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The Use of Digital Technologies in the Classroom: A Teaching and Learning Perspective

Authors :
Buzzard, Christopher
Crittenden, Victoria L.
Crittenden, William F.
Source :
Journal of Marketing Education. Aug 2011 33(2):131-139.
Publication Year :
2011

Abstract

Today's college students, often referred to as the "digital generation," use an impressive assortment of technological tools in a wide variety of ways. However, the findings reported here suggest that students prefer more traditional instructional technology for effective engagement and learning. Faculty members, however, prefer the use of course-learning technology offered by their universities or publishers. In addition to this potential mismatch between preferences of students and teachers, the research finds that there are vast differences in preferences and usage across disciplines, in particular, business and economics instructors and students having stronger technology preferences than instructors and students of the fine arts and life sciences. (Contains 3 tables and 3 figures.)

Details

Language :
English
ISSN :
0273-4753
Volume :
33
Issue :
2
Database :
ERIC
Journal :
Journal of Marketing Education
Publication Type :
Academic Journal
Accession number :
EJ934290
Document Type :
Journal Articles<br />Reports - Research
Full Text :
https://doi.org/10.1177/0273475311410845