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Start Over Descriptor "Consulting services -- Services -- Marketing" Journal advertising age
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1. NEWSPAPERS GET DISAPPOINTING CIRCULATION NEWS: AUDIT BUREAU REPORTS 0.5% DROP AS NAA READIES MARKETING PUSH

Author

Kerwin, Ann Marie

Subjects
Newspaper Association of America -- Marketing -- Services, Business consultants -- Services -- Marketing, Newspapers -- Marketing -- Services, Newspaper publishing -- Marketing -- Services, Consulting services -- Services -- Marketing, Company marketing practices
Abstract

As the newspaper industry bands together for a bold plan to try to stem circulation declines, new figures have come out that drive home the problem. Daily newspaper circulation fell […]

Published
1999

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