1. Cars Have Become Computers. But Some Want Old-School Transmissions Back.
- Author
-
Elliott, Hannah
- Subjects
CHIEF technical officers ,FASHION stylists ,AUTOMATIC automobile transmissions ,CHIEF marketing officers ,ELECTRIC automobiles - Abstract
The article discusses the resurgence of manual transmissions in the automotive industry. While automatic SUVs, paddle-shift coupes, and gearless electric vehicles have dominated the market, a class of consumers is seeking the visceral connection and driving experience provided by manual transmissions. Established automakers and newcomers have introduced models with manual transmissions to cater to this demand. Although manual transmissions only make up 2% of new vehicle sales in the US, there is a loyal group of enthusiasts who appreciate the sensory pleasures and maneuverability offered by manual transmissions. These manual variants are also becoming more desirable in the collector market, with prices increasing significantly compared to their automatic counterparts. [Extracted from the article]
- Published
- 2024