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Image Repair Discourse and Crisis Communication.

Authors :
Benoit, William L.
Source :
Public Relations Review. Sum 1997 23(2):177-186.
Publication Year :
1997

Abstract

Describes the theory of image restoration discourse as an approach for understanding corporate crisis situations. States this theory can be used by practitioners to help design messages during crises and by critics or educators to critically evaluate such messages. Describes and illustrates the theory's basic concepts. Offers suggestions for crisis communication based on this theoretical approach. (PA)

Details

Language :
English
ISSN :
0363-8111
Volume :
23
Issue :
2
Database :
ERIC
Journal :
Public Relations Review
Publication Type :
Academic Journal
Accession number :
EJ547153
Document Type :
Journal Articles<br />Opinion Papers<br />Reports - Descriptive