Ad agencies hoping for a place on the government's revamped roster face a busy August as the process finally kicks off after months of delay. On Friday, the government will [...]

Trade bodies have rejected ad agency calls for a new code of practice for new-business pitches. The Corner founding partner Neil Simpson earned applause at an Oystercatchers debate last week [...]

How seriously do you take your job? I would imagine most of you like to think the answer is: pretty seriously. After all, why bother getting up every morning otherwise? [...]

Is the advertising industry to blame for childhood obesity? Many members of the public think it is. Lots more believe that adland should at least bear some of the responsibility. [...]

We have only recently woken up to the risks of sugar consumption Is this also the case with data, Gurjit Degun asks. Jamie Oliver's warnings about food high in fat, [...]

Last week, I was filmed answering a set of questions for this year's delegates at the Media Business Course. Who knows what will survive the edit? But I will say [...]

A drive through an ad-free US is a reminder that adland has a duty to police its own commercial creep. So I'm driving through America trying to emulate Don Draper, [...]

Rich media has been the mainstay of online brand marketing for more than ten years, thanks to its ability to deliver a blend of video and interactivity directly to where [...]

- An advertising brief we should all work on Dear editor, Two of the most passionate presentations at Advertising Week Europe had similar themes. Peter Oborne, the former chief political [...]

A couple of weeks ago, The Independent examined the type of ads sitting alongside the teenage-friendly video bloggers on YouTube. The journalist and documentary film-maker Chris Atkins began to investigate [...]

Academics have urged advertisers to adhere to European Union rules when making health claims about food and drink, after the Advertising Standards Authority banned campaigns for Lucozade and Naked Juice. [...]

A pounds 40 million slice of the ad market could become the target of the coalition Government's first ad ban under a plan to water down Britain's health and safety [...]

McDonald's has been accused of breaching the spirit of the rules on junk-food advertising to children in a new TV campaign due to launch this summer. The ads for its [...]

Europe-wide moves to ban tobacco advertising could be thrown into chaos if a major legal challenge to them is successful. As the European Court of Justice began hearings in Luxembourg [...]

MPs have approved wide ranging new powers for the body that regulates drugs advertising, ending the industry's self-regulatory system. The Government's Medicines Control Agency will have the power to vet [...]