Consumer Response to Web Sites and Their Influence on Advertising Effectiveness.

MLA

Goldsmith, Ronald E., and Barbara A. Lafferty. “Consumer Response to Web Sites and Their Influence on Advertising Effectiveness.” Internet Research, vol. 12, no. 4, Jan. 2002, pp. 318–28. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=eric&AN=EJ656202&authtype=sso&custid=ns315887.

APA

Goldsmith, R. E., & Lafferty, B. A. (2002). Consumer Response to Web Sites and Their Influence on Advertising Effectiveness. Internet Research, 12(4), 318–328.

Chicago

Goldsmith, Ronald E., and Barbara A. Lafferty. 2002. “Consumer Response to Web Sites and Their Influence on Advertising Effectiveness.” Internet Research 12 (4): 318–28. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=eric&AN=EJ656202&authtype=sso&custid=ns315887.