La normalisation linguistique dans une entreprise: le mot d'ordre mondial (Linguistic Standardization in a Business: The Worldwide Password).

Examines how linguistic standard globalization in a call centre affects the value of bilingualism and the linguistic varieties of a francophone minority population. Bilingualism grants access to a job in the information and service sector, but since the emergence of linguistic standardization in this sector only a certain selection of individuals are deemed bilingual enough to meet criteria the new economy demands. (Author/VWL)